skip to main content
ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Mascara
  • / Fully Charged Magnetic Mascara
PÜR Fully Charged Magnetic Mascara

PÜR

Fully Charged Magnetic Mascara

Item #: 2299690 Size: 0.52 oz

Ask a Question
This anti-aging mascara formula contains a revolutionary positively charged matrix that attracts to each individual lash to strengthen, thicken, lengthen and separate for unparalleled performance.

Benefits:
  • Unique Magnetic Force Formula wraps a positively charged elastic veil around each lash to lift and separate while adding maximum volume without clumping.
  • Fortified with a specialized blend of provitamin B5 and Biotinoyl Tripeptide-1 to help condition and strengthen to prevent lash loss.
  • Carnauba and beeswax set lashes to maintain precise definition all day or all night.
Begin by placing the brush wand at the base of lashes then hold for a few seconds to set. Wiggle the wand in a back and forth motion and repeat to build. Use the wand vertically to apply to the lower lash line.

Pro tip: To prevent drying out the mascara, do not pump wand. Replace every 3 months.
Aqua, Cera Alba (Beeswax), Cyclopentasiloxane, Copernicia Cerifera (Carnauba) Wax, Alcohol Denat., Palmitic Acid, Nylon-12, VP/Eicosene Copolymer, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Glycerin, Polybutene, Biotinoyl Tripeptide-1, Panthenol, Ascorbyl Palmitate, Polyquaternium-10, Polyvinyl Alcohol, VP/VA Copolymer, Aminomethyl Propanediol, Ethylhexylglycerin, Propylene Glycol, Phenoxyethanol, Iron Oxides (CI 77499).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
PÜRFully Charged Magnetic Mascara
 
4.1

(based on 170 reviews)

77%

of respondents would recommend this to a friend.

Pros

  • Adds volume (124)
  • Lengthens (108)
  • Great brush (104)
  • Applies evenly (93)
  • Defines & separates (93)

Cons

  • Flakes (24)
  • Difficult to remove (18)
  • Sticky texture (16)
  • Smudges or runs (10)
  • Dries out quickly (7)

Best Uses

  • Anytime (119)
  • Daytime (31)
  • Going out (25)
    • Reviewer Profile:
    • Natural style (62), Classic style (61), Trendy style (22)

Reviewed by 170 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
4.0

Would buy again

By Mothership

from Georgia

About Me Classic Style

Verified Buyer

Pros

  • Applies Evenly
  • Great Brush
  • Lengthens

Cons

    Best Uses

    • Anytime

    Comments about PÜR Fully Charged Magnetic Mascara:

    I needed something for sensitive eyes. It works pretty well

     
    5.0

    WOW

    By Mascara junkie

    from Minneapolis

    About Me Classic Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Great Brush
    • Lengthens

    Cons

      Best Uses

      • Anytime
      • Daytime
      • Going Out

      Comments about PÜR Fully Charged Magnetic Mascara:

      My new favorite! I have tried almost every single prestige mascara and some drugstore. I have several that I like but this is by far the best. I have had so many comments on my lashes. Bigger, thicker, longer, more dramatic, no smudging or flaking. I never have any sensitivities such as itching or burning so I can not attest to that. I just purchased my second tube. Only "slight" complaint is that for me it did seem to dry out faster than normal. No worries, I used my tried and true trick and add a couple drops of contact solution. About 1-2 drops a day keeps the formula fresh and non thickening, and gets me an extra 3 weeks of use. Love.

       
      5.0

      Perfect lashes, every time!

      By Lalashley

      from Hollywood, ca

      About Me Classic Style

      Verified Buyer

      Pros

      • Adds Volume
      • Defines & Separates
      • Great Brush
      • Lengthens

      Cons

      • Difficult To Remove

      Best Uses

      • Anytime
      • Daytime
      • Going Out

      Comments about PÜR Fully Charged Magnetic Mascara:

      This mascara is amazing for every day of the year! The only time I wouldn't recommend it is if you are going for a subtle, natural look. This mascara is awesome. I wont use any other kind :)

       
      5.0

      I will never wear any other mascara. Its awseome

      By Kecia

      from Hillsboro tx

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush
      • Lengthens

      Cons

        Best Uses

        • Anytime
        • Daytime
        • Going Out

        Comments about PÜR Fully Charged Magnetic Mascara:

        I use this mascara every day. My lashes look fabulous

         
        5.0

        I will love this mascara! I will be buying this forever!

        By Na

        from Falkville al 35622

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Applies Evenly
        • Defines & Separates
        • Doesn't Clump
        • Great Brush
        • Lengthens

        Cons

          Best Uses

          • Daytime

          Comments about PÜR Fully Charged Magnetic Mascara:

          So far I love it! I have been using this product for 3 months and I will not change. It's wonderful and doesn't burn my eyes if I get a little in it.

           
          4.0

          I woulf buy this product again.

          By Ps

          from Fayetteville, NC

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Great Brush
          • Lengthens

          Cons

          • Dries Out Quickly

          Best Uses

          • Anytime

          Comments about PÜR Fully Charged Magnetic Mascara:

          I love the product but it seems to dry out fast and I have to replace it faster than I would like.

           
          5.0

          Great mascara

          By Teacher

          from Buford, Ga

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Great Brush

          Cons

            Best Uses

            • Anytime

            Comments about PÜR Fully Charged Magnetic Mascara:

            .

             
            5.0

            LOVE IT!

            By Kashli

            from Atlanta, GA

            About Me Natural Style

            Verified Reviewer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Great Brush
            • Lengthens

            Cons

              Best Uses

                Comments about PÜR Fully Charged Magnetic Mascara:

                I received this using one of Ulta's coupons and was surprised by how much I loved it. It does an amazing job when it come to lengthening and volumizing. I'd definitely purchase this in the future.

                 
                5.0

                Loved this product!

                By Zlady

                from Romeo Michigan

                About Me Classic Style

                Verified Buyer

                Pros

                • Adds Volume
                • Applies Evenly
                • Defines & Separates
                • Great Brush

                Cons

                  Best Uses

                  • Daytime
                  • Going Out

                  Comments about PÜR Fully Charged Magnetic Mascara:

                  Apply as they instruct and you will love it!

                  (1 of 1 customers found this review helpful)

                   
                  5.0

                  This is my second time to buy it. So worth it!

                  By Barbara

                  from Dallas Texas

                  About Me Trendy Style

                  Verified Buyer

                  Pros

                  • Adds Volume
                  • Applies Evenly
                  • Defines & Separates
                  • Doesn't Clump
                  • Great Brush
                  • Lengthens

                  Cons

                    Best Uses

                    • Anytime
                    • Daytime
                    • Going Out

                    Comments about PÜR Fully Charged Magnetic Mascara:

                    I love it! Looks amazing!

                    Displaying reviews 1-10

                    Back to top

                    Previous | Next »