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It Cosmetics Naturally Pretty Eyeshadow Trio

It Cosmetics

Naturally Pretty Eyeshadow Trio

Matte Luxe

Item #: 2264010 Size: 0.1 oz

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Why did IT Cosmetics create this product: To finally give women a skin-loving anti-aging yet ultra luxe combo, for beautiful and naturally pretty eyeshadow application. Naturally Pretty Eyeshadow Trios are vibrant and beautiful, plus they are packed with skin and lid loving ingredients! This is an anti-aging powerhouse combo.

What is it: An anti-aging powerhouse combo! The Naturally Pretty Eyeshadow Trios are all about great intense pigment, in a naturally pretty look. They are packed with skin-loving ingredients such as hydrolyzed collagen, acai, green tea and vitamins A, C, & E and free of all of the bad ingredients that make eyes appear older like talc. For airbrushed application perfection the Heavenly Luxe "No Tug" Dual Eyeshadow Brush gives you airbrushed eyeshadow application without tugging on your delicate eyelids.

Who is it for: Anyone who wants anti-aging benefits and wants to instantly diffuse the look of lines and wrinkles on the eyes and lids. Anyone who wants a naturally pretty look, using skin-loving ingredients that are high performance and last all day. Anyone who wants airbrushes eyeshadow application without tugging on the delicate eyelid area.

Why is it different: Developed with leading plastic surgeons, and using anti-aging, hydrating ingredients including hydrolyzed collagen, acai, green tea, and vitamins A, C, & E, this eyeshadow and brush combo helps treat skin with anti-aging benefits and give a more youthful radiance while providing instant coverage for imperfections and beautiful naturally pretty colors. The ultra-luxe shadows and brush glide pigment onto your lids easily for an airbrushed application that lasts all day.

Talc free, paraben free, cruelty free.
Using the dual Heavenly Luxe No Tug Eye Shadow Brush, apply Naturally Pretty Eye Shadow Trios for a beautiful, naturally pretty look that never creases and lasts all day! Use the large fluffy brush for all over lid and crease application. Use the smudger, No Tug side for naturally lining below the lower lash line.

Beauty tips: Looking for a more dramatic look, simply wet the Naturally Pretty Eye Shadow Trios and use as cream shadows or eye liners! For a perfect application every time pair with Bye Bye Lid Lines Anti-Aging Eye Shadow Primer as the base, then line eyes with a complimentary shade of No Tug Waterproof Gel Eye Liner. To complete you look, apply two coats of Hello Lashes Clinically Proven 5-in-1 Mascara!
Mica, Dimethicone, Magnesium Stearate, Phenoxyethanol, Tocopheryl Acetate, Retinyl Palmitate, Tocopherol, Magnesium Ascorbyl Phosphate, Green Tea Extract, Acai, Collagen Amino Acids. May Contain: Titanium Dioxide (CI 77891), Iron Oxide (CI 77499, CI 77492, CI77491), Manganese Violet (CI 77742), Ultramarines (CI 77007).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsNaturally Pretty Eyeshadow Trio
 
4.5

(based on 250 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Applies smoothly (213)
  • Blends easily (198)
  • Great color (179)
  • Long lasting (174)
  • Silky texture (154)

Cons

  • Wears off easily (17)
  • Creases (10)
  • Too sparkly (6)
  • Doesn't blend well (5)
  • Cheap compact case (4)

Best Uses

  • Everyday (199)
  • Natural effect (117)
  • Work (116)
  • Going out (93)
  • Smokey effect (49)
    • Reviewer Profile:
    • Classic style (117), Natural style (109), Trendy style (11)

Reviewed by 250 customers

Displaying reviews 1-10

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4.0

Good neutral colors

By Ro

from Texas

About Me Natural Style

Verified Buyer

Pros

  • Silky Texture

Cons

  • Cheap Compact Case

Best Uses

  • Everyday

Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

Case is extremely hard to open on the eye shadow side. Other side where opens easily!. Because of this I will not buy again.

