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Living Proof Full Shampoo

Living Proof

Full Shampoo

8.0 oz

Item #: 2233460

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Living Proof Full Shampoo is a gentle, yet thoroughly cleansing shampoo that helps to transform fine, flat hair to look, feel and behave like naturally full, thick hair. Powered by Living Proof's patented Healthy Hair Molecule (OFPMA), Full Shampoo is the first step to:
  • Removing residue for natural fullness and body
  • Helping to repel dirt and oil to keep hair cleaner, longer
  • Preparing hair for maximum fullness

Full Shampoo is ideal for fine, flat hair. It is sulfate-free and silicone-free. Safe and formulated for color and chemically treated hair. The Full System transforms fine, flat hair to look and behave like naturally full, thick hair.

Before & After - Click here!
Apply Full Shampoo to wet hair. Massage into a rich lather, focusing on roots. Rinse. Follow with Full Conditioner.
Water/Eau/Aqua, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Decyl Glucoside, Lactamide MEA, Octafluoropentyl Methacrylate (OFPMA), Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerithrityl Tetrastearate, PEG-7 Glyceryl Cocoate, Polyquaternium-47, PEG-200 Hydrogenated Glyceryl Palmate, Citric Acid, Potassium Sorbate, Propanediol, Methylchloroisothiazolinone, Tetrasodium EDTA, Ethylhexylglycerin, Methylisothiazolinone, Fragrance/Parfum, Limonene, Hexyl Cinnamal, Linalool, Citronellol, Butylphenyl Methylpropional, Magnesium Chloride, Magnesium Nitrate.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Living ProofFull Shampoo
 
4.4

(based on 432 reviews)

86%

of respondents would recommend this to a friend.

Pros

  • Adds volume (312)
  • Cleans thoroughly (307)
  • Lathers well (275)
  • Gentle (238)
  • Great smell (223)

Cons

  • Doesn't work (35)
  • Dries hair out (24)
  • Doesn't lather well (16)
  • Smells bad (14)
  • Pricey / poor value (11)

Best Uses

  • Fine hair (251)
  • Daily use (181)
  • Oily hair (54)
  • Thick hair (31)
  • Curly hair (13)
    • Was this a gift?:
    • No (3)
    • Hair Type:
    • Straight hair (275), Wavy hair (119), Very curly hair (10)
    • Reviewer Profile:
    • Beauty conscious (205), Survivalist / minimalist (114), Product junkie (70), Grandparent (4), Professional stylist (4)

Reviewed by 432 customers

Displaying reviews 1-10

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1.0

Not what I expected at all

By Meghan

from St. Louis, MO

About Me Product Junkie

Pros

  • Great Smell

Cons

  • Doesn't Lather Well
  • Greasy
  • Ineffective

Best Uses

    Comments about Living Proof Full Shampoo:

    I use the living proof dry shampoo and I am a huge fan! I was really excited to try out this shanpoo because I had heard such great things! I was disappointed with my first use because the shampoo was straight liquid and did not layer up very well. My hair was immediately greasy the very next day (it typically does not get greasy until after a day and a half). I thought I would try it out again, but got the same results every time. I was not expecting the product to be like this and I was disappointed with the outcome (especially because this product got so much hype).

    • Hair Type:
    • Straight Hair
     
    5.0

    Love it!!

    By Cathy

    from CO

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Adds Shine
    • Adds Volume
    • Cleans Thoroughly
    • Gentle
    • Great Smell

    Cons

      Best Uses

      • Daily Use
      • Thinner Hair

      Comments about Living Proof Full Shampoo:

      I tried the travel size and just love the volume it gives to my hair.

      • Hair Type:
      • Straight Hair
       
      5.0

      Love this product!

      By Mommy23

      from Statesville NV

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Adds Shine
      • Adds Volume
      • Cleans Thoroughly
      • Great Smell
      • Improves Hair Health
      • Lathers Well

      Cons

        Best Uses

        • Thinner Hair

        Comments about Living Proof Full Shampoo:

        Love this shampoo!!

