skip to main content
ULTA
  • Home
  • / Makeup
  • / Travel Size
  • / They're Real! Tinted Lash Primer Mini
Benefit Cosmetics They%27re Real%21 Tinted Lash Primer Mini

Benefit Cosmetics

They're Real! Tinted Lash Primer Mini

Mink Brown

Item #: 2304361 Size: 0.14 oz

Special Free Gift with Purchase! Click for Offer Details

Ask a Question
GIFT WITH PURCHASE

FREE mini They're Real! Lengthening Mascara with any $35 Benefit purchase (offer valid 2/19/17-3/11/17 or while supplies last)

FREE mini They're Real Mascara w/any $35 Benefit purchase

Online Only! FREE Hawaii Catalog Bag with any $50 Benefit Cosmetics purchase (offer valid 2/19/17-3/11/17 or while supplies last)

Online Only FREE Cosmetic Bag w/any $50 Benefit Cosmetics purchase

Now available in a totally tote-able, travel-friendly size, They're Real! Tinted Lash Primer defines AND primes lashes. Wear it alone or with your favorite mascara! When worn alone, the mink-brown primer gives lashes a natural, feathery look. Worn as a primer, it boosts lash length & separation for a beyond belief look.

Benefits:

  • Mink-brown tinted primer can be worn alone or under your favorite mascara
  • High performing gel formula conditions lashes with Provitamin B5 & leaves lashes soft enough to layer mascara up to 6 hours later*
  • Custom ExtraFlex brush is specially designed to move with lashes for beyond belief separation


Works 2 ways!

  • Wear alone to tint & define lashes for a natural, feathery look.
  • Wear as a mascara primer to dramatically boost lash length & separation.


They're Real! Tinted Lash Primer:

  • 89% said lashes had a natural look*
  • 91% said it was soft enough to layer on mascara 6 hours later*


Plus They're Real! Lengthening Mascara:

  • 94% said it defined lashes**
  • 92% said it boosted length, lift & separation**

 

*Consumer panel survey on 65 women over 1 week.
**Consumer panel survey on 66 women over 1 week.

Wiggle the wand at base of lashes then sweep upward from root to tip. Wear alone or layer your favorite mascara on top.

Beauty tip: Wear under They're Real! Lengthening Mascara for dramatically boosted lash length & separation or under Roller Lash Super-Curling & Lifting Mascara for dramatic curl.
Aqua (Water), Glyceryl Stearate, Butylene Glycol, Polybutene, C18-36 Acid Triglyceride,Euphorbia Cerifera (Candelilla) Wax, PVP, Steareth-21, Stearic Acid, Palmitic Acid, VP/EicoseneCopolymer, Nylon-12, Copernicia Cerifera (Carnauba) Wax, Phenoxyethanol, Steareth-2, AminomethylPropanediol, Hydroxyethylcellulose, Caprylyl Glycol, Panthenol, Algin, Acacia Senegal Gum, Serine. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (BismuthOxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742(Manganese Violet), CI 77891 (Titanium Dioxide).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Tinted Lash Primer Mini
 
4.5

(based on 69 reviews)

89%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (63)
  • Long lasting (51)
  • Good pigmentation (37)
  • Good value (34)
  • Versatile (26)

Cons

  • Wears off easily (3)

Best Uses

  • Daily use (33)
  • Special occasions (7)
  • Normal skin (5)
  • Sensitive skin (5)
  • Dry skin (3)
    • Reviewer Profile:
    • Natural style (39), Classic style (18), Trendy style (6)

Reviewed by 69 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Good stuff

By Cwood

from Tyler tx

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Value
  • Long Lasting

Cons

    Best Uses

    • Daily Use

    Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

    This goes great with the mascara

    • Age:
    • 30-44
     
    5.0

    Excellent dual use product

    By Roxy

    from Clearwater, FL

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Good Value
    • Long Lasting
    • Versatile

    Cons

      Best Uses

      • Daily Use

      Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

      The great thing about the primer is that you can wear it on a "no makeup" day and give just a little natural emphasis to your lashes. The wand is the same style as They're Real mascara, so it is a dream to apply- never thick, never clumpy. And as a primer for black mascara, it really makes lashes pop.

      • Age:
      • 45-59

      (0 of 1 customers found this review helpful)

       
      2.0

      i would not buy this product again

      By none

      from Union Pier, MI

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Long Lasting

      Cons

      • No different than regular mascara. Tinting does
      • not help highlight eyelashes, which I thought
      • was the purpose of a primer. Will stick with a
      • white primer.

      Best Uses

        Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

        I have very pale and scant eyelashes. I found a primer helps make them stand out for mascara application. A brown primer may as well be the same as no primer. In this product's defense, it may help some in holding mascara, but I have tried another primer that works better for me, at a much lower price. But I do like the roller ball mascara; the design of the brush is beneficial. But still VERY expensive.

        • Age:
        • 45-59
         
        1.0

        Will not buy again...

        By Nanner

        from Buffalo

        Verified Buyer

        Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

        was taken in by the in-store display.. not as expected

         
        5.0

        I'm definitely going to buy the full size next

        By Jasmin

        from St. Petersburg, FL

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Good Value
        • Long Lasting
        • Versatile

        Cons

          Best Uses

          • Daily Use

          Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

          I use this product as a primer then I apply the black benefit mascara after and it inhances the length of my lashes.

          • Age:
          • 18-29
           
          4.0

          I liked this primer.

          By Grandma

          from Charlotte NC

          Verified Buyer

          Pros

          • Easy To Apply
          • Long Lasting

          Cons

            Best Uses

              Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

              First time using a primer for lashes. It helped keep my mascara on longer.

              • Age:
              • 60+
               
              5.0

              Not just a primer

              By Starr

              from Garland, TX

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation

              Cons

                Best Uses

                  Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                  This primer is the only mascara I use. I like my lashes to look natural and not overdone, so using the primer on its own gives me that.

                  • Age:
                  • 45-59
                   
                  5.0

                  Love this product

                  By Junebug2966

                  from Albany, GA

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting
                  • Versatile

                  Cons

                    Best Uses

                      Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                      Love this under my mascara

                      • Age:
                      • 45-59
                       
                      5.0

                      I'm in love with this primer!

                      By Julez

                      from Kennewick wa

                      About Me Trendy Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Good Value
                      • Long Lasting
                      • Versatile

                      Cons

                        Best Uses

                        • Daily Use

                        Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                        I was recommended this primer by a consultant in ulta. I've used white primer forever on my lashes. This one looks great all by itself, and it makes a wonderful base for my mascara. This is now in my everyday routine.

                        • Age:
                        • 45-59
                         
                        5.0

                        Great as primer or alone for a natural look

                        By MaggieMc

                        from The Woodlands

                        About Me Natural Style

                        Verified Buyer

                        Pros

                        • Easy To Apply
                        • Good Pigmentation
                        • Good Value
                        • Long Lasting
                        • Versatile

                        Cons

                          Best Uses

                          • Daily Use

                          Comments about Benefit Cosmetics They're Real! Tinted Lash Primer Mini:

                          I use this as primer under Benefits They're Real mascara and it really helps to add volume and length to my lashes. When I want a more natural look (lazy days/no make up days), I'll use this alone and my eyes look great.

                          • Age:
                          • 30-44

                          Displaying reviews 1-10

                          Back to top

                          Previous | Next »