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L'Oréal Superior Preference Fade-Defying Color & Shine

L'Oréal

Superior Preference Fade-Defying Color & Shine

Ult Natural Blonde

Item #: 6012060

Permanent haircolor is optimized with fade-defying conditioners. Superior Preference Fade-Defying Color & Shine System by L'Oréal keeps hair silky and healthy from root to tip. Level-3 color kit includes no-mess fade-defying color gel, color creme in applicator,multi-dose weekly conditioner, superior colorist gloves and instructional insert.
Read and follow the insert.

Precautions: Hair color can cause an allergic reaction which, in certain rare cases, can be severe. Do not use if: You have already had a reaction to a hair color product; You have a sensitive, itchy or damaged scalp. If you have a tattoo, the risks of allergic reaction may be increased. Perform a skin allergy test 48 hours before each use of this product (see insert). Remember to buy your product 2 days ahead of time. Avoid contact of this product with eyes and skin; if product gets into eyes, rinse immediately; wear gloves provided in kit; thoroughly rinse hair after application; do not use over compound henna or progressive color; wait at least 14 days after bleaching, relaxing or perming before coloring; keep product out of the reach of children. Do not apply on children. This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness.
Color Gel: Oleic Acid, Aqua/Water, Cocamide MIPA, Octyldodecanol, Benzyl Alcohol, Alcohol Denat., Ethanolamine, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, MEA-Laureth Sulfate, Parfum/Fragrance, Sodium Metabisulfite, Isopropanolamine, EDTA, Erythorbic Acid, p-Phenylenediamine, Resorcinol, m-Aminophenol, Alpha-Isomethyl Ionone, Eugenol, p-Aminophenol, 2-Methylresorcinol, Linalool, Citronellol, N,N Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate.
Color Optimizing Creme: Aqua/Water, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid.
Care Supreme Conditioner: Aqua/Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera/Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Lecithin, Tocopherol, Oleth-10, Phenoxyethanol, PPG-5-Ceteth-20, Ethylhexyl Salicylate, Ethylparabentrideceth-12, Chlorhexidine Dihydrochloride, Limonene, Camelina Sativa Oil/Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Phosphoric Acid, Parfum/Fragrance, Geraniol, Disodium Cocoamphodipropionate, Methylparaben, Cetrimonium Chloride, Butylphenyl Methylpropional, Citronellol, Hexyl Cinnamal, Amyl Cinnamal.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
L'OréalSuperior Preference Fade-Defying Color & Shine
 
4.3

(based on 914 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Easy to use (749)
  • Great color (630)
  • Natural look (595)
  • Gentle (405)
  • Long-lasting (359)

Cons

  • Smells bad (141)
  • Doesn't last (87)
  • Messy (73)
  • Color misrepresented (44)
  • Time consuming (42)

Best Uses

  • Graying hair (526)
  • Touch ups (327)
  • New look (298)
  • Thick hair (126)
  • Fine hair (94)
    • Sizing:
    • Feels too small

       

      Feels true to size

       

      100% 

      (3 reviews)

      Feels too large

       
    • Commitment To Color:
    • Permanent (658), Semi-permanent (87), Demi-permanent (27), Temporary (27)
    • Hair Type:
    • Straight hair (10), Wavy hair (8)
    • My Beauty Routine Takes:
    • 30 minutes (13), 10 minutes (6), 1+ hour (4)
    • Reviewer Profile:
    • Beauty conscious (495), Survivalist / minimalist (228), Product junkie (83), Budget shopper (15), Professional stylist (14)
    • Comfort vs Style:
    • Comfort driven (4)
    • Was this a gift?:
    • No (10)

Reviewed by 914 customers

Displaying reviews 1-10

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4.0

I've bought this for years and will continue to do so

By Jessi T

from Hilton head sc

About Me Minimalist

Verified Buyer

Pros

  • Easy To Use
  • Gentle
  • Great Color
  • Long-Lasting
  • Natural Look

Cons

    Best Uses

    • Graying Hair
    • New Look
    • Touch Ups

    Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

    I've used this brand for years. Just tried a new color and loved it (dark golden brown). The color is pretty true to the image, very warm. Price is always reasonable.

    • Commitment To Color:
    • Permanent
     
    5.0

    I like the color.

    By Barbie

    from Oakland TN

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Easy To Use
    • Great Color
    • Long-Lasting
    • Natural Look

    Cons

    • Smells Bad

    Best Uses

    • Graying Hair
    • New Look

    Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

    My hair has A new look.

    • Commitment To Color:
    • Permanent
     
    5.0

    Just what I wanted!

    By Wild4Duran2

    from New Berlin, WI

    About Me Product Junkie

    Verified Buyer

    Pros

    • Easy To Use
    • Great Color
    • Natural Look

    Cons

    • Messy
    • Time Consuming

    Best Uses

    • Graying Hair
    • Thicker Hair

    Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

    The color is exactly what I wanted and it covered the grey hairs up well.

    • Commitment To Color:
    • Permanent
     
    5.0

    Love Loreal

    By Shopanista

    from Southern California

    About Me Minimalist

    Verified Buyer

    Pros

    • Easy To Use
    • Gentle
    • Great Color
    • Natural Look

    Cons

      Best Uses

      • Graying Hair
      • New Look

      Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

      Easy to use; colors are true to picture

      • Commitment To Color:
      • Permanent
       
      4.0

      I really love this. first time I ever colored mine own

      By C

      from Tn

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Easy To Use
      • Great Color
      • Natural Look

      Cons

        Best Uses

        • Graying Hair
        • New Look
        • Touch Ups

        Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

        Ease of use

        • Commitment To Color:
        • Permanent
         
        4.0

        Beautiful color result but....

        By Mimi

        from Los Angeles

        About Me Product Junkie

        Verified Buyer

        Pros

        • Easy To Use
        • Great Color
        • Long-Lasting
        • Natural Look

        Cons

          Best Uses

          • New Look
          • Thicker Hair

          Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

          Color was perfect, though yes now I my hair is a little more dry but a few product should change that.

          • Commitment To Color:
          • Semi-Permanent
           
          5.0

          This is the only hair color I use.

          By Pam

          from Greenwood, SC

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Easy To Use
          • Gentle
          • Great Color
          • Long-Lasting
          • Natural Look

          Cons

            Best Uses

            • Graying Hair
            • Touch Ups

            Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

            When my grey roots start showing, I do a touch-up. My hair looks vibrant, healthy and shiny again.

            • Commitment To Color:
            • Permanent
             
            5.0

            Not bad for box color

            By Momo

            from Orem utah

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Easy To Use
            • Gentle
            • Great Color
            • Long-Lasting
            • Natural Look
            • Versatile

            Cons

              Best Uses

              • Graying Hair
              • New Look
              • Thicker Hair
              • Thinner Hair
              • Touch Ups

              Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

              I use this as needed

              • Commitment To Color:
              • Permanent
               
              5.0

              Yes

              By Md

              from Ga

              About Me Minimalist

              Verified Buyer

              Pros

                Cons

                  Best Uses

                  • New Look

                  Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                  Ok

                  • Commitment To Color:
                  • Permanent
                   
                  3.0

                  Lo real preference hair color

                  By Fina

                  from Atlanta, GA

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Great Color

                  Cons

                  • Doesn't Last
                  • Smells Bad

                  Best Uses

                  • Graying Hair
                  • New Look
                  • Thinner Hair

                  Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                  Nice product. Wish color didn't change to a lighter shade so quick

                  • Commitment To Color:
                  • Semi-Permanent

                  Displaying reviews 1-10

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