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Pureology Purify Shampoo

Pureology

Purify Shampoo

8.5 oz

Item #: 2241025

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Pureology Purify Shampoo prevents colour oxidation and removes impurities. This ZeroSulfate detoxifying treatment shampoo is essential for maintaining colour-treated hair. The extra gentle formula clarifies without stripping colour, naturally removes odor from hair, and removes colour-dulling residue and buildup caused by chlorine, hard water minerals and styling products.
  • Rich lather, easy rinsing
  • Extra gentle cleansers
  • Does not strip colour
  • Concentrated, luxurious formula
  • Gently cleanse and thoroughly remove all build-up including, chlorine, hard water minerals, and styling residue
  • Act as antiseptic, detoxifying and antibacterial ingredients
  • For concentrated natural conditioning
  • Rejuvenates and refreshes the senses
  • Lets vivid colour shine through
  • Apply to wet hair and lather. Wait 1-2 minutes. Rinse. Repeat if necessary. Tip: To remove extreme build-up or "swimmers' green", shampoo hair again but don't rinse. Place a cap over hair and place under a dryer for 20 minutes, then rinse.
    ZeroSulfate
    Triple Chelators
    Purifying blend of Witch Hazel, Baking Soda, and Tea Tree Oil
    Organic Botanicals: Chamonile, Aloe and Rosemary
    Signature Aromatherapy Blend: Tea Tree Oil, Witch Hazel, Rosemary and Peppermint

    Details+

    How to Use+

    Ingredients+

    Reviews

    Product Reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    PureologyPurify Shampoo
     
    4.2

    (based on 51 reviews)

    83%

    of respondents would recommend this to a friend.

    Pros

    • Cleans thoroughly (16)
    • Lathers well (10)
    • Adds shine (8)
    • Gentle (8)
    • Effective (7)

    Cons

    • Dries hair out (3)

    Best Uses

    • Weekly use (8)
    • Oily hair (6)
    • Thick hair (4)
    • Daily use (3)
      • Hair Type:
      • Wavy hair (11), Straight hair (9)
      • Reviewer Profile:
      • Beauty conscious (10), Brand buyer (7), Product junkie (6)
      • My Beauty Routine Takes:
      • 30 minutes (4), 10 minutes (3)

    Reviewed by 51 customers

    Displaying reviews 1-10

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    1.0

    If you have coarse hair don't purchase this shampoo

    By Mary

    from Illinois

    About Me Product Junkie

    Verified Buyer

    Pros

      Cons

      • Doesn't Lather Well
      • Dries Hair Out
      • Harsh

      Best Uses

        Comments about Pureology Purify Shampoo:

        Not good for coarse hair

        • Hair Type:
        • Wavy Hair
         
        5.0

        Love it

        By Knitting Princess

        from Indiana

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health

        Cons

        • Expensive

        Best Uses

        • Color treated hair
        • Use occasionally to remove product buildup

        Comments about Pureology Purify Shampoo:

        I love Pureology on my color treated hair and am willing to pay the extra money.

        • Hair Type:
        • Straight Hair
         
        5.0

        My go to to clarify my hair and keep my color!!

        By TBird

        from Boston, MA

        About Me Product Junkie

        Verified Buyer

        Pros

        • Cleans Thoroughly
        • Great Smell
        • Lathers Well

        Cons

          Best Uses

          • Use once a week to remove product residue

          Comments about Pureology Purify Shampoo:

          I love Pureolofy clarifying shampoo - I've tried many but this is the best!

          • Hair Type:
          • Wavy Hair
           
          5.0

          This Saved My Hair!!!!!!!

          By mary

          from Greenville, NC

          About Me Product Junkie

          Verified Reviewer

          Pros

          • Adds Shine
          • Cleans Thoroughly
          • Gentle
          • Improves Hair Health
          • Lathers Well

          Cons

          • None

          Best Uses

          • Color-treated Hair
          • Hair with Product Build-up
          • Oily Hair

          Comments about Pureology Purify Shampoo:

          Wow! This shampoo SAVED my hair!!!

          I consistently use dry shampoo, texturizers, volumizers, and other hair products. After a while, my hair started to feel weighed down, dry, brittle, tangled and hard to brush. I could literally feel all the hair products building up in my hair, and no shampoo seemed to completely clean out the residue. I also noticed that my scalp would start to get oily just a few hours after showering. I was like, "what's going on and how do I fix this?!"

