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Urban Decay Cosmetics Original Eyeshadow Primer Potion

Urban Decay Cosmetics

Original Eyeshadow Primer Potion

0.33 oz Item 2286790

Color:Nude

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A seemingly impossible feat, Urban Decay found a way to make Eye Shadow Primer Potion even better. With revamped packaging that includes an applicator, this legendary primer looks more gorgeous and applies with more versatility. And the formula still packs the powers it's famous for: 24-hour, crease-free shadow, more vibrant color and smoother application.

Once you've tried Eye Shadow Primer Potion, you'll never want to live without it. Space-age polymer technology fills in any imperfections on the skin's surface, prepping your lids for all-day shadow. Urban Decay's paraben-free Original finish glides on smoothly, blends beautifully on all skin tones and dries invisibly.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.

Urban Decay is 100% cruelty-free.
Smooth on just a touch of Eye Shadow Primer Potion before your shadow for 24 hours of wear and NO creasing. You can also wear alone for a subtle neutral look.

Pro tip: Can also serve as shadows or highlighters!
Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsOriginal Eyeshadow Primer Potion
 
4.7

(based on 2362 reviews)

95%

of respondents would recommend this to a friend.

Pros

  • Long lasting (1924)
  • Applies smoothly (1434)
  • Crease resistant (1324)
  • Blends easily (1090)
  • Silky texture (807)

Cons

  • Creases (78)
  • Difficult to apply (62)
  • Doesn't blend well (39)
  • Wears off easily (25)
  • Smudges or flakes (23)

Best Uses

  • Everyday (1948)
  • Going out (1192)
  • Work (814)
  • Natural effect (647)
  • Smokey effect (566)
    • Reviewer Profile:
    • Natural style (884), Classic style (861), Trendy style (388)
    • Was this a gift?:
    • No (7)

Reviewed by 2362 customers

Displaying reviews 1-10

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5.0

Best Eye Shadow Primer Ever!

By KBATL

from Atlanta, GA

About Me Classic Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

    • Everyday

    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

    I have used this for several years after reading about how good it was. It absolutely prevents creasing in eye shadow until you wash your face at night. Eyes at end of day look like you have just put on your eye shadow. Small tube lasts a really long time as it doesn't take much. Comes off when you wash your face.

     
    3.0

    not the same

    By kellbell

    from palm beach

    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

    I used to love this but ever since changing the packaging its not the same formula. I just ran out of the old one and this one makes my lashes weak.

     
    3.0

    not the same

    By kellbell

    from palm beach

    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

    I used to love this but ever since changing the packaging its not the same formula. I just ran out of the old one and this one makes my lashes weak.

     
    5.0

    Buy this primer!!

    By Texaz

    from Roanoke, TX

    About Me Classic Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday
      • Going Out
      • Travel

      Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

      This eyeshadow primer is amazing! To be fair I have never used another brand, because that is how great this stuff works! It lasts all day, through dry weather, humidity, traveling all day, etc. Note-it does need to be dry before you apply eyeshadow.

       
      5.0

      A daily makeup staple

      By Nicsmom

      from Chicago

      About Me Trendy Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Long Lasting

      Cons

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

        A daily must have. Eyeshadow lasts all day with zero touch ups

         
        5.0

        highly recommend

        By Krystin

        from cypress,tx

        About Me Natural Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy Removal
        • Easy To Apply
        • Good Colors
        • Good Pigmentation
        • Good Variety of Colors
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Sensitive Eyes
          • Travel

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          it works great

           
          5.0

          Love

          By Kimi

          from Albrightsville, PA

          About Me Classic Style

          Verified Reviewer

          Pros

          • Blends Well
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

          • Expensive

          Best Uses

          • Everyday

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          I received a deluxe sample with my purchase of the All Nighter setting spray and I was skeptical mostly bc the product costs so much (I wanted to think it was unnecessary to my routine). I was wrong. I love it and I definitely need it. It not only keeps eye makeup from creasing, it makes eye makeup easier to apply and keeps eyeliner in place as I layer on shadow. Will be making this purchase again and again.

           
          5.0

          Love it!

          By Lanie

          from Colorado

          Verified Buyer

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          Keeps eyeshadow in place all day long

           
          5.0

          Works!

          By Jenna D

          from Zinn, IL

          About Me Trendy Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday

            Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

            I received this in my ipsy bag and I have to buy it! Definitely a must have for anyone who wears shadow for a long period of time.
            Also makes dull/faded colors brighter.

             
            5.0

            The best eye primer ever!

            By SandyB

            from Groveport, Ohio

            About Me Natural Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday

              Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

              Love this primer!

              Displaying reviews 1-10

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