Skip Content
ULTA
  • Home
  • / Hair
  • / Hair Color
  • / Superior Preference Fade-Defying Color & Shine
L'Oréal Superior Preference Fade-Defying Color & Shine

L'Oréal

Superior Preference Fade-Defying Color & Shine

Ult Natural Blonde

Item #: 6012060

Permanent haircolor is optimized with fade-defying conditioners. Superior Preference Fade-Defying Color & Shine System by L'Oréal keeps hair silky and healthy from root to tip. Level-3 color kit includes no-mess fade-defying color gel, color creme in applicator,multi-dose weekly conditioner, superior colorist gloves and instructional insert.
Read and follow the insert.

Precautions: Hair color can cause an allergic reaction which, in certain rare cases, can be severe. Do not use if: You have already had a reaction to a hair color product; You have a sensitive, itchy or damaged scalp. If you have a tattoo, the risks of allergic reaction may be increased. Perform a skin allergy test 48 hours before each use of this product (see insert). Remember to buy your product 2 days ahead of time. Avoid contact of this product with eyes and skin; if product gets into eyes, rinse immediately; wear gloves provided in kit; thoroughly rinse hair after application; do not use over compound henna or progressive color; wait at least 14 days after bleaching, relaxing or perming before coloring; keep product out of the reach of children. Do not apply on children. This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness.
Color Gel: Oleic Acid, Aqua/Water, Cocamide MIPA, Octyldodecanol, Benzyl Alcohol, Alcohol Denat., Ethanolamine, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, MEA-Laureth Sulfate, Parfum/Fragrance, Sodium Metabisulfite, Isopropanolamine, EDTA, Erythorbic Acid, p-Phenylenediamine, Resorcinol, m-Aminophenol, Alpha-Isomethyl Ionone, Eugenol, p-Aminophenol, 2-Methylresorcinol, Linalool, Citronellol, N,N Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate.
Color Optimizing Creme: Aqua/Water, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid.
Care Supreme Conditioner: Aqua/Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera/Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Lecithin, Tocopherol, Oleth-10, Phenoxyethanol, PPG-5-Ceteth-20, Ethylhexyl Salicylate, Ethylparabentrideceth-12, Chlorhexidine Dihydrochloride, Limonene, Camelina Sativa Oil/Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Phosphoric Acid, Parfum/Fragrance, Geraniol, Disodium Cocoamphodipropionate, Methylparaben, Cetrimonium Chloride, Butylphenyl Methylpropional, Citronellol, Hexyl Cinnamal, Amyl Cinnamal.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
L'OréalSuperior Preference Fade-Defying Color & Shine
 
4.3

(based on 889 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Easy to use (727)
  • Great color (612)
  • Natural look (578)
  • Gentle (397)
  • Long-lasting (349)

Cons

  • Smells bad (137)
  • Doesn't last (86)
  • Messy (71)
  • Color misrepresented (41)
  • Time consuming (41)

Best Uses

  • Graying hair (509)
  • Touch ups (317)
  • New look (283)
  • Thick hair (120)
  • Fine hair (90)
    • Sizing:
    • Feels too small

       

      Feels true to size

       

      100% 

      (3 reviews)

      Feels too large

       
    • Commitment To Color:
    • Permanent (638), Semi-permanent (83), Temporary (27), Demi-permanent (26)
    • Hair Type:
    • Straight hair (10), Wavy hair (8)
    • My Beauty Routine Takes:
    • 30 minutes (13), 10 minutes (6), 1+ hour (4)
    • Reviewer Profile:
    • Beauty conscious (478), Survivalist / minimalist (222), Product junkie (81), Budget shopper (15), Professional stylist (14)
    • Comfort vs Style:
    • Comfort driven (4)
    • Was this a gift?:
    • No (10)

Reviewed by 889 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Perfect!!

By Kandis

from Beaumont TX

About Me Product Junkie

Verified Buyer

Pros

  • Easy To Use
  • Great Color
  • Natural Look

Cons

    Best Uses

    • Graying Hair
    • New Look

    Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

    I wanted a brown color with a little red and Medium Chestnut Brown was perfect. Love it!!!

    • Commitment To Color:
    • Permanent
     
    5.0

    Loved it, zero red! Yaaa finally

    By Hrhheidi

    from Boston, ma

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Easy To Use
    • Gentle
    • Great Color
    • Long-Lasting
    • Natural Look
    • Versatile

    Cons

      Best Uses

      • Graying Hair
      • New Look

      Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

      I was looking or a nice color with zero red, orange, brassyness and this was the answer! I love the color!

      • Commitment To Color:
      • Permanent
       
      5.0

      I would buy this product again

      By Cin

      from Nj

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Easy To Use

      Cons

        Best Uses

        • Touch Ups

        Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

        Great

        • Commitment To Color:
        • Semi-Permanent
         
        4.0

        good product

        By lf

        from ellicott City, md

        About Me Product Junkie

        Verified Buyer

        Pros

        • Easy To Use
        • Great Color
        • Natural Look

        Cons

        • Time Consuming

        Best Uses

        • Graying Hair

        Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

        Easy to use

        • Commitment To Color:
        • Permanent
         
        5.0

        Fantastic coverage and softness to hair

        By laylaelsaid

        from Chicago, IL

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Easy To Use
        • Gentle
        • Great Color
        • Long-Lasting
        • Natural Look
        • Versatile

        Cons

          Best Uses

          • Graying Hair
          • Touch Ups

          Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

          Fantastic brand and product. Go to for all over or touch ups.

          • Commitment To Color:
          • Permanent
           
          5.0

          Best At Home Color

          By AbFab

          from Philadelphia, PA

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Easy To Use
          • Great Color
          • Long-Lasting
          • Natural Look

          Cons

            Best Uses

              Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

              I've been using this for years and I love it. I use the medium Ash blonde color and it is perfect for me. Not too brassy and the color lasts! Even with other permanent colors fading has been an issue, but not here. i use it to add some dimension to my hair in the form of highlights and can't recommend enough. it's easy to use and doesn't smell too bad for hair color

              • Commitment To Color:
              • Permanent
               
              5.0

              This is my favorite product.

              By Jay

              from Winder, ga

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Easy To Use
              • Gentle
              • Great Color
              • Natural Look

              Cons

                Best Uses

                • Graying Hair
                • New Look
                • Thicker Hair
                • Touch Ups

                Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                My mom has used this line for over half her life and I have recently started using it, I will never go back. The color looks better than anything any stylist ever gave me.

                • Commitment To Color:
                • Demi-Permanent
                 
                2.0

                Dissatisfaction

                By Belle

                from Chester, NY

                About Me Minimalist

                Verified Buyer

                Pros

                • Easy To Use
                • Gentle

                Cons

                • Color Misrepresented

                Best Uses

                • New Look

                Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                Hair color is too red/orange.

                • Commitment To Color:
                • Permanent
                 
                4.0

                I would buy this product again.

                By Archimedes

                from Farmington, Utah

                About Me Minimalist

                Verified Buyer

                Pros

                • Great Color

                Cons

                  Best Uses

                  • Graying Hair

                  Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                  I have used other colors and this is the best I've ever tried.

                  • Commitment To Color:
                  • Permanent
                   
                  4.0

                  Like the color...

                  By Anju

                  from El Dorado

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Gentle
                  • Natural Look

                  Cons

                  • Doesn't Last

                  Best Uses

                  • New Look

                  Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                  ****

                  • Commitment To Color:
                  • Permanent

                  Displaying reviews 1-10

                  Back to top

                  Previous | Next »