skip to main content
ULTA
  • Home
  • / Makeup
  • / Face
  • / Foundation
  • / Instant Age Rewind Eraser Treatment Makeup
Maybelline Instant Age Rewind Eraser Treatment Makeup

Maybelline

Instant Age Rewind Eraser Treatment Makeup

Creamy Ivory

Item #: 2213574 Size: 0.68 oz

Buy 1, get 1 at 50% off! Add 2 items to qualify!

Ask a Question
Instantly erase fine lines, creases, and age spots with Maybelline Instant Age Rewind Eraser Treatment Makeup. It's the first anti-aging makeup combining a patented micro-corrector applicator and a breakthrough formula with active ingredients.

Benefits:
  • Patented micro-corrector applicator micro-fills and smoothes imperfections on skin's surface
  • Super-concentrated foundation formula with goji berry and collagen tightens and improves skin elasticity
  • SPF 18 sunscreen helps protect skin from sun damage
  • Clinically proven effectiveness
Directions for Cleaning: Eraser Treatment Makeup is protected with an anti-microbial system. Do NOT wet applicator. Wipe off excess foundation with dry tissue.
Active: Octinoxate 7.5%. Inactive: Cyclopentasiloxane, Water, Dimethicone Crosspolymer, Glycerin, Isotridecyl Isononanoate, PEG-9 Polydimethylsiloxyethyl Dimethicone, Disteardimonium Hectorite, Phenoxyethanol, PEG-10 Dimethicone, Hydrolyzed Wheat Protein / PVP Crosspolymer, Disodium Stearoyl Glutamate, Chlorphenesin, Methylparaben, Lycium Barbarum Fruit Extract, Acrylates Copolymer, Potassium Sorbate, Ethylparaben, Tocopherol Ascorbyl Palmitate, Panthenol, PEG-9, Aluminum Hydroxide, Citric Acid, Sodium PCA, Urea, Trehalose, Polyquaternium-51, Soluble Collagen, Sodium Hyaluronate. May Contain: Iron Oxides, Titanium Dioxide, Mica.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
MaybellineInstant Age Rewind Eraser Treatment Makeup
 
4.1

(based on 502 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (389)
  • Goes on smoothly (368)
  • Blends well (340)
  • Lightweight (331)
  • Good pigmentation (237)

Cons

  • Too greasy (54)
  • Poor coverage (53)
  • Doesn't stay on (48)
  • Difficult to apply (25)
  • Heavy (25)

Best Uses

  • Light to medium coverage (260)
  • Mature skin (158)
  • Full coverage (128)
  • Dry skin (112)
  • Normal skin (111)
    • Reviewer Profile:
    • Budget shopper (282), Brand buyer (160), Natural style (3), Trendy style (3)

Reviewed by 502 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Reasons why I BUY and LOVE Instant Age Rewind Eraser Makeup

By Evangeline

from Greeley, CO

About Me Brand Buyer

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Lightweight
  • Matte Finish

Cons

  • Doesn't Stay On

Best Uses

  • Light To Medium Coverage
  • Mature Skin
  • Normal Skin

Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

Reasons why I buy this product:
1 good pigment (I really like the color tones available--not too yellow or too pink. Neutral is NEUTRAL!)
2 compact packaging (however would like more product in any container)
3 convenient and quick application
4 goes on well OVER or UNDER other products

 
5.0

Very pleased with product and price.

By Mup

from NC

About Me Budget Buyer

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Good Pigmentation
  • Lightweight
  • Long-Lasting
  • Matte Finish

Cons

    Best Uses

    • Dry Skin
    • Light To Medium Coverage
    • Mature Skin

    Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

    My daily makeup

     
    4.0

    Does it's job

    By Budget buyer

    from Canton,GA

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Good Pigmentation
    • Lightweight
    • Long-Lasting

    Cons

    • A little difficult at 1st to get it to come out

    Best Uses

    • Acne-Prone or Oily Skin
    • Light To Medium Coverage
    • Mature Skin
    • Sensitive Skin

    Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

    I like this product. It was picked out for me by my 16 yr old daughter and she was right, it works.

     
    5.0

    I will buy this again.

