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InStyler STRAIGHT UP Ceramic Straightening Brush

InStyler

STRAIGHT UP Ceramic Straightening Brush

Item #: 2305024

The STRAIGHT UP Ceramic Straightening Brush provides instant heat for straight, frizz-free hair in half the time. The 65 powerful ceramic heaters evenly distribute heat and provide instant heat up and recovery to deliver super straight, shiny hair in one pass. The powerful ceramic (MCH) heaters are the key to STRAIGHT UP's ability to heat up rapidly and maintain a consistent, even temperature across the entire brush surface. The ceramic heaters allow you to brush through section after section of hair without the interruption of waiting for the brush to return to the desired heat or brushing with a cooled down surface that results in diminished performance. The cool tip Ionic Bristles allow you to style hair from roots to ends with complete control so there's no burning fingers, ears or forehead. Their sleek surface glides through hair smoothly to decrease frizz and add shine.

Key Features:
  • 65 Powerful ceramic heated plates
  • 7 Heat settings from 330F to 450F
  • Cool tip ionic bristles
  • Digital temperature display
  • Professional swivel cord
  • Automatic shut off

Details+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
InStylerSTRAIGHT UP Ceramic Straightening Brush
 
4.3

(based on 568 reviews)

89%

of respondents would recommend this to a friend.

Pros

  • Reduces frizz (31)
  • Heats up fast (29)
  • Even heat (26)
  • Works great (24)
  • Good quality (21)

Cons

  • Heavy (7)
  • Snags (7)
  • Not effective (6)
  • Heavy / bulky (5)
  • Not enough heat (3)

Best Uses

  • At home (30)
  • Thin hair (26)
  • Thick hair (24)
  • Travel (19)
  • Frizzy hair (15)
    • Time it Takes Product to Heat Up:
    •  
    • Overall Performance of Product:
    •  
    • Value of Product:
    •  
    • Product's Ability to Straighten:
    •  
    • Was this a gift?:
    • No (31)
    • Reviewer Profile:
    • Beauty conscious (35), Survivalist / minimalist (25), Product junkie (14)

Reviewed by 568 customers

Displaying reviews 1-10

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5.0

Works great!

By Marge

from Brick

Verified Buyer

Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

Easy to use. Would definitely recommend.

  • Was this a gift?:
  • No
 
3.0

I actually had to return this!

By Bree

from Nampa, ID

Verified Buyer

Pros

  • Straightened the roots of my hair

Cons

  • Didn't straighten the rest

Best Uses

  • Shot hair.. not long hair..

Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

It was honestly really great on the roots of my hair but not the ends but that was it! I would rather just use my straightener so I took it back!

  • Was this a gift?:
  • No
 
3.0

Not as smooth as I was hoping for...

By TahoeJuls

from Los Angeles, CA

Verified Reviewer

Pros

  • Fast for touch up
  • Quick smoothing styles

Cons

  • Buttons are in a bad place
  • Doesn't always tame the frizz

Best Uses

    Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

    I was hoping for a smooth styling with some body left in my hair. This made my hair stick straight, but still frizzy, and I have to keep going over and over my hair. Might as well stick to my iron and get what I wanted with one pass. This was suppose to be faster, NOT

    • Was this a gift?:
    • No
     
    4.0

    Very satisfied!!!

    By AA

    from Quebec city, canada

    Verified Buyer

    Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

    I am so happy with my brush! I have very thick hair and everything i normally do with it takes so much Time! With 2 kids and a dog, the Time i have for my hair is very limited.
    The brush is the perfect tool for my everyday life as it takes only 10 minutes to get a perfect straight hair look!

    • Time it Takes Product to Heat Up:
    •  
    • Overall Performance of Product:
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    • Value of Product:
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    • Product's Ability to Straighten:
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    (3 of 4 customers found this review helpful)

     
    5.0

    Absolutely works wonderfully for thick kinky hair

    By Gabie

    from San Diego, CA

    Pros

    • Easy
    • Saves Time
    • Smooths
    • Straightens

    Cons

    • Might not work as well for thin hair

    Best Uses

    • Kinky Hair
    • Thick hair

    Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

    I love this product! I wake up at 5am for work and have no desire to do anything time consuming when it comes to getting my hair ready. Usually it goes up in a bun. But now I use the Instyler and man, it looks like I put a ton of effort in. I just quickly put a light hair oil in afterward and I'm ready to go. Love it :)

    • Was this a gift?:
    • No
     
    5.0

    Great product

    By Jenene

    from Colorado

    Verified Buyer

    Pros

    • Adjustable temperature
    • Doesn't burn hair
    • Warms quickly

    Cons

      Best Uses

      • Straightening hair

      Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

      This product is great for straightening your hair quickly. It makes my hair silky smooth in no time and it doesn't over cook it. Love it!

      • Was this a gift?:
      • No

      (4 of 7 customers found this review helpful)

       
      1.0

      Nope.

      By TLN

      from Oregon

      Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

      My flat iron works WAY better than this. I have fine hair that gets kind of frizzy, and this doesn't even take the frizz away at all. My normal flat iron does. It was heavy and uncomfortable to use, and my hair got snagged in it. I did not like this at all. It got returned.

      (2 of 2 customers found this review helpful)

       
      4.0

      So far, I am satisfied with the styler.

      By skygirl

      from myrtle beach, s.c.

      Verified Buyer

      Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

      I use it to style my hair after shampooing and drying it. It is easy to use. The cord is a little short though and the thermostat on the handle is a problem when using it because you keep turning the temp gauge up, down, and off when styling your hair. Buttons would be much better on the large end of brush. The styling time is much quicker than other methods I have used in the past, and I like it overall.

      • Time it Takes Product to Heat Up:
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      • Overall Performance of Product:
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      • Value of Product:
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      • Product's Ability to Straighten:
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      (2 of 3 customers found this review helpful)

       
      5.0

      Believe the hype!

      By michellemorgan3

      from Huntington,WV

      Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

      Saw this on an infomercial and couldn't wait and saw Ulta carried it. I wore my hair curly today and opened the as soon as I got home and let it heat up (really quick btw) First pass straightened my hair and made it shiny. I was able to straighten my entire head of hair in about 10 minutes (I had used the now retired Topstyler shells to style my hair before) my normal hair texture is wavy/curly and color treated. Can't wait to try this from my natural hair type!

      (6 of 6 customers found this review helpful)

       
      5.0

      Life Saver

      By Carl

      from Lexington, Kentucky

      Pros

      • Can use one handed
      • Fast & effective

      Cons

        Best Uses

        • Tame frizz & smooth bumps

        Comments about InStyler STRAIGHT UP Ceramic Straightening Brush:

        I have wavy/frizzy, medium hair & this product is a dream come true. If you want pin straight hair like a flat iron gives, just keep using a flat iron. If you want your naturally wavy/frizzy hair to be tamed & smoothed, this is for you. I'm not big into stick straight styling, but I have to wear my hair up for work. This works great to take out the ponytail/bun creases &/or smooth out any bumps after sleeping. Exactly the results I was looking for.

        • Was this a gift?:
        • No

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