          After some research, I came across clarifying shampoos and Pureology Purify Shampoo was recommended. I bought it yesterday and it works amazing!!!! My hair is back to normal, soft, and shiny. It just feels healthy and it seems like it rejuvenated my hair color. I am so glad I bought this product!

          When using the Purify Shampoo, you will notice that it will literally make your hair squeaky clean. So, as other reviewers have suggested, follow up with a nice conditioner. I plan on using this shampoo once a month--not as a daily shampoo. HIGHLY RECOMMENDED!!!!

          • Hair Type:
          • Straight Hair
           
          5.0

          Cleans product build-up

          By Jo

          from Scottsdale AZ

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Cleans Thoroughly
          • Gentle
          • Lathers Well

          Cons

            Best Uses

            • Removing product build-up

            Comments about Pureology Purify Shampoo:

            I use this a few times a month to remove product build-up. Heaven knows, we use a lot of styling products for our hair! My hair feels squeaky clean after I use it. It has a strong, herbal smell which may not appeal to everybody.

            • Hair Type:
            • Wavy Hair
             
            5.0

            Best clarifying shampoo. Does not strip hair color!

            By Lola

            from Bonita springs Fl

            About Me Professional Stylist

            Verified Buyer

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Gentle
            • Lathers Well

            Cons

              Best Uses

              • Curly Hair
              • Daily Use
              • Oily Hair
              • Thicker Hair
              • Thinner Hair

              Comments about Pureology Purify Shampoo:

              Best clarifying shampoo on the market.

              • Hair Type:
              • Wavy Hair
               
              5.0

              Must-Have Product

              By Em

              from Oklahoma City, OK

              About Me Beauty Conscious

              Pros

              • Adds Shine
              • Cleans Thoroughly
              • Gentle
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                • Weekly Use

                Comments about Pureology Purify Shampoo:

                Everyone should be using this! I don't use a lot of products on a day-to-day basis but I use this about once a week. It works really well and leaves you feeling really clean. When I use it, it does feel dry and weird to start with, but after I rinse it out I use a little bit of a different shampoo and it works so much better and starts to feel really soft. I use regular conditioner after also (so I use another Pureology line on top of this, like smoothing or moisturizing). I also really like having it around when I do have a lot of hairspray in my hair, or when my hair smells smokey or something.

                • Hair Type:
                • Wavy Hair
                 
                5.0

                A MUST for oily hair

                By Tired Angel

                from Denver, CO

                About Me Beauty Conscious

                Pros

                • Cleans Thoroughly
                • Lathers Well

                Cons

                  Best Uses

                  • Oily Hair

                  Comments about Pureology Purify Shampoo:

                  If you have a oily hair, you know the markets make virtually no products for you to keep it from turning into a waxy mess. Its all moisturizing this and coloring that. I LOVE this stuff. They don't make a conditioner to go with it, so I use Redkin All Soft for the perfect combo to restore softness after its taken all the oil out.

                  • Hair Type:
                  • Straight Hair
                   
                  1.0

                  damaged my hair

                  By sharon

                  from Illinois

                  About Me Minimalist

                  Comments about Pureology Purify Shampoo:

                  I used this on occassion as a clarifying shampoo. After using it, my hair was a tangled mess even with conditioner. It was very difficult to comb through which caused major hair breakage. It was still hard to comb through even after 2-3 hair washings with a different sulfate free shampoo and conditioner.

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  Amazing Shampoo that I don't live without.

                  By TKG

                  from Port Charlotte, Florida

                  About Me Beauty Conscious

                  Pros

                  • Adds Shine
                  • Cleans Thoroughly
                  • Gentle
                  • Great Smell
                  • Improves Hair Health
                  • Lathers Well

                  Cons

                    Best Uses

                    • Daily Use
                    • Oily Hair
                    • Thicker Hair

                    Comments about Pureology Purify Shampoo:

                    I looked for a product that is cruelty free.. meaning they do not test on animals. Not every product that is cruelty free works well. This shampoo is amazing. It cleans and the shine it produces is wonderful. My hair is healthy and smells wonderful. I use it with my kids as well and they have thick hair though not oily. I love it.

