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SheaMoisture SuperFruit Masque

SheaMoisture

SuperFruit Masque

Item #: 2276706 Size: 12.0 oz

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Only at ULTA! SheaMoisture's SuperFruit Masque contains powerful antioxidant properties that support and protect aging hair for the effect of UV exposure and other environmental aggressors. Nourishing oils hydrate and smooth coarse hair.

SheaMoisture's Story

Sofi Tucker started selling Shea Nuts at the village market in Bonthe, Sierra Leone in 1912. By age 19, the widowed mother of four was selling Shea Butter, African Black Soap and her homemade hair and skin preparations all over the countryside. Sofi Tucker was the Grandmother and SheaMoisture is her legacy. With this purchase you help empower disadvantaged women to realize a brighter, healthier future.

 

  • Ethically Traded Ingredients Sustainably Produced.
  • Pioneering Community Commerce and Fair Trade Since 1912.
  • Tested on the Tucker family for four generations. Never on animals.
Apply to wet hair and gently massage into a rich lather. Rinse thoroughly. Repeat if necessary.
Water, Cetyl Alcohol, Cocos Nucifera (Coconut) Oil*,  Behentrimonium Methosulfate,  Glycerin (Vegetable),  Butyrospermum Parkii (Shea) Butter*,  Stearyl Alcohol,  Sclerocarya Birrea Seed Oil,  Behentrimonium Chloride, Panthenol,  Biotin,  Cetrimonium Chloride,  Persea Gratissima (Avocado) Oil,  Mangifera Indica (Mango) Seed Butter*, Fragrance (Essential Oil Blend), Tocopherol,  Rubus Idaeus (Raspberry) Fruit Extract,  Lycium Barbarum Fruit Extract,  Euterpe Oleracea Fruit Extract,  Psidium Guajava Fruit Extract, Hydrolyzed Rice Protein, Caprylhydroxamic Acid,  Caprylyl Glycol,  Citric Acid,  Sodium Citrate,  Ipomoea Batatas Extract,  Cinnamidopropyltrimonium Chloride *Certified Organic Ingredient.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
SheaMoistureSuperFruit Masque
 
4.5

(based on 104 reviews)

93%

of respondents would recommend this to a friend.

Pros

  • Smells great (47)
  • Easy to use (42)
  • Effective (25)
  • Good value (22)
  • Gentle (19)

Cons

No Cons

Best Uses

  • Curly hair (23)
  • Dry/damaged hair (19)
  • Thick hair (19)
  • Color-treated hair (17)
  • Frizziness/flyaways (15)
    • Was this a gift?:
    • No (25)
    • Hair Type:
    • Very curly hair (40), Wavy hair (13), Straight hair (6)
    • Reviewer Profile:
    • Beauty conscious (27), Product junkie (25), Survivalist / minimalist (7), Budget shopper (4)

Reviewed by 104 customers

Displaying reviews 1-10

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5.0

I love this product!

By Andi

from Indiana

About Me Beauty Conscious

Verified Buyer

Pros

  • Gentle
  • Great Smell
  • Improves Hair Health
  • Improves Texture
  • Smooths & Softens

Cons

    Best Uses

    • Deep Conditioning
    • Thick Hair

    Comments about SheaMoisture SuperFruit Masque:

    I started using this product when I became unhappy with the texture and frizz my hair has. This product has been a great help, I've paired it with cutting down the amount of times I wash my hair in a week and a leave in conditioner spray. My hair is far more healthy and the wavy curls I get after using this product are super soft and my frizz is seriously lessened. I love the smell of this too! It lingers in your hair till the next day. I like to use this in the shower by washing my hair then putting this in and pulling my hair up. I go on with shaving and washing up then at the end I wash this out of my hair.

    • Hair Type:
    • Wavy Hair
     
    3.0

    Pretty good

    By Nikki C

    from Minneapolis, MN

    About Me Product Junkie

    Verified Buyer

    Pros

    • Improves Hair Health
    • Improves Texture
    • Smooths & Softens

    Cons

    • Smells Bad

    Best Uses

    • Deep Conditioning

    Comments about SheaMoisture SuperFruit Masque:

    This product works pretty well. Hair was soft and shiny after using. It is really thick, so it's not great for detangling, and has a VERY strong scent. For the price it isn't a bad buy.

