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OGX Lavender Luminescent Platinum Shampoo

OGX

Lavender Luminescent Platinum Shampoo

13.0 oz Item 2302486

Buy 1, get 1 at 50% off! Add 2 items to qualify!

OGX Hydrate & Tone Reviving + Lavender Luminescent Platinum Shampoo will brighten platinum blonde tresses with this blend containing lavender oil and chamomile extract. It helps remove yellow brassiness while boosting brilliant white blonde tones with radiance and shine. Also contains UVA/UVB sun-filters. (Results may vary depending on hair type. Does not contain peroxide or any form of hair colorant or dye.)
Apply shampoo generously to wet hair, massage into a lather through to ends, then rinse the hair thoroughly. After shampooing, follow with conditioner. For best results use in conjunction with other OGX products.

Precautions: Avoid contact with eyes. If contact occurs rinse immediately.
Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, PEG-120 Methyl Glucose Dioleate, PPG-2 Hydroxyethyl Coco/Isostearamide, Lavandula Angustifolia (Lavender) Oil, Chamomilla Recutita (Matricaria) Flower Extract, Citrus Limon (Lemon) Fruit Oil, Lactic Acid, Malpighia Glabra (Acerola) Fruit Extract, Vitis Vinifera (Grape) Leaf Extract, Ethylhexyl Methoxycinnamate, Polyquaternium-10, Methyl Gluceth-10, Propylene Glycol, Sodium Chloride, Tetrasodium EDTA, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance (Parfum), Ext. Violet 2 (CI 60730), Red 33 (CI 17200).

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
OGXLavender Luminescent Platinum Shampoo
 
4.2

(based on 35 reviews)

81%

of respondents would recommend this to a friend.

Pros

  • Great smell (27)
  • Cleans thoroughly (22)
  • Lathers well (20)
  • Gentle (17)
  • Adds shine (14)

Cons

  • Harsh (4)
  • Doesn't lather well (3)
  • Doesn't work (3)
  • Dries hair out (3)

Best Uses

  • Daily use (18)
  • Fine hair (5)
  • Thick hair (5)
  • Oily hair (4)
  • Curly hair (3)
    • Hair Type:
    • Wavy hair (17), Straight hair (14)
    • Reviewer Profile:
    • Beauty conscious (15), Survivalist / minimalist (10), Product junkie (7)

Reviewed by 35 customers

Displaying reviews 1-10

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5.0

Keeps My Colored Hair Blonde

By Em

from San Diego, CA

About Me Product Junkie

Pros

  • Great Smell
  • Helps Keep My Colored Hair Blonde
  • Lathers Well
  • Makes Hair Soft

Cons

    Best Uses

    • Colored Hair

    Comments about OGX Lavender Luminescent Platinum Shampoo:

    I absolutely love this blonde/platinum shampoo! It smells INCREDIBLE (like lavender with a little hint of rosemary) and stays smelling incredible the next day. It makes my hair super soft and keeps my colored blonde hair bright and shiny!

    • Hair Type:
    • Wavy Hair
     
    5.0

    my new favorite

    By Dawn88

    from Boston, Massachusetts

    About Me Beauty Conscious

    Verified Reviewer

    Pros

    • Adds Shine
    • Adds Volume
    • Cleans Thoroughly
    • Gentle
    • Great Smell
    • Improves Hair Health
    • Lathers Well

    Cons

      Best Uses

      • Daily Use

      Comments about OGX Lavender Luminescent Platinum Shampoo:

      I have blonde hair and I noticed that no matter what shampoo I use my hair gets dull after one or two times using the same shampoo and conditioner but with this shampoo and conditioner that doesn't happen after the first time using it I could feel that it was doing something that other shampoo and conditioners didn't do and it just looked natural and so healthy. The color looked better too. And the smell of this product is so great

      • Hair Type:
      • Straight Hair
       
      5.0

      Great for white hair!

      By Drewe

      from Chicago

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Adds Shine
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Lathers Well

      Cons

        Best Uses

        • Light blonde or white hair

        Comments about OGX Lavender Luminescent Platinum Shampoo:

        My hair is naturally white and there don't seem to be many products geared to that, so I was happy to find this. Cleans well, smells wonderful and adds shine. Will definitely buy again.

        Service and delivery comments:

        prompt delivery and arrived in perfect condition.

        • Hair Type:
        • Wavy Hair
         
        5.0

        I love that it has lavender in it.

        By love it

        from SC, United States

        Comments about OGX Lavender Luminescent Platinum Shampoo:

        I Just started using this product after struggling to find the right shampoo and conditioner for my gray dull looking hair, after using it for 2 washes I Truly see a difference and just starting to love my gray hair, I DON'T even use a clarifier with it, my hair is so soft after washing it, I'm praying it will continue doing what it's been doing, LOVE LOVE LOVE IT. thank you OGX THANK YOU...

         
        5.0

        Love this brand.

        By Samantha

        from Arlington, TX

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Lathers Well

        Cons

          Best Uses

          • Daily Use

          Comments about OGX Lavender Luminescent Platinum Shampoo:

          I love all of their products. They all smell really good and are inexpensive.

