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Pureology Purify Shampoo

Pureology

Purify Shampoo

8.5 oz

Item #: 2241025

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Pureology Purify Shampoo prevents colour oxidation and removes impurities. This ZeroSulfate detoxifying treatment shampoo is essential for maintaining colour-treated hair. The extra gentle formula clarifies without stripping colour, naturally removes odor from hair, and removes colour-dulling residue and buildup caused by chlorine, hard water minerals and styling products.
  • Rich lather, easy rinsing
  • Extra gentle cleansers
  • Does not strip colour
  • Concentrated, luxurious formula
  • Gently cleanse and thoroughly remove all build-up including, chlorine, hard water minerals, and styling residue
  • Act as antiseptic, detoxifying and antibacterial ingredients
  • For concentrated natural conditioning
  • Rejuvenates and refreshes the senses
  • Lets vivid colour shine through
  • Apply to wet hair and lather. Wait 1-2 minutes. Rinse. Repeat if necessary. Tip: To remove extreme build-up or "swimmers' green", shampoo hair again but don't rinse. Place a cap over hair and place under a dryer for 20 minutes, then rinse.
    ZeroSulfate
    Triple Chelators
    Purifying blend of Witch Hazel, Baking Soda, and Tea Tree Oil
    Organic Botanicals: Chamonile, Aloe and Rosemary
    Signature Aromatherapy Blend: Tea Tree Oil, Witch Hazel, Rosemary and Peppermint

    Details+

    How to Use+

    Ingredients+

    Reviews

    Product Reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    PureologyPurify Shampoo
     
    4.1

    (based on 57 reviews)

    81%

    of respondents would recommend this to a friend.

    Pros

    • Cleans thoroughly (20)
    • Lathers well (12)
    • Gentle (9)
    • Adds shine (8)
    • Improves hair health (8)

    Cons

    • Dries hair out (6)
    • Harsh (4)
    • Doesn't lather well (3)
    • Smells bad (3)

    Best Uses

    • Weekly use (8)
    • Oily hair (7)
    • Thick hair (5)
    • Daily use (4)
    • Fine hair (3)
      • Hair Type:
      • Wavy hair (13), Straight hair (11)
      • My Beauty Routine Takes:
      • 30 minutes (4), 10 minutes (3)
      • Reviewer Profile:
      • Beauty conscious (12), Brand buyer (7), Product junkie (7), Survivalist / minimalist (4)

    Reviewed by 57 customers

    Displaying reviews 1-10

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    1.0

    Never repurchase, very harsh

    By Cindy

    from Waynesburg

    Verified Buyer

    Pros

      Cons

      • Dries Hair Out
      • Harsh
      • Smells Bad

      Best Uses

        Comments about Pureology Purify Shampoo:

        Never repurchase or use again one wash dried my hair out

        • Hair Type:
        • Very Curly Hair
         
        1.0

        Extremely Harsh and Drying

        By Misty

        from Miami, FL

        About Me Minimalist

        Pros

          Cons

          • Doesn't Lather Well
          • Dries Hair Out
          • Harsh
          • Ineffective
          • Smells Bad

          Best Uses

            Comments about Pureology Purify Shampoo:

            I was hoping that this shampoo might be useful before my monthly salon color. Unfortunately, it is so drying that even with Pureology moisture conditioner, it is impossible to run a comb through my hair. In fact, I now have frizzy broken brittle hair that I did not have before using this product. It will probably take several years to grow out! This product also removed my color. After using it, my hair was so dry and damaged that I had to wait a month before I could shampoo again - using another shampoo. Unless you want damaged dry hair, do not use this product.

            • Hair Type:
            • Straight Hair
             
            5.0

            Love, love, love this shampoo!

            By Just a Girl

            from Louisiana

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Volume
            • Cleans Thoroughly
            • Great Smell
            • Lathers Well

            Cons

              Best Uses

              • Daily Use
              • Oily Hair
              • Thinner Hair

              Comments about Pureology Purify Shampoo:

              I love this shampoo! It is minty and leaves the scalp feeling cool and refreshed.

              • Hair Type:
              • Straight Hair
               
              5.0

              Love this product!

