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It Cosmetics Hello Light Anti-Aging Powder Illuminizer

It Cosmetics

Hello Light Anti-Aging Powder Illuminizer

0.33 oz Item 2264103

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Why did IT Cosmetics create this product: To finally give women a gorgeous vitality glow in an innovative, anti-aging illuminizer, that doesn't make them look older like most powders, is packed with anti-aging ingredients and gives a true airbrushed look that works on all ages! IT Cosmetics creator could never find an illuminizer that looks flawless on all skin types, including mature skin, and Hello Light Powder Illuminizer does!

What is it: An anti-aging powerhouse for naturally pretty, lit from within skin! The IT Cosmetics Hello Light Anti-Aging Powder Illuminizer is all about the look of vitality, radiance and illumination. The formula is infused with micronized pigments of light plus skin-loving ingredients including peptides, hyaluronic acid, hydrolyzed collagen, silk and vitamins A, C, & E and free of all of the bad ingredients that make skin appear older like talc. The Heavenly Luxe Angled Radiance Brush gives you airbrushed application, and makes you smile upon contact!

Who is it for: Anyone who wants a natural radiance and youthful, vitality-filled glow with anti-aging benefits and wants to instantly blur away the look of pores and imperfections, diffuse the look of lines and wrinkles on the face, and achieve a more radiant looking, flawless and air-brushed looking complexion. Anyone who wants hydrating, brightening and anti-aging benefits to their skin. Anyone who wants to waken up a dull complexion. Anyone who wants to add light to their complexion for beautiful-looking skin!

Why is it different: This truly innovative formula contains ingredients such as peptides, hyaluronic acid, hydrolyzed collagen, real silk and anti-oxidants that hydrate, condition, and nourish your skin while warding off free-radicals all day long. It gives you a healthy lit-from-within glow, absorbs oil and shine, and blurs away the look of pores, without settling into lines and wrinkles! It's your perfect finishing step for the look of lift and illumination! Plus its formulated without talc, parabens, sodium lauryl sulfate, mineral oil, petrolatum, synthetic fragrance, and phthalates.
For a truly luxurious experience, pair it with the Heavenly Luxe Angled Radiance Brush, and then follow the face chart (located on the back of the box) to lightly dust over the areas of the face you wish to appear lifted, add light to, or bring forward, such as the center of the forehead, the cheek bones, or straight down the bridge of the nose. Can also be applied allover for a healthy lit-from-within glow. Use on bare skin or over foundation.

Beauty tips: Here is a quick tip on how to get that Hollywood "glow" using Hello Light Powder! With your Heavenly Luxe Angled Radiance Brush, lightly dust the highlighter on the tops of your cheekbones, down the center of your nose. If you are wearing a strapless or low cut dress, brush the highlighter along your décolleté to make your clavicle more pronounced giving the appearance of a slimmer frame. Also apply to the tops of your shoulders and to make your legs appear longer, apply down the center of your legs!
Mica, Dimethicone, Magnesium Stearate, Phenoxyethanol, Tocopheryl Acetate, Cholesteryl Oleyl Carbonate, Cholesteryl Nonanoate, Cholesteryl Chloride, Retinyl Palmitate, Tocopherol, Magnesium Ascorbyl Phosphate, Hydrolyzed Silk, Hydrolyzed Collagen, Glycerin, Aqua (Water, Eau), Euterpe Oleracea Fruit Extract, Camellia Sinensis Leaf Extract, Butylene Glycol, Carbomer, Polysorbate 20, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide - 7, Vitis Vinifera (Grape) Seed Extract, Aloe Barbadensis Leaf Extract, Sodium Hyaluronate, Titanium Dioxide (CI 77891), Iron Oxides (CI 77499, CI 77492, CI 77491).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsHello Light Anti-Aging Powder Illuminizer
 
4.6

(based on 145 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (109)
  • Lightweight (102)
  • Blends well (95)
  • Natural looking (52)
  • Smooth (46)

Cons

  • Settles in creases (3)

Best Uses

  • All skin types (69)
  • Everyday (41)
  • Going out (24)
  • Normal skin (21)
  • Sensitive skin (19)
    • Reviewer Profile:
    • Brand buyer (36), Natural style (35), Budget shopper (28), Classic style (21), Trendy style (5)

Reviewed by 145 customers

Displaying reviews 1-10

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5.0

Best highliter I have ever used

By Zzz

from Virginia

About Me Natural Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Easy To Take-off
  • Good Pigmentation
  • Lightweight
  • Long Lasting
  • Natural Looking
  • Noncomedogenic
  • Smooth

Cons

    Best Uses

    • All Skin Types

    Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

    Very good

     
    3.0

    Gives a very natural look

    By Momof2

    from Miami FL

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Easy To Take-off
    • Lightweight
    • Natural Looking
    • Smooth

    Cons

    • Ineffective

    Best Uses

    • All Skin Types

    Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

    I honestly cannot even tell when I put on this product. I have medium skin color. I read the instructions and saw the videos on how to apply. It is very very light shimmer that can only be seen with 3x mirror. It would be very pretty if it showed more, but I would not purchase again.

