skip to main content
ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Eyeliner
  • / Gel Eyeliner
ULTA Gel Eyeliner

ULTA

Gel Eyeliner

0.10 oz Item 2274271

Buy 2, get 2 FREE! Add 4 items to qualify!

Color:Black

Options

View All Options

Find in Store-

Ulta's Gel Eyeliner is a unique creamy and comforting touch to define and intensify eyes with silky velvety finish and stay-put color. Long-wearing.
Use with a brush in an easy dip-and-stroke action.
Cyclopentasiloxane, Synthetic Wax, Isododecane, Polybutene, Hydrogenated Cotton Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Ceresin, Ozokerite, Microcrystalline Wax, Tocopherol, Tin Oxide, Ascorbyl Palmitate. May Contain: Mica, Titanium Dioxide, Iron Oxides, Ultramarines, Carmine, Ferric Ferocyanide, Copper Powder, Aluminum Powder, Bronze Powder.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAGel Eyeliner
 
4.2

(based on 314 reviews)

83%

of respondents would recommend this to a friend.

Pros

  • Easy to use (126)
  • Good value (112)
  • Long lasting (93)
  • Easy to apply (90)
  • Effective (90)

Cons

  • Poor texture (22)
  • Smudges (19)
  • Not effective (18)
  • Difficult removal (12)
  • Complicated to use (10)

Best Uses

  • Daily use (112)
  • Everyday (89)
  • Women (69)
  • Going out (45)
  • On-the-go (34)
    • Reviewer Profile:
    • Budget shopper (103), Brand buyer (59), Classic style (48), Trendy style (23), Natural style (21)
    • My Beauty Routine Takes:
    • 30 minutes (90), 10 minutes (71), 1+ hour (16)
    • Was this a gift?:
    • No (19)

Reviewed by 314 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

My favorite eyeliner!

By Maddy

from Missouri

About Me Natural Style

Verified Buyer

Pros

  • Easy Removal
  • Easy To Apply
  • Good Colors
  • Good Variety of Colors
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Travel

    Comments about ULTA Gel Eyeliner:

    This works the best if applied with a silicone brush.

    (1 of 1 customers found this review helpful)

     
    5.0

    This is my GO TO

    By Savannah D.

    from Jacksonville, Florida

    About Me Trendy Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Good Colors
    • Good Pigmentation
    • Good Variety of Colors
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday

      Comments about ULTA Gel Eyeliner:

      I LOVE this eyeliner. It is cheap and works so good! I always do a heavy cat eye, and it lasts all day and into the next! I use it daily. One pan of it lasted me about eight months. Great pigmentation and doesn't fade.

       
      5.0

      If I didn't love it, I wouldn't keep buying it over and over

      By acswrite

      from Holden, MA

      About Me Classic Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Good Colors
      • Good Pigmentation
      • Good Variety of Colors
      • Long Lasting
      • Smooth Look

      Cons

      • Difficult Removal

      Best Uses

      • Everyday
      • Going Out
      • Sensitive Eyes
      • Travel

      Comments about ULTA Gel Eyeliner:

      I thought black rim liner was a bit much at my age, so I switched to the bronze a year or so ago. It gives definition without a harsh look. I also use bronze and green eyeshadow to bring out the green in my hazel eyes.
      I love this stuff.

       
      5.0

      I would buy this product again

      By Dorothy

      from Pennsylvania

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy Removal
      • Easy To Apply
      • Good Pigmentation
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out

        Comments about ULTA Gel Eyeliner:

        I accidentally left the lid off and it was still moist a day later. Really goes on smooth and I can easily fix mistakes before it sets.

         
        5.0

        Loved it

        By Nana

        from Holden, MA

        About Me Classic Style

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Good Pigmentation
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday
          • Going Out

          Comments about ULTA Gel Eyeliner:

          It is so smooth and easy to apply, I loved it! It is my favorite for life!

           
          5.0

          Great Eyeliner

          By Michele

          from Defiance, MO

          About Me Classic Style

          Verified Buyer

          Pros

          • Easy Removal
          • Easy To Apply
          • Good Colors
          • Good Variety of Colors
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Going Out

            Comments about ULTA Gel Eyeliner:

            I use quite a few Ulta brand products and find this as good or better than more expensive brands and when on special pricing it is an amazing deal.

            It applies smoothly and easily and stays well during the day. Occasionally I do apply another coat in the evening but could get by without.

             
            5.0

            Smooth dark brown liner

            By Kj

            from Greensboro

            About Me Classic Style

            Verified Buyer

            Pros

            • Good Pigmentation
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Going Out

              Comments about ULTA Gel Eyeliner:

              This gel liner is so smooth and has a lot of staying power. Very happy with my purchase.

               
              5.0

              Love it

              By Chanelle

              from West Covina, ca

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday

                Comments about ULTA Gel Eyeliner:

                I've tried so many expensive gels and I always come back to this one. Doesn't dry out fast and is so easy to apply. I use the real techniques square detail brush when I use this gel

                 
                5.0

                Nice product. Same quality, better price than competition.