              By Jenni P

              from Wisconsin

              About Me Product Junkie

              Verified Buyer

              Pros

              • Cleans Thoroughly
              • Gentle
              • Improves Hair Health

              Cons

              • Smells Bad

              Best Uses

              • Thicker Hair

              Comments about Pureology Purify Shampoo:

              I have bright blonde hair with bleach blonde highlights. We have iron in our water that tends to give it a red tint and made it difficult for the stylist to color my hair. She recommended this to me. It has been two months and I am still bleach blonde!

              • Hair Type:
              • Wavy Hair
               
              5.0

              I buy this product on a regular basis?

              By TM

              from Houston TX

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Cleans Thoroughly
              • Lathers Well

              Cons

              • Dries Hair Out

              Best Uses

                Comments about Pureology Purify Shampoo:

                Cleans hair well

                 
                4.0

                This product seems to work well so far.

                By On the go girl

                from San Marcos, Ca

                About Me Minimalist

                Verified Buyer

                Pros

                • Cleans Thoroughly

                Cons

                  Best Uses

                    Comments about Pureology Purify Shampoo:

                    I use this product every other day to clean hair.

                    • Hair Type:
                    • Wavy Hair
                     
                    1.0

                    If you have coarse hair don't purchase this shampoo

                    By Mary

                    from Illinois

                    About Me Product Junkie

                    Verified Buyer

                    Pros

                      Cons

                      • Doesn't Lather Well
                      • Dries Hair Out
                      • Harsh

                      Best Uses

                        Comments about Pureology Purify Shampoo:

                        Not good for coarse hair

                        • Hair Type:
                        • Wavy Hair
                         
                        5.0

                        Love it

                        By Connie

                        from Indiana

                        Verified Buyer

                        Pros

                        • Adds Shine
                        • Cleans Thoroughly
                        • Gentle
                        • Great Smell
                        • Improves Hair Health

                        Cons

                        • Expensive

                        Best Uses

                        • Color treated hair
                        • Use occasionally to remove product buildup

                        Comments about Pureology Purify Shampoo:

                        I love Pureology on my color treated hair and am willing to pay the extra money.

                        • Hair Type:
                        • Straight Hair
                         
                        5.0

                        My go to to clarify my hair and keep my color!!

                        By TBird

                        from Boston, MA

                        About Me Product Junkie

                        Verified Buyer

                        Pros

                        • Cleans Thoroughly
                        • Great Smell
                        • Lathers Well

                        Cons

                          Best Uses

                          • Use once a week to remove product residue

                          Comments about Pureology Purify Shampoo:

                          I love Pureolofy clarifying shampoo - I've tried many but this is the best!

                          • Hair Type:
                          • Wavy Hair
                           
                          5.0

                          This Saved My Hair!!!!!!!

                          By mary

                          from Greenville, NC

                          About Me Product Junkie

                          Verified Reviewer

                          Pros

                          • Adds Shine
                          • Cleans Thoroughly
                          • Gentle
                          • Improves Hair Health
                          • Lathers Well

                          Cons

                          • None

                          Best Uses

                          • Color-treated Hair
                          • Hair with Product Build-up
                          • Oily Hair

                          Comments about Pureology Purify Shampoo:

                          Wow! This shampoo SAVED my hair!!!

                          I consistently use dry shampoo, texturizers, volumizers, and other hair products. After a while, my hair started to feel weighed down, dry, brittle, tangled and hard to brush. I could literally feel all the hair products building up in my hair, and no shampoo seemed to completely clean out the residue. I also noticed that my scalp would start to get oily just a few hours after showering. I was like, "what's going on and how do I fix this?!"

                          After some research, I came across clarifying shampoos and Pureology Purify Shampoo was recommended. I bought it yesterday and it works amazing!!!! My hair is back to normal, soft, and shiny. It just feels healthy and it seems like it rejuvenated my hair color. I am so glad I bought this product!

                          When using the Purify Shampoo, you will notice that it will literally make your hair squeaky clean. So, as other reviewers have suggested, follow up with a nice conditioner. I plan on using this shampoo once a month--not as a daily shampoo. HIGHLY RECOMMENDED!!!!

