Amazing straightness as seen at New York Fashion Week. Customized for fine, medium and coarse hair types.
New Hairstyles
Check out the new styles added to the gallery, including Short and Stunning.
THE SEASON'S HOTTEST LOOKS!
Check out the season's hottest hair, from the runways of fashion to street-style reality. Check out the Style Gallery for the lastest styles and how-to's.
SLEEK AND SOPHISTICATED
Step1. Prep hair with Real Control shampoo and Real Control intense renewal super moisturizing mask to help repair and control dense, dry, sensitized hair.
Step 2. Apply NEW power tame 16 intense straightening balm to damp hair and blow-dry with a large, round boar-bristle brush for long-lasting smoothness.
Step 3. Mist on workforce 09 flexible voluminizing spray for 24-hour humidity resistance, 8-hour flexible control and frizz-free shine.
Step1. Prep hair with Real Control shampoo and Real Control intense renewal super moisturizing mask to help repair and control dense, dry, sensitized hair.
Step 2. Apply NEW power tame 16 intense straightening balm to damp hair and blow-dry with a large, round boar-bristle brush for long-lasting smoothness.
Step 3. Mist on workforce 09 flexible voluminizing spray for 24-hour humidity resistance, 8-hour flexible control and frizz-free shine.
SHORT AND STUNNING
Step1. Prep hair with Extreme shampoo and conditioner. to help repair and control dense, dry, sensitized hair.
Step 2. Apply a small amount of NEW straight 06 lightweight straightening gel to damp, towel-dried hair. Blow-dry with a vent brush. Start in the front and move around the head, lifting at the roots and following through to the ends.
Step 3. Mist ironsilk 07 ultra straightening spray all over. Flat iron the hair, in sections.
Step 4. Tousle hair with fingers to exaggerate movement and give hair a sleek but sexy texture.
Step1. Prep hair with Extreme shampoo and conditioner. to help repair and control dense, dry, sensitized hair.
Step 2. Apply a small amount of NEW straight 06 lightweight straightening gel to damp, towel-dried hair. Blow-dry with a vent brush. Start in the front and move around the head, lifting at the roots and following through to the ends.
Step 3. Mist ironsilk 07 ultra straightening spray all over. Flat iron the hair, in sections.
Step 4. Tousle hair with fingers to exaggerate movement and give hair a sleek but sexy texture.