T3 Featherweight Hair Dryer
$200.00

Tourmaline-infused hair dryer delivers lightning fast drying for a perfect finish, all encased in a super lightweight body
T3 PRO Straighten Flat Iron
$119.00

Create sleek, pin-straight locks with a quick pass of T3's Tourmaline-infused ceramic plates for smooth, shiny, fabulously frizz-free results
Kent and Tourmaline

Kent Yu revolutionized the way we style our hair with the creation of the ultra-lightweight, T3 Featherweight Dryer, and its pioneering Tourmaline-gemstone technology for faster, frizz-free styling.

Tourmaline is a precious gemstone, known as the 'electric stone' for its ability to naturally emit ionic energy and far infrared heat when put under pressure or heated. Yu's patented breakthrough technology involved crushing and infusing the Tourmaline gemstone into the componentry of the styling tools ensuring a maximum output of negative ions and infrared heat that never wears off.

Within months of introducing his breakthrough hair dryer to the world, Yu's brainchild made headlines in almost every major magazine. And as the profile of the product expanded (the dryer became a fixture at Fashion Week and backstage at movie, magazine and TV shoots), so did the line of T3 professional styling tools, which now includes an assortment of cutting-edge ionic, Tourmaline-infused styling irons and specialty irons.

Tourmaline SoftAire/TourmalineSinglePass

The visionary hair dryers from T3 represent a major design rethink of the shape, look, and inner architecture of the old school, traditional dryer. While conventional dryers use wattage, damaging heat and hurricane-like velocity, T3 dryers incorporate Tourmaline SoftAire technology, which organizes turbulent airflow into a tidy stream of air through a specially designed fan. Once the air enters the dryer's chambers, the airfow is perfectly saturated by the Tourmaline ionic and infrared energy. The converted controlled airflow then exits the dryer in a large uniform and soft stream to dry large sections of hair, gently and very quickly for a professionally perfect finish.

T3 smart styling irons incorporate cutting-edge Tourmaline SinglePass technology that takes conventional hair irons into the realm of artificial intelligence. A microchip brain constantly measures and adjusts the temperature of the plates, whereas other irons sample the temperature in intervals allowing the temperature of the plate to fluctuate. Over heating causes damage to the hair, while under heating means bad results from repetitive passes through the hair which can cause damage. Tourmaline SinglePass irons create less damage and work fast with long-lasting, professional results; shiny, smooth and frizz-free.