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It Cosmetics Superhero Lash Transforming Duo

It Cosmetics

Superhero Lash Transforming Duo

Item #: 2507572

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This must have duo features a full size and mini of your lash-changing superhero mascara for super volume, super length, super elastic stretch!

Benefits:
  • Exclusive elastic stretch technology creates the look of wider, longer lashes
  • Lash-changing power brush for maximum reach, lift, separation, curl
  • Super black pigments plus collagen, biotin and peptides to condition as you coat

A $36 value!

Includes:
  • Full size Superhero Elastic Stretch Volumizing Mascara (0.3 oz)
  • Mini Superhero Elastic Stretch Volumizing Mascara (0.17 oz)
Starting at the base of your lashes, wiggle brush and sweep up and through to the tips. Apply additional coats for more dramatic results, and watch your lashes transform!

Beauty tip: Want even more volume? Add additional coats! Superhero is clinically shown to give you 5x more volume after just one coat, and 14x more volume after two.
Aqua (Water, Eau), Cera Carnauba / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Cyclopentasiloxane, Oryza Sativa Cera /Oryza Sativa (Rice) Bran Wax, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Candelilla Cera / Euphorbia Cerifera (Candelilla) Wax / Cire De Candelilla, Propylene Glycol, Phenoxyethanol, VP / VA Copolymer, Aminomethyl Propanediol, Polyvinyl Alcohol, Chlorphenesin, Ethylhexylglycerin, Glycerin, Ascorbic Acid, Ascorbyl Palmitate, Biotin, Equisetum Arvense Extract, Hydrolyzed Collagen, Olea Europaea Fruit Oil, Persea Gratissima Oil, Simmondsia Chinensis Seed Oil, Tocopheryl Acetate, Panthenol, Hydrolyzed Keratin, Serenoa Serrulata Fruit Extract, Camellia Sinensis Leaf Extract, Biotinoyl Tripeptide - 1, Iron Oxide (CI 77499).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsSuperhero Lash Transforming Duo
 
4.5

(based on 132 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (114)
  • Long lasting (98)
  • Good pigmentation (69)
  • Good value (63)
  • Versatile (28)

Cons

  • Flakes (13)
  • Messy (5)
  • Difficult to apply (3)

Best Uses

  • Daily use (70)
  • Special occasions (22)
  • Normal skin (21)
  • Sensitive skin (17)
  • Oily skin (12)
    • Reviewer Profile:
    • Natural style (51), Classic style (50), Trendy style (17)

Reviewed by 132 customers

Displaying reviews 1-10

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5.0

I love this mascara!!

By Yuana02

from Puerto Rico

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation
  • Good Value
  • Long Lasting

Cons

    Best Uses

    • Daily Use
    • Normal Skin
    • Special Occasions

    Comments about It Cosmetics Superhero Lash Transforming Duo:

    Good product and quality!

    • Age:
    • 18-29
     
    5.0

    Made my eyelashes longer.

    By Vickie

    from Houston,Texas

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Good Value
    • Long Lasting

    Cons

      Best Uses

      • Daily Use

      Comments about It Cosmetics Superhero Lash Transforming Duo:

      Use for daily make-up for work lasts all day.

      • Age:
      • 60+
       
      4.0

      Would buy this product again

      By Karen

      from Houston, TX

      Verified Buyer

      Pros

      • Easy To Apply
      • Long Lasting

      Cons

      • Flakes

      Best Uses

        Comments about It Cosmetics Superhero Lash Transforming Duo:

        I have very hooded eyes and was looking for a non-waterproof mascara that wouldn't transfer to my eyelids. This one doesn't smudge, but it does flake a little. Otherwise, it's a great product, really lengthens my eyelashes and looks great.

        • Age:
        • 45-59
         
        5.0

        Lovely & thick lashes

        By Jen

        from Cleveland, Ohio

        Verified Buyer

        Pros

        • Easy To Apply
        • Long Lasting

        Cons

          Best Uses

            Comments about It Cosmetics Superhero Lash Transforming Duo:

            I have tried so many different kinds of mascaras and I'm very rarely impressed. THIS is one of the few that I would purchase again. I also really like IT's foundation. With another hit, I'm looking forward to trying the rest of their line.

