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Urban Decay Cosmetics Original Eyeshadow Primer Potion

Urban Decay Cosmetics

Original Eyeshadow Primer Potion

Item #: 2229939

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A seemingly impossible feat, Urban Decay found a way to make Eye Shadow Primer Potion even better. With revamped packaging that includes an applicator, this legendary primer looks more gorgeous and applies with more versatility. And the formula still packs the powers it's famous for: 24-hour, crease-free shadow, more vibrant color and smoother application.

Once you've tried Eye Shadow Primer Potion, you'll never want to live without it. Space-age polymer technology fills in any imperfections on the skin's surface, prepping your lids for all-day shadow. Urban Decay's paraben-free Original finish glides on smoothly, blends beautifully on all skin tones and dries invisibly.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.
Smooth on just a touch of Eye Shadow Primer Potion before your shadow for 24 hours of wear and NO creasing. You can also wear alone for a subtle neutral look.

Pro tip: Can also serve as shadows or highlighters!
Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsOriginal Eyeshadow Primer Potion
 
4.7

(based on 2164 reviews)

96%

of respondents would recommend this to a friend.

Pros

  • Long lasting (1766)
  • Applies smoothly (1434)
  • Crease resistant (1324)
  • Blends easily (1090)
  • Silky texture (807)

Cons

  • Creases (67)
  • Difficult to apply (54)
  • Doesn't blend well (38)
  • Wears off easily (25)
  • Smudges or flakes (23)

Best Uses

  • Everyday (1779)
  • Going out (1093)
  • Work (814)
  • Natural effect (647)
  • Smokey effect (566)
    • Was this a gift?:
    • No (7)
    • Reviewer Profile:
    • Natural style (804), Classic style (795), Trendy style (358)

Reviewed by 2164 customers

Displaying reviews 1-10

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5.0

Best Eyelid Primer Ever!

By carol

from NC

About Me Classic Style

Verified Buyer

Pros

  • Blends Well

Cons

    Best Uses

    • Everyday

    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

    I've tried many eyelid primers and this one holds the best. I have oily eyelids and all other primers cause eyeliner to slide off in about an hour. I use my fingertip and only wish Urban Decay would eliminate the applicator as it doesn't work well for blending!

     
    5.0

    favorite primer

    By Hope

    from FL

    About Me Natural Style

    Verified Reviewer

    Pros

    • Blends Well
    • Easy Removal
    • Good Colors
    • Good Pigmentation
    • Smooth Look

    Cons

      Best Uses

      • Everyday

      Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

      I've tried so many primers but I always come back to this one.

       
      1.0

      I wouldn't buy this again, it made my eyeshadow look chalky

      By Lex

      from Chicago, IL

      About Me Trendy Style

      Verified Buyer

      Pros

        Cons

        • Chalky

        Best Uses

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          I wouldn't buy this it makes the eyeshadow look chalky, do yourself a favor and invest in another primer

           
          5.0

          LOVE THIS PRIMER!!!!!

          By Jade

          from Texas

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy Removal
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

          • Drys quickly
          • Pricey but worth it

          Best Uses

          • Everyday
          • Going Out
          • Sensitive Eyes
          • Travel

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          Love this product but I wish it had more primer for the price.

           
          4.0

          Awesome

          By Tiff

          from Elba, AL

          About Me Classic Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Smooth Look

          Cons

            Best Uses

            • Everyday

            Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

            Gives great pigmentation to any eye shadow

             
            5.0

            LOVE, LOVE, LOVE IT

            By DaLue

            from Silver City, NM

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy Removal
            • Easy To Apply
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Sensitive Eyes

              Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

              I use this primer everyday. I have used it for years and wouldn't dream of being without it. My eye shadows never crease or fade off. I have to wash it off or I would still have eye shadow on the next morning.

               
              5.0

              This is my all time favorite primer!!

              By Renee

              from Utah

              About Me Classic Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy Removal
              • Easy To Apply
              • Good Colors
              • Good Pigmentation
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday
                • Going Out
                • Sensitive Eyes
                • Travel

                Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                I use this product every day and LOVE it!

                (1 of 1 customers found this review helpful)

                 
                2.0

                Not new and improved

                By Eliza

                from Chicago, IL

                About Me Classic Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy Removal
                • Easy To Apply

                Cons

                • Creases

                Best Uses

                • Everyday
                • Going Out

                Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                The new formula and wand package are awful... if you are use to the old package and product you will be disappointed with the new water based formula and wand. My eyeshadow use to stay for over 12 hours plus with the old formula. Now I barely make it to lunch without creases and separation on my lids. I plan to exchange for a different product/brand.

                 
                4.0

                Nice Product

                By Don'twearmuchmakeup

                from Michigan

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Long Lasting

                Cons

                  Best Uses

                  • Everyday

                  Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                  Stops creasing even on very oily eyelids.

                   
                  5.0

                  I love this primer!

                  By Liz

                  from Silverado, Ca

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy Removal
                  • Easy To Apply
                  • Long Lasting
                  • Smooth Look

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out

                    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                    It's a great primer for eyeshadow. Lasts all day!

                    Displaying reviews 1-10

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