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SheaMoisture Nourishing%2C Moisture-Rich%2C Ammonia-Free Hair Color System

SheaMoisture

Nourishing, Moisture-Rich, Ammonia-Free Hair Color System

Light Blonde

Item #: 2504344

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SheaMoisture's Moisture-Rich, Ammonia-Free Hair Color System gently, yet effectively, colors your hair for a softer, silkier and healthier appearance. A permanent, no-drip formula delivers vibrant color, body and shine. Provides excellent gray coverage.

SheaMoisture's Story: Sofi Tucker started selling Shea Nuts at the village market in Bonthe, Sierra Leone in 1912. By age 19, the widowed mother of four was selling Shea Butter, African Black Soap and her homemade hair and skin preparations all over the countryside. Sofi Tucker was the Grandmother and SheaMoisture is her legacy. With this purchase you help empower disadvantaged women to realize a brighter, healthier future. Ethically Traded Ingredients Sustainably Produced. Pioneering Community Commerce and Fair Trade Since 1912.Tested on the Tucker family for four generations. Never on animals.

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Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
SheaMoistureNourishing, Moisture-Rich, Ammonia-Free Hair Color System
 
4.6

(based on 16 reviews)

93%

of respondents would recommend this to a friend.

Pros

  • Easy to use (16)
  • Great color (15)
  • Gentle (12)
  • Long-lasting (9)
  • Natural look (9)

Cons

No Cons

Best Uses

  • New look (10)
  • Graying hair (5)
  • Thick hair (4)
  • Touch ups (3)
    • Commitment To Color:
    • Permanent (15)
    • Reviewer Profile:
    • Product junkie (6), Beauty conscious (5)

Reviewed by 16 customers

Displaying reviews 1-10

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5.0

Love this product!!!

By Estella

from Riverton, Wyoming

About Me Beauty Conscious

Pros

  • Easy To Use
  • Gentle
  • Great Color
  • Long-Lasting
  • Natural Look
  • Versatile

Cons

    Best Uses

      Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

      I have no complaints at all! People like to complain about the gloves or other little things that are not a big deal at all! This product did exactly what I wanted and it's just as easy to use as any other haircolor! Greatest thing ever, no burning watery eyes, very gentle light smell that doesn't make you want to run out of the room! My hair feels and looks great! I have tried almost all of the box haircolor, until I was made aware from many you tube tutorials about animal testing on basically everything you buy and use! I will never use a brand of anything that tests on animals ever again! NO ONES beauty is worth an animals life! I hope they never stop making this haircolor but hope they maybe make more shade selections eventually, for other people, so that hopefully everyone will start useing only cruelty free products! It's a little more expensive shopping cruelty free, only on certain products (not this haircolor) but I'm an animal lover, so it's 100% worth it no matter how poor I am! Plus it's a fun challenge finding cruelty free products all around in everything I use! Better for the animals, the environment and us! Great job Shea Moisture and THANK YOU on a great cruelty free product! You just need to make this product more known to people and get it in all stores so people can find it, use it and enjoy it!!!............ And THANK YOU so much to Carli Bybel and Brett Cap on you tube for making me and so many others aware of cruelty to animals!!!!! I never would have found this hair color otherwise!

      • Commitment To Color:
      • Permanent
       
      5.0

      YES!! Finally a moisturizing hair color for curls!

      By Snapper

      from Louisiana

      About Me Minimalist

      Verified Buyer

      Pros

      • Easy To Use
      • Gentle
      • Great Color
      • Long-Lasting
      • Natural Look

      Cons

        Best Uses

        • Graying Hair
        • Thicker Hair

        Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

        Long-lasting, smells great, wonderful coverage, and leaves my hair very soft and doesn't dry out my waves/ curls.

