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OGX Lavender Luminescent Platinum Shampoo

OGX

Lavender Luminescent Platinum Shampoo

Item #: 2302486 Size: 13.0 oz

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OGX Hydrate & Tone Reviving + Lavender Luminescent Platinum Shampoo will brighten platinum blonde tresses with this blend containing lavender oil and chamomile extract. It helps remove yellow brassiness while boosting brilliant white blonde tones with radiance and shine. Also contains UVA/UVB sun-filters. (Results may vary depending on hair type. Does not contain peroxide or any form of hair colorant or dye.)
Apply shampoo generously to wet hair, massage into a lather through to ends, then rinse the hair thoroughly. After shampooing, follow with conditioner. For best results use in conjunction with other OGX products.

Precautions: Avoid contact with eyes. If contact occurs rinse immediately.
Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, PEG-120 Methyl Glucose Dioleate, PPG-2 Hydroxyethyl Coco/Isostearamide, Lavandula Angustifolia (Lavender) Oil, Chamomilla Recutita (Matricaria) Flower Extract, Citrus Limon (Lemon) Fruit Oil, Lactic Acid, Malpighia Glabra (Acerola) Fruit Extract, Vitis Vinifera (Grape) Leaf Extract, Ethylhexyl Methoxycinnamate, Polyquaternium-10, Methyl Gluceth-10, Propylene Glycol, Sodium Chloride, Tetrasodium EDTA, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance (Parfum), Ext. Violet 2 (CI 60730), Red 33 (CI 17200).

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How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
OGXLavender Luminescent Platinum Shampoo
 
4.0

(based on 27 reviews)

80%

of respondents would recommend this to a friend.

Pros

  • Great smell (22)
  • Cleans thoroughly (16)
  • Lathers well (14)
  • Gentle (12)
  • Adds shine (10)

Cons

  • Doesn't lather well (3)
  • Harsh (3)

Best Uses

  • Daily use (13)
  • Fine hair (5)
  • Thick hair (5)
  • Oily hair (4)
  • Curly hair (3)
    • Hair Type:
    • Wavy hair (14), Straight hair (11)
    • Reviewer Profile:
    • Beauty conscious (11), Survivalist / minimalist (9), Product junkie (5)

Reviewed by 27 customers

Displaying reviews 1-10

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5.0

Love this product!

By Jess

from Augusta, Ga

About Me Beauty Conscious

Verified Buyer

Pros

  • Cleans Thoroughly
  • Great Smell
  • Lathers Well
  • Scalp feels clean

Cons

    Best Uses

    • Daily Use
    • Thinner Hair

    Comments about OGX Lavender Luminescent Platinum Shampoo:

    I use this product every other day, but on workout days I tend to use daily. It is refreshing and I enjoy the results of my hair clean and not dull

    • Hair Type:
    • Straight Hair
     
    4.0

    Purple shampoo for gray hair

    By Chris

    from Kansas

    About Me Minimalist

    Verified Buyer

    Pros

    • Adds Shine
    • Cleans Thoroughly
    • Great Smell
    • Lathers Well

    Cons

      Best Uses

      • Daily Use

      Comments about OGX Lavender Luminescent Platinum Shampoo:

      Bought this to brighten my gray hair. Smell is wonderful. Seems to make gray hair shinier. Kind of pricey.

      • Hair Type:
      • Straight Hair
       
      5.0

      Takes brassy out of the blond

      By Cat

      from Stanley NC

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Great Smell
      • Helps with those brassy tones

      Cons

        Best Uses

        • brassy blond

        Comments about OGX Lavender Luminescent Platinum Shampoo:

        :)

        • Hair Type:
        • Very Curly Hair
         
        4.0

        Gentle shampoo!

        By S

        from St. Paul MN

        About Me Product Junkie

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Lathers Well

        Cons

          Best Uses

          • Daily Use
          • Thicker Hair

          Comments about OGX Lavender Luminescent Platinum Shampoo:

          Nice gentle shampoo, smells like lavender.

