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Living Proof Full Shampoo

Living Proof

Full Shampoo

8.0 oz

Item #: 2233460

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GIFT WITH PURCHASE

FREE sample Perfect Hair Day Night Cap with any $24 Living Proof purchase (offer valid 9/25/16-10/22/16 or while supplies last)

FREE sample Perfect Hair Day Night Cap w/any $24 Living Proof purchase

Traditional volumizing shampoos strip the hair with harsh sulfates in an attempt to provide volume. This can actually make hair more oily and weighed down, as the scalp tries to replenish the natural oils. Full Shampoo is powered by Living Proof's gentle, sulfate-free surfactant system and their patented Healthy Hair Molecule (OFPMA) which:

  • Weightlessly prepares hair for maximum fullness
  • Allows the surfactants to cleanse more efficiently for thoroughly clean hair without stripping
  • Removes residue for natural fullness and body
  • Creates a weightless shield that repels dirt and oil to keep hair cleaner, longer


For fine hair.  Sulfate-free, silicone free, oil-free. Safe for color and chemically treated hair.

Apply Full Shampoo to wet hair. Massage into a rich lather, focusing on the roots. Rinse. Follow with Full Conditioner.
Water/Eau/Aqua, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate (Cleansing Agent), Decyl Glucoside, Lactamide MEA, Octafluoropentyl Methacrylate (OFPMA), Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerithrityl Tetrastearate, PEG-7 Glyceryl Cocoate, Polyquaternium-47, PEG-200 Hydrogenated Glyceryl Palmate, Citric Acid, Potassium Sorbate, Propanediol, Methylchloroisothiazolinone, Tetrasodium EDTA, Ethylhexylglycerin, Methylisothiazolinone, Fragrance/Parfum, Limonene, Hexyl Cinnamal, Linalool, Citronellol, Butylphenyl Methylpropional, Magnesium Chloride, Magnesium Nitrate.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Living ProofFull Shampoo
 
4.3

(based on 361 reviews)

87%

of respondents would recommend this to a friend.

Pros

  • Cleans thoroughly (259)
  • Adds volume (257)
  • Lathers well (230)
  • Gentle (203)
  • Great smell (181)

Cons

  • Doesn't work (29)
  • Dries hair out (22)
  • Doesn't lather well (12)
  • Smells bad (12)
  • Pricey / poor value (7)

Best Uses

  • Fine hair (206)
  • Daily use (152)
  • Oily hair (48)
  • Thick hair (26)
  • Curly hair (13)
    • Was this a gift?:
    • No (3)
    • Hair Type:
    • Straight hair (233), Wavy hair (93), Very curly hair (8)
    • Reviewer Profile:
    • Beauty conscious (169), Survivalist / minimalist (94), Product junkie (59), Grandparent (4), Professional stylist (4)

Reviewed by 361 customers

Displaying reviews 1-10

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5.0

Yes, I've bought this producer three times and will buy it a

By KB

from Venice, Fl

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Shine
  • Adds Volume
  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Improves Hair Health
  • Lathers Well

Cons

    Best Uses

    • Daily Use
    • Thinner Hair

    Comments about Living Proof Full Shampoo:

    The best product to date for thin hair to add volume and shine. Pricey, but a little goes a long way! Try it!

    • Hair Type:
    • Wavy Hair
     
    4.0

    Fabulous shampoo that makes a difference

    By Line Dancer

    from Mt. Juliet, TN

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Adds Shine
    • Adds Volume
    • Cleans Thoroughly
    • Gentle
    • Great Smell
    • Improves Hair Health
    • Lathers Well

    Cons

      Best Uses

      • Daily Use

      Comments about Living Proof Full Shampoo:

      This is one shampoo you can really tell a difference in your hair when you use it.

      • Hair Type:
      • Straight Hair
       
      5.0

      Greatest shampoo ever for fine hair!

