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It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini

It Cosmetics

Hello Lashes Clinically Shown 5-in-1 Mascara Mini

Item #: 2265688

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Why did IT Cosmetics create this product: To finally give women a product for their lashes that is not only clinically shown to increase both the volume and length instantly, but is also packed with lash-loving ingredients and a cutting-edge lash-enhancing serum. This 5-in-1 natural formula is also paraben-free, fragrance-free, and sulfate-free. The results are phenomenal, it's simple to use and it's a product that takes the place of 5 lash products, all in one innovative component.

What is it: Developed with leading plastic surgeons, Hello Lashes Clincally Shown 5-in-1 Mascara revolutionizes and takes the place of 5 products: 1) Your natural volumizing mascara, 2) Your conditioning, hydrating lash primer, 3) Your lash enhancing serum, 4) Your lash tint and 5) your lash comb/curler! Hello Lashes Clinically Shown 5-in-1 Mascara offers the blackest of the black color that lasts all day and never flakes or fades. The triple brush lengthens, curls and separates lashes while the innovative Magic Wand Lash Ball Detailer tip is designed to reach every last inner and outer corner lash.

Who is it for: Anyone who wants to fall in love with their lashes again! Anyone who wants a 5-in-1 multitasking natural mascara that replaces your mascara, lash volumizing/conditioning primer, lash stain, lash enhancing serum and lash curler/comb all in one. Anyone who wants thicker, longer, fuller-looking amazing lashes that they just can't help but say "hello" to every morning!

Why is it different: Clinically shown, Hello Lashes Clincally Shown 5-in-1 Mascara utilizes proprietary technology to infuse a blend of lash-enhancing and conditioning ingredients including peptides, collagen, proteins, acai, jojoba, green tea, and Vitamins A, C, E, B5. Hello Lashes Clinically Shown 5-in-1 Mascara is made in the USA, and is paraben-free, fragrance-free, phthalate-free, sulfate-free.

Starting at the base of your lashes, hold the brush horizontally then wiggle and sweep the brush up and through to the tips. Next hold the wand vertically and use the Lash Ball Detailer to add length, volume and separation to your lower lashes as well as your inner and outer corner lashes. For a more dramatic look add additional coats. It's easy to remove using soap and warm water or eye makeup remover.

Beauty tips: Here is a quick trick to use with Hello Lashes Clinically Proven 5-in-1 Mascara to get the fake eyelash look: After your eye look is complete grab a playing card or business card and place it behind your upper lashes at the base. With your Hello Lashes Clinically Proven 5-in-1 Mascara, pull the mascara wand up and through lashes, wiggling as you go. Then flip it and Go Vertical, pushing your lashes up against the card. The card will not only shield you from messing up your makeup but it will also help to fan your lashes and get them as curled as possible!
Water, Beeswax, Copernicia Cerifera (Carnauba) Wax, Dimethicone, PVP, Stearic Acid, Glyceryl Stearate SE, Sorbitan Stearate, Polybutene, Oleic Acid, Magnesium Aluminum Silicate, Cellulose Gum, Chlorphenesin, Panthenol, Ascorbyl Palmitate, Disodium EDTA, Euterpe Oleracea Fruit Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Cocoyl Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauroyl Lysine, Biotin, Serenoa Serrulata Fruit Extract, Urtica Dioica (Nettle) Extract, Equisetum Arvense Extract, Camellia Sinensis (Green Tea) Leaf Extract, Glycerin, Mysristoyl Hexapeptide-16, Arginine, Malus Domestica Fruit Cell Culture Extract, Lecithin, Phenoxyethanol, Caprylyl Glycol, Potassium Sorbate, Hexylene Glycol. May Contain: Iron Oxides (CI 77499).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsHello Lashes Clinically Shown 5-in-1 Mascara Mini
 
3.9

(based on 321 reviews)

72%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (119)
  • Long lasting (98)
  • Good pigmentation (78)
  • Good value (75)
  • Lengthens (71)

