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Urban Decay Cosmetics Self-Adjusting Complexion Primer

Urban Decay Cosmetics

Self-Adjusting Complexion Primer

Item #: 2502533 Size: 0.95

Wish your makeup primer adapted to you instead of the other way around? Enter Urban Decay's Self-Adjusting Complexion Primer. This color-correcting formula features encapsulated pigments that actually adjust to your skin tone. Self-Adjusting Complexion Primer creates the perfect soft-focus effect so flaws seem to disappear and makes your makeup last all day.

Blend your way to perfectly blurred skin! Micro-encapsulated beads of pigment are suspended in the formula and burst on your skin, adapting to your skin tone as you apply. This high-tech formula even fills in fine lines, minimizes pores and controls shine. Lightweight yet velvety, Self-Adjusting Complexion Primer dries down to a beautifully perfected matte finish. And when you see how much more smoothly your makeup goes on, you'll be hooked!

Before applying foundation or powder, smooth Self-Adjusting Complexion Primer onto skin until completely blended out. Tip: Blend just until you achieve the perfect tone for your skin. The formula releases more pigment the longer you blend; once you achieve your perfect match, you're done. Self-Adjusting Complexion Primer perfects and smoothes so well, you¿ll be tempted to wear it alone!

In a clinical study of Self-Adjusting Complexion Primer, immediately after use:*
  • 100% of participants had a noticeable soft-focus effect.
  • 100% had a reduction in pore visibility.
  • 100% had more even-toned skin.
  • 100% had smoother-looking skin.

*Based on clinical grading in a 31-person study.

Self-Adjusting Complexion Primer comes in a luxurious clear bottle with a metallized gunmetal cap and base, and is even equipped with an airless pump - so it's easy to get out every last bit of product.
For added benefits, prep skin with UD's B6 Complexion Prep Priming Spray to even out skin tone, absorb oil and reduce shine, then apply Self-Adjusting Complexion Primer. Have oily skin? For the perfect shine-free complexion, press a little De-Slick on the areas of your skin that tend to get shiny, like the forehead, nose and chin.
Isododecane, Dimethicone, Dimethicone Crosspolymer, Synthetic Fluorphlogopite, Aluminum Starch Octenylsuccinate, Polyester-1, Aqua / Water, Silica Dimethyl Silylate, Methicone, Ethylhexylglycerin, Tocopherol. May Contain: CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides, Mica.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsSelf-Adjusting Complexion Primer
 
4.5

(based on 86 reviews)

89%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (74)
  • Lightweight (66)
  • Smooth (61)
  • Blends well (55)
  • Long lasting (54)

Cons

  • Doesn't work (6)
  • Poor coverage (5)

Best Uses

  • Everyday (50)
  • All skin types (36)
  • Going out (22)
  • Sensitive skin (16)
  • Travel (11)
    • Reviewer Profile:
    • Natural style (36), Classic style (23), Trendy style (17)

Reviewed by 86 customers

Displaying reviews 1-10

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5.0

I LOVE THIS PRODUCT!

By mrsmc2

from Arlington, TX

About Me Classic Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Easy To Take-off
  • Good Pigmentation
  • Lightweight
  • Long Lasting
  • Natural Looking
  • Smooth

Cons

    Best Uses

    • All Skin Types
    • Everyday
    • Going Out
    • Sensitive Skin
    • Travel

    Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

    I LOVE THIS PRODUCT!

     
    5.0

    Great for mature skin

    By ShelbyGirl

    from Longview, TX

    About Me Trendy Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Easy To Take-off
    • Good Pigmentation
    • Lightweight
    • Long Lasting
    • Natural Looking
    • Noncomedogenic
    • Smooth

    Cons

      Best Uses

      • All Skin Types
      • Everyday
      • Going Out
      • Sensitive Skin
      • Travel

      Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

      I tried all of the primers at the Ulta counter and this was my fave. I'm in my late 40's with a few sun spots on my face and blood vessels around my nose. This evened out my skin tone without needing concealer! It's a timesaver plus your foundation applies smoothly over it,

       
      5.0

      I really like this product. It works!!

