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Rusk PlatinumX Shampoo

Rusk

PlatinumX Shampoo

12.0 oz Item 2506351

2 for $20!

Find in Store-

Say good-bye to unwanted yellow tones and boost brightness with PlatinumX Shampoo. This everyday gentle cleansing formula features wheat protein to help balance moisture, honey and vitamins to aid in antioxidant protection and citrus extracts to help brighten hair color.
Apply to wet hair, gently massage into a rich lather and rinse. Repeat if desired.
Water (Aqua, Eau), Ammonium Laureth Sulfate, Ammonium Lauryl Sulfate, PEG-150 Distearate, PEG-120 Methyl Glucose Dioleate, Sodium Chloride, Glycol Distearate, Fragrance (Parfum), Polyquaternium-10, Propylene Glycol, Tetrasodium EDTA, Citric Acid, Sodium Bicarbonate, Ext. Violet 2 (Cl 60730), Methyl Gluceth-10, Glycerin, Magnesium Nitrate, Honey (Mel, Miel), lsopropyl Alcohol, Lavandula Angustifolia (Lavender) Extract, Citrus Grandis (Grapefruit) Fruit Extract, Citrus Aurantifolia (Lime) Fruit Extract, Citrus Limon (Lemon) Fruit Extract , Citrus Aurantium Dulcis (Orange) Fruit Extract , Hydrolyzed Wheat Protein, Methylchloroisothiazolinone, Methylisothiazolinone, Phenoxyethanol, Magnesium Chloride, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Limonene, Butylphenyl Methylpropional, Linalool.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
RuskPlatinumX Shampoo
 
3.8

(based on 12 reviews)

80%

of respondents would recommend this to a friend.

Pros

  • Lathers well (9)
  • Cleans thoroughly (7)
  • Great smell (7)
  • Gentle (6)
  • Adds shine (5)

Cons

  • Dries hair out (4)
  • Doesn't work (3)

Best Uses

No Best Uses
    • Hair Type:
    • Straight hair (4), Wavy hair (4)
    • Reviewer Profile:
    • Beauty conscious (5), Product junkie (3)

Reviewed by 12 customers

Displaying reviews 1-10

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1.0

Would not recommend

By K

from Canada

Pros

    Cons

    • Dries Hair Out
    • Ineffective
    • Smells Bad

    Best Uses

      Comments about Rusk PlatinumX Shampoo:

      This shampoo did not brighten my hair, it actually made it yellow and darkened my hair. On top of that dried my hair out! Does not smell nice and definitely not worth it! It is a very cheap product. I had to return the shampoo and conditioner back to the store!

      • Hair Type:
      • Wavy Hair
       
      4.0

      Nice product

      By Shell

      from Indialantic

      Verified Buyer

      Pros

      • Adds Shine
      • Cleans Thoroughly
      • Great Smell
      • Lathers Well

      Cons

        Best Uses

          Comments about Rusk PlatinumX Shampoo:

          Loved how it brightened my blonde!

          • Hair Type:
          • Wavy Hair

          (1 of 1 customers found this review helpful)

           
          2.0

          Did not work for me

          By Leah V

          from Atlanta, GA

          About Me Product Junkie

          Pros

          • Great Smell
          • Lathers Well

          Cons

          • Dries Hair Out
          • Ineffective

          Best Uses

            Comments about Rusk PlatinumX Shampoo:

            Dried my hair out so bad and made it super frizzy. It did smell great but I didn't even find it very effective either. My hair was not only unmanageable, but still brassy.

            • Hair Type:
            • Very Curly Hair
             
            5.0

            LOVE, LOVE RUSK PLATUNUM

            By Nanejd

            from PHOENIX

            About Me Minimalist

            Verified Reviewer

            Pros

            • Adds Shine
            • Adds Volume
            • Cleans Thoroughly
            • Gentle
            • Great Smell
            • Improves Hair Health
            • Lathers Well

            Cons

              Best Uses

              • Thinner Hair

              Comments about Rusk PlatinumX Shampoo:

              I LOVE THIS PRODUCT. I USE THREE TIMES A WEEK AND IT KEEPS MY GRAY HAIR BRIGHT AND SHINY WITHOUT BRASSY YELLOW TONES

              • Hair Type:
              • Wavy Hair
               
              5.0

              I would buy this product agin and agin. Love it!

              By Yountik

              from Citrus Heights, CA

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Adds Shine
              • Adds Volume
              • Cleans Thoroughly
              • Gentle
              • Great Smell
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                  Comments about Rusk PlatinumX Shampoo:

                  I love this product, and I did not see nothing wrong .

                  • Hair Type:
                  • Very Curly Hair
                   
                  5.0

                  Love it!

                  By Candy

                  from Los Angeles, ca

                  About Me Product Junkie

                  Verified Buyer

                  Pros

                  • Cleans Thoroughly
                  • Improves Hair Health
                  • Lathers Well

                  Cons

                  • Dries Hair Out

                  Best Uses

                    Comments about Rusk PlatinumX Shampoo:

                    It was great!

                    • Hair Type:
                    • Wavy Hair
                     
                    4.0

                    I would by this product again

                    By Mimi

                    from Houston, Tx

                    About Me Beauty Conscious

                    Verified Buyer

                    Pros

                    • Adds Shine
                    • Cleans Thoroughly
                    • Gentle
                    • Great Smell
                    • Lathers Well

                    Cons

                      Best Uses

                      • Daily Use
                      • Thinner Hair

                      Comments about Rusk PlatinumX Shampoo:

                      I love how well it cleans, brightens & manageable my hair is. I was caught out of town without shampoo, went to Ulta saw this & tried it. Very happy I ran out of shampoo! Smells great too.

                      • Hair Type:
                      • Straight Hair
                       
                      4.0

                      Great Shampoo!

                      By Sue

                      from Tinton Falls, NJ

                      About Me Beauty Conscious

                      Verified Buyer

                      Pros

                      • Adds better color to blondes & gray hair
                      • Adds Volume
                      • Gentle
                      • Lathers Well

                      Cons

                        Best Uses

                        • Daily Use

                        Comments about Rusk PlatinumX Shampoo:

                        The blue-colored shampoo makes blonde & gray hair have manageability & brings out a better tone to your color.

                        Service and delivery comments:

                        My delivery was fine & had no problems.

                        • Hair Type:
                        • Straight Hair
                         
                        5.0

                        Best purple shampoo/cond I've ever used.

                        By Bisdickinson

                        from Bismarck

                        About Me Beauty Conscious

                        Verified Buyer

                        Pros

                        • Adds Volume

                        Cons

                          Best Uses

                            Comments about Rusk PlatinumX Shampoo:

                            Best purple shampoo/cond I've ever used.

                            (1 of 1 customers found this review helpful)

                             
                            1.0

                            Turned my hair dry and yellow like straw

                            By Raven

                            from Hanover Park, IL

                            About Me Beauty Conscious

                            Verified Buyer

                            Pros

                              Cons

                              • Dries Hair Out
                              • Ineffective

                              Best Uses

                                Comments about Rusk PlatinumX Shampoo:

                                After using this shampoo ONCE it turned my hair practically into straw, it didn't lighten my platinum at all, in fact it looked more yellow after using it, and my hair was so so so dry! It was awful!!!! I returned it after one use and bought "Not your mother's" purple shampoo which is a million times better

                                Displaying reviews 1-10

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