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Living Proof Full Shampoo

Living Proof

Full Shampoo

8.0 oz

Item #: 2233460

Special Free Gift with Purchase! Click for Offer Details

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GIFT WITH PURCHASE

FREE Restore Mask Treatment 1 oz. with any $24 Living Proof purchase (offer valid 1/8/17-1/28/17 or while supplies last)

FREE Restore Mask Treatment w/any $24 Living Proof purchase

Traditional volumizing shampoos strip the hair with harsh sulfates in an attempt to provide volume. This can actually make hair more oily and weighed down, as the scalp tries to replenish the natural oils. Full Shampoo is powered by Living Proof's gentle, sulfate-free surfactant system and their patented Healthy Hair Molecule (OFPMA) which:

  • Weightlessly prepares hair for maximum fullness
  • Allows the surfactants to cleanse more efficiently for thoroughly clean hair without stripping
  • Removes residue for natural fullness and body
  • Creates a weightless shield that repels dirt and oil to keep hair cleaner, longer


For fine hair.  Sulfate-free, silicone free, oil-free. Safe for color and chemically treated hair.

Apply Full Shampoo to wet hair. Massage into a rich lather, focusing on the roots. Rinse. Follow with Full Conditioner.
Water/Eau/Aqua, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate (Cleansing Agent), Decyl Glucoside, Lactamide MEA, Octafluoropentyl Methacrylate (OFPMA), Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerithrityl Tetrastearate, PEG-7 Glyceryl Cocoate, Polyquaternium-47, PEG-200 Hydrogenated Glyceryl Palmate, Citric Acid, Potassium Sorbate, Propanediol, Methylchloroisothiazolinone, Tetrasodium EDTA, Ethylhexylglycerin, Methylisothiazolinone, Fragrance/Parfum, Limonene, Hexyl Cinnamal, Linalool, Citronellol, Butylphenyl Methylpropional, Magnesium Chloride, Magnesium Nitrate.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Living ProofFull Shampoo
 
4.4

(based on 390 reviews)

87%

of respondents would recommend this to a friend.

Pros

  • Adds volume (278)
  • Cleans thoroughly (276)
  • Lathers well (246)
  • Gentle (217)
  • Great smell (195)

Cons

  • Doesn't work (30)
  • Dries hair out (23)
  • Doesn't lather well (13)
  • Smells bad (12)
  • Pricey / poor value (10)

Best Uses

  • Fine hair (227)
  • Daily use (162)
  • Oily hair (49)
  • Thick hair (28)
  • Curly hair (13)
    • Was this a gift?:
    • No (3)
    • Hair Type:
    • Straight hair (251), Wavy hair (102), Very curly hair (9)
    • Reviewer Profile:
    • Beauty conscious (184), Survivalist / minimalist (100), Product junkie (65), Grandparent (4), Professional stylist (4)

Reviewed by 390 customers

Displaying reviews 1-10

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5.0

Love the smell and the results

By Pmwoolum

from Lexington, KY

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Volume
  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Improves Hair Health
  • Lathers Well

Cons

    Best Uses

    • Daily Use

    Comments about Living Proof Full Shampoo:

    One of my favorite shampoos and I use it in conjunction with the conditioner.

    • Hair Type:
    • Straight Hair
     
    5.0

    Well worth the price

    By Lauren Nicole

    from White Plains, NY

    About Me Beauty Conscious

    Verified Reviewer

    Pros

    • Adds Volume
    • Cleans Thoroughly
    • Gentle
    • Great Smell
    • Lathers Well

    Cons

    • Expensive

    Best Uses

    • Thinner Hair

    Comments about Living Proof Full Shampoo:

    I have thin, wavy, somewhat coarse and frizzy, color-treated hair and I love this shampoo. It's pricey, which I hate, but it makes my hair look and feel so great without stripping my color. Lathers great for a sulfate-free shampoo!