    • Hair Type:
    • Very Curly Hair

    (0 of 1 customers found this review helpful)

     
    1.0

    made my hair hard :(

    By gg

    from ws-nc

    About Me Beauty Conscious

    Verified Buyer

    Pros

      Cons

      • Ineffective

      Best Uses

        Comments about SheaMoisture SuperFruit Masque:

        I am relaxed and color- treated, I bought this product based on a recommendation from a professional stylist. I bought all 3 products out of this set, the shampoo was " okay" but the masque and the conditioner were horrible, no slip whatsoever!!!! I had to re-wash my hair to soften it up. Boy oh Boy what a nightmare.

         
        5.0

        Great product.

        By M

        from Miami,florida

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Great Smell
        • Improves Hair Health
        • Smooths & Softens

        Cons

          Best Uses

          • Curly Hair
          • Deep Conditioning
          • Dry Hair

          Comments about SheaMoisture SuperFruit Masque:

          I used this product as a deep conditioner

          • Hair Type:
          • Very Curly Hair
           
          5.0

          HG Deep Conditioner

          By MJ

          from Los Angeles

          Comments about SheaMoisture SuperFruit Masque:

          This has replaced all other deep conditioners in my shower. The scent alone is awesome, but the results seal the deal. I left it in for 8 minutes, no heat, and my hair was crazy soft, shiny, and moisturized. Another must have from Shea Moisture.

          (1 of 1 customers found this review helpful)

           
          5.0

          HOLY GRAIL

          By MMK

          from Maryland

          Comments about SheaMoisture SuperFruit Masque:

          I have fine, thick, very curly, highlighted, dry hair, and have tried a lot of hair products in my time. Never have I found a hair mask as AMAZING as this one! It sinks in to your hair beautifully to deeply moisturize and detangle, without weighing your hair down. This hair mask is my #1, and I reach for it more than my salon quality fifty dollar ones. I HIGHLY RECOMMEND

          (1 of 1 customers found this review helpful)

           
          5.0

          Absolute favorite deep conditioner

          By jharrod

          from Ithaca, NY

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Detangles
          • Great Smell
          • Improves Hair Health

          Cons

            Best Uses

            • Curly Hair
            • Deep Conditioning
            • Dry Hair
            • Thick Hair

            Comments about SheaMoisture SuperFruit Masque:

            I use this product to deep condition my 4a/4b hair right before I wash it, and it has made my hair softer than any other product I've ever tried. It's loaded with oils that my hair seems to love, helps a lot with detangling, and my hair feels moisturized for days after using it. Highly recommended.

            • Hair Type:
            • Very Curly Hair

            (0 of 1 customers found this review helpful)

             
            5.0

            It Really works

            By Beast

            from Las Vegas

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Detangles
            • Great Smell
            • Improves Hair Health
            • Smooths & Softens

            Cons

              Best Uses

              • Curly Hair
              • Deep Conditioning
              • Dry Hair
              • Thick Hair

              Comments about SheaMoisture SuperFruit Masque:

              It use this product after I go swim because my hair gets very dry. I bought this about a month ago and deep condition my hair once a week with this product and I feel that it has made a difference in my hair moisture very much.

              • Hair Type:
              • Very Curly Hair
               
              5.0

              Love it

              By MaryAnn

              from Lancaster

              About Me Product Junkie

              Verified Buyer

              Pros

              • Adds Shine
              • Detangles
              • Gentle
              • Great Smell
              • Improves Hair Health
              • Improves Texture
              • Smooths & Softens

              Cons

                Best Uses

                • Daily Use
                • Deep Conditioning
                • Dry Hair

                Comments about SheaMoisture SuperFruit Masque:

                I have been using it as a leave in after over processing my hair. Super happy with the results

                • Hair Type:
                • Straight Hair

                (1 of 1 customers found this review helpful)

                 
                5.0

                Loved it!!!

                By Shawnique

                from Phoenix, AZ

                About Me Product Junkie

                Verified Buyer

                Pros

                • Detangles
                • Gentle
                • Great Smell
                • Improves Hair Health
                • Improves Texture
                • Smooths & Softens

                Cons

                  Best Uses

                  • Curly Hair
                  • Deep Conditioning
                  • Dry Hair
                  • Thick Hair

                  Comments about SheaMoisture SuperFruit Masque:

                  My hair felt moisturized. This is a great deep conditioner.

                  • Hair Type:
                  • Very Curly Hair

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  14 Questions | 14 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    I have thin hair that is oily at the scalp but very dry at the ends will this be ok to use just on the ends of my hair?
                    Asked on 8/6/2016 by Dk787

                    1 answer

                    • Brand Expert

                      A:

                      Yes. This is a great deep conditioning treatment that works to nourish and moisturize the hair. It can be left on for up to 30 minutes without heat.