            • Age:
            • 30-44
             
            4.0

            A Hero Indeed

            By Karine

            from Reno

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Good Value
            • Long Lasting

            Cons

              Best Uses

              • Daily Use
              • Dry Skin
              • Normal Skin
              • Oily Skin
              • Sensitive Skin
              • Special Occasions

              Comments about It Cosmetics Superhero Lash Transforming Duo:

              Everyday use

              • Age:
              • 18-29
               
              5.0

              I really REALLY like this mascara

              By Tammie

              from MD

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Long Lasting

              Cons

                Best Uses

                  Comments about It Cosmetics Superhero Lash Transforming Duo:

                  I really like this mascara. It is easy to apply and stays on all day. It does not appear to flake off or disappear throughout the course of the day. Kind of expensive since mascara has to be purchased so frequently though.

                  • Age:
                  • 45-59
                   
                  5.0

                  The best mascara I've ever owned! Lashes for DAYS

                  By KayeLeanne

                  from Georgia

                  About Me Natural Style

                  Verified Reviewer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about It Cosmetics Superhero Lash Transforming Duo:

                    I use this mascara daily, and I have no plans of stopping anytime soon. It is the best mascara I've owned in regards to both length and volume. People think I have faux lashes on when I use this mascara.

                    • Age:
                    • 18-29
                     
                    4.0

                    Superhero lashes? Yes please

                    By Karine

                    from Reno

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Pigmentation
                    • Good Value
                    • Long Lasting

                    Cons

                      Best Uses

                      • Daily Use
                      • Sensitive Skin
                      • Special Occasions

                      Comments about It Cosmetics Superhero Lash Transforming Duo:

                      I love the effect this mascara gives my lashes.

                      • Age:
                      • 18-29
                       
                      5.0

                      Great Mascara!

                      By BeautyJunkie

                      from Tacoma, WA

                      About Me Classic Style

                      Verified Reviewer

                      Pros

                      • Easy To Apply
                      • Good Pigmentation
                      • Good Value
                      • Long Lasting

                      Cons

                        Best Uses

                        • Daily Use

                        Comments about It Cosmetics Superhero Lash Transforming Duo:

                        This mascara adds both volume and nice length and wears beautiful all day without flaking or smudging. This duo package is an awesome buy and a must have!

                        • Age:
                        • 45-59
                         
                        5.0

                        lovely!

                        By dani

                        from new york

                        About Me Trendy Style

                        Pros

                        • Easy To Apply
                        • Good Pigmentation
                        • Good Value
                        • Long Lasting
                        • Versatile

                        Cons

                          Best Uses

                          • Daily Use

                          Comments about It Cosmetics Superhero Lash Transforming Duo:

                          absolutely love this product! i received this as a sample from ipsy and it's to die for!! wonderful length and color making my eyelashes have that trendy wispy effect!

                          • Age:
                          • 18-29

                          Displaying reviews 1-10

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          5 Questions | 5 Answers
                          Displaying questions 1-5
                          • Q:

                            is this product hypoallergenic?
                            Asked on 6/8/2017 by ally from US

                            1 answer

                            • Brand Expert

                              A:

                              Hi there! Thank you so much for reaching out. While all of our products are made with good for you, skin-loving ingredients and are formulated for sensitive skin and eyes, this product has not been tested to be hypoallergenic. We hope this helps! XOXO

                              Answered on 6/9/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            Hello. Do I apply my Lancome Cils Booster before applying mascara?
                            Asked on 4/7/2017 by LORI from Fort Worth, Texas

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thank you for your question! You can absolutely apply your lash primer first before your Superhero Mascara, even if it isn't IT! XOXO

                              Answered on 4/7/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            What color does this set come in? I am hoping for Jet Black but wanted to make sure before purchase.
                            Asked on 3/16/2017 by Marji from Jacksonville, Florida

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thanks for your question! At this time Superhero Mascara is only available in Black, so both will be in the Black shade. We hope you love IT! XOXO

                              Answered on 3/20/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            Does this come in waterproof? I love the mascara, but my allergies make my eyes water a lot.
                            Asked on 3/7/2017 by JacksGirl

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thanks for your question! At this time Superhero Mascara is only available in the original formula. IT it made in a waterproof version, however we can absolutely pass your suggestion along for IT! XOXO

                              Answered on 3/10/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            Is this mascara paraben free like the other IT mascara?
                            Asked on 3/6/2017 by Atown from Seattle, wa

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thanks for your question! Every IT Cosmetics product and mascara is paraben free and talc free! IT is made with good for you, skin loving ingredients, and is made for sensitive skin! XOXO

                              Answered on 3/7/2017 by Brand Expert from IT Cosmetics
                          Displaying questions 1-5

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