    • Hair Type:
    • Wavy Hair
     
    5.0

    Loved it!

    By Ash

    from RI

    About Me Product Junkie

    Verified Buyer

    Pros

    • Adds Shine
    • Adds Volume
    • Cleans Thoroughly
    • Gentle
    • Great Smell
    • Improves Hair Health

    Cons

    • Doesn't Lather Well

    Best Uses

    • Daily Use
    • Thinner Hair

    Comments about Living Proof Full Shampoo:

    I have a weave and this product is definitely weave friendly! It smells amazing and def added volume!

    • Hair Type:
    • Straight Hair
     
    5.0

    I love this product.

    By Sally

    from Norman, Oklahoma

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Adds Volume
    • Cleans Thoroughly
    • Lathers Well

    Cons

      Best Uses

      • Daily Use
      • Thinner Hair

      Comments about Living Proof Full Shampoo:

      I use it every day. It does not weigh my fine hair down and it only takes a little to get a full lather.

      • Hair Type:
      • Very Curly Hair
       
      5.0

      Shampoo

      By dog lover

      from Summerfield, Fl

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Adds Volume

      Cons

        Best Uses

        • Thinner Hair

        Comments about Living Proof Full Shampoo:

        Gives hair volume and shine

        • Hair Type:
        • Straight Hair
         
        5.0

        Awesome!

        By Barb H.

        from Portland, Or

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Volume

        Cons

          Best Uses

          • Thinner Hair

          Comments about Living Proof Full Shampoo:

          Love this product for my thin, fine hair.

          • Hair Type:
          • Straight Hair
           
          5.0

          Love this product

          By blueskkyy1

          from RI

          About Me Minimalist

          Verified Buyer

          Pros

          • Adds Volume

          Cons

            Best Uses

            • Thinner Hair

            Comments about Living Proof Full Shampoo:

            I love this product.

            • Hair Type:
            • Straight Hair

            (0 of 1 customers found this review helpful)

             
            5.0

            Highly recommend for thin, fine hair!

            By JJ

            from Oklahoma City, OK

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Shine
            • Adds Volume
            • Cleans Thoroughly
            • Gentle
            • Great Smell
            • Improves Hair Health
            • Lathers Well

            Cons

              Best Uses

              • Thinner Hair

              Comments about Living Proof Full Shampoo:

              This product is amazing! Other volumizing products end up making my hair look dry and brittle after prolonged use, but Living proof has actually made my hair healthier and more voluminous.

              • Hair Type:
              • Straight Hair

              (0 of 1 customers found this review helpful)

               
              1.0

              Will not purchase again!

              By Amber

              from Burlington

              About Me Product Junkie

              Verified Buyer

              Pros

                Cons

                • Dries Hair Out

                Best Uses

                • Thinner Hair

                Comments about Living Proof Full Shampoo:

                Dried out my hair. Definitely not for color processed hair!

                • Hair Type:
                • Wavy Hair
                 
                5.0

                I have used this shampoo and mousse for about 6 or 7 years.

                By Jan Page

                from Wagoner Oklahoma

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Volume
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Thicker Hair

                  Comments about Living Proof Full Shampoo:

                  It helps my very fine hair have volume and hold my setting quite well. I have used it ever since it first came out and not many people were willing to buy it. My beautician was impressed with it as wel.

                  • Hair Type:
                  • Straight Hair

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  20 Questions | 20 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    I had extremely thick hair. I had my haircut and the stylist thinned my hair out way to much. I was wondering will this shampoo help me with hair that has been thinned? I am seeing spots in my hair from this. Will the shampoo help with the thinned spots that I am seeing?
                    Asked on 10/4/2016 by Shan

                    1 answer

                    • Brand Expert

                      A:

                      Full shampoo is a gentle, yet thoroughly cleansing shampoo that transforms fine, flat hair to look, feel and behave like naturally full, thick hair. The shampoo will fullness and body to your hair overall.