Cons

  • Flakes (25)
  • Messy (21)
  • Smudges or runs (15)
  • Wears off easily (13)
  • Difficult to apply (12)

Best Uses

  • Daily use (87)
  • Anytime (71)
  • Normal skin (22)
  • Special occasions (21)
  • Daytime (18)
    • Was this a gift?:
    • No (6)
    • Reviewer Profile:
    • Natural style (115), Classic style (104), Trendy style (25), Brand buyer (20), Budget shopper (15)
    • My Beauty Routine Takes:
    • 10 minutes (18), 30 minutes (16), 1+ hour (3)

Reviewed by 321 customers

Displaying reviews 1-10

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1.0

Dangerous!!

By Jjs

from Tuscaloosa, AL

About Me Classic Style

Verified Buyer

Pros

    Cons

    • Difficult to Apply
    • Messy

    Best Uses

      Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

      I almost poked my eye out with this awkward design. It was very thick and messy. Would not recommend.

      • Age:
      • 30-44
       
      1.0

      Nope.

      By Sugarhicups

      from Whittier, CA

      Verified Buyer

      Pros

      • Easy To Apply
      • Nope

      Cons

      • Messy
      • Too "spacey" in between lashes.

      Best Uses

      • Made corners of my eyes irritated

      Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

      Nothing is better than SUPERHERO! I mean nothing! Superhero is amazing.

      • Age:
      • 30-44
       
      1.0

      not that great

      By trace

      from ohio

      Verified Buyer

      Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

      didn't go on that great

      • Age:
      • 45-59
       
      4.0

      I would buy this agin

      By Sin

      from Minneapolis, MN

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Long Lasting

      Cons

      • Wears Off Easily

      Best Uses

        Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

        Love how it separates my lashes and makes them look longer. After several hours it started to wear off.

        • Age:
        • 30-44
         
        1.0

        No I would not buy again

        By BB

        from Modesto, Ca

        About Me Natural Style

        Verified Buyer

        Pros

          Cons

          • Messy
          • Wears Off Easily

          Best Uses

            Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

            Not worth the cost for product

            • Age:
            • 45-59
             
            5.0

            Best Mascara I've ever used!

            By Becky

            from Pensacola, Florida

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Good Value
            • Long Lasting

            Cons

              Best Uses

              • Daily Use
              • Dry Skin

              Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

              Best Mascara ever!! Goes on easily, stays on!!!

              • Age:
              • 60+
               
              5.0

              Best Mascara!!

              By LM

              from Philadelphia

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Long Lasting

              Cons

                Best Uses

                • Daily Use
                • Special Occasions

                Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                I'm a product junky and have tried a ton is mascaras. This is by far the very best mascara ever!

                • Age:
                • 30-44
                 
                3.0

                Good but not great

                By Molly

                from Texas

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation

                Cons

                • Trasfers

                Best Uses

                  Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                  This product does give you pretty good length but not so much volume. If you try and layer it past two coats, it just starts looking too heavy. But I'm okay with that since length is my priority over volume. One thing I HATE is that it smudges under your eyes. If you do not set your under eyes with powder, this transfers like crazy below your eyes. If you set your under eyes, it transfers a little but definitely isn't as bad, which is why I'm going to give it three stars and not less. I will keep the product because like I said the lengthening is good and if I set my under eye makeup it isn't that bad. I'll try layering a different mascara for the second coat to see if that a helps with the transfer.

                  • Age:
                  • 18-29
                   
                  5.0

                  Tried sample and love it

                  By Sharon

                  from Coral Springs FL

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting
                  • Versatile

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                    I always use Are They Real and I love it, however I also love iT Cosmetics and wanted to try this product. I tried the sample and love it as much as Are They Real by Benefit!!! Super!!

                    • Age:
                    • 45-59
                     
                    5.0

                    Looovvve

                    By Aly

                    from Tolleson, Az

                    About Me Natural Style

                    Verified Buyer

                    Pros

                      Cons

                        Best Uses

                        • Daily Use

                        Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                        It's a fantastic product

                        • Age:
                        • 18-29

                        Displaying reviews 1-10

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