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L'Oréal Superior Preference Fade-Defying Color %26 Shine

L'Oréal

Superior Preference Fade-Defying Color & Shine

Item 2143341

Color:Dark Golden Brown 4G

Since 1973, L'Oreal Superior Preference has been their gold standard in permanent hair color delivering extraordinary shine and luminous hair color that lasts and lasts. What makes Superior Preference hair color so special is our unique Fade-Defying Color and Shine System that pairs our translucent gel formula with our famous Care Supreme Conditioning treatment. The end result is beautifully crafted, long lasting hair color with depth and dimension. Available in over 50 luminous shades so you can find your own signature color.

Our Gold Standard Since 1973
Fade-Defying Color and Shine
Available In Over 50 Luminous Shades
Instructions vary by shade. For complete instructions, please refer to package insert located inside haircolor box.

Precautions: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.
Our formulas are modified from time to time, so this ingredient listing may not exactly reflect the ingredients in the product you purchase and use. Always read the ingredient list on the product label before use. Formula 1043998 L'oreal Paris Preference Nuance 2 Us:Aqua / Water / Eau, Trideceth-2 Carboxamide Mea, Propylene Glycol, Hexylene Glycol, Peg-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Polyglyceryl-2 Oleyl Ether, Ammonium Hydroxide, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, P-Phenylenediamine, Pentasodium Pentetate, Resorcinol, Ammonium Acetate, Parfum / Fragrance, Ammonium Thiolactate, M-Aminophenol, Erythorbic Acid, 2,4-Diaminophenoxyethanol Hcl, N,N-Bis(2-Hydroxyethyl)-P-Phenylenediamine Sulfate, Alpha-Isomethyl Ionone, Eugenol, Hydroxypropyl Bis(N-Hydroxyethyl-P-Phenylenediamine) Hcl, Linalool, Citronellol Fil Code D32973/3

Formula 178914 U Healthy Look Creme Gloss Color Developer 20 Volume Revelateur 20 Volumes: Aqua / Water / Eau, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide Mea, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid Fil Code D12836/18

Formula 1087166 K After Color Conditioner Préférence: Aqua / Water / Eau, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera / Candelilla Wax / Cire De Candelilla, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Parfum / Fragrance, Sodium Pca, Trideceth-6, Linalool, Hexyl Cinnamal, Benzyl Alcohol, Chlorhexidine Dihydrochloride, Cetrimonium Chloride, Butylphenyl Methylpropional, Limonene, Alcohol Denat., Geraniol, Amyl Cinnamal, Ppg-5-Ceteth-20, Benzyl Benzoate, Camelina Sativa Seed Oil, Oleth-10, Citronellol, Disodium Cocoamphodipropionate, Lecithin, Phosphoric Acid, Tocopherol, Ethylhexyl Salicylate Fil Code D192716/1

Details+

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Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
L'OréalSuperior Preference Fade-Defying Color & Shine
 
4.3

(based on 1071 reviews)

89%

of respondents would recommend this to a friend.

Pros

  • Easy to use (879)
  • Great color (741)
  • Natural look (678)
  • Gentle (480)
  • Long-lasting (414)

Cons

  • Smells bad (167)
  • Doesn't last (98)
  • Messy (91)
  • Color misrepresented (63)
  • Time consuming (50)

Best Uses

  • Graying hair (622)
  • Touch ups (386)
  • New look (345)
  • Thick hair (142)
  • Fine hair (111)
    • Sizing:
    • Feels too small

       

      Feels true to size

       

      100% 

      (3 reviews)

      Feels too large

       
    • Commitment To Color:
    • Permanent (766), Semi-permanent (107), Temporary (35), Demi-permanent (33)
    • Hair Type:
    • Straight hair (10), Wavy hair (8)
    • My Beauty Routine Takes:
    • 30 minutes (13), 10 minutes (6), 1+ hour (4)
    • Reviewer Profile:
    • Beauty conscious (558), Survivalist / minimalist (285), Product junkie (101), Professional stylist (17), Budget shopper (15)
    • Comfort vs Style:
    • Comfort driven (4)
    • Was this a gift?:
    • No (10)

