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Benefit Cosmetics They%27re Real%21 Tinted Lash Primer Mini

Benefit Cosmetics

They're Real! Tinted Lash Primer Mini

Mink Brown

Item #: 2304361 Size: 0.14 oz

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FREE Makeup Bag with any $45 Benefit purchase (offer valid 9/3/17-9/23/17 or while supplies last)

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FREE deluxe Gimme Brow Volumizing Fiber Gel w/any $45 Benefit purchase

Now available in a totally tote-able, travel-friendly size, They're Real! Tinted Lash Primer defines AND primes lashes. Wear it alone or with your favorite mascara! When worn alone, the mink-brown primer gives lashes a natural, feathery look. Worn as a primer, it boosts lash length & separation for a beyond belief look.

Benefits:

  • Mink-brown tinted primer can be worn alone or under your favorite mascara
  • High performing gel formula conditions lashes with Provitamin B5 & leaves lashes soft enough to layer mascara up to 6 hours later*
  • Custom ExtraFlex brush is specially designed to move with lashes for beyond belief separation


Works 2 ways!

  • Wear alone to tint & define lashes for a natural, feathery look.
  • Wear as a mascara primer to dramatically boost lash length & separation.


They're Real! Tinted Lash Primer:

  • 89% said lashes had a natural look*
  • 91% said it was soft enough to layer on mascara 6 hours later*


Plus They're Real! Lengthening Mascara:

  • 94% said it defined lashes**
  • 92% said it boosted length, lift & separation**

 

*Consumer panel survey on 65 women over 1 week.
**Consumer panel survey on 66 women over 1 week.

Wiggle the wand at base of lashes then sweep upward from root to tip. Wear alone or layer your favorite mascara on top.

Beauty tip: Wear under They're Real! Lengthening Mascara for dramatically boosted lash length & separation or under Roller Lash Super-Curling & Lifting Mascara for dramatic curl.
Aqua (Water), Glyceryl Stearate, Butylene Glycol, Polybutene, C18-36 Acid Triglyceride,Euphorbia Cerifera (Candelilla) Wax, PVP, Steareth-21, Stearic Acid, Palmitic Acid, VP/EicoseneCopolymer, Nylon-12, Copernicia Cerifera (Carnauba) Wax, Phenoxyethanol, Steareth-2, AminomethylPropanediol, Hydroxyethylcellulose, Caprylyl Glycol, Panthenol, Algin, Acacia Senegal Gum, Serine. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (BismuthOxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742(Manganese Violet), CI 77891 (Titanium Dioxide).

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Ingredients+

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Tinted Lash Primer Mini
 
4.5

(based on 117 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (109)
  • Long lasting (82)
  • Good pigmentation (69)
  • Good value (60)
  • Versatile (44)

Cons

  • Wears off easily (5)
  • Difficult to apply (3)

Best Uses

  • Daily use (62)
  • Special occasions (13)
  • Normal skin (11)
  • Sensitive skin (9)
  • Dry skin (7)
    • Reviewer Profile:
    • Natural style (69), Classic style (33), Trendy style (8)

Reviewed by 117 customers

Displaying reviews 1-10

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5.0

Glad I purchased

By Just Me

from Montana

About Me Classic Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation
  • Long Lasting

Cons

    Best Uses

    • Daily Use

    Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

    When looking for a mascara, one of the sales gals recommended this product along with mascara for less flaking and longer lasting look. She was right and I love it. Defines my mascara better and hold lasts longer.
    Would recommend.

    • Age:
    • 45-59
     
    5.0

    HOLY GRAIL PRODUCT! (gimme the FULL size)

    By Shelby Danielle

    from Elsmere, KY

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Good Value
    • Long Lasting

    Cons

      Best Uses

      • Daily Use

      Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

      The wands on the "Their Real" line is fantastic! It really helps to lengthen your lashes. I love this formula and especially the brown color, it's so natural for people that don't like black mascara. I use this when I want more of a "no makeup" makeup look or under my regular mascara (like a primer/base) I wish it was waterproof so it didn't come off when I cry! Too bad the brown tint isn't permanent on my lashes when I take it off.

