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Benefit Cosmetics They%27re Real%21 Lengthening Mascara Mini

Benefit Cosmetics

They're Real! Lengthening Mascara Mini

Black

Item #: 2242743 Size: 0.14 oz

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They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

They're Real! Lengthening Mascara is the #1 best-selling Prestige Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara Mini
 
4.2

(based on 1609 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (788)
  • Long lasting (719)
  • Good pigmentation (495)
  • Lengthens (436)
  • Good value (410)

Cons

  • Difficult to remove (165)
  • Flakes (98)
  • Messy (90)
  • Difficult to apply (51)
  • Sticky texture (47)

Best Uses

  • Daily use (469)
  • Anytime (439)
  • Special occasions (202)
  • Normal skin (127)
  • Daytime (125)
    • Was this a gift?:
    • No (8)
    • Reviewer Profile:
    • Natural style (647), Classic style (606), Trendy style (227)

Reviewed by 1609 customers

Displaying reviews 1-10

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5.0

Love it!!

By Rebbecca

from Wichita, KS

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation
  • Long Lasting

Cons

  • Expensive!

Best Uses

  • Daily Use

Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

Really makes your lashes pop. And doesn't clump.

  • Age:
  • 18-29
 
4.0

Good product

By J

from Va

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation

Cons

    Best Uses

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

      I really liked this mascara. I purchased the travel size to make sure it was worth the price. I've only used it twice so far. It's pretty wet and I maybe applied too many coats; ended up with a more spider lash look. My co-worker did comment that my eyes looked really wide with this on and caused her to do a double-take. I think if I only applied one coat it would turn out with more separated, less spider like lashes.

      • Age:
      • 18-29
       
      5.0

      Loved it

      By Tiff

      from Ft. Worth Texas

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Value
      • Long Lasting

      Cons

        Best Uses

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          I really liked this product. I don't feel the need to use faux lashes anymore

          • Age:
          • 30-44
           
          5.0

          Great mascara

          By Heather

          from Fargo ND

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Pigmentation

          Cons

            Best Uses

            • Daily Use
            • Normal Skin

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

            I use it after the primer to make my blonde lashes eXtra dark

            • Age:
            • 30-44
             
            5.0

            I would buy this product again

            By None

            from Henderson, ky

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Good Value
            • Long Lasting
            • Versatile

            Cons

              Best Uses

              • Dry Skin
              • Oily Skin

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              Nothing to add here

              • Age:
              • 30-44
               
              5.0

              Awesome

              By sportsmom

              from Alabama

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Good Value
              • Long Lasting

              Cons

                Best Uses

                • Daily Use

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                Love this product! The brush is wonderful to get even the tiniest lashes.

                • Age:
                • 45-59
                 
                5.0

                My fave mini mascara!

                By Nad

                from Fl

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value
                • Long Lasting
                • Versatile

                Cons

                • Messy

                Best Uses

                • Daily Use
                • Special Occasions

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                Best mascara! The brush is very sturdy and applies the perfect amount while separating lashes. Also very build able so can be used for work or play. Wait a few minutes for it do dry or it'll smear but once dry it's perfect!

                • Age:
                • 30-44
                 
                5.0

                I love it!!!

                By Donna

                from Vegad baby

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Value
                • Long Lasting

                Cons

                  Best Uses

                  • Daily Use
                  • Special Occasions

                  Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                  I love the mascara it makes my eyelashes stand out

                  • Age:
                  • 45-59
                   
                  5.0

                  One of my favorite mascaras!!!

                  By Dee Dee

                  from Owensboro,KY

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Good Pigmentation
                  • Good Value
                  • Long Lasting
                  • Versatile

                  Cons

                    Best Uses

                      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                      I love this mascara! I bought the mini size to take with me in my purse for those times I'm in need of some extra mascara. It was a little difficult for me to apply at first because I'm used to holding a longer wand, but I'll adjust.

                      • Age:
                      • 30-44
                       
                      5.0

                      Never disappoints

                      By Mickey

                      from Dallas, TX

                      About Me Trendy Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Good Pigmentation
                      • Good Value
                      • Long Lasting
                      • Versatile

                      Cons

                        Best Uses

                        • Sensitive Skin

                        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                        Makes my straight barely there eylelashes look fabulous

                        Displaying reviews 1-10

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                        Q&A

                        Product Q&A

                        Do you have questions about this product?

                        Get answers from in-house experts.

                        8 Questions | 8 Answers
                        Displaying questions 1-8
                        • Q:

                          Does this product help your lashes grow
                          Asked on 4/15/2017 by allie from Georgia, US

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous! Our They're Real! mascara only lengthens, curls, lifts and add volume to your lashes. xoxo B

                            Answered on 4/20/2017 by Brand Expert from Benefit Cosmetics
                        • Q:

                          What eye makeup remover is recommended with use of this product?
                          Asked on 1/12/2017 by Girl from Macon, GA

                          1 answer

                        • Q:

                          Is the mini mascara brown or black? It won't let me choose a color.
                          Asked on 12/19/2016 by A

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous! Our They're Real! mascara mini is in black! xoxo B

                            Answered on 12/20/2016 by Brand Expert from Benefit Cosmetics
                        • Q:

                          I'm going on a week long vacation, will this last me the whole trip?
                          Asked on 6/3/2016 by liv from US

                          1 answer

                          • Brand Expert

                            A:

                            Hello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.

                            Answered on 6/28/2016 by Brand Expert from Benefit Cosmetics
                        • Q:

                          is this product okay to use for sensitive eyes?
                          Asked on 1/30/2016 by aly from US

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous!

                            Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin.

                            xoxo, B

                            Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                        • Q:

                          Would you consider this a good on the go product?
                          Asked on 7/16/2015 by Mally from Philadelphia , U.S.

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous!

                            They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes!

                            xoxo, B

                            Answered on 7/17/2015 by Product POREfessional from Benefit Cosmetics
                        • Q:

                          How much product comes in a tube?
                          Asked on 12/10/2014 by kinggirl4 from Florida, USA

                          1 answer

                          • Staff Expert

                            A:

                            0.14 oz.

                            Answered on 12/12/2014 by Staff Expert from ULTA.com
                        • Q:

                          Is this mascara waterproof or smudge proof?t
                          Asked on 10/26/2014 by Beauty buff from Virginia

                          1 answer

                        Displaying questions 1-8

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