Reviewed by 1071 customers

Displaying reviews 1-10

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4.0

Very Good

By Marlene

from louisiana

Verified Buyer

Pros

  • Easy To Use

Cons

  • Doesn't Last

Best Uses

  • Touch Ups

Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

Good for touch ups of my roots, but it doesn't last much

  • Commitment To Color:
  • Temporary
 
1.0

stay awayyyyy

By saim

from va

About Me Beauty Conscious

Verified Buyer

Pros

  • Easy To Use

Cons

  • Color Misrepresented
  • Time Consuming

Best Uses

    Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

    i had light brown hair i wanted more darker burgundy BUT my hair turned out to be jet black after using this color i am losing my hair like crazy and they r dry and unmanagable now,very bad ,very mis represnted stayyyyy away if u want brown or burgundy buy something else NEVER TRY IT so disappointed now have to live with this stupid color for 2 weeks so i can color again

    • Commitment To Color:
    • Temporary
     
    5.0

    Perfect color for me.

    By Ercatlady

    from Birmingham, AL

    About Me Minimalist

    Verified Buyer

    Pros

    • Easy To Use
    • Gentle
    • Great Color

    Cons

      Best Uses

      • Graying Hair
      • Thicker Hair
      • Touch Ups

      Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

      Covered my gray and a pretty overall color

      • Commitment To Color:
      • Semi-Permanent
       
      5.0

      I love Iced Golden Brown

      By BewitchingBrandy

      from Kirbyville MO

      About Me Beauty Conscious

      Verified Reviewer

      Pros

      • Easy To Use
      • Great Color
      • Natural Look

      Cons

      • Messy

      Best Uses

      • Graying Hair
      • New Look
      • Thicker Hair
      • Touch Ups

      Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

      I always use Superior Preference hair color. The colors are beautiful and rich looking and pretty true to the box... Most of the time. I've had some misses here and there. But, for the most part, I've been very happy. The after color conditioner is AMAZING!! I have thick hair and I started going grey early in life. So, I think this is the best color for my hair. I tried Iced Golden Brown from the Paris Couture line recently. I was hesitant because the reviews I had seen said it basically leaves your hair black and not a flattering black. Nothing like the picture. I have previously used Dark Mahogany Brown, a warmer color, in the same line. The box colors are about half a shade different. So, I decided to go for the slightly lighter color this time. I am very pleased with the result!! It was exactly as pictured on the box!! So it meshed well with the previous color and added a little something extra, too! I will be using this color again. I may have a new go to color?

      • Commitment To Color:
      • Permanent
       
      5.0

      Yes I would.

      By Nancy wit the Red Hair

      from Campbell, CA

      Verified Buyer

      Pros

      • Easy To Use
      • Great Color
      • Long-Lasting

      Cons

        Best Uses

        • Touch Ups

        Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

        It covers gray and it not dried out.

        • Commitment To Color:
        • Permanent
         
        5.0

        Great coverage

        By Donna

        from Sewickley, PA

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Easy To Use
        • Gentle
        • Great Color
        • Natural Look

        Cons

          Best Uses

          • Graying Hair
          • Touch Ups

          Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

          Like the product

          • Commitment To Color:
          • Semi-Permanent
           
          4.0

          Great product

          By Sue

          from Salem,MA

          About Me Minimalist

          Verified Buyer

          Pros

          • Easy To Use

          Cons

            Best Uses

            • Graying Hair

            Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

            Easy to use!

            • Commitment To Color:
            • Demi-Permanent
             
            1.0

            hated this product

            By audrey

            from delaware

            About Me Beauty Conscious

            Pros

            • Easy To Use
            • Gentle
            • Versatile

            Cons

            • Color Misrepresented
            • Did not change my hair color at all
            • Smells Bad

            Best Uses

              Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

              the product didn't even change my hair color at all. It was labeled as golden blonde, but really it did not work

              • Commitment To Color:
              • Demi-Permanent
               
              4.0

              I would recommend this product to a friend.

              By Jocelyn

              from Brentwood, Ca

              About Me Minimalist

              Verified Buyer

              Pros

              • Easy To Use
              • Gentle
              • Great Color

              Cons

                Best Uses

                • Graying Hair
                • New Look
                • Touch Ups

                Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                I have been using L'Oréal preference. I love this new shade on me.

                • Commitment To Color:
                • Temporary

                (1 of 1 customers found this review helpful)

                 
                5.0

                Absolutely loved the color turnout!