                      Answered on 8/9/2016 by Brand Expert from SheaMoisture
                  • Q:

                    Does this mask compatible with hair treated with keratin?
                    Asked on 7/13/2016 by khanssa from UAE

                    1 answer

                    • Brand Expert

                      A:

                      Yes, since this product does not contain any sulfates, it is compatible with hair treated with keratin.

                      Answered on 7/13/2016 by Brand Expert from SheaMoisture
                  • Q:

                    Can you leave this product in overnight?
                    Asked on 6/6/2016 by kaylierose from Colton, CA

                    1 answer

                    • Brand Expert

                      A:

                      For the Superfruit Masque, We wouldn't suggest any more than 30 mins under heat. For an overnight treatment, we would recommend trying the hair & scalp oil.

                      Answered on 6/7/2016 by Brand Expert from SheaMoisture
                  • Q:

                    Iv tried every mask out there and nothing works. Will this truly work?
                    Asked on 4/23/2016 by stacee95

                    1 answer

                    • Brand Expert

                      A:

                      Although we can not guarantee this product will work for you because everyone's hair is different, if you follow the directions accordingly, you should see the hair benefits listed for this product. It is one of our most highly rated products and has shown to have the following benefits: support for hair elasticity, deep nourishment for stronger fuller hair, and a deep moisturizing and conditioning effect for your hair and scalp health.

                      Answered on 4/24/2016 by Brand Expert from SheaMoisture
                  • Q:

                    i recently cut my hair short after going blonde to get rid of the blonde and dead ends.. although my hair is growing i want it to grow faster will this help in that factor?
                    Asked on 3/29/2016 by anhelica from mesa,AZ

                    1 answer

                    • Brand Expert

                      A:

                      The Masque does contains Biotin which nourishes individual strands for thicker, stronger hair.

                      Answered on 4/1/2016 by Brand Expert from SheaMoisture
                  • Q:

                    I have blue hair and I was wondering if this product would strip the color out of my hair?
                    Asked on 1/30/2016 by Alex

                    1 answer

                    • Staff Expert

                      A:

                      The SuperFruit Masque is safe to use on all shades of color-treated hair!

                      Answered on 2/5/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Can i use this product as a leave in conditioner?
                    Asked on 1/16/2016 by arirari from Los Angeles, CA

                    1 answer

                    • Staff Expert

                      A:

                      No, it is not recommended as a leave-in. Here is how to use it:

                      Section clean, wet hair. Apply generously. Use a wide tooth comb to distribute evenly from root to ends. Leave in for 5 minutes. Rinse thoroughly. For deep penetrating treatment, cover hair with plastic cap and apply moderate heat for 30 minutes. Rinse thoroughly. When using hair steamer do not cover, moist heat will add to masque's hydration.

                      Answered on 1/19/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    is there silicones in this? thank you
                    Asked on 9/12/2015 by love hair products missy from goddard ks.

                    1 answer

                    • Staff Expert

                      A:

                      This product is silicone-free. All ingredients are listed below for easy reference:

                      Water, Cetyl Alcohol, Cocos Nucifera (Coconut) Oil*, Behentrimonium Methosulfate, Glycerin (Vegetable), Butyrospermum Parkii (Shea) Butter*, Stearyl Alcohol, Sclerocarya Birrea Seed Oil, Behentrimonium Chloride, Panthenol, Biotin, Cetrimonium Chloride, Persea Gratissima (Avocado) Oil, Mangifera Indica (Mango) Seed Butter*, Fragrance (Essential Oil Blend), Tocopherol, Rubus Idaeus (Raspberry) Fruit Extract, Lycium Barbarum Fruit Extract, Euterpe Oleracea Fruit Extract, Psidium Guajava Fruit Extract, Hydrolyzed Rice Protein, Caprylhydroxamic Acid, Caprylyl Glycol, Citric Acid, Sodium Citrate, Ipomoea Batatas Extract, Cinnamidopropyltrimonium Chloride *Certified Organic Ingredient.

                      Answered on 9/16/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    How often can I use this produc
                    Asked on 8/24/2015 by J

                    1 answer

                    • Staff Expert

                      A:

                      You can use the SuperFruit Masque as a weekly conditioning treatment or as frequently as needed based on the condition of your hair.

                      Answered on 8/25/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    Would this product be a good choice or too much for short thick wavy pixie(longish) type hair?
                    Asked on 8/24/2015 by joysong

                    1 answer

                    • Staff Expert

                      A:

                      SuperFruit Masque can be used on all hair types, textures, and lengths and is an especially great choice for coarse and textured hair.

                      Answered on 8/26/2015 by Staff Expert from ULTA Beauty
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