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ULTA Matte Eye Primer

ULTA

Matte Eye Primer

0.3 oz Item 2293725

Color:Nude

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Ulta's Matte Eye Primer is a must have product for a crease free look that lasts all day! Use this exclusive eye primer under eyeshadow to prolong wear and eliminate creasing. Can be used with virtually any eyeshadow formula - powder, gel, mousse, loose pigment, you name it!

Benefits:
  • Long wear, budge proof formula
  • Crease proof with translucent flesh color shade that does not effect color of your eyeshadow
  • Paraben free, oil free, fragrance free, and sulfate free, vegan
Apply to upper lid, prior to eyeshadow application.
Isododecane, Mica, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Synthetic Beeswax, Cyclohexasiloxane, Quaternium-90 Bentonite, Sorbitan Sesquioleate, Trihydroxystearin, Propylene Carbonate, Triethoxycaprylylsilane. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Champagne: Isododecane, Mica, Cyclopentasiloxane, Trimethylsiloxysilicate, Disteardimonium Hectorite, Synthetic Beeswax, Cyclohexasiloxane, Quaternium-90 Bentonite, Sorbitan Sesquioleate, Propylene Carbonate, Triethoxycaprylylsilane, Trihydroxystearin, Tin Oxide. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAMatte Eye Primer
 
4.4

(based on 705 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Long lasting (439)
  • Easy to apply (367)
  • Smooth look (312)
  • Blends well (256)
  • Easy removal (197)

Cons

  • Creases (51)
  • Difficult to apply (24)
  • Fades (18)
  • Difficult removal (14)
  • Wears off easily (14)

Best Uses

  • Everyday (505)
  • Going out (219)
  • Sensitive eyes (88)
  • Natural effect (69)
  • Work (67)
    • Reviewer Profile:
    • Natural style (252), Classic style (246), Trendy style (72), Budget shopper (45), Brand buyer (21)
    • My Beauty Routine Takes:
    • 10 minutes (34), 30 minutes (33), 1+ hour (6)
    • Was this a gift?:
    • No (4)

Reviewed by 705 customers

Displaying reviews 1-10

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4.0

I would by this product again!

By MonMoy

from Albuquerque, NM

About Me Natural Style

Verified Buyer

Pros

  • Blends Well
  • Easy Removal
  • Easy To Apply
  • Good Colors
  • Good Pigmentation
  • Good Variety of Colors
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Going Out
    • Sensitive Eyes
    • Travel

    Comments about ULTA Matte Eye Primer:

    Keeps my eye shadow from creasing and coming off#

     
    2.0

    Not effective

    By JennyD

    from Indianapolis

    Verified Buyer

    Pros

    • Easy To Apply

    Cons

    • Creases
    • NOT long lasting

    Best Uses

      Comments about ULTA Matte Eye Primer:

      Did not intensify shadow and most definitely did NOT last all day. Too bad. Price was right.

       
      5.0

      Great product

      By Gigi

      from Augusta, GA

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy Removal
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday

        Comments about ULTA Matte Eye Primer:

        I purchased the Nude color. I use this every day before applying eye shadow. I used Urban Decay for years. This is cheaper & I honestly can't tell the difference. I will continue to use the Ulta Brand. I'm over 60 & it does not dry my eye lids.

         
        5.0

        love it

        By StevieJo

        from Springfield Ohio

        Comments about ULTA Matte Eye Primer:

        I've had this primer for the longest time! it lasts forever! It's a good primer. I honestly don't see a differece between this primer & a high end primer (& I sold high-end primers for years) definitely will purchase again!

         
        3.0

        Gets the job done

        By Missadoodikins

        from New Jersey

        About Me Trendy Style

        Verified Buyer

        Pros

        • Long Lasting

        Cons

        • Difficult To Apply
        • Difficult to blend

        Best Uses

        • Everyday

        Comments about ULTA Matte Eye Primer:

        Very matte, very pigmented. A bit difficult to blend/apply, as it dries down fast. Gets a little chunky and sticky, and pills up if you mess with it when dry, so work quickly! But did it's job, held my shadow and liner.

         
        5.0

        Can't do without it

        By c

        from 94513

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Long Lasting

        Cons

          Best Uses

          • Everyday

          Comments about ULTA Matte Eye Primer:

          everyday before applying eye shadow

           
          5.0

          One of my faves

          By Kay

          from Saint Louis

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Good Colors

          Cons

            Best Uses

            • Everyday

            Comments about ULTA Matte Eye Primer:

            This is one of my favorite primers because it blends easily on the eyelid. (I'm fair skin toned)

             
            5.0

            Would definitely buy again

            By Colleen

            from Mobile Alabama

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy Removal
            • Easy To Apply
            • Good Colors
            • Good Pigmentation
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday

              Comments about ULTA Matte Eye Primer:

              Use as an eyelid primer before shadow.

               
              4.0

              Love!

              By Ronda

              from MS

              About Me Natural Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Good Pigmentation
              • Long Lasting
              • Smooth Look

              Cons

              • Need more colors

              Best Uses

              • Everyday
              • Going Out

              Comments about ULTA Matte Eye Primer:

              Makes my morning routine easier since I can either build on this as a base or use the rose color as my shadow.

