Our Mascara Top Picks
Eyelashes are a little bit like clothing for lids: You can try on as many looks as you like.
Here, we offer advice on finding the perfect wardrobe for your lashes.
Click on a category to see comparisons of our top picks.
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Your inner diva has license to lash out with this rich, jet-black formula that plumps up thin fringe before you can bat a lash. |  The supersized brush is a secret weapon for creating supersized lashes. |
For extra fullness, coat both sides of your upper and lower lashes with mascara. |
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Bold, bodacious lashes are just two coats away, thanks to this mineral-enriched formula. Lashes are healthier and shinier, too. | SA special plumping formula properties fattens fringe by 600%. Don't be surprised if people ask you if they're real! | Twirl the brush in the tube. Pumping it in and out will only dry out your mascara. |
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Lids will be all aflutter over this long-lasting formula. It pumps up fringe and a fast-drying polymer provides a curling effect that locks and lifts. It's waterproof to boot. | High-tech 3-D lash coating technology actually forms little tubes around each lash that plump and stretch individual hairs. | Start at the root and wiggle the brush back and forth to the tip so every inch of the lashes is covered. |
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Just like fake lashes but without the fuss, this super-plumper beefs up even the flimsiest lash with 300% more volume and no clumping. |  The mascara's spoon-shaped flexible brush fits perfectly around the natural curve of the lash line to lift and separate. |
Hold brush with spoon side against lashes and sweep from root to tip. Repeat until you get the look you want. Do not let dry between coats. |
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This long-lasting, smudge-proof star maintains all the drama, rain or shine. Plus it lifts, curls and separates every lash like a true performer. |  The slim-line, spiraled brush helps make applying mascara easier. And the formula dries fast so you can build multiple coats quickly. |
The more you layer, the longer lashes will last through storms, sweat and tears. |
Tarte
Buy NowLights Camera Splashes Natural Waterproof Mascara Reg. $19 |
Protection you can trust through super-sweaty workouts. This four-in-one mascara is so much more than just waterproof. It lengthens, curls, conditions and plumps your flutter by 424%. | It's made with natural ingredients like beeswax and mineral pigments, and has biodegradable packaging, which means it's as good for you as it is for the environment. | Wedge the wand at the base of lashes and pull through in a zigzag motion to evenly coat lashes. |
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If lashes could wear a raincoat, this would be it. Go ahead and swim, sweat, cry—this one won't smudge or budge until you take it off. Not to mention, it also lengthens, darkens, lifts and strengthens with antioxidants and natural extracts. | The tapered tip wand is more like a 360-degree fine-toothed comb than a brush, so no lash is unturned and no clumps are allowed. | Comb top lashes from root to end for an even coating. Point brush tip toward tiny, hard-to-reach corner lashes and, moving outward, apply mascara gently. |
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Who says you can't look good crying? This water- and smudge-resistant formula also happens to deliver a big boost of volume, so you're gorgeous no matter what! |  This wand delivers a brush with greatness. The oversized head has over 50% more bristles than leading brushes so each lash can plump to perfection. |
For extra oomph, hold brush as close as possible to base of lashes, and wiggle it as you move it up through lashes. This motion helps get every lash. |
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This triple threat in a tube is the full monty when it comes to your flutter. It thickens, lengthens and glosses lashes with ingredients like hemp oil, which moisturizes and conditions. |  The mascara's giant, fuzzy brush separates and coats lashes without a clump in sight. |
For the fattest lashes, apply one coat, let it dry, and then swipe again. |
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With this one-stop lash shop, you can outfit your fringe with water-resisters, volumizers, conditioners and thickeners so they look extra long, robust and shiny. | The special brush is designed with multiple rows of flexible yet firm bristles that have micro-hooks grabbing onto each lash so the application is clump free. | Wiggle the brush at the base of lashes and sweep upward in long lifting strokes for maximum coverage. |
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This one does it all: lengthens, volumizes and curls. The best part—you won't even know it's there. The weightless formula has a secret lash-amplifying polymer that transforms lashes in an instant. |  Features a multilevel brush that has one layer to fluff and volumize lashes, and a second layer to lengthen and curl. |
Move the wand back and forth at the root to separate and coat the lash line. Then brush upward toward lash tips. |
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Gives lashes a mini makeover. Think longer, thicker, more defined fringe in less than a minute. | The comb-like tapered brush works to de-clump as it plumps so lashes can divide and conquer. | Hold the wand parallel to the floor and move it from the base to the tip of the lashes. Roll it as you go to separate lashes and avoid clumps. |
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Maybelline has long been known for their rave-worthy makeup, and their new Lash Stiletto Voluptuous Mascara continues that trend. Just as stilettos make your legs look long and sexy, this mascara takes your eyelashes to great, new lengths. | The s-shape brush—it brings your lashes to flutter-worthy lengths, stretching them out as it adds volume. Keep on layering for even more drama. | Apply the mascara from base to tip of lashes. To separate and define, shimmy the comb through the lashes from the roots to the tips. |
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Lashes get individual TLC with a healthy serving of minerals, natural extracts and antioxidants so each one has its defining moment. | The tapered, tiny comb can lengthen, darken and lift even those impossibly miniscule corner lashes. | Coat lower lashes by using just the short bristles near the brush tip. To avoid smudges, gently tap along the lower lash line, one section at a time. |
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One by one, lashes stand strong, tall and at attention thanks to naturally derived peptides and antioxidants, which protect, repair and strengthen. Rich pigments create look-at-me lids. | It's all about the dual applicator. It has a brush on one side and a comb on the other to make the most of every lash. | First use the brush end to build and thicken, then follow with the comb to define and lengthen. |
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Gives every lash the chance to take center stage by reaching each one with a smooth, long-lasting formula. The fanned-out look it creates puts all the focus on your eyes. |  A flexible globe-like brush extends and separates each lash to its fullest potential from every angle. |
Position the brush vertically or horizontally to coat 100% of lashes. |
Lip Glaze Set
Reg. $25
"It's that sparkly time of year—a great excuse to let your lips shine! These eight slender wands finish kissers in high-gloss shades (four are Stila favorites and four are holiday exclusives) and have subtle, spirit-brightening scents."
—Kelly Aiglon, a freelance editor at DailyCandy.com, lifestyle reporter and copywriter
"Just in time for party season! This gorgeous nine-piece exclusive-to-ULTA collection has everything you need—including brushes—to get your eyes sparkling, your cheeks glowing and your lips ready to be kissed. Plus, it comes with a chic mirrored compact for discreet touch-ups. All you need to add is your favorite LBD and the dazzling conversation."
—Shelley Levitt, a beauty blogger, skincare geek and onetime chronicler of celeb glamour for People and Self
"Could the packaging on this pair of polishes be any cuter? The answer is no, in case you were wondering. These holiday-perfect colors from Butter London are a perfect accompaniment to any eggnog-filled get-together. Choose from Black Knight, a fusion of glitters in a black base, or Fairy Lights, a super-soft pink. Both come with Tart w/Heart, a pink glitter that'd be perfect on its own or over the top."
—Amanda Myers, a former health and lifestyles reporter, now freelance writer and blogger, based in Phoenix
"Ever dream of having all your makeup—we're talking 73 items—in one compact case? ULTA has assembled all you'll ever need, with a covetable set that includes the best shadows (42 shades!), lip and cheek colors, liners, bronzer, powder and applicators, in one handy take-it-with-you-everywhere set. Choose from two case styles—Gunmetal or Cheetah. Done."
—Brooke Showell, a skincare and makeup maven who's written for Self and Martha Stewart Weddings