        • Hair Type:
        • Straight Hair
         
        2.0

        Not for me :(

        By Renee

        from Illinos

        About Me Beauty Conscious

        Verified Buyer

        Pros

          Cons

          • Dries Hair Out

          Best Uses

            Comments about Living Proof Full Shampoo:

            Made my hair super dry and frizzy. Really disappointed

            • Hair Type:
            • Very Curly Hair
             
            5.0

            I love this shampoo

            By Colonial Girl

            from Williamsburg, VA

            About Me Minimalist

            Verified Buyer

            Pros

            • Adds Volume
            • Great Smell

            Cons

              Best Uses

              • Thinner Hair

              Comments about Living Proof Full Shampoo:

              This is a great shampo if you have thin hair. Lather your hair and let it sit for a minute or two before rinsing it out. It's concentrated so you don't need a lot. My last bottle lasted for 6 months. Follow up with the 5 in 1 style treatment. You won't be disappointed.

              • Hair Type:
              • Straight Hair
               
              5.0

              This shampoo has transformed my hair

              By JulieBColorado

              from Colorado Springs

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Adds Shine
              • Adds Volume
              • Cleans Thoroughly
              • Great Smell
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                • Daily Use
                • Oily Hair
                • Thinner Hair

                Comments about Living Proof Full Shampoo:

                I have been using the shampoo for about a year and it has transformed my hair. My hair is thicker and healthier. Highly recommend!

                • Hair Type:
                • Straight Hair
                 
                5.0

                Great for thick, fine hair, especially in a dry climate

                By BJ

                from Las Cruces, NM

                About Me Minimalist

                Verified Buyer

                Pros

                • Adds Shine
                • Adds Volume
                • Cleans Thoroughly
                • Gentle
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Daily Use
                  • Thicker Hair

                  Comments about Living Proof Full Shampoo:

                  Great for thick, fine hair, especially in a dry climate

                  • Hair Type:
                  • Straight Hair
                   
                  2.0

                  do not like the smell

                  By blue

                  from detroit,

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Adds Volume

                  Cons

                  • Smells Bad

                  Best Uses

                  • Daily Use
                  • Thinner Hair

                  Comments about Living Proof Full Shampoo:

                  none

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  Love this product, hair has a lot more body when I blow dry

                  By Twin One

                  from Las Vegas, Nevada

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Adds Volume
                  • Cleans Thoroughly
                  • Gentle

                  Cons

                    Best Uses

                    • Thinner Hair

                    Comments about Living Proof Full Shampoo:

                    One of your sales associates told me about this product a month or so ago; at that time I bought the mousse and absolute love it; When I was about out of shampoo, I decided to try the Living Proof; love all of their products.

                    • Hair Type:
                    • Wavy Hair
                     
                    4.0

                    Nice shampoo to use for fullness

                    By Mrs

                    from South Charleston

                    About Me Minimalist

                    Verified Buyer

                    Pros

                    • Adds Shine
                    • Adds Volume
                    • Cleans Thoroughly
                    • Gentle
                    • Lathers Well

                    Cons

                      Best Uses

                      • Daily Use
                      • Thinner Hair

                      Comments about Living Proof Full Shampoo:

                      I use it once a day

                      • Hair Type:
                      • Straight Hair

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      24 Questions | 24 Answers
                      Displaying questions 1-10Previous | Next »
                      • Q:

                        Is this shampoo Gluten-Free? Or free of any wheat, oat, or rye?
                        Asked on 6/3/2017 by Thalia from Las Vegas, Nevada

                        1 answer

                        • Brand Expert

                          A:

                          All of our products are gluten free. We do use a wheat protein in some of our products but it is free of native gluten. Full shampoo does contain that wheat protein!

                          Answered on 6/4/2017 by Brand Expert from Living Proof
                      • Q:

                        Will this shampoo straighten and thicken hair?
                        Asked on 2/9/2017 by Larry from Langhorne PA

                        1 answer

                        • Brand Expert

                          A:

                          The full shampoo with help make the hair fuller but does not have any straighten capabilities.

