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It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette

It Cosmetics

Superhero Eye Transforming Anti-Aging Super Palette

0.031 oz Item 2515141

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Get your beauty problems solved with IT Cosmetics beauty solutions.

Transform your eyes with your Superhero Eye Transforming Anti-Aging Super Palette, a must-have, universally flattering, best-selling palette featuring 12 Superhero-inspired shades! Developed with plastic surgeons, each anti-aging, ultra-luxe shadow is infused with hydrolyzed collagen, silk, peptides and antioxidants, plus innovative Superhero Pigment Power Technology for super smooth, super skin-loving, super saturated shades that last from day to night. Experience your flawless Superhero Nudes, Superhero Neutrals and Superhero Liners, and your groundbreaking Superhero Eye Foundation eyeshadow base shades in three super wearable colors for all skin tones!
  • Breakthrough Innovation! Superhero Eye Foundation eyeshadows color correct, neutralize and smooth for perfectly prepped lids! Wear alone or as your all-over base color.
  • Superhero Nudes give you a flawlessly gorgeous, "no-makeup" look! Wear alone or with other shadows.
  • Superhero Neutrals complement the twinkle in your eyes and make your eye color come alive! Wear alone or as your contour crease color.
  • Superhero Liners are super-intensely pigmented for beautiful definition! Wear wet or dry, as your eyeliner or contour crease color.

Shades:

Eye Foundation Eyeshadows:
  • Confidence
  • Pow
  • Magical

Superhero Nudes:
  • Limitless
  • Powerful
  • Aura

Superhero Neutrals:
  • Unstoppable
  • Superstar
  • Fearless

Superhero Liners:
  • Bold
  • Daring
  • Superhero

Get The Look! - Click here

Superhero Natural:
  • Dust Superhero Eye Foundation Eyeshadow in Pow onto lid and up to brow bone as base shade.
  • Sweep Superhero Nudes in Powerful over entire lid.
  • Apply IT Cosmetics Superhero Elastic Stretch Volumizing Mascara to lashes for super volume, super length and super elastic stretch!

Superhero Classic:
  • Dust Superhero Eye Foundation Eyeshadow in Confidence onto lid and up to brow bone as base shade.
  • Sweep Superhero Neutrals in Unstoppable over entire lid.
  • Dip an IT Cosmetics eyeliner brush into your Superhero Liners in Daring and create a line along upper/lower lashline.
  • Buff Superhero Liners in Fearless into your crease using circular motions.
  • Apply IT Cosmetics Superhero Elastic Stretch Volumizing Mascara to lashes for super volume, super length and super elastic stretch!

Superhero Smokey:
  • Dust Superhero Eye Foundation Eyeshadow in Magical onto lid and up to brow bone as base shade.
  • Sweep Superhero Neutrals in Superstar over entire lid.
  • Buff Superhero Liners in Daring into your crease using circular motions.
  • Dip a dampened eyeliner brush into your Superhero Liners in the Superhero shade and create a bold line along upper/lower lashline.
  • Apply IT Cosmetics Superhero Elastic Stretch Volumizing Mascara to lashes for super volume, super length and super elastic stretch!
Confidence, Magical, Aura, Superstar, & Fearless: Mica, Magnesium Stearate, Hydrogenated Polyisobutene, Dimethicone, Isopropyl Myristate, Polybutene, Phenoxyethanol, Tocopheryl Acetate, Retinyl Palmitate, Tocopherol, Magnesium Ascorbyl Phosphate, Aqua/Water/Eau, Camellia Sinensis Leaf Extract, Hydrolyzed Silk, Hydrolyzed Collagen, Glycerin, Butylene Glycol, Carbomer, Polysorbate 20, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77499, 77492, 77491), Manganese Violet (CI 77742), Ultramarines (CI 77007).

