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Benefit Cosmetics They%27re Real%21 Lengthening Mascara Mini

Benefit Cosmetics

They're Real! Lengthening Mascara Mini

Black

Item #: 2242743 Size: 0.14 oz

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FREE fun-size Precisely My Brow Pencil with any $35 Benefit purchase (offer valid 5/14/17-6/3/17 or while supplies last)

FREE Fun-Size Precisely, My Brow Pencil w/any $35 Benefit Cosmetics purchase

They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

They're Real! Lengthening Mascara is the #1 best-selling Prestige Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara Mini
 
4.2

(based on 1644 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (818)
  • Long lasting (747)
  • Good pigmentation (514)
  • Lengthens (436)
  • Good value (427)

Cons

  • Difficult to remove (165)
  • Flakes (102)
  • Messy (95)
  • Difficult to apply (54)
  • Sticky texture (47)

Best Uses

  • Daily use (485)
  • Anytime (439)
  • Special occasions (206)
  • Normal skin (135)
  • Daytime (125)
    • Was this a gift?:
    • No (8)
    • Reviewer Profile:
    • Natural style (661), Classic style (619), Trendy style (234)

Reviewed by 1644 customers

Displaying reviews 1-10

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5.0

Best mascara Ive ever used!

By Tricia M

from Henrietta New York

About Me Trendy Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Value
  • Long Lasting

Cons

    Best Uses

    • Daily Use
    • Dry Skin
    • Normal Skin
    • Oily Skin
    • Sensitive Skin
    • Special Occasions

    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

    Last for a long time! Love how it applies!

    • Age:
    • 45-59
     
    5.0

    Comiing back for larger size.

    By cat mom

    from Circleville, Ohio

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Good Value
    • Long Lasting
    • Versatile

    Cons

      Best Uses

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

        Really was pleased with this product. It was recommended to me by a friend and I will be coming back for the larger size.

        • Age:
        • 60+
         
        5.0

        I highly recommend this! The wand is magic!

        By Kris

        from Michigan

        About Me Classic Style

        Verified Buyer

        Pros

        • Best brush ever awesome coverage
        • Easy To Apply
        • Good Pigmentation
        • Good Value
        • Long Lasting

        Cons

          Best Uses

          • Daily Use
          • Normal Skin
          • Oily Skin

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          This is my favorite mascara ever! No flake even after 12 hours at work. I have tried all price ranges and this is my favorite.

          • Age:
          • 45-59
           
          5.0

          Great!

          By Meg

          from Las Vegas

          About Me Trendy Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Value
          • Long Lasting

          Cons

            Best Uses

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              I love this mascara. I have extensions on my top so I only use it on my bottom, but it makes them look so long and it lasts all day long. No flakes!

              • Age:
              • 30-44
               
              4.0

              Great product!

              By ScottySnow

              from Raleigh, NC

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Long Lasting

              Cons

                Best Uses

                • Daily Use

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                I had LASIK and can only wear waterproof mascara. The only problem is waterproof is very hard to get off. This mascara is water resistant and does not come off when I use my eye drops and it is east to remove with makeup wipes. It makes your lashes look full, but I wish it added a bit more volume. Overall a good product.

                • Age:
                • 30-44
                 
                2.0

                Not my mascara

                By Lucy

                from Harrisburg, Ala

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply

                Cons

                • Clumpy
                • Makes lashes stick together
                • Messy
                • Wears Off Easily

                Best Uses

                • Dry Skin

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                I use just like any other mascara.

                • Age:
                • 45-59

                (1 of 1 customers found this review helpful)

                 
                1.0

                Awful

                By Ashley

                from Minnesota

                About Me Natural Style

                Verified Buyer

                Pros

                  Cons

                  • Flakes
                  • Messy
                  • Wears Off Easily

                  Best Uses

                    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                    Clumps, does not lengthen or give volume. Looks messy afterwards. Do not like this product.

                    • Age:
                    • 18-29
                     
                    3.0

                    Will not buy mascara, but other items were fine

                    By Val

                    from Wayne, nj

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Good Pigmentation
                    • Long Lasting

                    Cons

                    • Difficult to Apply
                    • Flakes
                    • Messy

                    Best Uses

                    • Sensitive Skin

                    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                    Mascara thick, clumps

                     
                    5.0

                    I love the They're Real

                    By Shortstuff

                    from Baltimore,md

                    About Me Trendy Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Value
                    • Long Lasting

                    Cons

                      Best Uses

                      • Daily Use

                      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                      I would recommend this to all my friends. I love all the Benefits mascara. Easy to apply and take off. Gives great length to natural eyelashes

                      • Age:
                      • 45-59
                       
                      5.0

                      Love love love this mascara.

                      By Dennie

                      from Jackson, TN

                      About Me Natural Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Long Lasting

                      Cons

                        Best Uses

                          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                          This mascara goes on easy and separates you eye lashes and makes them look longer.

                          • Age:
                          • 45-59

                          Displaying reviews 1-10

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          8 Questions | 8 Answers
                          Displaying questions 1-8
                          • Q:

                            Does this product help your lashes grow
                            Asked on 4/15/2017 by allie from Georgia, US

                            1 answer

                            • Brand Expert

                              A:

                              Hi gorgeous! Our They're Real! mascara only lengthens, curls, lifts and add volume to your lashes. xoxo B

                              Answered on 4/20/2017 by Brand Expert from Benefit Cosmetics
                          • Q:

                            What eye makeup remover is recommended with use of this product?
                            Asked on 1/12/2017 by Girl from Macon, GA

                            1 answer

                          • Q:

                            Is the mini mascara brown or black? It won't let me choose a color.
                            Asked on 12/19/2016 by A

                            1 answer

                            • Brand Expert

                              A:

                              Hi gorgeous! Our They're Real! mascara mini is in black! xoxo B

                              Answered on 12/20/2016 by Brand Expert from Benefit Cosmetics
                          • Q:

                            I'm going on a week long vacation, will this last me the whole trip?
                            Asked on 6/3/2016 by liv from US

                            1 answer

                            • Brand Expert

                              A:

                              Hello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.

                              Answered on 6/28/2016 by Brand Expert from Benefit Cosmetics
                          • Q:

                            is this product okay to use for sensitive eyes?
                            Asked on 1/30/2016 by aly from US

                            1 answer

                            • Brand Expert

                              A:

                              Hi gorgeous!

                              Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin.

                              xoxo, B

                              Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                          • Q:

                            Would you consider this a good on the go product?
                            Asked on 7/16/2015 by Mally from Philadelphia , U.S.

                            1 answer

                            • Brand Expert

                              A:

                              Hi gorgeous!

                              They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes!

                              xoxo, B

                              Answered on 7/17/2015 by Product POREfessional from Benefit Cosmetics
                          • Q:

                            How much product comes in a tube?
                            Asked on 12/10/2014 by kinggirl4 from Florida, USA

                            1 answer

                            • Staff Expert

                              A:

                              0.14 oz.

                              Answered on 12/12/2014 by Staff Expert from ULTA.com
                          • Q:

                            Is this mascara waterproof or smudge proof?t
                            Asked on 10/26/2014 by Beauty buff from Virginia

                            1 answer

                          Displaying questions 1-8

                          Do you have a question about this product?