          • Hair Type:
          • Wavy Hair
           
          4.0

          Lavender luminescent platinum

          By Abbi

          from Newnan ga

          About Me Professional Stylist

          Verified Buyer

          Pros

          • Adds Shine
          • Cleans Thoroughly
          • Great Smell
          • Improves Hair Health
          • Reduces brass

          Cons

            Best Uses

            • Curly Hair
            • Oily Hair
            • Thicker Hair
            • Thinner Hair

            Comments about OGX Lavender Luminescent Platinum Shampoo:

            Good purple shampoo

            • Hair Type:
            • Wavy Hair

            (1 of 3 customers found this review helpful)

             
            1.0

            Not what I expected

            By Lulu

            from Auburn AL

            About Me Product Junkie

            Verified Buyer

            Pros

            • Cleans Thoroughly
            • Great Smell
            • Lathers Well

            Cons

            • Dries Hair Out
            • Harsh

            Best Uses

            • Oily Hair

            Comments about OGX Lavender Luminescent Platinum Shampoo:

            Seeing as I love purple shampoo I thought this might be a good alternative to get the brassy tones out. Holy moly my hair dried out so much I had to go buy argon oil mask to get it semi-unfried. It smells amazing and I tried to mix it with my keratin shampoo to use it but it still dried out my hair. I ended up returning.

            • Hair Type:
            • Wavy Hair
             
            5.0

            Love

            By Shannon

            from San Diego

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Cleans Thoroughly
            • Gentle
            • Great Smell

            Cons

              Best Uses

              • Daily Use

              Comments about OGX Lavender Luminescent Platinum Shampoo:

              Great for blondes - didn't want to spend on Paul Mitchell so this was my substitute

              • Hair Type:
              • Straight Hair
               
              2.0

              Not that great

              By ABG

              from Los Angeles

              About Me Minimalist

              Pros

              • Great Smell

              Cons

              • Doesn't Lather Well
              • Greasy
              • Ineffective

              Best Uses

                Comments about OGX Lavender Luminescent Platinum Shampoo:

                Doesn't lather at all. Leaves hair still oily. (I never write reviews but this product was pretty ineffective!)
                The conditioner, on the other hand, works well. Keeps my hair pretty platinum toned.

                • Hair Type:
                • Straight Hair

                (2 of 2 customers found this review helpful)

                 
                4.0

                Takes the worst of the brassy color out

                By ForestCat

                from Colorado

                About Me Product Junkie

                Verified Buyer

                Pros

                • Adds Shine
                • Adds Volume
                • Cleans Thoroughly
                • Great Smell
                • Lathers Well

                Cons

                • Harsh

                Best Uses

                • Oily Hair
                • Very Pale Blondes

                Comments about OGX Lavender Luminescent Platinum Shampoo:

                So I have blonde fine hair, it's not a pale blonde but I was noticing as fall turned to winter my hair was loosing the gold shine I like and fading to a brassy dirty blond (yes my blond is pretty sun bleached) and since I needed a new shampoo anyway I picked this out. It takes the orange shade out, that works quite well for me, but I only use this twice a week because it's drying to my oily scalp, not a terrible thing I just dislike a flaky scalp, so I switch between this, the sunkissed blonde lemon set, and the healing vitamin E set. So I suppose I use this every third day.

                • Hair Type:
                • Straight Hair
                 
                5.0

                Love the results

                By sandia

                from lakemoor IL.

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Shine
                • Cleans Thoroughly
                • Gentle
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Curly Hair

                  Comments about OGX Lavender Luminescent Platinum Shampoo:

                  smells great & works perfect with same brand conditioner

                  • Hair Type:
                  • Wavy Hair

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  3 Questions | 3 Answers
                  Displaying questions 1-3
                  • Q:

                    I have dark dark brown hair that was highlighted to an ashy/lighter brown after bleaching and a toner. Would this lighten my hair all the way to a blonde or just back to the lighter brown it was after I originally highlighted it?
                    Asked on 4/10/2017 by Ria from New Haven, CT

                    1 answer

                    • Staff Expert

                      A:

                      This product does not lighten hair. It helps to eliminate brassy tones.

                      Answered on 4/11/2017 by Staff Expert from Ulta Beauty
                  • Q:

                    My daughter has light brown, some blond streaks, She is a child, and it is her natural color.
                    Will OGX Lavender Luminescent Platinum be useful to take care her color and not darken?
                    Asked on 4/3/2017 by Jeanette from Round Rock

                    1 answer

                    • Staff Expert

                      A:

                      OGX doesn't specify age requirements for their products; however, it is always a good idea to consult your child's physician prior to use if you have any concerns.

                      Answered on 4/6/2017 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this okay for everyday use? (If I wash my hair twice a week)
                    Asked on 3/12/2017 by Jess from CA

                    1 answer

                    • Staff Expert

                      A:

                      Yes, it can be used daily or as frequently as desired.

                      Answered on 3/20/2017 by Staff Expert from Ulta Beauty
                  Displaying questions 1-3

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