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Benefit Cosmetics They're Real! Lengthening Mascara Mini

Benefit Cosmetics

They're Real! Lengthening Mascara Mini

Black

Item #: 2242743 Size: 0.14 oz

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They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

They're Real! Lengthening Mascara is the #1 best-selling Prestige Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara Mini
 
4.2

(based on 1285 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (519)
  • Long lasting (483)
  • Lengthens (436)
  • Adds volume (391)
  • Defines & separates (372)

Cons

  • Difficult to remove (163)
  • Flakes (77)
  • Messy (60)
  • Sticky texture (46)
  • Dries out quickly (43)

Best Uses

  • Anytime (438)
  • Daily use (314)
  • Special occasions (144)
  • Daytime (125)
  • Going out (117)
    • Was this a gift?:
    • No (8)
    • Reviewer Profile:
    • Natural style (513), Classic style (491), Trendy style (178)
    • Skin Tone:
    • Medium (302), Fair (281), Deep (33)

Reviewed by 1285 customers

Displaying reviews 1-10

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1.0

no would not purchase again

By na

from il

About Me Natural Style

Verified Buyer

Pros

    Cons

    • eyelashes stick together/difficult to remove

    Best Uses

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

      no comment

      • Age:
      • 60+
      • Skin Tone:
      • Medium
       
      5.0

      Buying the full size next time!

      By LizzyRags

      from Riverside, Ca

      About Me Natural Style

      Verified Buyer

      Pros

      • Long Lasting

      Cons

      • Messy

      Best Uses

      • Daily Use
      • Normal Skin

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

      I love this mascara!! I just bought it so it's a little clumpy but that hasn't caused any problems that I wasn't able to correct immediately. I love a natural look and this mascara is a little bit sexy and a little bit natural. It adds length to your lashes while defining them and the little tiny bristles really tug out the shorter lashes and get them standing at attention! Definitely worth a try, I will be purchasing the full size when I run out of the mini.

      • Age:
      • 18-29
      • Skin Tone:
      • Medium
       
      5.0

      My favorite layering mascara

      By Jessa

      from New Orleans LA

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Good Value
      • Long Lasting
      • Versatile

      Cons

        Best Uses

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          This is my favorite mascara to layer with other mascara. It helps lengthen my lashes.

          • Age:
          • 30-44
          • Skin Tone:
          • Fair
           
          5.0

          I absolutely love this mascara. You can swim and it stays

          By Jplant

          from Colton

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Value
          • Long Lasting

          Cons

            Best Uses

            • Daily Use
            • Oily Skin
            • Sensitive Skin
            • Special Occasions

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

            Everyday

            • Age:
            • 30-44
            • Skin Tone:
            • Medium
             
            3.0

            It's ok

            By Mrs. Jones

            from Hernando, MS

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy To Apply

            Cons

            • Flakes
            • Wears Off Easily

            Best Uses

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              It was very flaky and no better than much cheaper mascaras

              • Age:
              • 30-44
              • Skin Tone:
              • Medium
               
              3.0

              Not for me.

              By Short blonde from Mississippi

              from Hernando, MS

              About Me Trendy Style

              Verified Buyer

              Pros

              • Good Pigmentation

              Cons

              • Difficult to Apply
              • Flakes

              Best Uses

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                Just wasn't as happy as I hoped to be. I believe my main issue is the applicator brush wasn't suitable for my lashes.

                • Age:
                • 45-59
                • Skin Tone:
                • Medium
                 
                3.0

                Looks great on

                By CJ

                from Hartford,CT

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Long Lasting

                Cons

                • very difficult to get off,

                Best Uses

                • Special Occasions

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                i love how it makes my lashes look, but I hate how difficult it is to get off at night.

                • Age:
                • 45-59
                • Skin Tone:
                • Medium
                 
                5.0

                Great product

                By KristinG

                from Grand Junction, CO

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value
                • Long Lasting
                • Versatile

                Cons

                  Best Uses

                  • Daily Use

                  Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                  Love this product!

                  • Age:
                  • 45-59
                  • Skin Tone:
                  • Fair
                   
                  5.0

                  I love this mascara!!

                  By Angie

                  from PA

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting

                  Cons

                    Best Uses

                      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                      This mascara makes my lashes look long and full. The wand is great and gets even he tiniest lashes. I Would definitely recommend this product!

                      • Age:
                      • 18-29
                       
                      4.0

                      Would buy again

                      By LiquidsDagron

                      from Kenai, Alaska

                      About Me Trendy Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Good Pigmentation
                      • Long Lasting

                      Cons

                        Best Uses

                          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                          A friend introduced me to this and I love it.

                          • Age:
                          • 30-44
                          • Skin Tone:
                          • Fair

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          5 Questions | 5 Answers
                          Displaying questions 1-5
                          • Q:

                            I'm going on a week long vacation, will this last me the whole trip?
                            Asked on 6/3/2016 by liv from US

                            1 answer

                            • Brand Expert

                              A:

                              Hello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.

                              Answered on 6/28/2016 by Brand Expert from Benefit Cosmetics
                          • Q:

                            is this product okay to use for sensitive eyes?
                            Asked on 1/30/2016 by aly from US

                            1 answer

                            • Brand Expert

                              A:

                              Hi gorgeous!

                              Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin.

                              xoxo, B

                              Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                          • Q:

                            Would you consider this a good on the go product?
                            Asked on 7/16/2015 by Mally from Philadelphia , U.S.

                            1 answer

                            • Brand Expert

                              A:

                              Hi gorgeous!

                              They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes!

                              xoxo, B

                              Answered on 7/17/2015 by Product POREfessional from Benefit Cosmetics
                          • Q:

                            How much product comes in a tube?
                            Asked on 12/10/2014 by kinggirl4 from Florida, USA

                            1 answer

                            • Staff Expert

                              A:

                              0.14 oz.

                              Answered on 12/12/2014 by Staff Expert from ULTA.com
                          • Q:

                            Is this mascara waterproof or smudge proof?t
                            Asked on 10/26/2014 by Beauty buff from Virginia

                            1 answer

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