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InStyler STRAIGHT UP Ceramic Straightening Brush

InStyler

STRAIGHT UP Ceramic Straightening Brush

Item #: 2305024

The STRAIGHT UP Ceramic Straightening Brush gives you smooth, straight, frizz - free hair in half the time it takes to use a flat iron. Ceramic heated plates surround individual ionic bristles that simultaneously section and straighten as they glide down the hair. Powerful, instant ceramic heat is evenly distributed across the surface to deliver super straight, shiny hair in one pass.

Gets Hot. Stays Hot.

Unlike most heated straightening brushes, STRAIGHT UP's powerful 65 ceramic heated plates deliver instant, even temperature across the entire surface. As you brush through section after section of hair, STRAIGHT UP always maintains a consistent level of heat to provide maximum straightening power with every pass.

Key Features:
  • 65 Powerful Ceramic Heated Plates
  • 7 Heat Settings from 330F to 450F
  • Cool Tip Ionic Bristles
  • Digital Temperature Display
  • Professional Swivel Cord
  • Automatic Shut Off

Place STRAIGHT UP close to the roots of a section of hair and hold the hair firmly with your free hand to create tension as you brush the length of the hair from roots to ends. Make sure each section is flush against the brush so that the 65 powerful ceramic heated plates are surrounding the hair and working on all sides at once. To give your hair a more voluminous blowout style, brush your hair from underneath to give it a slight curl inwards at the end. Alternate brushing under and over for a look with more movement. You can also add flips to the ends by using STRAIGHT UP to curl the hair away from your face.

Details+

How to Use+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
InStylerSTRAIGHT UP Ceramic Straightening Brush
 
4.2

(based on 762 reviews)

87%

of respondents would recommend this to a friend.

Pros

  • Heats up fast (145)
  • Works great (114)
  • Smooths frizz (105)
  • Multiple settings (100)
  • Good quality (99)

Cons

  • Snags (29)
  • Not effective (26)
  • Heavy / bulky (22)
  • Time consuming (13)
  • Poor quality (12)

Best Uses

  • Frizzy hair (86)
  • Thick hair (84)
  • Curly hair (62)
  • Long hair (61)
  • Thin hair (45)
    • Time it Takes Product to Heat Up:
    •  
    • Overall Performance of Product:
    •  
    • Value of Product:
    •  
    • Product's Ability to Straighten:
    •  
    • Reviewer Profile:
    • Beauty conscious (89), Survivalist / minimalist (70), Product junkie (26)
    • Was this a gift?:
    • No (57)

Reviewed by 762 customers

Displaying reviews 1-10

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5.0

Perfect

By AnnaRose

from Cumming,GA

About Me Beauty Conscious

Verified Buyer

Pros

  • Creates Shine
  • Good Quality
  • Heats Up Fast
  • Multiple Settings
  • Smooths Frizz
  • Versatile
  • Works Great

Cons

    Best Uses

    • Frizzy Hair
    • Humid Conditions
    • Long Hair

    Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

    It works just like I wanted it to. I love it!!

     
    5.0

    I wish I had bought this years ago

    By Kim coping with east coast humidity

    from NJ

    About Me Minimalist

    Verified Buyer

    Pros

    • Good Quality
    • Heats Up Fast
    • Multiple Settings
    • Smooths Frizz
    • Works Great

    Cons

      Best Uses

      • Curly Hair
      • Frizzy Hair
      • Humid Conditions
      • Long Hair
      • Thick Hair
      • Travel

      Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

      I'm honestly thrilled. I gave up beating my wavy hair into a submission years ago. I used to blow dry with a barrel brush followed by a straightening iron. It took forever, didn't look great, and damaged my hair. It's so nice to have options again!

       
      5.0

      Love this!