        • Commitment To Color:
        • Permanent

        (3 of 3 customers found this review helpful)

         
        4.0

        Nice

        By Erica

        from New York, New York

        About Me Product Junkie

        Verified Buyer

        Pros

        • Easy To Use
        • Gentle
        • Great Color

        Cons

        • Doesn't Last

        Best Uses

        • New Look
        • Thicker Hair

        Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

        Color was beautiful and it left my hair very soft. The only downside is that it faded quickly

        • Commitment To Color:
        • Permanent

        (2 of 2 customers found this review helpful)

         
        4.0

        Long lasting

        By Sara

        from Michigan

        Verified Buyer

        Pros

        • Easy To Use
        • Gentle
        • Long-Lasting

        Cons

        • Color Misrepresented

        Best Uses

        • Graying Hair
        • Touch Ups

        Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

        Ammonia free permanent hair color that covers gray hair as well . It's long lasting . The only drawback is it's color . I bought medium brown n my hair after it looks v dark brown . Almost black .

        • Commitment To Color:
        • Permanent

        (1 of 1 customers found this review helpful)

         
        5.0

        Love it!!!!

        By Kandi

        from Columbus, GA

        About Me Minimalist

        Verified Buyer

        Pros

        • Easy To Use
        • Gentle
        • Great Color
        • Natural Look

        Cons

          Best Uses

          • Graying Hair
          • New Look

          Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

          Love, love, love this product! Very gentle on my natural curly hair which is typically prone to dry out when colored. This product left my curls soft & non frizzy!!!

          • Commitment To Color:
          • Permanent

          (1 of 1 customers found this review helpful)

           
          3.0

          Great but darker than expected

          By itsme

          from Flroida

          About Me Beauty Conscious

          Pros

          • Easy To Use
          • Great Color

          Cons

          • Darker Color than Expected
          • Messy

          Best Uses

          • New Look

          Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

          I had high hopes for this color. I have naturally dark brown hair, but I regretfully dyed last year... The color has since faded and needed a boost so I bought this hair dye. I followed the directions but found my hair was black when finished. Definitely not dark brown

          • Commitment To Color:
          • Permanent

          (6 of 7 customers found this review helpful)

           
          5.0

          Great on stubborn grays

          By Shae

          from Maryland

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Easy To Use
          • Gentle
          • Great Color
          • Long-Lasting
          • Natural Look

          Cons

            Best Uses

            • Graying Hair
            • New Look
            • Thicker Hair
            • Thinner Hair
            • Touch Ups

            Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

            My go to permanent color choice. I have stubborn grays and my favorite rinse will either not do anything or wear off fast than normal. Hair isn't dried out after application and hair is left soft and shiny. Don't know how this company does it so well. Hope they don't change and stay 5 stars in product and service quality.

            • Commitment To Color:
            • Permanent

            (5 of 5 customers found this review helpful)

             
            5.0

            The Absolute BEST EVER

            By GC

            from Dayton, Ohio

            Pros

            • Easy To Use
            • Gentle
            • Great Color
            • Long-Lasting
            • Natural Look
            • Versatile
            • Wonderful

            Cons

              Best Uses

              • New Look

              Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

              I use this product with the assistance of my hair stylist. I've used the colors for more than 2 years and completely love it. I'm complimented often about how pretty color is and how healthy my hair is. This product has removed all fears regarding coloring my hair. I would highly recommend this product for all users and for sure all1st time users who are put off by fear. NO FEARS....NO WORRIES....JUST VERY PRETTY BRILLIANT HAIR

              • Commitment To Color:
              • Permanent

              (5 of 5 customers found this review helpful)

               
              5.0

              Pretty color-nice smell...

              By TxDiva

              from Little Rock, AR

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Easy To Use
              • Gentle
              • Great Color
              • Natural Look

              Cons

                Best Uses

                  Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

                  The color is great! My hair has a variety of shadings-looks almost natural except at the roots. Gray hair is my problem and there's lots to be had. I've bright red roots currently and dark auburn strands-I should've read the package more carefully; it's my fault. Still the color is great for non-gray heads. Aging isn't fun...