      • Age:
      • 18-29
       
      4.0

      Use this primer as my go-to mascara

      By Makeup Junkie

      from IL

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Good Value
      • Long Lasting
      • Versatile

      Cons

        Best Uses

          Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

          Like this primer VERY much, but I would love to see Benefit make this primer in BLACK.

          • Age:
          • 60+

          (1 of 1 customers found this review helpful)

           
          5.0

          Does exactly what I wanted it to!

          By Nikkie the beauty junkie

          from Albany Oregon

          About Me Classic Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Pigmentation
          • Good Value
          • Long Lasting
          • Versatile

          Cons

            Best Uses

              Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

              I am very fair with completely "golden" eyelashes that are basically invisible, my eyebrows are the same way and for this reason I have always done the "full face" look because honestly just mascara or just brow product looks really weird when you're as pale as me. As I get older I find myself caring more about skincare and less about makeup. I'm trying to find looks that are natural and require minimum makeup. This brown tinted primer gives my lashes increased length and volume and frames my eyes beautifully without looking unnatural like black mascara does. I wear it alone for relaxed days but you can also layer it under your favorite mascara to turn up the drama when the occasion requires.

              • Age:
              • 18-29
               
              5.0

              Great for natural looks

              By Long lashes

              from Pittsburgh PA

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation

              Cons

                Best Uses

                • Daily Use

                Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                Nice natural look

                • Age:
                • 45-59
                 
                4.0

                Pretty great

                By Mar

                from Westminster CO

                About Me Trendy Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value
                • Long Lasting
                • Versatile

                Cons

                  Best Uses

                  • Daily Use

                  Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                  This product is great; especially if you have some eyelashes that are straight or curl down because this makes them curl up. It can be used as a primer or just for every day use if you're going for the natural look.

                  • Age:
                  • 18-29
                   
                  5.0

                  Yes I would buy again

                  By Debbie

                  from Fl

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                    The color, I had used white before

                    • Age:
                    • 60+
                     
                    5.0

                    Best lash primer!

                    By Sara jo

                    from Des Moines, ia

                    About Me Natural Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Pigmentation
                    • Good Value
                    • Long Lasting
                    • Versatile

                    Cons

                      Best Uses

                      • Daily Use

                      Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                      Best lash primer! Can be worn alone or under mascara

                      • Age:
                      • 18-29

                      (0 of 1 customers found this review helpful)

                       
                      1.0

                      Terrible

                      By deborah houser

                      from Sparks NV

                      About Me Classic Style

                      Verified Buyer

                      Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                      Sales agent said it was the best thing ever but I do not agree.goes on very lightly did not help the lashes but the small one to try it the one does too short very hard to apply.

                      • Age:
                      • 45-59
                       
                      5.0

                      Love this product. Will continue to buy & recommend!

                      By Bonnie

                      from Anderson,South Carolina

                      About Me Natural Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Good Pigmentation
                      • Good Value
                      • Long Lasting
                      • Versatile

                      Cons

                        Best Uses

                        • Normal Skin

                        Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                        Daily. Either under the They're Real mascara or on it's own!

                        • Age:
                        • 60+

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                        Q&A

                        Product Q&A

                        Do you have questions about this product?

                        Get answers from in-house experts.

                        1 Question | 1 Answer
                        Displaying question 1
                        • Q:

                          Is this waterproof ?
                          Asked on 2/23/2017 by tiffany from Beaumont, TX

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous! Our They're Real! tinted primer is water-resistant! xoxo B

                            Answered on 4/25/2017 by Brand Expert from Benefit Cosmetics
                        Displaying question 1

                        Do you have a question about this product?