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It Cosmetics Superhero Lash Transforming Duo

It Cosmetics

Superhero Lash Transforming Duo

Item 2507572

Special Free Gift with Purchase! Click for Offer Details

GIFT WITH PURCHASE

FREE mini CC+ Cream with any $35 IT Cosmetics purchase (offer valid 10/1/17-10/21/17 or while supplies last)

FREE mini CC+ Cream w/any $35 IT Cosmetics purchase

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This must have duo features a full size and mini of your lash-changing superhero mascara for super volume, super length, super elastic stretch!

Benefits:
  • Exclusive elastic stretch technology creates the look of wider, longer lashes
  • Lash-changing power brush for maximum reach, lift, separation, curl
  • Super black pigments plus collagen, biotin and peptides to condition as you coat

A $36 value!

Includes:
  • Full size Superhero Elastic Stretch Volumizing Mascara (0.3 oz)
  • Mini Superhero Elastic Stretch Volumizing Mascara (0.17 oz)
Starting at the base of your lashes, wiggle brush and sweep up and through to the tips. Apply additional coats for more dramatic results, and watch your lashes transform!

Beauty tip: Want even more volume? Add additional coats! Superhero is clinically shown to give you 5x more volume after just one coat, and 14x more volume after two.
Aqua (Water, Eau), Cera Carnauba / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Cyclopentasiloxane, Oryza Sativa Cera /Oryza Sativa (Rice) Bran Wax, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Candelilla Cera / Euphorbia Cerifera (Candelilla) Wax / Cire De Candelilla, Propylene Glycol, Phenoxyethanol, VP / VA Copolymer, Aminomethyl Propanediol, Polyvinyl Alcohol, Chlorphenesin, Ethylhexylglycerin, Glycerin, Ascorbic Acid, Ascorbyl Palmitate, Biotin, Equisetum Arvense Extract, Hydrolyzed Collagen, Olea Europaea Fruit Oil, Persea Gratissima Oil, Simmondsia Chinensis Seed Oil, Tocopheryl Acetate, Panthenol, Hydrolyzed Keratin, Serenoa Serrulata Fruit Extract, Camellia Sinensis Leaf Extract, Biotinoyl Tripeptide - 1, Iron Oxide (CI 77499).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsSuperhero Lash Transforming Duo
 
4.5

(based on 153 reviews)

89%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (128)
  • Long lasting (111)
  • Good pigmentation (79)
  • Good value (69)
  • Versatile (32)

Cons

  • Flakes (16)
  • Messy (6)
  • Difficult to apply (4)
  • Wears off easily (3)

Best Uses

  • Daily use (76)
  • Special occasions (26)
  • Normal skin (23)
  • Sensitive skin (18)
  • Oily skin (13)
    • Reviewer Profile:
    • Classic style (56), Natural style (56), Trendy style (19)

Reviewed by 153 customers

Displaying reviews 1-10

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5.0

Love, love, LOVE this mascara!!!

By Adrienne

from Deer Park, TX

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation
  • Long Lasting

Cons

    Best Uses

      Comments about It Cosmetics Superhero Lash Transforming Duo:

      Until this mascara came along, mascara was one of those whatever is on sale kind of purchases for me. Not anymore.

      • Age:
      • 45-59
       
      5.0

      Fabulous Mascara! LOVE THIS PRODUCT!

      By ANGELINA LONDON

      from MIAMI, FL

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Good Value
      • Long Lasting
      • Versatile

      Cons

        Best Uses

          Comments about It Cosmetics Superhero Lash Transforming Duo:

          Lovely product and works exactly as described. Long lasting and does not smudge, you won't be disappointed. IT products are PHENOMENAL!

          • Age:
          • 45-59
           
          5.0

          WOW!

          By Jen

          from Reno NV

          Comments about It Cosmetics Superhero Lash Transforming Duo:

          I tried the sample I received and was amazed at my lashes! It's the best one I have ever used! I have thin lashes and after i used this it was amazing! I was considering lash extensions but now I'm just using this I will not buy another brand as long as this is around!

          • Age:
          • 30-44
           
          5.0

          The best

          By Shanzie

          from Seattle, Wa

          Verified Buyer

          Pros

          • Long Lasting

          Cons

            Best Uses

              Comments about It Cosmetics Superhero Lash Transforming Duo:

              Makes lashes look very long and healthy

              • Age:
              • 30-44

              (1 of 1 customers found this review helpful)

               
              5.0

              I never thought mascara mattered......

              By Wubabie

              from Deltona, FL

              Verified Buyer

              Pros

              • Easy To Apply
              • Long Lasting

              Cons

                Best Uses

                  Comments about It Cosmetics Superhero Lash Transforming Duo:

                  I never thought I would pay more than $7 for mascara. Like many, I joined the IPSY phenomenon and received this in my bag. I instantly fell in love with the product, and then when I went to ULTA and they did a makeover on me (that a gf of mine scheduled) I was floored. They were using the same mascara! I told them how much I loved it and ended up buying more that day. I will never go back to another mascara.

                  • Age:
                  • 30-44
                   
                  5.0

                  My only mascara!

                  By Bethany

                  from St. Louis

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Long Lasting

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about It Cosmetics Superhero Lash Transforming Duo:

                    I love everything about this mascara. It's long lasting and does not flake off.

                    Service and delivery comments:

                    My package was lost for 3 days but finally arrived

                    • Age:
                    • 18-29
                     
                    5.0

                    One of the best mascaras available

                    By Baby Jay

                    from Portland, Or

                    About Me Trendy Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Volumizing

                    Cons

                    • Can get clumpy

                    Best Uses

                    • Daily lengthening

                    Comments about It Cosmetics Superhero Lash Transforming Duo:

                    Great mascara, dramatically lengthens & adds volume. Pair with falsies for dramatic look & it blends really well. Only con is it's one of the thick type formulas that will clump if not applied properly.

