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ULTA Plush Drama Mascara

ULTA

Plush Drama Mascara

Jet Black

Item #: 2302254 Size: 0.3 oz

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Ulta's Plush Drama Mascara is an intense, high volume mascara with the ability to customize your lashes to your desired look. The extra-large bristle brush combs through lashes for a perfect plush, dramatic look.

Benefits:
  • Enriched with conditioning agents that keep lashes soft to the touch
  • Special waxes provide buildable length without clumping, smudging or flaking
  • Innovative ingredients contribute to a glossy finish while enhancing volume
  • Paraben free, TEA free, fragrance free
Wedge mascara wand horizontally at base of lashes, working upward toward lash tip.

Number of Coats:
  • First coat: lashes become full and defined
  • Second coat: lashes are luscious and thick
  • Third coat: achieve maximum volume
Water, Copernicia Cerifera (Carnauba) Wax, Acrylates / Ethylhexyl Acrylate Copolymer, Propylene Glycol, Dimethicone, Glyceryl Stearate SE, Propylene Glycol Stearate, Stearic Acid, Ozokerite, PVP, Hydrogenated Vegetable Oil, Polysorbate 80, Beeswax, Hydrogenated Palm Acid, Stearyl Stearate, Xanthan Gum, Caprylyl Glycol, Laureth-21, Aminomethyl Propanediol, Ethylhexylglycerin, Phenoxyethanol. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAPlush Drama Mascara
 
3.9

(based on 87 reviews)

72%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (55)
  • Good value (52)
  • Long lasting (43)
  • Good pigmentation (39)
  • Versatile (17)

Cons

  • Difficult to apply (11)
  • Messy (11)
  • Wears off easily (9)
  • Flakes (7)
  • Stains easily (5)

Best Uses

  • Daily use (34)
  • Normal skin (16)
  • Sensitive skin (9)
  • Special occasions (8)
  • Oily skin (7)
    • Reviewer Profile:
    • Classic style (39), Natural style (26), Trendy style (8)

Reviewed by 87 customers

Displaying reviews 1-10

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5.0

Love it!

By Nan

from Pennsylvania

About Me Classic Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Value
  • Long Lasting

Cons

    Best Uses

    • Normal Skin

    Comments about ULTA Plush Drama Mascara:

    Love this mascara! I use it every single day!

    • Age:
    • 18-29
     
    5.0

    Great mascara!

    By Tamcat

    from Bloomington, IN

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Good Value
    • Long Lasting
    • Versatile

    Cons

      Best Uses

        Comments about ULTA Plush Drama Mascara:

        Love how it glides on and makes my lashes so full!

        • Age:
        • 45-59
         
        5.0

        I love this mascara. Always keep an extra so I won't run ou

        By Terri

        from Fl

        About Me Classic Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Good Pigmentation
        • Good Value
        • Long Lasting
        • Versatile

        Cons

          Best Uses

            Comments about ULTA Plush Drama Mascara:

            Doesn't clump on your lashes.

            • Age:
            • 60+
             
            4.0

            Easy to wear

            By TN

            from Mesa,AZ

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Good Value
            • Long Lasting

            Cons

              Best Uses

                Comments about ULTA Plush Drama Mascara:

                Very sensitive eyes and this mascara doesn't bother my eyes until I have worn it for 10+ hours.

                • Age:
                • 45-59
                 
                1.0

                Beware!

                By Al

                from Durham NC

                About Me Natural Style

                Verified Buyer

                Pros

                  Cons

                  • Burns my eyes​ unbearably​

                  Best Uses

                  • Daily Use
                  • Normal Skin

                  Comments about ULTA Plush Drama Mascara:

                  Cannot use eye products that burn my eyes

                  • Age:
                  • 60+
                   
                  5.0

                  Good mascara

                  By Dianna

                  from Grove, OK

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Value
                  • Long Lasting

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about ULTA Plush Drama Mascara:

                    Works perfectly and easy to apply.

                    • Age:
                    • 30-44
                     
                    5.0

                    Just as good as a designer mascara

                    By Lucy

                    from Medford, NJ

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Pigmentation
                    • Good Value

                    Cons

                      Best Uses

                      • Daily Use

                      Comments about ULTA Plush Drama Mascara:

                      This mascara is better than urban decays, and too faced mascaras! I would never pay a high price again! Such a good deal

                      • Age:
                      • 18-29
                       
                      2.0

                      Not a fan

                      By Mel

                      from Paso Robles, CA

                      About Me Classic Style

                      Verified Buyer

                      Pros

                      • Good Pigmentation

                      Cons

                      • Clumps
                      • Difficult to Apply
                      • Messy

                      Best Uses

                        Comments about ULTA Plush Drama Mascara:

                        I bought this hoping it would give my lashes more volume. Did not like the results. I will go back to another Ulta mascara I had been using.

                        • Age:
                        • 45-59
                         
                        1.0

                        I would not recommend this product. It does not go on well.

                        By Katie

                        from Fremont, Ca.

                        Verified Buyer

                        Pros

                          Cons

                          • Difficult to Apply

                          Best Uses

                            Comments about ULTA Plush Drama Mascara:

                            Does not go on well at all . A waste of money

                             
                            1.0

                            Dissapointed

                            By Jess

                            from Plano,il

                            About Me Natural Style

                            Verified Buyer

                            Pros

                              Cons

                              • Flakes

                              Best Uses

                                Comments about ULTA Plush Drama Mascara:

                                Did not like the application it was a bit clumpy and flakey by the end of day

                                • Age:
                                • 45-59

                                Displaying reviews 1-10

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                                Q&A

                                Product Q&A

                                Do you have questions about this product?

                                Get answers from in-house experts.

                                1 Question | 1 Answer
                                Displaying question 1
                                • Q:

                                  is this mascara waterproof?
                                  Asked on 12/28/2016 by abby from US

                                  1 answer

                                  • Staff Expert

                                    A:

                                    No, it is not waterproof.

                                    Answered on 12/28/2016 by Staff Expert from Ulta Beauty
                                Displaying question 1

                                Do you have a question about this product?