    By Dot

    from New York

    About Me Brand Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Good Pigmentation
    • Lightweight
    • Long-Lasting
    • Matte Finish
    • Noncomodegenic

    Cons

      Best Uses

      • Light To Medium Coverage
      • Mature Skin

      Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

      Easy to apply.

       
      5.0

      I would buy this against

      By Gracie

      from Goshen, Indiana

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Goes On Smoothly
      • Good Pigmentation
      • Lightweight
      • Long-Lasting
      • Matte Finish
      • Noncomodegenic

      Cons

        Best Uses

        • Acne-Prone or Oily Skin
        • Dry Skin
        • Light To Medium Coverage
        • Normal Skin
        • Sensitive Skin

        Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

        I like it a lot

         
        4.0

        Great product. Hard to blend

        By Kayla

        from Puyallup wa

        About Me Budget Buyer

        Verified Buyer

        Pros

        • Easy To Apply
        • Good Pigmentation
        • Lightweight

        Cons

        • Difficult To Apply

        Best Uses

        • Acne-Prone or Oily Skin

        Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

        Doesn't blend very well

         
        4.0

        I like it

        By Lele

        from Atlanta, Georgia

        About Me Budget Buyer

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Goes On Smoothly
        • Lightweight

        Cons

          Best Uses

          • Light To Medium Coverage

          Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

          I actually really like this concealer. At first I wasn't sure if i got the right tone for my skin color, especially because I have dark under eye bags. But it turned out looking good, it looks best with the fit me foundation. Definitely not the best out there but if you have a budget it is a nice concealer

           
          5.0

          My mom loves this stiff

          By Brit

          from Louisville ky

          About Me Brand Buyer

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Pigmentation
          • Lightweight

          Cons

            Best Uses

            • Light To Medium Coverage

            Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

            This was a present for my mom she only uses this foundation

             
            3.0

            Doesn't give full coverage to cover my acne scares :(

            By Linnea

            from Grand Rapids, MI

            About Me Budget Buyer

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Goes On Smoothly
            • Long-Lasting

            Cons

            • Heavy
            • Poor Coverage
            • Too Greasy

            Best Uses

            • Dry Skin
            • Sensitive Skin

            Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

            It's so easy to apply, but it doesn't cover my acne and scars the way I want it, but it will last long and cover the discoloration under my eyes.

             
            2.0

            Did not like

            By MadisonMom

            from Madison, AL

            About Me Budget Buyer

            Verified Buyer

            Pros

              Cons

              • Difficult To Apply

              Best Uses

                Comments about Maybelline Instant Age Rewind Eraser Treatment Makeup:

                I was excited to try a different brand, just to have an alternative. However, I did not like the dispensing mechanism. It felt like I had to keep clicking the collar forever to get any product to flow; perhaps it just needs getting used to, but then I found that the sponge applicator at the top was either leaving a sponge-effect imprint on my face or, if I tried to use it to smooth the foundation on, it was taking it off. Once again, maybe I was using too much pressure. I was looking for light to medium coverage, as I prefer a natural look, but i couldn't get this product to work for me. I had to return it; thank God for Ulta's return policy.

                Displaying reviews 1-10

                Back to top

                Previous | Next »

                Q&A

                Product Q&A

                Do you have questions about this product?

                Get answers from in-house experts.

                20 Questions | 20 Answers
                Displaying questions 1-10Previous | Next »
                • Q:

                  I'm 250 in fit me, what shade would be best for me?
                  Asked on 12/24/2016 by chucknastee from fresno

                  1 answer

                  • Brand Expert

                    A:

                    Hi chucknastee! It's challenging to find the exact shade, but based on what we see on our website, it looks like the closest shade will be Honey (320). We hope this helps!

                    Answered on 12/29/2016 by Maybelline Consumer Care from Maybelline
                • Q:

                  If this is medium coverage.. can this work as a concealer?
                  I don't have much to conceal so a medium coverage would work for me. But would this product work as concealer?
                  Asked on 12/3/2016 by Bekah the Beauty from US

                  1 answer

                  • Brand Expert

                    A:

                    If you don't need dense coverage, then you can certainly use a foundation like the Instant Age Rewind Eraser Treatment Makeup as a concealer. For more precis application in harder to reach areas, use the Instant Age Rewind Concealer, which has a smaller eraser tip.

