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Pureology Hydrate Shampoo

Pureology

Hydrate Shampoo

33.8 oz

Item #: 2161848

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Pureology Hydrate Shampoo gently cleanses without stripping colour with this concentrated moisturizing shampoo. ZeroSulfate formula with the exclusive AntiFadeComplex delivers a rich lather, while infusing hair with essential hydration and colour retention.
  • Concentrated formula
  • Luxurious lather, easy rinsing
  • Extra gentle cleansers
  • Does not strip colour
  • Luxurious fragrance for a multi-sensorial, spa-like experience
  • Apply a quarter-sized amount to wet hair and lather. Rinse. Repeat if necessary.
    AntiFadeComplex
    ZeroSulfate
    Natural Plant Extracts: Rose, Sandalwood and Green Tea
    Signature Aromatherapy Blend: Ylang Ylang, Bergamot, Anise, and Patchouli

    Details+

    How to Use+

    Ingredients+

    Reviews

    Product Reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    PureologyHydrate Shampoo
     
    4.7

    (based on 780 reviews)

    96%

    of respondents would recommend this to a friend.

    Pros

    • Cleans thoroughly (324)
    • Improves hair health (306)
    • Lathers well (295)
    • Great smell (293)
    • Gentle (256)

    Cons

    • Pricey / poor value (39)
    • Smells bad (20)
    • Pricey (16)
    • Price (12)
    • Doesn't lather well (9)

    Best Uses

    • Daily use (306)
    • Thick hair (102)
    • Fine hair (97)
    • Curly hair (83)
    • Women (53)
      • Was this a gift?:
      • No (21)
      • Hair Type:
      • Wavy hair (195), Straight hair (174), Very curly hair (34)
      • Reviewer Profile:
      • Beauty conscious (185), Survivalist / minimalist (136), Brand buyer (68), Product junkie (62), Budget shopper (50)
      • My Beauty Routine Takes:
      • 30 minutes (82), 10 minutes (23), 1+ hour (22)

    Reviewed by 780 customers

    Displaying reviews 1-10

    Back to top

    Previous | Next »

     
    5.0

    Works great!

    By Rapunzel

    from Tacoma, wa

    About Me Minimalist

    Verified Buyer

    Pros

    • Adds Shine
    • Great Smell
    • Improves Hair Health

    Cons

      Best Uses

      • Curly Hair
      • Daily Use

      Comments about Pureology Hydrate Shampoo:

      My stylist recommended I buy this, and it works wonders!

      • Hair Type:
      • Wavy Hair
       
      5.0

      Only shampoo I will use

      By njrunner

      from Rockaway, NJ

      About Me Minimalist

      Verified Buyer

      Pros

      • Adds Shine
      • Adds Volume
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health
      • Lathers Well

      Cons

        Best Uses

        • Daily Use

        Comments about Pureology Hydrate Shampoo:

        I finally have long hair, and the reason is this shampoo. I've been using it for 6 years. I have fine, color treated hair, and thought I was doomed to have short, frizzy, old lady hair. Nope. This shampoo keep my hair healthy and smooth and makes the color last. Some people say it's too heavy, but I don't have that problem.

        • Hair Type:
        • Straight Hair
         
        5.0

        Best product over all shampoos I've tried

        By Ulta fan

        from Ann Arbor, MI

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • Lathers Well
        • Preserves color

        Cons

          Best Uses

          • Daily Use

          Comments about Pureology Hydrate Shampoo:

          I have color-treated, thick, straight to wavy long hair. This shampoo is amazing. A small amount (about the size of a Hershey's kiss) will lather so well, clean, and preserve color. Plus it smells great after washing.

          • Hair Type:
          • Wavy Hair
           
          5.0

          Best shampoo for colored hair.

          By Dar

          from Oakhurst,CA

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Cleans Thoroughly
          • Gentle
          • Great Smell
          • Improves Hair Health

          Cons

            Best Uses

              Comments about Pureology Hydrate Shampoo:

              One of the best shampoos for colored hair, it's expensive but worth the money, and little goes a long way. Highly recommend.

              • Hair Type:
              • Wavy Hair
               
              5.0

              Smells incredible and works great!