                  • Commitment To Color:
                  • Permanent

                  (1 of 1 customers found this review helpful)

                   
                  5.0

                  Best Smelling Hair Dye!

                  By Belldandy2621

                  from San Diego, CA

                  About Me Product Junkie

                  Pros

                  • Easy To Use
                  • Great Color
                  • Long-Lasting

                  Cons

                    Best Uses

                      Comments about SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System:

                      I used this product to spice up my appearence. During the coloring process, the smell is very fragrant and not that of ammonia and other more harsh chemicals when you use boxed colors -which was impressive and their conditioner is AMAZING!

                      • Commitment To Color:
                      • Permanent

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      20 Questions | 20 Answers
                      Displaying questions 1-10Previous | Next »
                      • Q:

                        I have naturally red hair that is 2c/3a level curly. The closest color to my hair is a combo of Madison Reed's Genova (75%) and Vesuvius (25%).
                        Which red color is the most natural, the light or bright red? Could I mix a blonde color with a red? I'm just looking to cover a few white hairs.
                        Is it formulated for non-African hair as well? Thanks.
                        Asked on 6/24/2017 by Redheadwalking from Washington state

                        1 answer

                        • Brand Expert

                          A:

                          This hair color can be used on any hair. A more natural red would be either the light or dark auburn, depending on your preference.

                          Answered on 6/27/2017 by Brand Expert from SheaMoisture
                      • Q:

                        Can I use it if I applied henna and indigo to my hair a few weeks ago? Grays come back very soon! I'm planning to apply Dark Brown.
                        Asked on 6/20/2017 by Amarilys from Caguas, PR

                        1 answer

                        • Brand Expert

                          A:

                          We recommend speaking with a professional colorist, mixing too soon can be damaging to hair.

                          Answered on 6/20/2017 by Brand Expert from SheaMoisture
                      • Q:

                        I had an allergic reaction before to some other hair rinse years ago. Should I feel safe with this one?
                        Asked on 6/3/2017 by Marie from Milwaukee Wisconsin

                        1 answer

                        • Brand Expert

                          A:

                          We recommend consulting with your physician prior to use to check for any possible allergies.

                          Answered on 6/4/2017 by Brand Expert from SheaMoisture
                      • Q:

                        If i wanted to dye my hair from brown to dark blonde, would I still have to bleach my hair before using this product?
                        Asked on 5/10/2017 by destiny from undisclosed

                        1 answer

                        • Brand Expert

                          A:

                          Our Hair Color lightens up to two shades. Please match you hair color to the chart on the back of the box for the closest color results. We also recommend doing a strand test prior.

                          Answered on 5/11/2017 by Brand Expert from SheaMoisture
                      • Q:

                        I used the medium Chestnut Brown colora month ago and it was very red on my roots. The rest of my hair is dark brown. I really wanted more of a light brown color but afraid if I use the light brown the roots will be orange. Should I just touchup the roots using the Dark brown until the red roots grow out?
                        Asked on 5/5/2017 by Tam from Florissant, MO

                        1 answer

                        • Brand Expert

                          A:

                          We suggest doing so to even out the color. Our color only lightens up to 2 shades. Everyone's hair takes color differently.

                          Answered on 5/9/2017 by Brand Expert from SheaMoisture
                      • Q:

                        Which color works best in covering greys?
                        Asked on 5/2/2017 by Shan from Warren, mi

                        1 answer

                        • Brand Expert

                          A:

                          SheaMoisture Nourishing, Moisture-Rich, Ammonia-Free Hair Color System will cover gray hair. Please match your hair color to the chart on the back of the box for the closest color results. We also recommend doing a strand test prior.

