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Urban Decay Cosmetics Original Eyeshadow Primer Potion

Urban Decay Cosmetics

Original Eyeshadow Primer Potion

Item #: 2229939

A seemingly impossible feat, Urban Decay found a way to make Eye Shadow Primer Potion even better. With revamped packaging that includes an applicator, this legendary primer looks more gorgeous and applies with more versatility. And the formula still packs the powers it's famous for: 24-hour, crease-free shadow, more vibrant color and smoother application.

Once you've tried Eye Shadow Primer Potion, you'll never want to live without it. Space-age polymer technology fills in any imperfections on the skin's surface, prepping your lids for all-day shadow. Urban Decay's paraben-free Original finish glides on smoothly, blends beautifully on all skin tones and dries invisibly.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.
Smooth on just a touch of Eye Shadow Primer Potion before your shadow for 24 hours of wear and NO creasing. You can also wear alone for a subtle neutral look.

Pro tip: Can also serve as shadows or highlighters!
Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsOriginal Eyeshadow Primer Potion
 
4.7

(based on 1847 reviews)

96%

of respondents would recommend this to a friend.

Pros

  • Long lasting (1514)
  • Applies smoothly (1434)
  • Crease resistant (1324)
  • Blends easily (1090)
  • Silky texture (807)

Cons

  • Creases (54)
  • Difficult to apply (44)
  • Doesn't blend well (38)
  • Wears off easily (25)
  • Smudges or flakes (23)

Best Uses

  • Everyday (1519)
  • Going out (939)
  • Work (814)
  • Natural effect (647)
  • Smokey effect (566)
    • Was this a gift?:
    • No (7)
    • Reviewer Profile:
    • Natural style (688), Classic style (686), Trendy style (306)
    • Skin Tone:
    • Fair (897), Medium (742), Deep (62)

Reviewed by 1847 customers

Displaying reviews 1-10

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5.0

love love love this product

By kasey

from lake Charles Louisiana

About Me Natural Style

Verified Buyer

Pros

  • Good Pigmentation
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday

    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

    went out & got trashed, woke up the next morning and my makeup was still perfect

    • Skin Tone:
    • Medium
     
    5.0

    Definelty an essential primer

    By Amanda

    from Clermont Florida

    About Me Trendy Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Long Lasting

    Cons

      Best Uses

      • Everyday

      Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

      Easy to apply and makes my eyeshadow stay and really makes my eyeshadow pop.

      • Skin Tone:
      • Fair
       
      5.0

      Must have

      By T

      from Washington

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy Removal
      • Easy To Apply
      • Good Colors
      • Good Pigmentation
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Sensitive Eyes

        Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

        Love this! I use it daily

        • Skin Tone:
        • Fair
         
        5.0

        Best Primer Out There

        By Smalls

        from Marshfield, MO

        About Me Trendy Style

        Pros

        • Easy Removal
        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          It could be because I love ALL things Urban Decay, but this is a great primer! It helps your eyeshadow last all day without creasing. Other primers I have used in the past make it difficult to blend my shadows, but I have never had that issue with this one.

          • Skin Tone:
          • Medium
           
          5.0

          I would buy this product again and again

          By Karen

          from Brentwood, CA

          About Me Trendy Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Long Lasting

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes
            • Travel

            Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

            I love the fact that it makes my eyeshadow stay longer and pop up more

            • Skin Tone:
            • Medium
             
            5.0

            LOVE this product.

            By Baylie

            from Illinois

            About Me Natural Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy Removal
            • Easy To Apply
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday

              Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

              I got a sample of this product that came with my UD Naked 2 pallet and I instantly loved it. I used it every time I do my makeup. The only "con" I have is that it isn't as thick as the sample was. But it doesn't effect my opinion on this product. My eye shadow lasts all day and that's all I care about.

              • Skin Tone:
              • Fair
               
              5.0

              Love it

              By MichLynn

              from Houma, LA

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Long Lasting

              Cons

                Best Uses

                • Everyday

                Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                it doesn't crease like other products

                • Skin Tone:
                • Fair
                 
                5.0

                I love this product!!

                By MC

                from OC, CA

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy Removal
                • Easy To Apply
                • Long Lasting

                Cons

                  Best Uses

                  • Everyday
                  • Going Out

                  Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                  I use this everyday, whether I wear eye shadow or not. It helps my eyeliner from creasing on my eyelid when I don't wear eye shadow. Not to mention that it help bring out the colors of your eye shadow and keeps it fresh looking all day long. I've been using it for a few years now and I love it!

                  • Skin Tone:
                  • Fair
                   
                  5.0

                  Works well

                  By Toia

                  from South bend

                  Verified Buyer

                  Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                  Very good product

                   
                  5.0

                  awesome

                  By Brigette

                  from Gilbert, Arizona

                  Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                  live by this!

                  Displaying reviews 1-10

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