              By Paige

              from Michigan

              About Me Product Junkie

              Verified Buyer

              Pros

              • Cleans Thoroughly
              • Great Smell
              • Improves Hair Health

              Cons

                Best Uses

                  Comments about Pureology Hydrate Shampoo:

                  Great shampoo and conditioner set! Smells great and leaves my hair silky and amazing- A+!

                  • Hair Type:
                  • Very Curly Hair
                   
                  5.0

                  Great shampoo!

                  By Suzy

                  from TN

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Adds Volume
                  • Cleans Thoroughly
                  • Improves Hair Health

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about Pureology Hydrate Shampoo:

                    Great shampoo!

                    • Hair Type:
                    • Straight Hair
                     
                    5.0

                    Love this product! Would buy every time it's on sale!!

                    By Diana

                    from Oregon

                    About Me Minimalist

                    Verified Buyer

                    Pros

                    • Adds Shine
                    • Cleans Thoroughly
                    • Improves Hair Health

                    Cons

                      Best Uses

                      • Daily Use

                      Comments about Pureology Hydrate Shampoo:

                      It makes your scalp tingle

                      • Hair Type:
                      • Wavy Hair
                       
                      5.0

                      feels great on my scalp, smells great, hair seems healthier

                      By Courtney

                      from Milwaukee, WI

                      About Me Beauty Conscious

                      Verified Buyer

                      Pros

                      • Great Smell
                      • Improves Hair Health

                      Cons

                        Best Uses

                          Comments about Pureology Hydrate Shampoo:

                          i'm sticking with this brand.

                          • Hair Type:
                          • Wavy Hair
                           
                          5.0

                          Love this shampoo

                          By SimplyLis

                          from Ky

                          About Me Beauty Conscious

                          Verified Buyer

                          Pros

                          • Cleans Thoroughly
                          • Great Smell
                          • Improves Hair Health

                          Cons

                          • Pricey

                          Best Uses

                          • Daily Use

                          Comments about Pureology Hydrate Shampoo:

                          Great shampoo for saving my color. I use a red wash and this seems to help it last. It's very pricey, but super concentrated. If it's not lathering, add a bit of water.

                          • Hair Type:
                          • Wavy Hair
                           
                          5.0

                          Been buying product for years as recommended by beauticians

                          By Jan

                          from Inverness FL

                          About Me Beauty Conscious

                          Verified Buyer

                          Pros

                          • Adds Shine
                          • Adds Volume
                          • Cleans Thoroughly
                          • Gentle
                          • Improves Hair Health
                          • Lathers Well

                          Cons

                            Best Uses

                            • Curly Hair
                            • Thinner Hair

                            Comments about Pureology Hydrate Shampoo:

                            Use twice a week with conditioner anf styling lotion.

                            • Hair Type:
                            • Wavy Hair

                            Displaying reviews 1-10

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                            Q&A

                            Product Q&A

                            Do you have questions about this product?

                            Get answers from in-house experts.

                            54 Questions | 54 Answers
                            Displaying questions 1-10Previous | Next »
                            • Q:

                              I have a question about the the pureology hydrate shampoo i recently dyed my hair ombré and I noticed my hair cotton more dry would this be a good product to use
                              Asked on 1/12/2017 by Soso from Nashville,TN

                              1 answer

                              • Brand Expert

                                A:

                                Hydrate Shampoo is for dry colour-treated hair. It is a concentrated moisturizing shampoo that gently cleanses with a rich lather and infuses the hair with essential hydration.

                                Answered on 1/13/2017 by Brand Expert from Pureology
                            • Q:

                              i have extremely thick hair that gets frizzy when i blow dry it. by the next day, it calms down. which shampoo and conditioner should i use?
                              Asked on 1/9/2017 by jo

                              1 answer

                              • Brand Expert

                                A:

                                Please ask your stylist about Smooth Perfection for frizz prone hair including color treated.

                                Answered on 1/9/2017 by Brand Expert from Pureology
                            • Q:

                              I have naturally gray hair which is dry and itchy. I'm looking for a hydrating shampoo/conditioner which will help with this and some frizz. I live in FL so it's very humid. I have been using a purple shampoo because of the gray and I want a product which won't turn my gray hair yellowish. Which products would you recommend
                              Asked on 1/7/2017 by S from Clearwater, FL

                              1 answer

                              • Brand Expert

                                A:

                                Please ask your Pureology stylist about our Perfect 4 Platinum product line. These products moisturize and detangle, with an exclusive strengthening formula .