                By Relaxedgirl

                from Boonton, NJ

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy Removal
                • Easy To Apply
                • Good Colors
                • Good Pigmentation
                • Good Variety of Colors
                • Long Lasting
                • Smooth Look

                Cons

                  Best Uses

                    Comments about ULTA Gel Eyeliner:

                    Same as the higher end products without the high price

                     
                    5.0

                    Easy to use for a great cat-eye

                    By Divine Dash

                    from Maryland

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Easy Removal
                    • Easy To Apply
                    • Good Colors
                    • Good Pigmentation
                    • Long Lasting
                    • Smooth Look

                    Cons

                      Best Uses

                      • Everyday
                      • Going Out
                      • Sensitive Eyes

                      Comments about ULTA Gel Eyeliner:

                      This is an easy to use gel eyeliner, that is affordable and highly pigmented. I use an angled MAC brush to apply and voila, cat eye! I like that it's not as dark as black, but it still stands out to make your eyes pop.

                      Displaying reviews 1-10

                      Back to top

                      Previous | Next »

                      Q&A

                      Product Q&A

                      Ask a question

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      12 Questions | 12 Answers
                      Displaying questions 1-10Previous | Next »
                      • Q:

                        Do you use this on the top or bottom of your eye? Can it be used on both?
                        Asked on 6/30/2017 by Novice Make Up Girl from undisclosed

                        1 answer

                        • Staff Expert

                          A:

                          You can use it along your top and/or bottom lashline, depending on your preference.

                          Answered on 7/11/2017 by Staff Expert from Ulta Beauty
                      • Q:

                        Are Ultra products cruelty free?
                        Asked on 6/13/2017 by Kalen from Austin Texas

                        1 answer

                        • Staff Expert

                          A:

                          Yes, all ULTA brand products are cruelty-free and never tested on animals. :-)

                          Answered on 7/11/2017 by Staff Expert from Ulta Beauty
                      • Q:

                        Is the Product Waterproof?
                        Asked on 6/18/2016 by Teen Queen from Barstow, CA

                        1 answer

                        • Staff Expert

                          A:

                          ULTA Gel Eyeliner features a long wearing formula. It does not feature a waterproof claim.

                          Answered on 6/21/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Does this product dry matte?
                        Asked on 1/24/2016 by Olivia from Schuylkill Haven, US

                        1 answer

                        • Staff Expert

                          A:

                          It depends on the shade. The Black and Brown shades are matte. The Plum, Charcoal and Bronze shades are shimmer.

                          Answered on 1/27/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Is this a good product to use if you have oily eyelids?
                        Asked on 8/2/2015 by Alyssa

                        1 answer

                      • Q:

                        How many ounces are in this product?
                        Asked on 7/19/2015 by Noko

                        1 answer

                        • Staff Expert

                          A:

                          ULTA Gel Eye Liner is 0.1 oz.

                          Answered on 7/27/2015 by Staff Expert from ULTA Beauty
                      • Q:

                        Is this hypoallergenic?
                        Asked on 3/5/2015 by Katie from Seattle Area, WA

                        1 answer

                        • Staff Expert

                          A:

                          We do not claim that ULTA Gel Eye Liner is hypoallergenic, since the testing required to make this claim has not been performed.

                          Answered on 3/11/2015 by Staff Expert from ULTA.com
                      • Q:

                        What are the ingredients in this product? Does it contain parabens or laurel/laureth sulfates?
                        Asked on 3/5/2015 by Healthy Glow from PA

                        1 answer

                        • Staff Expert

                          A:

                          All shades are paraben-free and sulfate-free. Ingredients may vary slightly by shade.

                          Cyclopentasiloxane, Synthetic Wax, Isododecane, Polybutene, Hydrogenated Cotton Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Ceresin, Ozokerite, Microcrystalline Wax, Tocopherol, Tin Oxide, Ascorbyl Palmitate. May Contain: Mica, Titanium Dioxide, Iron Oxides, Ultramarines, Carmine, Ferric Ferocyanide, Copper Powder, Aluminum Powder, Bronze Powder.

                          Answered on 3/11/2015 by Staff Expert from ULTA.com
                      • Q:

                        Is this Gluten-Free?
                        Asked on 12/26/2014 by Cherri from Bakersfield, ca

                        1 answer

                        • Staff Expert

                          A:

                          We do not claim that this product is gluten-free.

                          Answered on 1/12/2015 by Staff Expert from ULTA.com
                      • Q:

                        Is this safe with contact lens?
                        Asked on 10/24/2014 by Twinsmama from Mn

                        1 answer

                        • Staff Expert

                          A:

                          Yes, ULTA Gel Eye Liner is safe for contact lens wearers.

                          Answered on 10/27/2014 by Staff Expert from ULTA.com
                      Displaying questions 1-10Previous | Next »

                      Do you have a question about this product?