     
    2.0

    Just ok....

    By Brighteyes868

    from Pennsylvania

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Easy To Take-off
    • Lightweight

    Cons

    • Hard to blend
    • Too fake looking

    Best Uses

      Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

      I bought this because the Ulta location where I was shopping is small and doesn't have much of a selection. Not one of my normal brands, but I thought I'd try it. I definitely wouldn't buy it again.

      (1 of 1 customers found this review helpful)

       
      5.0

      Perfection

      By Ann

      from Arizona

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Easy To Take-off
      • Good Pigmentation
      • Lightweight
      • Long Lasting
      • Natural Looking

      Cons

        Best Uses

        • Everyday
        • Going Out

        Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

        Use this over cheekbones, eyebrows, down nose and chin. Really lightens

        (2 of 2 customers found this review helpful)

         
        4.0

        Highlight to the Gods

        By Francis

        from Houston

        About Me Classic Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Lightweight
        • Natural Looking

        Cons

          Best Uses

          • All Skin Types
          • Everyday
          • Going Out

          Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

          Love how build-able this highlighter is! You can go for a nice sweet look or highlight to the GODS. Can be worn daily or for a nice evening out. I love a little glam and I am truly enjoying it.

          (0 of 1 customers found this review helpful)

           
          5.0

          yeslooks great

          By boop

          from dallas

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Lightweight

          Cons

            Best Uses

            • Everyday

            Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

            looks great

            (1 of 1 customers found this review helpful)

             
            5.0

            BEAUTIFUL highlight

            By Kathy

            from Middletown DE

            About Me Trendy Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Easy To Take-off
            • Good Pigmentation
            • Lightweight
            • Long Lasting
            • Natural Looking
            • Noncomedogenic
            • Smooth

            Cons

              Best Uses

              • All Skin Types
              • Everyday
              • Going Out
              • Sensitive Skin
              • Travel

              Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

              I LOVE anything from It cosmetics and I would definitely recommend this product to my family and friends. Very BEAUTIFUL highlights

              (0 of 3 customers found this review helpful)

               
              3.0

              The product is shinier than I expected

              By Jen

              from Des Moines, Ia

              About Me Natural Style

              Verified Buyer

              Pros

              • Lightweight
              • Smooth

              Cons

              • Makes your face look shiny

              Best Uses

              • All Skin Types

              Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

              When I bought this product I was looking for something to finish my look. This is definitely not it. It is good for adding shine to your skin but not for that finished look.

              (0 of 1 customers found this review helpful)

               
              5.0

              It's pretty. Pigmented and shiny.

              By Sarah

              from Shreveport, LA

              About Me Classic Style

              Verified Buyer

              Pros

              • Good Pigmentation
              • Lightweight
              • Smooth

              Cons

                Best Uses

                • Everyday

                Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

                It's nice and shiny. put some on a brush spray the brush with a little setting spray to add an extra pop of shine.

                (0 of 1 customers found this review helpful)

                 
                5.0

                Love!!

                By DeAnn

                from Temple, TX

                About Me Classic Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy To Apply
                • Good Pigmentation
                • Lightweight
                • Long Lasting
                • Natural Looking
                • Smooth

                Cons

                  Best Uses

                  • All Skin Types
                  • Everyday
                  • Going Out

                  Comments about It Cosmetics Hello Light Anti-Aging Powder Illuminizer:

                  Love all It Cosmetics this is a must have for a natural sunkissed glow.

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                  Q&A

                  Product Q&A

                  Ask a question

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  18 Questions | 18 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    does the Hello Light Illuminizer have more of a glow than the Celebration Foundation illumination? I use the regular celebration foundation but would like a little glow but not as much as the illumination foundation. Would this Hello Light work for me? I am in my mid 60's and do not want an over shiny look.
                    Asked on 10/30/2017 by mae from MS

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thank you for your question! Hello Light Anti-Aging Powder Illuminizer is a concentrated illuminating highlight which is meant to be used to apply highlight to specific areas, such as the upper cheek bones, brow bone, inner corner of the eye, cupids bow, and more. This product is not an all-over foundation. We recommend using Celebration Foundation in the original version all over, then applying Hello Light Powder Luminizer anywhere you want a glow from within! XOXO