Pow, Limitless, Powerful, Unstoppable, Bold, Daring, Superhero: Mica, Dimethicone, Magnesium Stearate, Phenoxyethanol, Tocopheryl Acetate, Aqua/Water/Eau, Cholesteryl Oleyl Carbonate, Cholesteryl Nonanoate, Cholesteryl Chloride, Retinyl Palmitate, Tocopherol, Magnesium Ascorbyl Phosphate, Hydrolyzed Silk, Hydrolyzed Collagen, Glycerin, Euterpe Oleracea Fruit Extract, Butylene Glycol, Camellia Sinensis Leaf Extract, Carbomer, Polysorbate 20, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7, Vitis Vinifera (Grape) Seed Oil, Aloe Barbadensis Leaf Extract, Hyaluronic Acid, Niacinamide, Olea Europaea (Olive) Leaf Extract, Oryza Sativa (Rice) Extract, Chamomilla Recutita Flower Extract, Persea Gratissima (Avocado) Oil, Perfluorodecalin. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77499, CI 77492, CI 77491), Manganese Violet (CI 77942), Ultramarines (CI 77007).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsSuperhero Eye Transforming Anti-Aging Super Palette
 
4.6

(based on 38 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Applies smoothly (25)
  • Great color (24)
  • Blends easily (23)
  • Long lasting (23)
  • Silky texture (21)

Cons

No Cons

Best Uses

  • Everyday (26)
  • Work (20)
  • Natural effect (18)
  • Smokey effect (16)
  • Going out (15)
    • Reviewer Profile:
    • Classic style (11), Natural style (10), Trendy style (4)
    • Was this a gift?:
    • No (6)

Reviewed by 38 customers

Displaying reviews 1-10

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4.0

Great palette

By MJ

from Los Angeles

About Me Natural Style

Pros

  • Applies Smoothly
  • Blends Easily
  • Crease Resistant
  • Great Color
  • Highly Pigmented
  • Long Lasting
  • Silky Texture

Cons

    Best Uses

    • Everyday
    • Going Out
    • Natural Effect
    • Smokey Effect
    • Work

    Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

    I really like this palette - which isn't surprising since I tend to really like It Cosmetics shadows in general. They are well pigmented, not too much shimmer, and are easy to blend - all great for aging eyes like mine. I've been lemming this palette since it's initial launch but wanted to give it some time before committing. Thanks to Ulta's points and 20% coupon, this baby was free! The shadows are what I've come to expect from this brand and I am very pleased. I do wish the individual pans were larger as it can be problematic for larger brushes but overall, this is a great palette for day or night. I read the lid doesn't stay open but that did not happen to me at all. I can see this being my 2nd go to palette for every day. I would repurchase.

     
    1.0

    I was hoping for the perfect palatte

    By LH

    from New York

    About Me Classic Style

    Verified Reviewer

    Pros

      Cons

      • Doesn't Blend Well
      • Eyeshadow colors too small
      • Not enough pigment
      • Wears Off Easily

      Best Uses

        Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

        With all the colors that were in the palette I was hoping that this would make my makeup routine easier with all the colors in one spot. The colors in the palette are very pretty but the pigment is not very good. You would need to apply alot to get any color. The colors are very small so I don't think the palette would last very long. Also, the colors are too close together. It is tough to get one color on the makeup brush without picking up some of the adjacent colors. Unfortunately I will be returning the palette. I should add that I have purchased many other IT products and have been happy with those. I had such high hopes for this one.

         
        5.0

        I love this eye pallet

        By Happy about that

        from Abilene TX

        Verified Buyer

        Pros

        • Applies Smoothly
        • Blends Easily
        • Great Color
        • Long Lasting

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Natural Effect
          • Smokey Effect
          • Work

          Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

          Love all the colors in this collection

          (1 of 1 customers found this review helpful)

           
          5.0

          doesn't crease

          By Caliwatexma

          from md

          Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

          stays put all day long :-) I have a huge collection of top rated palettes and this one is by far my fave... It goes on silky smooth, and doesn't irritate my eyes, plus there's NO TALC! Score! If only all eye shadow companies would remove talc...

           
          5.0

          I would buy this product again.

          By Mimichanszy

          from Alabama

          About Me Classic Style

          Verified Buyer

          Pros

          • Applies Smoothly
          • Blends Easily
          • Crease Resistant
          • Great Color
          • Highly Pigmented
          • Long Lasting
          • Silky Texture

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Natural Effect
            • Smokey Effect
            • Work

            Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

            I could say a lot about this product,,,,but,,,,simply put.... I LOVE IT.