          • Hair Type:
          • Wavy Hair
           
          5.0

          Great product

          By shopnanasu

          from Florence, SC

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Cleans Thoroughly
          • Gentle

          Cons

            Best Uses

            • Daily Use

            Comments about OGX Lavender Luminescent Platinum Shampoo:

            Great product

            • Hair Type:
            • Straight Hair

            (1 of 2 customers found this review helpful)

             
            2.0

            Drying

            By Alex

            from Orlando, FL

            About Me Product Junkie

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Great Smell
            • Lathers Well

            Cons

            • Dries Hair Out
            • Harsh
            • Ineffective

            Best Uses

            • Daily Use

            Comments about OGX Lavender Luminescent Platinum Shampoo:

            I recently had my hair done blonde and noticed it had some brassiness to it. This was the only purple shampoo I could find in the store at the time of getting it done, and I love the OGX brand, so I figured I'd try it. It smells amazing, it lathers well, but other than that it's a dud. My hair felt so dry and fried after using this and it didn't tone the brassiness at all, even after a month of using. Wouldn't buy again.

            • Hair Type:
            • Very Curly Hair
             
            5.0

            Favorite Shampoo

            By Mom

            from Austin,TX

            About Me Minimalist

            Verified Buyer

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Gentle
            • Lathers Well

            Cons

              Best Uses

              • Daily Use

              Comments about OGX Lavender Luminescent Platinum Shampoo:

              Shines my rapidly silvering hair beautifully.

              • Hair Type:
              • Straight Hair
               
              5.0

              Love this product!

              By Jess

              from Augusta, Ga

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Cleans Thoroughly
              • Great Smell
              • Lathers Well
              • Scalp feels clean

              Cons

                Best Uses

                • Daily Use
                • Thinner Hair

                Comments about OGX Lavender Luminescent Platinum Shampoo:

                I use this product every other day, but on workout days I tend to use daily. It is refreshing and I enjoy the results of my hair clean and not dull

                • Hair Type:
                • Straight Hair

                (1 of 2 customers found this review helpful)

                 
                4.0

                Purple shampoo for gray hair

                By Chrismess

                from Kansas

                About Me Minimalist

                Verified Buyer

                Pros

                • Adds Shine
                • Cleans Thoroughly
                • Great Smell
                • Lathers Well

                Cons

                  Best Uses

                  • Daily Use

                  Comments about OGX Lavender Luminescent Platinum Shampoo:

                  Bought this to brighten my gray hair. Smell is wonderful. Seems to make gray hair shinier. Kind of pricey.

                  • Hair Type:
                  • Straight Hair

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Ask a question

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  6 Questions | 6 Answers
                  Displaying questions 1-6
                  • Q:

                    Is this ok for any blonde or will it turn my very light blonde somewhat grey?
                    Asked on 8/9/2017 by Js3444 from Detroit, MI

                    1 answer

                    • Brand Expert

                      A:

                      This line is great for all blondes! It helps keep the brassy tones at bay. :)

                      Answered on 8/10/2017 by Brand Expert from OGX
                  • Q:

                    Is this product safe for curly hair? Will it make my hair not curly anymore because it will make it too smooth and soft?
                    Asked on 8/8/2017 by Jerreyanne from West Virginia, US

                    1 answer

                    • Brand Expert

                      A:

                      It sure is! Our Lavender Platinum line is great for helping to keep brassy tones at bay and protect from UVA and UVB rays. For help with curly hair, we'd recommend trying our Coconut Curls line. :)

                      Answered on 8/9/2017 by Brand Expert from OGX
                  • Q:

                    I have light brown hair with blonde highlights. I find that my highlights turn brassy over time. Will this help take the brassiness out of my processed highlights?
                    Asked on 7/26/2017 by Prime8 from California

                    1 answer

                    • Brand Expert

                      A:

                      This line is great for helping with brassy tones! :D

                      Answered on 7/31/2017 by Brand Expert from OGX
                  • Q:

                    I have dark dark brown hair that was highlighted to an ashy/lighter brown after bleaching and a toner. Would this lighten my hair all the way to a blonde or just back to the lighter brown it was after I originally highlighted it?
                    Asked on 4/10/2017 by Ria from New Haven, CT

                    1 answer

                    • Staff Expert

                      A:

                      This product does not lighten hair. It helps to eliminate brassy tones.

                      Answered on 4/11/2017 by Staff Expert from Ulta Beauty
                  • Q:

                    My daughter has light brown, some blond streaks, She is a child, and it is her natural color.
                    Will OGX Lavender Luminescent Platinum be useful to take care her color and not darken?
                    Asked on 4/3/2017 by Jeanette from Round Rock

                    1 answer

                    • Staff Expert

                      A:

                      OGX doesn't specify age requirements for their products; however, it is always a good idea to consult your child's physician prior to use if you have any concerns.

                      Answered on 4/6/2017 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this okay for everyday use? (If I wash my hair twice a week)
                    Asked on 3/12/2017 by Jess from CA

                    1 answer

                    • Staff Expert

                      A:

                      Yes, it can be used daily or as frequently as desired.

                      Answered on 3/20/2017 by Staff Expert from Ulta Beauty
                  Displaying questions 1-6

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