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It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini

It Cosmetics

Hello Lashes Clinically Shown 5-in-1 Mascara Mini

Item #: 2265688

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Why did IT Cosmetics create this product: To finally give women a product for their lashes that is not only clinically shown to increase both the volume and length instantly, but is also packed with lash-loving ingredients and a cutting-edge lash-enhancing serum. This 5-in-1 natural formula is also paraben-free, fragrance-free, and sulfate-free. The results are phenomenal, it's simple to use and it's a product that takes the place of 5 lash products, all in one innovative component.

What is it: Developed with leading plastic surgeons, Hello Lashes Clincally Shown 5-in-1 Mascara revolutionizes and takes the place of 5 products: 1) Your natural volumizing mascara, 2) Your conditioning, hydrating lash primer, 3) Your lash enhancing serum, 4) Your lash tint and 5) your lash comb/curler! Hello Lashes Clinically Shown 5-in-1 Mascara offers the blackest of the black color that lasts all day and never flakes or fades. The triple brush lengthens, curls and separates lashes while the innovative Magic Wand Lash Ball Detailer tip is designed to reach every last inner and outer corner lash.

Who is it for: Anyone who wants to fall in love with their lashes again! Anyone who wants a 5-in-1 multitasking natural mascara that replaces your mascara, lash volumizing/conditioning primer, lash stain, lash enhancing serum and lash curler/comb all in one. Anyone who wants thicker, longer, fuller-looking amazing lashes that they just can't help but say "hello" to every morning!

Why is it different: Clinically shown, Hello Lashes Clincally Shown 5-in-1 Mascara utilizes proprietary technology to infuse a blend of lash-enhancing and conditioning ingredients including peptides, collagen, proteins, acai, jojoba, green tea, and Vitamins A, C, E, B5. Hello Lashes Clinically Shown 5-in-1 Mascara is made in the USA, and is paraben-free, fragrance-free, phthalate-free, sulfate-free.

Starting at the base of your lashes, hold the brush horizontally then wiggle and sweep the brush up and through to the tips. Next hold the wand vertically and use the Lash Ball Detailer to add length, volume and separation to your lower lashes as well as your inner and outer corner lashes. For a more dramatic look add additional coats. It's easy to remove using soap and warm water or eye makeup remover.

Beauty tips: Here is a quick trick to use with Hello Lashes Clinically Proven 5-in-1 Mascara to get the fake eyelash look: After your eye look is complete grab a playing card or business card and place it behind your upper lashes at the base. With your Hello Lashes Clinically Proven 5-in-1 Mascara, pull the mascara wand up and through lashes, wiggling as you go. Then flip it and Go Vertical, pushing your lashes up against the card. The card will not only shield you from messing up your makeup but it will also help to fan your lashes and get them as curled as possible!
Aqua (Water, Eau), Cera Alba / Beeswax / Cire D┬┐Abeille, Cera Carnauba / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Dimethicone, PVP, Stearic Acid, Glyceryl Stearate Se, Sorbitan Stearate, Oleic Acid, Polybutene, Phenoxyethanol, Caprylyl Glycol, Magnesium Aluminum Silicate, Cellulose Gum, Chlorphenesin Ascorbyl Palmitate, Panthenol, Potassium Sorbate, Glycerin, Disodium EDTA, Hexylene Glycol, Malus Domestica Fruit Cell Culture Extract, Hydrolyzed Wheat Protein, Serenoa Serrulata Fruit Extract, Urtica Dioica (Nettle) Extract, Arginine, Biotin, Camellia Oleifera Leaf Extract, Cocoyl Hydrolyzed Collagen, Equisetum Arvense Extract, Euterpe Oleracea Fruit Extract, Lauroyl Lysine, Simmondsia Chinensis (Jojoba) Seed Oil, Xanthan Gum, Lecithin, Myristoyl Hexapeptide - 16. May contain: Iron Oxide (CI 77499).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsHello Lashes Clinically Shown 5-in-1 Mascara Mini
 
3.9

(based on 337 reviews)

73%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (131)
  • Long lasting (106)
  • Good pigmentation (82)
  • Good value (82)
  • Lengthens (71)