             
            5.0

            Would by again and again!

            By Boopie

            from Massachusetts

            About Me Classic Style

            Verified Buyer

            Pros

            • Applies Smoothly
            • Blends Easily
            • Crease Resistant
            • Great Color
            • Highly Pigmented
            • Long Lasting
            • Silky Texture

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Smokey Effect
              • Work

              Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

              I watched the video online, I was skeptical but purchased the item based on the video. When I received the product it looked as it did online. I started using it and wow! The product stays on, goes on smooth, it doesn't crease like other eye shadow products. Let's say I'm of the age where hiding the creases matter and the product does. I will purchase again and will purchase in different colors.

               
              3.0

              Haven't made up my mind. Not super impressed so far.

              By CarolJax

              from Florida

              About Me Classic Style

              Verified Buyer

              Pros

              • Applies Smoothly
              • Silky Texture

              Cons

                Best Uses

                • Everyday
                • Natural Effect
                • Work

                Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

                I love IT products and expected to really like the Superhero shadow palette. I followed the guide in applying and I ddn't get the same result. I understand skin tones vary, but it was very far from looking like the guide even though I have a medium skin tone. I am still experimenting but for now I am sorry I spent the money.

                 
                5.0

                Best eye shadows I've ever used!

                By momaimp

                from NE IN

                About Me Natural Style

                Verified Buyer

                Pros

                • Applies Smoothly
                • Crease Resistant
                • Great Color
                • Highly Pigmented
                • Long Lasting
                • Silky Texture

                Cons

                  Best Uses

                  • Everyday
                  • Natural Effect
                  • Smokey Effect

                  Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

                  I was intrigued by the "anti aging" aspect of these eye shadows. I am so glad I bought them. The colors are timeless/classic. They are weightless and smooth going on. The liner colors are very pigmented but stay in place (they won't "kiss off' on the crease of your lid as I've seen other brands do) and they don't clump or settle into lines. The pallette has a good sized mirror but there is no applicator or place to keep one in the pallette.

                   
                  5.0

                  Great palette

                  By MJ

                  from Los Angeles

                  About Me Classic Style

                  Verified Reviewer

                  Pros

                  • Applies Smoothly
                  • Blends Easily
                  • Crease Resistant
                  • Great Color
                  • Highly Pigmented
                  • Long Lasting
                  • Silky Texture

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Natural Effect
                    • Smokey Effect
                    • Work

                    Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

                    This palette is awesome. There is a healthy mix of slightly shimmer and matte shades and the eye foundation is so versatile that they can be worn alone or as a base. The shadows wear well, are easy to blend, and do not fade. Love IT's shadows!

                     
                    4.0

                    Love this!

                    By Dragonfly13

                    from Oh

                    About Me Natural Style

                    Verified Buyer

                    Pros

                    • Applies Smoothly
                    • Blends Easily
                    • Crease Resistant
                    • Great Color
                    • Highly Pigmented
                    • Long Lasting
                    • Silky Texture

                    Cons

                      Best Uses

                      • Everyday
                      • Going Out
                      • Natural Effect
                      • Smokey Effect
                      • Work

                      Comments about It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette:

                      It's all great! For me, I wanted the challenge of using all the colors in a way that looks good on me! Subtle! The colors blend well and look great when mixed together. My big annoyance is the container!!! Cannot get the lid to stay open! Drives me nuts! Afraid to force it and break the spine!

                      Displaying reviews 1-10

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                      Q&A

                      Product Q&A

                      Ask a question

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      1 Question | 1 Answer
                      Displaying question 1
                      • Q:

                        Are any of the eyeshadows in the superhero eye transforming A-A super palette shimmer or frosted?
                        Asked on 11/29/2017 by Vicki D. from New York

                        1 answer

                        • Brand Expert

                          A:

                          Hi there! Thank you so much for reaching out. The Superhero Eye Transforming Eye Shadow palette has a mix of matte and radiant shades. We hope this helps! XOXO

                          Answered on 12/1/2017 by Brand Expert from IT Cosmetics
                      Displaying question 1

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