                By College girl

                from Illinos

                Verified Buyer

                Pros

                • Easy To Use
                • Great Color
                • Long-Lasting

                Cons

                  Best Uses

                    Comments about L'Oréal Superior Preference Fade-Defying Color & Shine:

                    First time coloring my hair by myself and it turned out fantastic and the color has stayed!

                    • Commitment To Color:
                    • Permanent

                    Displaying reviews 1-10

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                    Q&A

                    Product Q&A

                    Ask a question

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    6 Questions | 6 Answers
                    Displaying questions 1-6
                    • Q:

                      where can i see the expiry date of the product?
                      Asked on 8/19/2017 by Cookies from canada

                      1 answer

                      • Brand Expert

                        A:

                        Hi! You have reached L'Oreal in the United States. For assistance with an inquiry in Canada, please contact: www.lorealparis.ca. We hope this information is helpful.

                        Answered on 8/25/2017 by Brand Expert from Maybelline
                    • Q:

                      My hair color was light to medium brown. I then used the UL63 Loreal Hi Lift color and love the results. If I use the UL63 Hi Lift again does it keep making my hair lighter or will I have the same result as first time?
                      Asked on 8/11/2017 by buddy from Minneapolis, MN

                      1 answer

                      • Brand Expert

                        A:

                        Hi Buddy, we are so happy to hear that you love UL63! This product will only lighten natural, uncolored hair. Haircolor cannot lighten haircolor, so it will not get lighter and lighter each time you apply this. Make sure you follow the root touch-up application next time you use this!

                        Answered on 8/14/2017 by Brand Expert from L Oreal Paris
                    • Q:

                      What is the application time for this? Thanks!
                      Asked on 6/25/2017 by Jen from VA

                      1 answer

                      • Brand Expert

                        A:

                        Hi Jen! For a full-head application, you leave it on for 25 minutes (add 5 minutes if you have resistant gray). If you are doing a touch-up application, put on the new growth for 20 minutes (25 for resistant gray) and do the lengths and ends for 5 minutes.

                        Answered on 6/30/2017 by Brand Expert from L Oreal Paris
                    • Q:

                      How do I add the Carmel highlights I want it to look natural without any RED COLOR in it
                      Asked on 6/8/2017 by Deb from Battle Creek Michigan

                      1 answer

                      • Brand Expert

                        A:

                        For great subtle looking caramel highlights we recommend using our Touch-On Highlights kit in the shade Toasted Almond. To keep your highlights looking subtle, but sure to apply the lightener to small sections of hair (about 15 to 20 strands at a time), don't over do the number of highlights and be sure to leave the lightener on the hair long enough to lighten the hair past the red stage and into the gold stage.

                        Answered on 6/12/2017 by Brand Expert from L Oreal Paris
                    • Q:

                      L'Oréal Preference. I used to use product number 10NB, I can't locate it on the shelves. Does it have another number now?
                      Asked on 4/4/2017 by Ruthie from Melbourne,Florida

                      1 answer

                    • Q:

                      What color will result on my ombré hair? Will my roots blend with my ends?
                      Asked on 2/18/2017 by Birdie from Park City, Utah

                      1 answer

                      • Brand Expert

                        A:

                        Applying dye over highlights and ombre can be tricky. If the highlights are full of orange and red tones, your results using the Superior Preference dark golden brown 4G will be pretty even, from root to tip. If you have any pale blonde or gold highlights you will need to have a salon "fill" the pale hair to avoid any discoloration. To go to a natural looking dark brown over blonde highlights can be done at home, but involves mixing 2 kits for a customized result.
                        • Before hair that has been lightened to the pale yellow stage can be successfully tinted back to a darker shade, the red and gold pigment that was removed must be replaced. To do this you will need 2 kits of Preference haircolor - 1 kit will be the target shade dark brown 4 and 1 kit will be the filler shade light auburn 6R
                        • You will need to mix 1 tint bottle of the target shade 4 and 1/2 the tint bottle of filler shade 6R into 1 bottle of creme developer. Mix well and apply full head for 25 minutes.
                        This will put the hair to natural look dark brown with warm highlights.

                        Answered on 2/22/2017 by Brand Expert from L Oreal Paris
                    Displaying questions 1-6

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