                    • Age:
                    • 18-29
                     
                    3.0

                    Alright

                    By Jaemil

                    from Mississippi

                    Verified Buyer

                    Comments about It Cosmetics Superhero Lash Transforming Duo:

                    I received a sample of this one a subscription box and loved it so much; I knew I had to get it and when I saw this it was a good value. Now that I have the full size it just doesn't work as well. Maybe it needs to be dried out a little or something, but it's just not as good as the sample. I'd save my money and go for something drug store.

                    • Age:
                    • 18-29
                     
                    3.0

                    Not sure if I would buy again

                    By Theresa

                    from Charlotte, Nc

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Pigmentation

                    Cons

                    • Flakes

                    Best Uses

                      Comments about It Cosmetics Superhero Lash Transforming Duo:

                      The first couple of applications were fine but after that I noticed the product started flaking and the debris would irritate my eyes. It made my lashes look great but the flaking was bothersome.

                      • Age:
                      • 30-44
                       
                      5.0

                      I would buy this again!

                      By Natalie

                      from Alabama

                      Verified Buyer

                      Comments about It Cosmetics Superhero Lash Transforming Duo:

                      Makes lashes long. Last all day. No need to reapply through the day!

                      • Age:
                      • 30-44

                      Displaying reviews 1-10

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                      Q&A

                      Product Q&A

                      Ask a question

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      8 Questions | 8 Answers
                      Displaying questions 1-8
                      • Q:

                        whats the difference between the super hero mascara and the hello lashes mascara from it cosmetics?
                        Asked on 7/28/2017 by mgm from chicago

                        1 answer

                        • Brand Expert

                          A:

                          Hi there, thank you for your question! Superhero Mascara is your most lengthening, volumizing, and thickening mascara for the look of false lashes! IT features a custom cut wand at different lengths to coat every lash, regardless of the stage IT's at in it's growth cycle. Hello Lashes features a rubberized comb wand to separete each and every lash, as well as a ball detailer to coat the tiny lashes on the lower lashline. Both contain lash loving ingredients to condition and nourish your lashes as you wear IT! XOXO

                          Answered on 7/31/2017 by Brand Expert from IT Cosmetics
                      • Q:

                        how long does this full size last for?
                        Asked on 7/12/2017 by melissa from McAllen, texas

                        1 answer

                        • Brand Expert

                          A:

                          Hi there, thank you for your question! The full size Superhero Mascara typically lasts between 2-3 months. We advise replacing IT after this time period to prevent health concerns. XOXO

                          Answered on 7/13/2017 by Brand Expert from IT Cosmetics
                      • Q:

                        My mascara always bleeds under my bottom eyelashes, and I don't apply it on the bottom. Can you tell me, without a doubt, that it will not happen with this product??

                        Thank you!!
                        Asked on 7/6/2017 by Jessica from TX

                        1 answer

                        • Brand Expert

                          A:

                          Hi there, thank you for your question! Superhero Mascara is not waterproof, however it is very long wearing. Since products wear differently from person to person, we cannot guarantee it will not smudge. To help prevent smudging and transfer, we recommend setting your concealer with powder! XOXO

                          Answered on 7/6/2017 by Brand Expert from IT Cosmetics
                      • Q:

                        is this product hypoallergenic?
                        Asked on 6/8/2017 by ally from US

                        1 answer

                        • Brand Expert

                          A:

                          Hi there! Thank you so much for reaching out. While all of our products are made with good for you, skin-loving ingredients and are formulated for sensitive skin and eyes, this product has not been tested to be hypoallergenic. We hope this helps! XOXO

                          Answered on 6/9/2017 by Brand Expert from IT Cosmetics
                      • Q:

                        Hello. Do I apply my Lancome Cils Booster before applying mascara?
                        Asked on 4/7/2017 by LORI from Fort Worth, Texas

                        1 answer

                        • Brand Expert

                          A:

                          Hi there, thank you for your question! You can absolutely apply your lash primer first before your Superhero Mascara, even if it isn't IT! XOXO

                          Answered on 4/7/2017 by Brand Expert from IT Cosmetics
                      • Q:

                        What color does this set come in? I am hoping for Jet Black but wanted to make sure before purchase.
                        Asked on 3/16/2017 by Marji from Jacksonville, Florida

                        1 answer

                        • Brand Expert

                          A:

                          Hi there, thanks for your question! At this time Superhero Mascara is only available in Black, so both will be in the Black shade. We hope you love IT! XOXO

                          Answered on 3/20/2017 by Brand Expert from IT Cosmetics
                      • Q:

                        Does this come in waterproof? I love the mascara, but my allergies make my eyes water a lot.
                        Asked on 3/7/2017 by JacksGirl

                        1 answer

                        • Brand Expert

                          A:

                          Hi there, thanks for your question! At this time Superhero Mascara is only available in the original formula. IT it made in a waterproof version, however we can absolutely pass your suggestion along for IT! XOXO

                          Answered on 3/10/2017 by Brand Expert from IT Cosmetics
                      • Q:

                        Is this mascara paraben free like the other IT mascara?
                        Asked on 3/6/2017 by Atown from Seattle, wa

                        1 answer

                        • Brand Expert

                          A:

                          Hi there, thanks for your question! Every IT Cosmetics product and mascara is paraben free and talc free! IT is made with good for you, skin loving ingredients, and is made for sensitive skin! XOXO

                          Answered on 3/7/2017 by Brand Expert from IT Cosmetics
                      Displaying questions 1-8

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