 
5.0

goes on smooth

By Andrea

from Illinois

About Me Classic Style

Verified Buyer

Pros

  • Applies Smoothly
  • Blends Easily
  • Crease Resistant
  • Great Color
  • Long Lasting
  • Silky Texture

Cons

    Best Uses

    • Everyday
    • Natural Effect
    • Work

    Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

    I want to try more colors

     
    3.0

    Color not the same as other IT product I tried

    By Pandasmom

    from PGH pa

    About Me Natural Style

    Verified Buyer

    Pros

    • Applies Smoothly
    • Blends Easily
    • Crease Resistant

    Cons

    • Color not saturated

    Best Uses

    • Everyday

    Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

    Color is not as saturated as the naturally pretty set

     
    4.0

    I would buy again

    By Mary

    from Minnesota

    About Me Natural Style

    Verified Buyer

    Pros

    • Applies Smoothly
    • Blends Easily
    • Great Color
    • Silky Texture

    Cons

    • Wears Off Easily

    Best Uses

    • Everyday

    Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

    Nice for everyday use

     
    5.0

    Love this and would buy it again!

    By Grammy Tammy

    from Asheboro NC

    About Me Natural Style

    Verified Buyer

    Pros

    • Applies Smoothly
    • Blends Easily
    • Long Lasting
    • Silky Texture

    Cons

      Best Uses

      • Everyday

      Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

      I love the color Pretty in Plum. Can be neutral or smokie eyes..Goes with Brown eyes !!

       
      5.0

      It works

      By Layne

      from Fort Wayne in

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Easily
      • Long Lasting

      Cons

        Best Uses

        • Everyday

        Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

        Na

         
        5.0

        Yes, I would buy this product again.

        By Kuka G

        from Reno

        About Me Natural Style

        Verified Buyer

        Pros

        • Applies Smoothly
        • Blends Easily
        • Crease Resistant
        • Great Color
        • Highly Pigmented
        • Long Lasting
        • Silky Texture

        Cons

          Best Uses

          • Going Out
          • Natural Effect
          • Smokey Effect
          • Work

          Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

          Very easy to apply. Blends well.

           
          5.0

          Definitely would buy again !!!

          By Sandy

          from Ottawa IL

          About Me Classic Style

          Verified Buyer

          Pros

          • Applies Smoothly
          • Blends Easily
          • Crease Resistant
          • Great Color
          • Highly Pigmented
          • Long Lasting
          • Silky Texture

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Natural Effect
            • Smokey Effect

            Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

            Use it when going somewhere

            (0 of 1 customers found this review helpful)

             
            1.0

            Made in China!!!

            By Northerngirl

            from CO SPRINGS

            Verified Reviewer

            Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

            I bought this yesterday thinking that it was perfect for me. Then I got home and read that it was made in China!!! Why is this product so expensive when it is made in China???!!!

            I returned it today. Not impressed plus, I do not trust the quality.

             
            5.0

            A definite must have!

            By D's mom

            from Davie Florida

            About Me Classic Style

            Verified Buyer

            Pros

            • Applies Smoothly
            • Blends Easily
            • Crease Resistant
            • Great Color
            • Highly Pigmented
            • Long Lasting
            • Silky Texture

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Natural Effect

              Comments about It Cosmetics Naturally Pretty Eyeshadow Trio:

              Blends beautifully

              Displaying reviews 1-10

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              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              21 Questions | 21 Answers
              Displaying questions 1-10Previous | Next »
              • Q:

                What color eyeliner goes with the plumb eyeshadow and brown eyes? Thanks.
                Asked on 2/25/2017 by customer from CT

                1 answer

                • Brand Expert

                  A:

                  Hi there, thanks for your question! You can pair any eyeliner shade with IT! We suggest using the No Tug Waterproof Gel Eyeliner in the shade Plum or Silk Taupe for a soft, but defined lined eye look. XOXO

                  Answered on 3/2/2017 by Brand Expert from IT Cosmetics
              • Q:

                What color eye shadow goes best with the plum eye shadow/brown eyes? And what lip color? Thanks.
                Asked on 2/17/2017 by IT customer from CT

                1 answer

                • Brand Expert

                  A:

                  Hi there, thanks for your question! We love pairing plum eye shadow shades on brown and hazel eyes. For lip color, you can pair IT with a mauve toned shade or a nude, such as the Blurred Lines Lipstick in the shade Love or Perfect Nude. You can absolutely wear any shades you prefer as well! XOXO