                      Answered on 10/31/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    Can I put this over foundation and does this product cause flash back
                    Asked on 8/11/2017 by Laura from Seattle WA

                    1 answer

                    • Brand Expert

                      A:

                      Hi there! Hello Light Anti-Aging Powder Illuminizer does not cause flashback. IT attracts light to the skin to bring specific features forward! XOXO

                      Answered on 8/14/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    My skin is very fair and I lean toward cool and neutral products. Will this be compatible with my skin...specifically as an all over powder? I want a lit from within glow but bronzers never look right on me and highlighters are too intense for setting my whole face.
                    Asked on 7/18/2017 by Kat from Philly

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thank you for reaching out to IT! Hello Light Anti-Aging Powder Illuminizer in the shade Radiance is very neutral and is universal for all complexions! IT is light enough to work for fair complexions, but has a subtle touch of warm to work for ,more golden complexions. We hope you try IT out! XOXO

                      Answered on 7/21/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    I am not a big makeup person but I love the your skin but better cc cream with spf in rich. I also love the compact! I use bye bye pores after I moisturize. I am interested in making my face look more radiant and/or dewey. Should I use the hello light anti aging illuminator or the bye bye pores pressed?
                    Asked on 4/6/2017 by 2Mch4ya from El Centro

                    1 answer

                  • Q:

                    Hi, I would like to know that if this highlighter is the same shade as it cosmetics Your Most Beautiful You Anti-Aging Face Palette highlighter in live?

                    Thank you very much~
                    Asked on 3/23/2017 by Dandan

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thanks for your question! We can assure you that the luminizer that is in the Your Most Beautiful You Anti-Aging Face Palette is the same Hello Light Anti-Aging Powder Luminizer that is sold separately! XOXO

                      Answered on 3/24/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    this highlighter looks kind of too dark to be a highlighter for my skin. Will it be lighter than the bare minerals "fairly light"
                    Asked on 12/20/2016 by Ash from GA

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thank you for reaching out to IT! Hello Light Anti-Aging Powder Illuminizer is a light champagne toned illuminizer. IT is a great shade for a wider range of skin tones from fair to deep tan! You can try IT out in your local Ulta Beauty store! XOXO

                      Answered on 12/23/2016 by Brand Expert from IT Cosmetics
                  • Q:

                    Can you use this under foundation?
                    Asked on 9/16/2016 by lori from east durham,ny

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thank you for reaching out to us! We recommend using Hello Light Anti-Aging Powder Illuminizer on top of your foundation so IT can be seen. If you apply IT underneath your foundation you will not be able to see the radiance that you are looking for. We hope IT helps! XOXO

                      Answered on 9/20/2016 by Brand Expert from IT Cosmetics
                  • Q:

                    Hi! I'm new to IT Cosmetics and have been looking for better makeup for my engagement photos and possibly doing my own makeup for my wedding. I want an airbrushed look, but my skin type is moderately oily; especially later in the day. I want my pores to be minimized and makeup to not cake or smudge around. How would you say this illuminzer looks with professional photography? I don't plan for much flash photography (we want more natural light than anything), however our ceremony is later in the day with an evening reception.
                    Asked on 7/14/2016 by McSweeney from Wilmington, NC

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thank you so much for your question! While this is a highlighting product, the Hello Light Powder Illuminzer leaves a natural glow to the skin on the areas you want to highlight! It's subtle enough to be used in flash photography but will also be visible and stay on through out the day! Hope this helps :) XOXO

                      Answered on 7/15/2016 by Brand Expert from IT Cosmetics
                  • Q:

                    Is the hello light anti aging powder illuminizer the same thing as the it cosmetics bye bye pores airbrush hd illuminator. If not how do they differ
                    Asked on 4/18/2016 by Natalie from New brunswick, nj

                    1 answer

                    • Brand Expert

                      A:

                      Hi
                      They both do the same thing and give you the same result! One is just a loose powder and the other pressed so basically it depends on what you prefer to use!
                      XOXO

                      Answered on 4/21/2016 by Brand Expert from IT Cosmetics
                  • Q:

                    I have an oily face I have bought the hello light in cream .am I better of purchaseing the powder form one ?
                    Also what if I apply the cream and powder hello lights together would that last longer and would it stand out more
                    Asked on 3/5/2016 by Roxy from Montgomery ny

                    1 answer

                    • Brand Expert

                      A:

                      Great questions! For oily skin we do recommend the powder over the cream. You can use both together for a really Illuminizing look.
                      XOXO

                      Answered on 3/8/2016 by Brand Expert from IT Cosmetics
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