                      Answered on 10/13/2016 by Brand Expert from Living Proof
                  • Q:

                    I have very fine hair. I do color it and it is frizzy if I blow dry it, thus I flat iron it (due to flyaways and breakage). It has some breakage as well although I wouldn't call it highly damaged, but it is color treated and flat ironed every day. I want soft hair that is full but not frizzy and isn't oily just have one day without washing. Plus I want it to smell good! Which line should I use? I feel like I should be using two different ones at the same time. Should I use shampoo and conditioner from one line and leave in conditioner or styling cream of another? Restore or Full or regular?
                    Asked on 7/26/2016 by JennyMac from Auburn, AL

                    1 answer

                    • Brand Expert

                      A:

                      We recommend using the Timeless Pre-Shampoo Treatment, Shampoo, Conditioner and Mousse, along with the Restore Instant Protection Spray for heat styling.This combination will help fortify and strengthen your hair, while also locking in the color, and the Restore Instant Protection Spray will help protect against further heat damage.

                      Answered on 7/29/2016 by Brand Expert from Living Proof
                  • Q:

                    I have dry colored fine hair .I use the frizz shampoo and the one for fine hair.Is there a shampoo for fine frizzy hair that is colored?
                    Asked on 4/1/2016 by babydoll from ny

                    1 answer

                    • Staff Expert

                      A:

                      If reducing frizz is your main concern, No Frizz is your best option! It is color-safe.

                      Answered on 4/1/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this leave hair dry. If so, what other shampoo would u recommendgi
                    Asked on 3/4/2016 by Giggi from Fort lauderdale

                    1 answer

                    • Staff Expert

                      A:

                      This shampoo thoroughly cleanses the hair without stripping away moisture.

                      Answered on 3/7/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    have fine hair thining will this work
                    Asked on 2/4/2016 by woody from thonotosassa fl 33592

                    1 answer

                    • Staff Expert

                      A:

                      Yes, it transforms fine, flat hair to look, feel and behave like naturally full, thick hair. :-)

                      Answered on 2/5/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    I just had my hair professionally colored to a dark red, is this safe to use on my hair? Will it help with fading?
                    Asked on 12/29/2015 by Panda

                    1 answer

                    • Staff Expert

                      A:

                      This and all Living Proof products are formulated to be safe to use on color-treated hair. Full Shampoo is free of sulfates, oil, and silicones for vibrant, healthy hair.

                      Answered on 12/30/2015 by Staff Expert from Ulta Beauty
                  • Q:

                    Does the large size include the pump?
                    Asked on 7/24/2015 by Susan from Northern California

                    1 answer

                    • Staff Expert

                      A:

                      Yes, the 24 oz. size features a pump dispenser.

                      Answered on 7/28/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    Will this product change my silver white hair color?
                    Asked on 7/23/2015 by dot

                    1 answer

                    • Staff Expert

                      A:

                      Full Shampoo is color-safe and will not have any adverse effect on hair color. It features a colorless, dye-free formula.

                      Answered on 7/28/2015 by Staff Expert from ULTA Beauty
                  • Q:

                    I have colored treated hair which is thin and naturally curly. When I let my hair dry naturally it is so frizzy.
                    I try not to flat iron it because it dries it out more.
                    Help! Which products should I be using?
                    Asked on 5/18/2015 by MARY

                    1 answer

                  • Q:

                    I'm looking for a good clarifying shampoo, but would like it to be sulfate free, if that's even possible. Would this be a good clarifying shampoo for me?
                    Asked on 5/17/2015 by Little Red from WA

                    1 answer

                    • Staff Expert

                      A:

                      Full Shampoo is powered by Living Proof's sulfate-free surfactant system and patented Healthy Hair Molecule (OFPMA), which removes residue and repels dirt and oil.

                      Answered on 5/19/2015 by Staff Expert from ULTA Beauty
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