                    Answered on 12/5/2016 by Brand Expert from Maybelline
                • Q:

                  I have used this for years with the color HONEY...if they discontinued it what color should I use?
                  Asked on 11/27/2016 by marcia from carlsbad ca

                  1 answer

                  • Brand Expert

                    A:

                    We're sorry your old favorite, the Instant Age Rewind Eraser Treatment Makeup shade honey is no longer available. In the same makeup, the shades pure beige 250 and sandy beige 220 are close alternates. The Fit Me Dewy + Smooth soft honey 315 is also close.

                    Answered on 11/29/2016 by Brand Expert from Maybelline
                • Q:

                  Hi I have light medium skin with a yellow warm undertone. Which shade should i select? Also my concealer shade is light.
                  Asked on 10/25/2016 by Tiffany from IL

                  1 answer

                  • Brand Expert

                    A:

                    We know what a challenge it can be to find the perfect makeup shade! In the Instant Age Rewind Eraser Treatment Makeup take a look at buff beige 130, classic ivory 150, nude 190 and sandy beige 220.

                    Answered on 10/26/2016 by Brand Expert from Maybelline
                • Q:

                  i am the shade classic ivory in the superstar better skin foundation. would i be the same in this foundation?
                  Asked on 10/13/2016 by freebird from US

                  1 answer

                  • Brand Expert

                    A:

                    In the Instant Age Rewind Eraser Treatment Makeup we would recommend staying with the same shade and use the classic ivory 150.

                    Answered on 10/14/2016 by Brand Expert from Maybelline
                • Q:

                  I'm a light/medium shade with neutral undertone (not cool or warm). What is the best color to choose?
                  Asked on 8/13/2016 by Mel from Miami, FL

                  1 answer

                  • Brand Expert

                    A:

                    We suggest to take a look at the Classic Ivory 150. We hope this helps!

                    Answered on 8/16/2016 by Brand Expert from Maybelline
                • Q:

                  I'm a light/medium shade with neutral undertone (not cool or warm). What is the best color to choose?
                  Asked on 8/13/2016 by Mel from Miami, FL

                  1 answer

                  • Brand Expert

                    A:

                    We suggest to take a look at the Classic Ivory 150. We hope this helps!

                    Answered on 8/16/2016 by Brand Expert from Maybelline
                • Q:

                  Does this product blend better with a damp sponge like Beauty Blender or a flat stippling brush?
                  Asked on 8/6/2016 by dawnsharks from Livermore, CA

                  1 answer

                  • Brand Expert

                    A:

                    The the exclusive applicator that comes with the Instant Age Rewind Eraser Treatment Makeup covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles. There is no way to dispense this makeup into another applicator.
                    Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use).
                    Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion.
                    Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

                    Answered on 8/9/2016 by Brand Expert from Maybelline
                • Q:

                  I got the shade in buff beige and am not getting as much coverage as everyone else that uses it. is this not one of the concealer shades? please help!
                  Asked on 8/1/2016 by confused makeup beginner

                  1 answer

                  • Brand Expert

                    A:

                    Your Instant Age Rewind Eraser Treatment Makeup is a foundation. This super-concentrated formula hydrates the skin, and covers the skin with pigment. We use concealers along with our foundation to add extra coverage to our problem areas. For the extra coverage a concealer offers, try our Instant Age Rewind Eraser Dark Circles Treatment Concealer in the shade light 20.

                    Answered on 8/2/2016 by Brand Expert from Maybelline
                • Q:

                  I am very light skinned cool undertones. I have quite a bit of redness on my cheeks and a small discolored spot. Which shade should I use?
                  Asked on 7/25/2016 by krisiecap from Arizona

                  1 answer

                  • Brand Expert

                    A:

                    In the Instant Age Rewind Eraser Treatment Makeup it looks like your best shade would be the creamy ivory 120.

                    Answered on 7/26/2016 by Brand Expert from Maybelline
                Displaying questions 1-10Previous | Next »

                Do you have a question about this product?