      By Kristin P.

      from Pensacola, FL

      About Me Product Junkie

      Verified Buyer

      Pros

      • Adds Shine
      • Adds Volume
      • Cleans Thoroughly
      • Lathers Well

      Cons

        Best Uses

        • Daily Use
        • Oily Hair
        • Thinner Hair

        Comments about Living Proof Full Shampoo:

        I live in Florida where it's very hot and humid -- this shampoo is amazing! I have stick- straight, silky, fine, longer hair and I have never found a shampoo that works better than this. I use it daily and jeep my ends hydrated With Redken Heavy Creme conditioner, only on the ends. My hair is not color treated.

        • Hair Type:
        • Straight Hair
         
        5.0

        New favorite shampoo

        By The Blonde

        from Oregon

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Great Smell
        • Lathers Well

        Cons

          Best Uses

          • Daily Use
          • Thinner Hair

          Comments about Living Proof Full Shampoo:

          This shampoo has a great smell and it doesn't weigh my hair down at all. I am super picky about my shampoo/conditioner and so far have loved everything from PHd. My hair is very fine and can easily look greasy from buildup, even when it is freshly cleaned. I wash my hair every day because of this and this shampoo is great.

          • Hair Type:
          • Straight Hair
           
          5.0

          Shampoo

          By Bopeep

          from Baton Rouge

          About Me Product Junkie

          Verified Buyer

          Pros

          • Adds Volume
          • Cleans Thoroughly
          • Great Smell
          • Lathers Well

          Cons

            Best Uses

            • Daily Use
            • Thinner Hair

            Comments about Living Proof Full Shampoo:

            This worked very well with my thin hair

            • Hair Type:
            • Wavy Hair
             
            2.0

            Deb

            By Deb steward

            from Brandon, florida

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Volume

            Cons

            • Doesn't Lather Well

            Best Uses

            • Thinner Hair

            Comments about Living Proof Full Shampoo:

            It was ok not great for the price could not tell the difference from less expensive products

            • Hair Type:
            • Straight Hair
             
            5.0

            Love it!!

            By Ladybug

            from CA

            About Me Minimalist

            Verified Buyer

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Gentle
            • Improves Hair Health
            • Lathers Well

            Cons

              Best Uses

              • Daily Use

              Comments about Living Proof Full Shampoo:

              This and the conditioner makes my hair soft and shiny!! :)

              • Hair Type:
              • Straight Hair

              (2 of 2 customers found this review helpful)

               
              5.0

              It's expensive but amazing

              By Racheal

              from Whitfield, MS

              About Me Product Junkie

              Pros

              • Adds Volume
              • Cleans Thoroughly
              • Gentle
              • Great Smell
              • Lathers Well

              Cons

                Best Uses

                • Daily Use
                • Oily Hair

                Comments about Living Proof Full Shampoo:

                Let's be honest and just admit this shampoo is super expensive. I tried it and then decided not to repurchase it due to price only so I tried another cheaper product recommended by the staff. Big mistake! I'll definitely be paying whatever they ask for this because it does what it says and leaves you with healthy hair rather than hair that you can barely comb when wet.

                • Hair Type:
                • Straight Hair
                 
                4.0

                Good Shampoo

                By Lauren A

                from Buffalo, NY

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Volume
                • Cleans Thoroughly
                • Lathers Well

                Cons

                  Best Uses

                    Comments about Living Proof Full Shampoo:

                    I like how you don't need much in order to get a good lather

                    • Hair Type:
                    • Straight Hair

                    (1 of 1 customers found this review helpful)

                     
                    5.0

                    Best shampoo I've ever had!

                    By Michelle

                    from Greenville, SC

                    About Me Minimalist

                    Verified Buyer

                    Pros

                    • Adds Volume
                    • Cleans Thoroughly
                    • Gentle
                    • Great Smell
                    • Improves Hair Health
                    • Lathers Well

                    Cons

                      Best Uses

                      • Daily Use

                      Comments about Living Proof Full Shampoo:

                      I will definitely continue buying this shampoo

                      • Hair Type:
                      • Wavy Hair

                      Displaying reviews 1-10

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      19 Questions | 19 Answers
                      Displaying questions 1-10Previous | Next »
                      • Q:

                        I have very fine hair. I do color it and it is frizzy if I blow dry it, thus I flat iron it (due to flyaways and breakage). It has some breakage as well although I wouldn't call it highly damaged, but it is color treated and flat ironed every day. I want soft hair that is full but not frizzy and isn't oily just have one day without washing. Plus I want it to smell good! Which line should I use? I feel like I should be using two different ones at the same time. Should I use shampoo and conditioner from one line and leave in conditioner or styling cream of another? Restore or Full or regular?
                        Asked on 7/26/2016 by JennyMac from Auburn, AL

                        1 answer

                        • Brand Expert

                          A:

                          We recommend using the Timeless Pre-Shampoo Treatment, Shampoo, Conditioner and Mousse, along with the Restore Instant Protection Spray for heat styling.This combination will help fortify and strengthen your hair, while also locking in the color, and the Restore Instant Protection Spray will help protect against further heat damage.

                          Answered on 7/29/2016 by Brand Expert from Living Proof
                      • Q:

                        I have dry colored fine hair .I use the frizz shampoo and the one for fine hair.Is there a shampoo for fine frizzy hair that is colored?
                        Asked on 4/1/2016 by babydoll from ny

                        1 answer

                        • Staff Expert

                          A:

                          If reducing frizz is your main concern, No Frizz is your best option! It is color-safe.

                          Answered on 4/1/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Does this leave hair dry. If so, what other shampoo would u recommendgi
                        Asked on 3/4/2016 by Giggi from Fort lauderdale

                        1 answer

                        • Staff Expert

                          A:

                          This shampoo thoroughly cleanses the hair without stripping away moisture.

                          Answered on 3/7/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        have fine hair thining will this work
                        Asked on 2/4/2016 by woody from thonotosassa fl 33592

                        1 answer

                        • Staff Expert

                          A:

                          Yes, it transforms fine, flat hair to look, feel and behave like naturally full, thick hair. :-)

                          Answered on 2/5/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        I just had my hair professionally colored to a dark red, is this safe to use on my hair? Will it help with fading?
                        Asked on 12/29/2015 by Panda

                        1 answer

                        • Staff Expert

                          A:

                          This and all Living Proof products are formulated to be safe to use on color-treated hair. Full Shampoo is free of sulfates, oil, and silicones for vibrant, healthy hair.

                          Answered on 12/30/2015 by Staff Expert from Ulta Beauty
                      • Q:

                        Does the large size include the pump?
                        Asked on 7/24/2015 by Susan from Northern California

                        1 answer

                        • Staff Expert

                          A:

                          Yes, the 24 oz. size features a pump dispenser.

                          Answered on 7/28/2015 by Staff Expert from ULTA Beauty
                      • Q:

                        Will this product change my silver white hair color?
                        Asked on 7/23/2015 by dot

                        1 answer

                        • Staff Expert

                          A:

                          Full Shampoo is color-safe and will not have any adverse effect on hair color. It features a colorless, dye-free formula.

                          Answered on 7/28/2015 by Staff Expert from ULTA Beauty
                      • Q:

                        I have colored treated hair which is thin and naturally curly. When I let my hair dry naturally it is so frizzy.
                        I try not to flat iron it because it dries it out more.
                        Help! Which products should I be using?
                        Asked on 5/18/2015 by MARY

                        1 answer

                      • Q:

                        I'm looking for a good clarifying shampoo, but would like it to be sulfate free, if that's even possible. Would this be a good clarifying shampoo for me?
                        Asked on 5/17/2015 by Little Red from WA

                        1 answer

                        • Staff Expert

                          A:

                          Full Shampoo is powered by Living Proof's sulfate-free surfactant system and patented Healthy Hair Molecule (OFPMA), which removes residue and repels dirt and oil.

                          Answered on 5/19/2015 by Staff Expert from ULTA Beauty
                      • Q:

                        Is this product safe for keratin treated hair?
                        Asked on 4/12/2015 by Kim from San Francsico, CA

                        1 answer

                        • Staff Expert

                          A:

                          Yes, this shampoo is sulfate- and sodium chloride-free and safe to use on chemically- and keratin-treated hair.

                          Answered on 4/14/2015 by Staff Expert from ULTA.com
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