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Benefit Cosmetics They%27re Real%21 Lengthening Mascara

Benefit Cosmetics

They're Real! Lengthening Mascara

0.3 oz Item 2231443

Color:Black

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They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

Try Me Size They're Real! Lengthening Mascara available - Click here!

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara
 
4.3

(based on 9466 reviews)

86%

of respondents would recommend this to a friend.

Pros

  • Lengthens (6215)
  • Adds volume (5800)
  • Defines & separates (5641)
  • Great brush (5496)
  • Applies evenly (5370)

Cons

  • Difficult to remove (1830)
  • Dries out quickly (752)
  • Flakes (552)
  • Sticky texture (500)
  • Smudges or runs (492)

Best Uses

  • Anytime (6451)
  • Daytime (1834)
  • Going out (1754)
  • Daily use (545)
  • Special occasions (227)
    • Reviewer Profile:
    • Classic style (3944), Natural style (3436), Trendy style (1221)
    • Was this a gift?:
    • No (22)

Reviewed by 9466 customers

Displaying reviews 1-10

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5.0

Yes, they're my real lashes!

By Sunshine

from Murrells Inlet, SC

About Me Classic Style

Verified Buyer

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Doesn't Clump
  • Great Brush
  • Lengthens

Cons

    Best Uses

    • Anytime

    Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

    Fabulous mascara no clumps gives you beautiful volume length and curl.

     
    5.0

    Love it

    By Mindy

    from Omaha

    About Me Natural Style

    Verified Buyer

    Pros

    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Lengthens

    Cons

      Best Uses

      • Anytime
      • Daytime
      • Going Out

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

      I really like this mascara. It's fairly fast-drying, long-lasting, and not goopy like so many others I've tried.

       
      5.0

      love the brush applicator...good for reaching fine lashes

      By robain

      from chicago,il

      About Me Classic Style

      Verified Buyer

      Pros

      • Defines & Separates
      • Doesn't Clump
      • Great Brush

      Cons

      • Smudges or Runs

      Best Uses

      • Anytime

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

      I've been a Benefits customer for a number of years,,,good quality reasonably priced make up

       
      5.0

      I love this mascara!

      By Karen M

      from Lebanon OH

      About Me Classic Style

      Verified Buyer

      Pros

      • Adds Volume
      • Defines & Separates
      • Great Brush
      • Lengthens

      Cons

        Best Uses

        • Anytime

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

        I truly LOVE THIS MASCARA!!!

         
        5.0

        They're Real

        By Soila

        from .

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

        Love this mascara! I recently bought it and absolutely saw the difference in my lashes! This mascara gives you a lot of volume and length making the eye lashes appear fake! It also lasted all day and allows lashes to curl perfectly.

         
        5.0

        Best mascara!

        By Just a mom

        from Spokane

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Applies Evenly
        • Defines & Separates
        • Lengthens

        Cons

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

          Best mascara I have tried.

           
          5.0

          I got it in gift set a couple Years ago and I'm hooked.

          By Telena

          from Pasco WA

          About Me Natural Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            Love it!

             
            5.0

            Love it

            By Pearl

            from Vacaville

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Great Brush
            • Lengthens

            Cons

            • Sticky Texture

            Best Uses

            • Going Out

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            Great product to have as weekend eyelash enhancer.

             
            5.0

            Yes.

            By Harpy

            from Akron, OH

            About Me Classic Style

            Verified Buyer

            Pros

            • Adds Volume
            • Great Brush
            • Lengthens

            Cons

            • Difficult To Remove

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            Daily. Never been reduced in price.

             
            5.0

            I would buy it again

            By Mary

            from California

            About Me Trendy Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

              Best Uses

              • Anytime
              • Daytime
              • Going Out

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

              Love it

              Displaying reviews 1-10

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              Q&A

              Product Q&A

              Ask a question

              Do you have questions about this product?

              Get answers from in-house experts.

              60 Questions | 61 Answers
              Displaying questions 1-10Previous | Next »
              • Q:

                I just received a sample of this AAA-MAZING product! I'm in �� The only thing it's missing is a primer. What product would you suggest as I'm new to your line. Thank you! ��
                Asked on 12/10/2017 by RaeRae32 from KC, MO

                1 answer

              • Q:

                Is the blue color more subtle or like an electric looking blue on lashes?
                Asked on 12/4/2017 by Ash from Ohio

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous! Our They're Real! mascara in beyond blue is not subtle, it's an electric blue that is very flattering to all. xoxo B

                  Answered on 12/13/2017 by Brand Expert from Benefit Cosmetics
              • Q:

                Is this product oil-free? And is the primer oil-free?
                Asked on 7/6/2017 by Stephanie from Murfreesboro, AR

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous! Our They're Real Mascara and They're Real Tinted Primer are water based and do not contain oil as an ingredient. xoxo B

                  Answered on 7/12/2017 by Brand Expert from Benefit Cosmetics
              • Q:

                Is this mascara waterproof?
                Asked on 6/28/2017 by Cindy Meyer Silverman from Denver

                1 answer

              • Q:

                Will this mascara run if exposed to water or sweat?
                Asked on 5/4/2017 by Curious person

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous! Our They're Real! mascara is a long-wearing formula that won't smudge, budge or dry out. I would recommend our BADgal waterproof mascara (Item #: 2202100). Apply They're Real! mascara to lengthen your lashes, then apply a coat of BADgal waterproof mascara to seal the deal. You'll love the length of They're Real! combined with the volume of BADgal! xoxo, B

                  http://www.ulta.com/badgal-waterproof-mascara?productId=xlsImpprod1060438&sku=2202100&_requestid=4873152

                  Answered on 5/10/2017 by Brand Expert from Benefit Cosmetics
              • Q:

                Does this product clump up?
                Asked on 3/30/2017 by Sofia from New York,NY

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous! I find that wiggling the wand slowly gives me maximum length & volume - you really want to feel the brush working on your lashes. Apply a second coat holding the wand vertically so that the unique tip can curl & separate your lashes. xoxo B

                  Answered on 4/20/2017 by Brand Expert from Benefit Cosmetics
              • Q:

                is it safe for contact wearers
                Asked on 3/24/2017 by trish from march

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous! They're Real mascara is ophthalmologist approved and safe for contact lens wearers. xoxo B

                  Answered on 3/27/2017 by Brand Expert from Benefit Cosmetics
              • Q:

                is this product hyper allergenic?
                Asked on 12/29/2016 by Bonnie from Jackson, Mi. 49201

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous! Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin. xoxo B

                  http://www.ulta.com/theyre-real-lengthening-mascara?productId=xlsImpprod3460265&sku=2231443

                  Answered on 1/6/2017 by Brand Expert from Benefit Cosmetics
              • Q:

                Does this product run or smudge? I have small eyes and after a couple hours, my mascara ends up smudging under my eyes.
                Asked on 12/15/2016 by Cj from Belleville, nj

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous! Our They're Real! mascara will not smudge or dry out! xoxo B

                  Answered on 12/15/2016 by Brand Expert from Benefit Cosmetics
              • Q:

                Do you have to use the primer with it to work well?
                Asked on 11/28/2016 by Terri from Brandon,Ms

                1 answer

                • Brand Expert

                  A:

                  Hi gorgeous! Our They're Real! mascara can be used by itself or with our Tinted Lash Primer (Item #: 2295079) to dramatically boost lash length & separation. xoxo B

                  Answered on 12/6/2016 by Brand Expert from Benefit Cosmetics
              Displaying questions 1-10Previous | Next »

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