                          Answered on 2/16/2017 by Brand Expert from Living Proof
                      • Q:

                        Is the shampoo supposed to cause a lot of hair shed, only used it 4 time in a two week span? I've used baby shampoo before trying this. I'm 22 with Asian oily hair. My hair gotten thinner due to hair loss.
                        Asked on 2/1/2017 by ��

                        1 answer

                        • Brand Expert

                          A:

                          Please contact Living Proof directly

                          Answered on 2/16/2017 by Brand Expert from Living Proof
                      • Q:

                        Is this product gentle enough for daily use?
                        Asked on 12/23/2016 by bean

                        1 answer

                        • Brand Expert

                          A:

                          Our Full line is our most gentle line, we recommend to not wash your hair daily.

                          Answered on 2/16/2017 by Brand Expert from Living Proof
                      • Q:

                        I had extremely thick hair. I had my haircut and the stylist thinned my hair out way to much. I was wondering will this shampoo help me with hair that has been thinned? I am seeing spots in my hair from this. Will the shampoo help with the thinned spots that I am seeing?
                        Asked on 10/4/2016 by Shan

                        1 answer

                        • Brand Expert

                          A:

                          Full shampoo is a gentle, yet thoroughly cleansing shampoo that transforms fine, flat hair to look, feel and behave like naturally full, thick hair. The shampoo will fullness and body to your hair overall.

                          Answered on 10/13/2016 by Brand Expert from Living Proof
                      • Q:

                        I have very fine hair. I do color it and it is frizzy if I blow dry it, thus I flat iron it (due to flyaways and breakage). It has some breakage as well although I wouldn't call it highly damaged, but it is color treated and flat ironed every day. I want soft hair that is full but not frizzy and isn't oily just have one day without washing. Plus I want it to smell good! Which line should I use? I feel like I should be using two different ones at the same time. Should I use shampoo and conditioner from one line and leave in conditioner or styling cream of another? Restore or Full or regular?
                        Asked on 7/26/2016 by JennyMac from Auburn, AL

                        1 answer

                        • Brand Expert

                          A:

                          We recommend using the Timeless Pre-Shampoo Treatment, Shampoo, Conditioner and Mousse, along with the Restore Instant Protection Spray for heat styling.This combination will help fortify and strengthen your hair, while also locking in the color, and the Restore Instant Protection Spray will help protect against further heat damage.

                          Answered on 7/29/2016 by Brand Expert from Living Proof
                      • Q:

                        I have dry colored fine hair .I use the frizz shampoo and the one for fine hair.Is there a shampoo for fine frizzy hair that is colored?
                        Asked on 4/1/2016 by babydoll from ny

                        1 answer

                        • Staff Expert

                          A:

                          If reducing frizz is your main concern, No Frizz is your best option! It is color-safe.

                          Answered on 4/1/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Does this leave hair dry. If so, what other shampoo would u recommendgi
                        Asked on 3/4/2016 by Giggi from Fort lauderdale

                        1 answer

                        • Staff Expert

                          A:

                          This shampoo thoroughly cleanses the hair without stripping away moisture.

                          Answered on 3/7/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        have fine hair thining will this work
                        Asked on 2/4/2016 by woody from thonotosassa fl 33592

                        1 answer

                        • Staff Expert

                          A:

                          Yes, it transforms fine, flat hair to look, feel and behave like naturally full, thick hair. :-)

                          Answered on 2/5/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        I just had my hair professionally colored to a dark red, is this safe to use on my hair? Will it help with fading?
                        Asked on 12/29/2015 by Panda

                        1 answer

                        • Staff Expert

                          A:

                          This and all Living Proof products are formulated to be safe to use on color-treated hair. Full Shampoo is free of sulfates, oil, and silicones for vibrant, healthy hair.

                          Answered on 12/30/2015 by Staff Expert from Ulta Beauty
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