      By Ruthie B

      from Pittsburgh

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Creates Shine
      • Good Quality
      • Heats Up Fast
      • Multiple Settings
      • Smooths Frizz
      • Works Great

      Cons

        Best Uses

        • Humid Conditions
        • Thin Hair
        • Wavy & thinning

        Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

        I like my slightly wavy hair to look straighter, but not flat iron straight. Makes my hair look thicker too. This brush was just what I was looking for. Very quick & easy

        (0 of 1 customers found this review helpful)

         
        1.0

        dissapointed

        By CeCe

        from Los Angeles, Ca

        Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

        Got this product on a great deal and since it has great reviews and because of my good experience with the rotating styler I seriously thought this would be great but right out of the box i plug it in turn it on and it blinks 6 times then says ERR and that's it. I tried other plugs same thing, and no where in the instructions or web is there helpful trouble shooting I'm not going to contact customer service and deal with all that hassle for something that never worked to begin with. Ridiculous! where is the quality testing?!?!? This is going right back to the store.

        • Overall Performance of Product:
        •  
        • Product's Ability to Straighten:
        •  
        • Time it Takes Product to Heat Up:
        •  
        • Value of Product:
        •  
         
        1.0

        I would not buy this again

        By Lauren

        from Springfield, MO

        About Me Beauty Conscious

        Verified Reviewer

        Pros

        • Heats Up Fast

        Cons

        • Not Effective
        • Poor Quality

        Best Uses

          Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

          I wish I could give it less than one star. I bought this hoping it'd be faster than my CHI. When I bought it, it did not say in the description that you had to face the brush outwards when straightening (which obviously eliminates the convenience of having a brush to straighten; you don't brush with a brush facing outwards...). It is definitely not faster than a CHI. I am very disappointed with it and hope to return it.

           
          5.0

          I love this brush!

          By Cindy

          from Greenville SC

          Verified Buyer

          Pros

          • Creates Shine
          • Durable
          • Good Quality
          • Heats Up Fast
          • Multiple Settings
          • Smooths Frizz
          • Versatile
          • Works Great

          Cons

            Best Uses

              Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

              I like the way it smooths my hair and lets me have body too.

              Service and delivery comments:

              I bought it in a store

              (1 of 1 customers found this review helpful)

               
              5.0

              I LOVE this tool!

              By CoolBrz

              from New Smyrna Beach, FL

              About Me Minimalist

              Verified Buyer

              Pros

              • Easy to use
              • Good Quality
              • Heats Up Fast
              • Multiple Settings
              • Smooths Frizz
              • Works Great
              • Works quickly

              Cons

              • Snags hair

              Best Uses

                Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

                I have long hair that's about 50% gray/silver/white. I heavily highlight my hair to brighten it. My gray hair is more coarse, kinky/frizzy than the rest. I LOVE the StraightUp tool. I do not like to spend a lot of time fooling around trying to "do" my hair. In fact I hate it. 5 minutes with my StraightUp and I'm done. My hair is smooth, straight and soft. It can snag just a little bit if you're not careful. The other day I was out shopping and another woman complimented me on how beautiful my hair was and went on to tell me that not many women could pull off the color. She actually gushed at me a little bit ;) Love, Love, Love it!

                 
                5.0

                Works!!

                By EleniD

                from Chicago

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Good Quality
                • Heats Up Fast
                • Works Great

                Cons

                  Best Uses

                  • Long Hair
                  • Thick Hair

                  Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

                  I've been curious about these "comb" like straighteners and I must say it works beautifully! I am able to straighten my hair quicker and with lots of ease. I have thick wavy hair and have no issues and I don't even use the hottest setting!

                   
                  5.0

                  AMAZING!!!

                  By RB

                  from Indianapolis IN

                  About Me Professional Stylist

                  Verified Buyer

                  Pros

                  • Creates Shine
                  • Good Quality
                  • Heats Up Fast
                  • Multiple Settings
                  • Smooths Frizz
                  • Works Great

                  Cons

                    Best Uses

                    • Curly Hair
                    • Frizzy Hair
                    • Humid Conditions
                    • Long Hair
                    • Thick Hair

                    Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

                    This works better than any straighter that I have used. Section your hair and it stay smooths for days!!

                     
                    1.0

                    I would not buy this product again

                    By Faith

                    from MS

                    Verified Buyer

                    Pros

                      Cons

                      • Damages Hair
                      • Not Effective
                      • Poor Quality
                      • Snags hair

                      Best Uses

                        Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

                        This damages hair worse than a cheap straighten

                        Displaying reviews 1-10

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