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Benefit Cosmetics They're Real! Lengthening Mascara Mini

Benefit Cosmetics

They're Real! Lengthening Mascara Mini

Black

Item #: 2242743 Size: 0.14 oz

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GIFT WITH PURCHASE

Online Only! FREE Benefit Cosmetic Bag with any $40 Benefit purchase (offer valid 9/28/16-10/1/16 or while supplies last)

Online Only FREE Cosmetic Bag w/any $40 Benefit purchase

They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

They're Real! Lengthening Mascara is the #1 best-selling Prestige Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara Mini
 
4.2

(based on 1339 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (563)
  • Long lasting (518)
  • Lengthens (436)
  • Adds volume (391)
  • Defines & separates (372)

Cons

  • Difficult to remove (163)
  • Flakes (78)
  • Messy (67)
  • Sticky texture (46)
  • Dries out quickly (43)

Best Uses

  • Anytime (438)
  • Daily use (337)
  • Special occasions (156)
  • Daytime (125)
  • Going out (117)
    • Was this a gift?:
    • No (8)
    • Reviewer Profile:
    • Natural style (535), Classic style (507), Trendy style (189)
    • Skin Tone:
    • Medium (328), Fair (305), Deep (33)

Reviewed by 1339 customers

Displaying reviews 1-10

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2.0

I am glad I got the sample size first

By Cheermom

from Baltimore, MD

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply

Cons

  • Did not make my lashes full

Best Uses

  • Special Occasions

Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

I used it on my lashes, as usual. I was not that impressed.

  • Age:
  • 45-59
  • Skin Tone:
  • Medium
 
5.0

Love it, one coat makes a difference!

By Raina

from Helena Mt

Verified Buyer

Pros

  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

      Great product!

      • Age:
      • 30-44
       
      5.0

      Love it

      By Yaaaaas

      from Montana

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Good Value
      • Long Lasting

      Cons

        Best Uses

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          I tried the mini one to see if I liked it and I love it. It really lengthens my lashes. I think it's even better than the roller lash. Def recommend this!

          • Age:
          • 30-44
          • Skin Tone:
          • Fair
           
          5.0

          Love it !!!!

          By none

          from Watsontown, Pa

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Pigmentation
          • Good Value
          • Long Lasting
          • Versatile

          Cons

          • no cons

          Best Uses

          • Daily Use

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          Love everything about it !!

          • Age:
          • 60+
          • Skin Tone:
          • Fair
           
          2.0

          I prefer my single lashes

          By Jojo

          from Atlanta, GA

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply

          Cons

            Best Uses

            • Normal Skin

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

            Did not give me length

            • Age:
            • 30-44
            • Skin Tone:
            • Medium
             
            1.0

            Was not impressed with this mascara roller lash is better

            By SHERRI

            from Tampa Fl

            About Me Classic Style

            Verified Buyer

            Pros

              Cons

              • Doesnt do what it says

              Best Uses

              • Special Occasions

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              I just really wasn't impressed as like I was with Benefits roller Lash

              • Age:
              • 18-29
              • Skin Tone:
              • Fair
               
              4.0

              I would buy this

              By Hails

              from Michigan

              About Me Trendy Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Long Lasting

              Cons

              • Messy

              Best Uses

              • Daily Use
              • Dry Skin
              • Normal Skin
              • Oily Skin
              • Sensitive Skin
              • Special Occasions

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              It makes your lashes really long and full and I love it

              • Age:
              • 18-29
              • Skin Tone:
              • Medium
               
              2.0

              Smudge

              By Supermomofeight

              from DeQuincy, La

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation

              Cons

              • Messy

              Best Uses

              • Normal Skin

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              I wore a BB cushion and this mascara smudged several times throughout the day. It did coat well and make my lashes look long. I'm going to try it with my mineral foundation and see if I have better luck.

              • Age:
              • 45-59
              • Skin Tone:
              • Fair
               
              5.0

              New fav

              By Ash

              from Florence, SC

              About Me Classic Style

              Verified Buyer

              Pros

              • Long Lasting

              Cons

                Best Uses

                • Daily Use

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                Easy to apply, makes my lashes look fuller and longer, it last all day with no flaking

                • Age:
                • 18-29
                • Skin Tone:
                • Fair
                 
                1.0

                I would not purchase this mascara again.

                By Active lot

                from Woodland hills

                About Me Trendy Style

                Verified Buyer

                Pros

                • Easy To Apply

                Cons

                • Clumps
                • Messy

                Best Uses

                • Daily Use
                • Normal Skin

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                Would like to return the product

                • Age:
                • 45-59
                • Skin Tone:
                • Medium

                Displaying reviews 1-10

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                Q&A

                Product Q&A

                Do you have questions about this product?

                Get answers from in-house experts.

                5 Questions | 5 Answers
                Displaying questions 1-5
                • Q:

                  I'm going on a week long vacation, will this last me the whole trip?
                  Asked on 6/3/2016 by liv from US

                  1 answer

                  • Brand Expert

                    A:

                    Hello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.

                    Answered on 6/28/2016 by Brand Expert from Benefit Cosmetics
                • Q:

                  is this product okay to use for sensitive eyes?
                  Asked on 1/30/2016 by aly from US

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous!

                    Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin.

                    xoxo, B

                    Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                • Q:

                  Would you consider this a good on the go product?
                  Asked on 7/16/2015 by Mally from Philadelphia , U.S.

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous!

                    They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes!

                    xoxo, B

                    Answered on 7/17/2015 by Product POREfessional from Benefit Cosmetics
                • Q:

                  How much product comes in a tube?
                  Asked on 12/10/2014 by kinggirl4 from Florida, USA

                  1 answer

                  • Staff Expert

                    A:

                    0.14 oz.

                    Answered on 12/12/2014 by Staff Expert from ULTA.com
                • Q:

                  Is this mascara waterproof or smudge proof?t
                  Asked on 10/26/2014 by Beauty buff from Virginia

                  1 answer

                Displaying questions 1-5

                Do you have a question about this product?