                          • Hair Type:
                          • Straight Hair

                          Displaying reviews 1-10

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          11 Questions | 11 Answers
                          Displaying questions 1-10Previous | Next »
                          • Q:

                            Is this shampoo good for oily, flaky hair?
                            Asked on 5/29/2017 by bob from Virginia Illinois

                            1 answer

                            • Brand Expert

                              A:

                              Pureology Purify Shampoo is a clarifying formula that removes colour-dulling residue and buildup caused by chlorine, hard water minerals and styling products. Purify offers gentle yet effective cleansing and extraordinary colour protection.

                              Answered on 6/1/2017 by Brand Expert from Pureology
                          • Q:

                            Can I use this product on a briard dog hair
                            Asked on 3/4/2017 by Janyce from Rhinebeck ny

                            1 answer

                            • Brand Expert

                              A:

                              We do not recommend the usage of our products on animals

                              Answered on 3/7/2017 by Brand Expert from Matrix Professional
                          • Q:

                            Is the shampoo appropriate for swimmers to remove chlorine and other chemicals?
                            Asked on 2/11/2017 by Chi from Vernon Hills, il

                            1 answer

                            • Brand Expert

                              A:

                              Pureology Purify Shampoo offers an extra gentle formula that clarifies without stripping colour, naturally removes odor from hair, and removes colour-dulling residue and buildup caused by chlorine, hard water minerals and styling products.

                              Answered on 2/24/2017 by Brand Expert from Pureology
                          • Q:

                            Is this product silicone free?
                            Asked on 2/8/2017 by Sara from Independence, MO

                            1 answer

                            • Brand Expert

                              A:

                              Pureology products are sulfate free and vegan. Pureology products may contain silicone. Please consult the list of ingredients that is printed on each product.

                              Answered on 2/9/2017 by Brand Expert from Pureology
                          • Q:

                            I have very hard water. I am starting to feel a build up on my hair when I blow dry it especially. Is the the shampoo to help reduce the hard water build up? I wash my hair daily, how often would you use this product?
                            Asked on 1/5/2017 by Stacy from Michigan

                            1 answer

                            • Brand Expert

                              A:

                              Yes, Pureology Purfiy Shampoo can remove the buildup in your hair from hard water. Apply to wet hair, lather and wait 2 minutes before rinsing. Repeat if necessary. You may need to use this a few days in a row to remove the initial buildup in your hair. Then you can use it 1-2 times per week, as needed to prevent future buildup.

                              Answered on 1/5/2017 by Brand Expert from Pureology
                          • Q:

                            Is this ph balanced?
                            Asked on 12/26/2016 by hp08 from Utah

                            1 answer

                            • Brand Expert

                              A:

                              All Pureology products are developed to be compatible with the natural biology of the hair and skin. It is our unique formula and technology that provides the desired result.

                              We hope this information is helpful.

                              Answered on 12/28/2016 by Brand Expert from Pureology
                          • Q:

                            What conditioner do you recommend with this shampoo
                            Asked on 6/22/2016 by Rhonda from Texas

                            1 answer

                            • Brand Expert

                              A:

                              When using Pureology Purify Shampoo, you can use any conditioner that you like. Pureology Hydrate Conditioner is one of my personal favorites. It is a luxurious dose of moisture and conditioning!

                              Answered on 6/22/2016 by Brand Expert from Pureology
                          • Q:

                            Why does the product make your hair feel waxy when washing it out?
                            Asked on 5/21/2016 by bb from hammond,la

                            1 answer

                            • Brand Expert

                              A:

                              Pureology Purify Shampoo is a clarifying shampoo that removes product build-up, toxins, mineral deposits and any other residues that don't belong on your hair. It is possible that the "wax" you feel washing out of your hair is actually the build up that is being removed from your hair.
                              Please be sure to use your favorite conditioner after using Purify Shampoo.

                              Answered on 5/23/2016 by Brand Expert from pureology
                          • Q:

                            Could this product make your hair at all brassy?
                            Asked on 10/30/2015 by Alyssalady

                            1 answer

                            • Staff Expert

                              A:

                              Pureology Purify Shampoo actually helps to prevent color oxidation, so it will not cause any brassiness!

                              Answered on 11/4/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            Does Pureology test on animals?
                            Asked on 7/23/2015 by Ashley from US

                            1 answer

                            • Staff Expert

                              A:

                              Pureology does not perform animal testing. In addition, all of their formulas are 100% vegan (no animal byproducts).

                              Answered on 7/28/2015 by Staff Expert from ULTA Beauty
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