                    • Hair Type:
                    • Wavy Hair

                    Displaying reviews 1-10

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                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    10 Questions | 10 Answers
                    Displaying questions 1-10
                    • Q:

                      Can I use this product on a briard dog hair
                      Asked on 3/4/2017 by Janyce from Rhinebeck ny

                      1 answer

                      • Brand Expert

                        A:

                        We do not recommend the usage of our products on animals

                        Answered on 3/7/2017 by Brand Expert from Matrix Professional
                    • Q:

                      Is the shampoo appropriate for swimmers to remove chlorine and other chemicals?
                      Asked on 2/11/2017 by Chi from Vernon Hills, il

                      1 answer

                      • Brand Expert

                        A:

                        Pureology Purify Shampoo offers an extra gentle formula that clarifies without stripping colour, naturally removes odor from hair, and removes colour-dulling residue and buildup caused by chlorine, hard water minerals and styling products.

                        Answered on 2/24/2017 by Brand Expert from Pureology
                    • Q:

                      Is this product silicone free?
                      Asked on 2/8/2017 by Sara from Independence, MO

                      1 answer

                      • Brand Expert

                        A:

                        Pureology products are sulfate free and vegan. Pureology products may contain silicone. Please consult the list of ingredients that is printed on each product.

                        Answered on 2/9/2017 by Brand Expert from Pureology
                    • Q:

                      I have very hard water. I am starting to feel a build up on my hair when I blow dry it especially. Is the the shampoo to help reduce the hard water build up? I wash my hair daily, how often would you use this product?
                      Asked on 1/5/2017 by Stacy from Michigan

                      1 answer

                      • Brand Expert

                        A:

                        Yes, Pureology Purfiy Shampoo can remove the buildup in your hair from hard water. Apply to wet hair, lather and wait 2 minutes before rinsing. Repeat if necessary. You may need to use this a few days in a row to remove the initial buildup in your hair. Then you can use it 1-2 times per week, as needed to prevent future buildup.

                        Answered on 1/5/2017 by Brand Expert from Pureology
                    • Q:

                      Is this ph balanced?
                      Asked on 12/26/2016 by hp08 from Utah

                      1 answer

                      • Brand Expert

                        A:

                        All Pureology products are developed to be compatible with the natural biology of the hair and skin. It is our unique formula and technology that provides the desired result.

                        We hope this information is helpful.

                        Answered on 12/28/2016 by Brand Expert from Pureology
                    • Q:

                      What conditioner do you recommend with this shampoo
                      Asked on 6/22/2016 by Rhonda from Texas

                      1 answer

                      • Brand Expert

                        A:

                        When using Pureology Purify Shampoo, you can use any conditioner that you like. Pureology Hydrate Conditioner is one of my personal favorites. It is a luxurious dose of moisture and conditioning!

                        Answered on 6/22/2016 by Brand Expert from Pureology
                    • Q:

                      Why does the product make your hair feel waxy when washing it out?
                      Asked on 5/21/2016 by bb from hammond,la

                      1 answer

                      • Brand Expert

                        A:

                        Pureology Purify Shampoo is a clarifying shampoo that removes product build-up, toxins, mineral deposits and any other residues that don't belong on your hair. It is possible that the "wax" you feel washing out of your hair is actually the build up that is being removed from your hair.
                        Please be sure to use your favorite conditioner after using Purify Shampoo.

                        Answered on 5/23/2016 by Brand Expert from pureology
                    • Q:

                      Could this product make your hair at all brassy?
                      Asked on 10/30/2015 by Alyssalady

                      1 answer

                      • Staff Expert

                        A:

                        Pureology Purify Shampoo actually helps to prevent color oxidation, so it will not cause any brassiness!

                        Answered on 11/4/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Does Pureology test on animals?
                      Asked on 7/23/2015 by Ashley from US

                      1 answer

                      • Staff Expert

                        A:

                        Pureology does not perform animal testing. In addition, all of their formulas are 100% vegan (no animal byproducts).

                        Answered on 7/28/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      How many times a week can I use this shampoo? My red colored hair is very oily and I usually wash it every other day. Please advise. Thank you!!
                      Asked on 5/5/2015 by Michellina from Queens,NY

                      1 answer

                      • Staff Expert

                        A:

                        Pureology Purify Shampoo features a zero-sulfate formula that is gentle enough for daily use or as frequently as needed/desired.

                        Answered on 5/6/2015 by Staff Expert from ULTA Beauty
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