               
              5.0

              Can't live without

              By TNGirl16

              from Nashville, TN

              About Me Natural Style

              Verified Reviewer

              Pros

              • Blends Well
              • Easy Removal
              • Long Lasting
              • Smooth Look

              Cons

              • Difficult To Apply

              Best Uses

              • Everyday

              Comments about ULTA Matte Eye Primer:

              I love this primer. It makes my eyeshadow last all day and look fresh at the end of the day as if I just did my makeup. It is easy to apply except when you get into the inner corner of your eye. That can be a little tricky especially if you have nails that just pass your fingertips but I work around it. One day I was in a hurry and didn't use it and my eyes weren't the same; the shadow looked 'dull', it creased and it was fading by 3pm. Since then I never go without it under my shadow.

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              Q&A

              Product Q&A

              Ask a question

              Do you have questions about this product?

              Get answers from in-house experts.

              18 Questions | 18 Answers
              Displaying questions 1-10Previous | Next »
              • Q:

                Can this be used as an under eye concealer primer as well, much like the Benefit Stay Don't Stray?
                Asked on 6/5/2017 by Janel from Florida

                1 answer

                • Staff Expert

                  A:

                  This product is used to prolong wear of your eye shadow, we do not recommend using it as a under eye concealer.

                  Answered on 6/6/2017 by Staff Expert from Ulta Beauty
              • Q:

                Is this product for all type of skin?
                Asked on 5/15/2017 by Bettyboop from Salinas

                1 answer

                • Staff Expert

                  A:

                  Yes, it's formulated for all skin types.

                  Answered on 5/15/2017 by Staff Expert from Ulta Beauty
              • Q:

                How much do you use and do you wait for it to dry before applying shadows?
                Asked on 2/14/2017 by Emi from GA

                1 answer

                • Staff Expert

                  A:

                  A very small amount (about a pea size for both eyes) is all that is needed. It sets fairly immediately, so you can proceed with eyeshadow application after just a few seconds. :-)

                  Answered on 2/16/2017 by Staff Expert from Ulta Beauty
              • Q:

                Which shade would be best for mature eyelids that are a bit crepey? I wear both matte and satin eyeshadows.
                Asked on 1/20/2017 by Samantha from Sarasota Florida

                1 answer

                • Staff Expert

                  A:

                  We recommend the Nude Matte shade, which features a silky formula that applies effortlessly for a translucent, matte finish that is nearly imperceptible.

                  Answered on 1/23/2017 by Staff Expert from Ulta Beauty
              • Q:

                Will both primers work with oily skin/eyelids?? Also, how do you apply this? Thank you!
                Asked on 11/5/2016 by Cherry Pie from Mesquite

                1 answer

                • Staff Expert

                  A:

                  Yes, they are a great choice for oily eyelids! Most apply using fingertips, but you could use a small brush to apply, if you prefer.

                  Answered on 11/10/2016 by Staff Expert from Ulta Beauty
              • Q:

                Is the champagne good for all skin tones?
                Asked on 10/15/2016 by Witlie from Seattle WA

                1 answer

                • Staff Expert

                  A:

                  Absolutely - it is for all skin tones and imparts a gorgeous shimmer effect.

                  Answered on 10/25/2016 by Staff Expert from Ulta Beauty
              • Q:

                Does this primer have tint like a concealer that covers/cancels out darkness, like a paint-pot type product, or does it only prolong the wear of the eyeshadow?
                Asked on 7/14/2016 by JustWonderin

                1 answer

                • Staff Expert

                  A:

                  ULTA Eye Primer is designed to be applied under eye shadow to prolong wear and eliminate creasing. It does not feature any color correcting claims. Two shades are available: Champagne and Nude Matte. Both shades are a translucent flesh color that does not effect color of your eye shadow. Champagne adds a subtle luminescent finish.

                  Answered on 7/27/2016 by Staff Expert from Ulta Beauty
              • Q:

                Does this product contain any ingredient from animals? If yes, can you please specify which animal and what ingredients?
                Asked on 6/20/2016 by Tuba from Columbus, Indiana

                1 answer

                • Staff Expert

                  A:

                  The ULTA Eye Primer does not contain any animal-derived ingredients. This formula is vegan.

                  Answered on 6/23/2016 by Staff Expert from Ulta Beauty
              • Q:

                Will this primer make eyeshadow waterproof?
                Asked on 6/13/2016 by Liv from Spokane

                1 answer

                • Staff Expert

                  A:

                  Use this exclusive eye primer under eye shadow to prolong wear and eliminate creasing. It does not feature a waterproof claim.

                  Answered on 6/21/2016 by Staff Expert from Ulta Beauty
              • Q:

                I am an African American woman. Which tone would be best for me?
                Asked on 3/7/2016 by Dee from Florida

                1 answer

                • Staff Expert

                  A:

                  The ULTA Eye Primers are made for all skin tones, they just provide either a matte or shimmer finish. We recommend visiting the closest Ulta Beauty store near you to swatch them in-store with the help of an Ulta Beauty associate.

                  http://www.ulta.com/ulta/stores/storelocator.jsp

                  Answered on 3/15/2016 by Staff Expert from Ulta Beauty
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