                          Answered on 5/3/2017 by Brand Expert from SheaMoisture
                      • Q:

                        Do I just mix two bottles of color together to get dark brown and gold highlights?
                        Asked on 4/28/2017 by Sherri from Savannah mo

                        1 answer

                        • Brand Expert

                          A:

                          You can do this, yes!

                          Answered on 5/1/2017 by Brand Expert from SheaMoisture
                      • Q:

                        Is this dye good for grays?
                        Asked on 4/16/2017 by Nedd from Milwaukee, wi

                        1 answer

                        • Brand Expert

                          A:

                          Yes, this will cover gray hair.

                          Answered on 4/17/2017 by Brand Expert from SheaMoisture
                      • Q:

                        what are the ingredients
                        Asked on 4/14/2017 by Tracey from Phillipsburg NJ 08865

                        1 answer

                        • Brand Expert

                          A:

                          RADIANT COLOR CRÈME: Water (Aqua), Cetearyl Alcohol, Ethanolamine, Cetyl Alcohol, Glycerin*, Ceresin, Ethoxydiglycol, Oleic Acid, Crambe Abysinnica Seed Oil, Linum Usitatissimum (Linseed) Seed Oil, Oryza Sativa (Rice) Flour, Xanthan Gum, Fragrance (Parfum), Butyrospermum Parkii (Shea) Butter*, Erythorbic Acid, Sodium Sulfite, Disodium EDTA, Sodium Hydroxide, Tocopheryl Acetate, Chamomilla Recutita (Matricaria) Flower Extract, Symphytum Officinale (Comfrey) Extract, Euterpe Oleracea Fruit (Acai) Extract*, Dioscorea Villosa (Wild Yam) Root Extract, Lecithin, p-Phenylenediamine, Resorcinol, 2,4-Diaminophenoxyethanol HCl. *Certified Organic Ingredient.

                          RADIANT DEVELOPER CRÈME Water (Aqua), Hydrogen Peroxide, Emulsifying Wax, Cetearyl Glucoside, Sorbitan Olivate, Panthenol, Simethicone, Hydrogenated Soy Polyglycerides, C15-23 Alkane, Lecithin, Tetrasodium EDTA, Etidronic Acid, Acrylates/Steareth-20 Itaconate Copolymer, Tetrasodium Pyrophosphate, Phosphoric Acid.

                          HIGH POROSITY MOISTURE-CORRECT MASQUE: Water, Cetearyl Alcohol, Butyrospermum Parkii (Shea) Butter* **, Theobroma Cacao (Cocoa) Seed Butter, Capric/Caprylic Triglycerides, Cetyl Alcohol, Stearyl Alcohol, Behentrimonium Chloride, Behentrimonium Methosulfate, Glyceryl Caprylate, Macadamia Ternifolia Seed Oil, Hydrolyzed Adansonia Digitata Seed Extract, Fragrance (Essential Oil Blend), Argania Spinosa Kernel Oil, Hydrolyzed Rice Protein, Chondrus Crispus Extract, Hydrolyzed Soy Protein, Tocopheryl Acetate, Ricinus Communis (Castor) Seed Oil, Ricinodendron Rautanenii (Mongongo) Seed Oil, Vinegar, Cannabis Sativa (Hemp) Seed Oil, Panthenol, Cetrimonium Chloride, Hydrogenated Vegetable Oil, Hydroxyethylcellulose, Glyceryl Undecylenate, Sodium Benzoate. *Certified Organic Ingredient. **Fair Trade Ingredient.

                          Answered on 4/15/2017 by Brand Expert from SheaMoisture
                      • Q:

                        I have been having my medium brown hair foiled for the past 10 years with blonde highlights to hide my gray. How will this take on highlighted hair?
                        Asked on 4/13/2017 by Dotty from Poulsbo, WA

                        1 answer

                        • Brand Expert

                          A:

                          Wait at least 14 days after bleaching, perming, or relaxing hair before coloring.

                          Answered on 4/14/2017 by Brand Expert from SheaMoisture
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