Cons

  • Flakes (26)
  • Messy (21)
  • Smudges or runs (15)
  • Wears off easily (15)
  • Difficult to apply (12)

Best Uses

  • Daily use (92)
  • Anytime (71)
  • Normal skin (25)
  • Special occasions (22)
  • Daytime (18)
    • Was this a gift?:
    • No (6)
    • Reviewer Profile:
    • Natural style (126), Classic style (107), Trendy style (26), Brand buyer (20), Budget shopper (15)
    • My Beauty Routine Takes:
    • 10 minutes (18), 30 minutes (16), 1+ hour (3)

Reviewed by 337 customers

Displaying reviews 1-10

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3.0

Works pretty good

By none

from Colorado Springs, CO

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation

Cons

    Best Uses

      Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

      Love it cosmetics but I like the superhero mascara better than the hello lashes

      • Age:
      • 45-59
       
      5.0

      Just Get the Full Size

      By SaraSeantae

      from Medford, OR

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Long Lasting
      • Versatile

      Cons

        Best Uses

          Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

          I've been on the hunt for over a year for a cruelty-free mascara that won't irritate my sensitive eyes or smudge since my eye area is oily. The hunt is over and I couldn't be happier!

          • Age:
          • 18-29
           
          5.0

          Love the brush. Makes lashes longer

          By Tk

          from Sioux Falls sd

          About Me Trendy Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Value
          • Long Lasting

          Cons

            Best Uses

              Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

              Decided to try it in travel size first and love it. My lashes are difficult and go in different directions. The brush is perfect to putting my lashes more even and makes them look longer

              • Age:
              • 30-44
               
              3.0

              It's ok.

              By CandiVel

              from Rancho Cucamonga

              About Me Natural Style

              Verified Buyer

              Pros

              • Good Value
              • Long Lasting

              Cons

                Best Uses

                • Daily Use

                Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                Great volume on lashes but it did not keep them curled. It can also get clumpy easily. Other than that it's ok.

                • Age:
                • 30-44

                (0 of 1 customers found this review helpful)

                 
                1.0

                Not good at all

                By Toria

                from Mountain View, California

                Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                it does nothing that it says it will do, and it dries out really quickly

                • Age:
                • 18-29
                 
                5.0

                ☆☆Great Product♡♡

                By AURORA

                from Oklahoma

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Long Lasting

                Cons

                  Best Uses

                  • Daily Use

                  Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                  LOVE the brush on this mascara. Easily coats your lashes and last all day. The end of the brush makes easy application on bottom lashes.

                  • Age:
                  • 60+
                   
                  4.0

                  5-in-1 mascara

                  By sometime make up wearer

                  from Waynesboro, VA

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting
                  • Versatile

                  Cons

                  • Not available in brown

                  Best Uses

                  • Sensitive Skin
                  • Special Occasions

                  Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                  Like the product, but would like to have the product available in a shade of brown.

                  • Age:
                  • 45-59
                   
                  5.0

                  Love it!

                  By LongLashes

                  from Arizona

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Lengthening

                  Cons

                    Best Uses

                      Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                      I love this mascara! I was looking for something that lengthened my lashes and gave a natural look without being clumpy or too voluminous. This is great! I bought the mini size to try before I invested in the regular size. The only downside is the price of the large size--ugh!

                      • Age:
                      • 30-44
                       
                      5.0

                      Wil buy again

                      By Flifree

                      from Glen St Mary Florida

                      About Me Classic Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Long Lasting

                      Cons

                        Best Uses

                          Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                          Goes on easily

                          • Age:
                          • 45-59
                           
                          4.0

                          Woud buy again.

                          By Junebug

                          from NC

                          About Me Natural Style

                          Verified Buyer

                          Pros

                          • Easy To Apply
                          • Good Pigmentation
                          • Good Value
                          • Long Lasting
                          • Versatile

                          Cons

                          • Stains Easily

                          Best Uses

                          • Daily Use

                          Comments about It Cosmetics Hello Lashes Clinically Shown 5-in-1 Mascara Mini:

                          Would purchase again

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