      By Batmom

      from Middle Georgia

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Easy To Take-off
      • Long Lasting
      • Natural Looking
      • Smooth

      Cons

        Best Uses

        • Everyday
        • Sensitive Skin

        Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

        It doesn't let makeup settle into the fine lines.

         
        5.0

        I absolutely LOVE this product!

        By Sunspot

        from Chico ca

        About Me Classic Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Good Pigmentation
        • Long Lasting
        • Smooth

        Cons

          Best Uses

          • Everyday

          Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

          I have sunspots and this product reduced the visability of them and my foundation goes on smooth and even... I'm a true fan and highly recommend this primer to everyone!

           
          5.0

          Smooth and complete coverage for my red skin!!!

          By Jackie

          from Havertown, Pa

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Pigmentation
          • Lightweight
          • Long Lasting
          • Natural Looking
          • Smooth

          Cons

            Best Uses

            • All Skin Types

            Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

            Love how smooth it is!

             
            5.0

            I would buy this again

            By Jamie

            from Bakersfield

            About Me Trendy Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Easy To Take-off
            • Good Pigmentation
            • Lightweight
            • Long Lasting
            • Natural Looking
            • Smooth

            Cons

              Best Uses

              • All Skin Types
              • Everyday

              Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

              Very good primer. I have oily skin. This helps my makeup stay on longer. Would buy again

               
              5.0

              Magic

              By Megan

              from Bossier City, LA

              About Me Natural Style

              Pros

              • Blends Well
              • Easy To Apply
              • Easy To Take-off
              • Good Pigmentation
              • Lightweight
              • Long Lasting
              • Natural Looking
              • Noncomedogenic
              • Smooth

              Cons

                Best Uses

                • Everyday

                Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

                This was magic the very first time I used it. It blends well with your skin, makes your face velvety soft, and leaves your face with a "blur" type finish. If I had to buy one product, this would be it. It only takes a small pea size amount to cover my entire face.

                (0 of 1 customers found this review helpful)

                 
                5.0

                Love love love this product

                By Peanut

                from Kansas city mo

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy To Apply
                • Easy To Take-off
                • Good Pigmentation
                • Lightweight
                • Long Lasting
                • Natural Looking
                • Noncomedogenic
                • Smooth

                Cons

                  Best Uses

                  • Going Out

                  Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

                  Awesome

                   
                  5.0

                  Perfect for Rosesea skin like mine

                  By Debbie G

                  from Phoenix AZ

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy To Apply
                  • Easy To Take-off
                  • Good Pigmentation
                  • Lightweight
                  • Long Lasting
                  • Natural Looking
                  • Noncomedogenic
                  • Smooth

                  Cons

                    Best Uses

                    • All Skin Types
                    • Everyday
                    • Going Out
                    • Sensitive Skin

                    Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

                    I have been looking for a great primer for ever..this is the one!

                    (0 of 1 customers found this review helpful)

                     
                    5.0

                    Holy moly this stuff is amazing!

                    By LittleMeese

                    from Riverside, CA

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Blends Well
                    • Easy To Apply
                    • Easy To Take-off
                    • Good Pigmentation
                    • Lightweight
                    • Long Lasting
                    • Natural Looking
                    • Noncomedogenic
                    • Smooth

                    Cons

                      Best Uses

                        Comments about Urban Decay Cosmetics Self-Adjusting Complexion Primer:

                        While the texture is a bit odd at first, you don't notice it once it's on. This stuff makes pores practically disappear. I'm absolutely amazed. I use Bare Minerals loose powder foundation and this makes it look even better. I bet it would work even better with liquid foundation.

                        Displaying reviews 1-10

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