                                Answered on 1/9/2017 by Brand Expert from Pureology
                            • Q:

                              I recently dyed my hair blue and bought the Joico Color Endure conditioner and it is horrible. It made my hair feel real nasty and there was a feeling of thick residue still on my hair even though I had washed it throughly with cold water. Will this product be better with my hair? If not, any suggestions?
                              Asked on 1/5/2017 by Mama from Las Vegas, NV

                              1 answer

                              • Brand Expert

                                A:

                                Pureology Hydrate Shampoo will protect your color and leave your hair gently cleansed and nourished. This is a concentrated formula, so you only need to use a small amount of shampoo to get a beautiful result. If your hair has an existing build up of residue, we recommend using Pureology Purify Shampoo. Follow this link to learn more: http://tinyurl.com/z7aa6nt

                                Answered on 1/6/2017 by Brand Expert from Pureology
                            • Q:

                              Do you use a pump with the bottle?
                              Asked on 1/3/2017 by Michelle from Phoenix

                              1 answer

                              • Brand Expert

                                A:

                                Hydrate Shampoo comes in various sizes that do not require the use with a pump

                                Answered on 1/4/2017 by Brand Expert from Redken
                            • Q:

                              I have blonde coloured foils every 7 weeks. My hair is fine, limp, damaged, oily at the scalp, dry on the ends hair. My hair is straight, just below my shoulders. I am 41 years old. What shampoo/conditioner would you recommend?
                              Asked on 12/29/2016 by Simone from Qld, Australia

                              1 answer

                              • Brand Expert

                                A:

                                Please try Pure Volume Extra Care. It gently cleanses to remove volume inhibiting build up and oil, while providing detangling without weighing the hair down.

                                Answered on 12/29/2016 by Brand Expert from Pureology
                            • Q:

                              I have never colored my hair and probably never will, but have heard such good reviews on this brand. Is this okay to use as an everyday shampoo and conditioner even if you don't color your hair?
                              Asked on 12/27/2016 by longhairDOcare from illinois

                              1 answer

                              • Brand Expert

                                A:

                                Yes, Pureology Hydrate Shampoo will provide the the same high quality results on your natural hair. All Pureology haircare products are gentle enough to use on color treated hair, but they will perform just as beautifully on natural virgin hair.

                                Answered on 12/28/2016 by Brand Expert from Pureology
                            • Q:

                              I know this is sulfate free but I need shampoo that is also sodium free and i have had keratin conditioning 'brazilian' treatment on my hair that should last 12 week and dont want this to be shampooed out .
                              Is this shampoo suitable ?
                              Asked on 12/11/2016 by gay from meols

                              1 answer

                              • Brand Expert

                                A:

                                We do not believe that there should be any issue with using our products; however, since our products have not been tested in conjunction with Keratin treatments, we cannot provide you with usage information.

                                We suggest you contact the stylist who performed your treatment and follow their advice.

                                Answered on 12/13/2016 by Brand Expert from Pureology
                            • Q:

                              Is this shampoo purple in color? Ive been old not to use a purple shampoo since I have a toner in my hair however I was surprised that it says it is color protecting.
                              Asked on 12/9/2016 by Neither here nor hair from Bend, Oregon

                              1 answer

                              • Brand Expert

                                A:

                                Hydrate Shampoo is a concentrated mosturizing shampoo that gently cleanses with rich lather and provides color retention. It is light violet in color; however, it does not contain color pigments.

                                Answered on 12/12/2016 by Brand Expert from Pureology
                            • Q:

                              I have long thick hair that gets oily 24 hours after washing. Is this ok to use? Also, I have chunky blonde highlights- is it ok to use on my highlights? What does it smell like?
                              Asked on 11/29/2016 by Ash from Sanford, NC

                              1 answer

                              • Brand Expert

                                A:

                                Hydrate Shampoo has a Signature Aromatherapy Blend of Ylang Ylang, Bergamot, Anise, and Patchouli. Hydrate Shampoo is for dry colour-treated hair and infuses hair with essential hydration and colour retention.

                                Answered on 11/30/2016 by Brand Expert from Pureology
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