                  Answered on 2/22/2017 by Brand Expert from IT Cosmetics
              • Q:

                Does this trio come with an eyeshadow brush?
                Asked on 2/3/2017 by Gingerbread58 from Chillicothe, Ohio

                1 answer

                • Brand Expert

                  A:

                  Hi there, we're happy to answer your question! The Naturally Pretty Eyeshadow Trio's are sold individually. They do not come with a brush. If you are looking for an eyeshadow brush, we recommend checking out the Airbrush Collection for IT Brushes for Ulta! XOXO

                  Answered on 2/10/2017 by Brand Expert from IT Cosmetics
              • Q:

                Hello!

                Can you please tell me if any of these trios are completely (all three shades in palette) MATTE? Thank you.
                Asked on 12/8/2016 by Ulta Lover from Williamsport, PA

                1 answer

              • Q:

                I have fair skin, green eyes, dark blond hair(cool tones). I am 49 and wear glasses. I want my eyes to show up with my glasses and I don't want too much shimmer. Which trio would you recommend?
                Asked on 12/7/2016 by Jennie from North Carolina

                1 answer

                • Brand Expert

                  A:

                  Hi there, thank you for your question! Based on your complexion and features, we recommend using the Naturally Pretty Eyeshadow Trio in the shade Pretty in Nudes! XOXO

                  Answered on 12/8/2016 by Brand Expert from IT Cosmetics
              • Q:

                Hi,

                I bought the plum trio, and I was wondering the best order and location to apply each color (crease, lid, above lid, etc)
                Asked on 9/29/2016 by HeavyMetalBakeSale

                1 answer

                • Brand Expert

                  A:

                  Hi there, that is a great question we're happy to help! While there is no specific order that you have to go in, we can give you some suggestions! First, blend the deepest plum color into the crease to give dimension to your eye. Then you can put the lightest violet shade all over your crease. Lastly, we suggest applying the light gold radiance shade into the inner corner of your eye and right under your brow bone! Hope that helps :)

                  Answered on 10/3/2016 by Brand Expert from IT Cosmetics
              • Q:

                Can you use this product wet like the other palatte eye shadows?
                Asked on 9/19/2016 by Beauty girl from Tampa, Fl.

                1 answer

                • Brand Expert

                  A:

                  Hi there, thank you for reaching out to us! You can absolutely use any of the Eye Shadow Trios wet or dry to get the color payoff you are looking for. The radiant shades become more intense when used wet! XOXO

                  Answered on 9/20/2016 by Brand Expert from IT Cosmetics
              • Q:

                Which trio would have a color similar to sidecar?
                Asked on 8/31/2016 by WA

                1 answer

                • Brand Expert

                  A:

                  Hi there, we're happy to help! While there isn't an exact match, our Pearl Luxe Trio has a copper tone that is a similar shade. Hope this helps! XOXO

                  Answered on 9/2/2016 by Brand Expert from IT Cosmetics
              • Q:

                I have fair skin with red undertones, red/brown hair, and blue eyes. Which palette would work best for me? Also I am in my 40s.
                Asked on 7/7/2016 by Brandi from Keystone Heights, FL

                1 answer

                • Brand Expert

                  A:

                  Hi there, thanks for your question! Based on your information, we recommend using our Naturally Pretty Eye Shadow Trio in the shade Pearl Luxe. This trio features warm toned neutral shades that will compliment your red undertones. These shades are slightly pearlized to add a glisten of sheen to your look! XOXO

                  Answered on 7/7/2016 by Brand Expert from IT Cosmetics
              • Q:

                Is the Luxe High Performance Eyeshadow Trio the same as the Naturally Pretty Eyeshadow Trio? Is the Luxe a matte eyeshadow.
                Asked on 6/28/2016 by Theresa from Fredericksburg, va

                1 answer

                • Brand Expert

                  A:

                  Hi there, we're happy to help with this! All of the Eyeshadow Trio's are named Naturally Pretty and then each trio has a specific name as well. There is a matte luxe which has matte eye shadows while the pearl luxe has eyeshadows with a pearlized finish! Hope that helps. XOXO

                  Answered on 6/29/2016 by Brand Expert from IT Cosmetics
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