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It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum

It Cosmetics

Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum

Item #: 2269908 Size: 1.0 oz

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Why did IT Cosmetics create this product: To create a product that transplants you to the sanctuary of a spa from the first time you use this product. They want you to be relish in the moment and experience a truly balancing experience with each application. They also wanted to make sure that this spa primer was formulated with anti-aging ingredients, and has been clinically-proven to hydrate and treat the skin.

What is it: It's your Spa in a Bottle! This anti-aging, sensory awakening primer serum provide instant hydration to the skin. Formulated with good for you ingredients, means long-term, clinically proven treatment benefits in one easy step.

Who is it for: This product is formulate for anyone who wants to treat and nourish their skin with anti-aging, good for your ingredients! Anyone who wants to have a sensory, spa experience in the comfort of their own home! Anyone who wants to feel invigorated by their skin care!

Why is it different: Developed with plastic surgeons, Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum is a true sensory spa experience in a bottle! Caviar extract, hydrolyzed collagen, hyaluronic acid, peptides and silk all work to nourish, hydrate, prep and prime the skin, while vitamins A, C & E, deep ocean water, argan, jojoba and avocado oil infusions mean skin stays soft, supple and younger looking! Plus balancing essential oils allow you to take a deep breath and start your day and your skin off right!

Paraben free, cruelty free.
Apply Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum over moisturizer or clean skin before makeup application for a perfectly poreless, ultra-hydrating, airbrushed skin results. A small amount is sufficient for your entire face, neck and décolleté; allow 1-2 minutes to dry before applying makeup. For the ultimate SPA IN A BOTTLE balancing experience take a relaxing deep breath in during application and FEEL THE MOMENT experiencing the aromatics of the essential oils as well as the soothing and calming experience of pampering your skin. Feel The Moment can also be worn as your daily moisturizer or over the top of your night creams to maximize results.

Beauty tips: Take a deep breath to experience the stress relieving aromas. Massage into the back of the neck, earlobes, and temples for a sensory awakening experience.
Cyclopentasiloxane, Dimethicone, Cedrus Atlantica Bark Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Eucalyptus Globulus Leaf Oil, Eugenia Caryophyllus (Clove) Leaf Oil, Lavandula Angustifolia (Lavender) Oil, Diisostearyl Malate, Aluminum Hydroxide, Camellia Sinensis Leaf Extract, Ascorbic Acid, Niacinamide, Tocopheryl Acetate, Glycyrrhiza Glabra (Licorice) Root Extract, Olea Europaea (Olive) Fruit Oil, Sodium Hyaluronate, Adenosine, Algae Extract, Anthemis Nobilis Flower Oil, Arbutin, Argania Spinosa Kernel Oil, Betula Alba Bark Extract, Caviar Extract, Chamomilla Recutita (Matricaria) Flower Extract, Citrus Grandis (Grapefruit) Peel Extract, Cucumis Sativus (Cucumber) Fruit Extract, Curcuma Longa (Turmeric) Root Extract, Glycerin, Glycine Soja (Soybean) Sprout Extract, Hydrogenated Jojoba Oil, Hydrolyzed Collagen, Hydrolyzed Silk, Illite, Mangifera Indica (Mango) Seed Butter, Mica, Orbignya Oleifera Seed Oil, Perfluorodecalin, Persea Gratissima (Avocado) Oil, Retinol, Scutellaria Baicalensis Root Extract, Sea Water, Ubiquinone, Vitis Vinifera (Grape) Seed Oil, Water, Aloe Ferox Leaf Extract, Arctium Lappa Root Extract, Artemisia Princeps Leaf Extract, Bambusa Vulgaris Extract, Butylene Glycol, Cholesteryl Oleyl Carbonate, Cimicifuga Racemosa Root Extract, Dextrin, Hydrolyzed Hibiscus Esculentus Extract, Lecithin, Platinum Powder, Polysorbate 80, Pueraria Lobata Root Extract, Punica Granatum Fruit Extract, Sophora Angustifolia Root Extract, Achillea Millefolium Extract, Alchemilla Vulgaris Extract, Allium Sativum (Garlic) Bulb Extract, Arctium Majus Root Extract, Arnica Montana Flower Extract, C12-15 Alkyl Benzoate, Caffeine, Ceramide 2, Ceramide 3, Chamomilla Recutita (Matricaria) Flower/Leaf Extract, Cholesteryl Chloride, Cholesteryl Nonanoate, Citrus Grandis (Grapefruit) Fruit Extract, Hedera Helix (Ivy) Extract, Hydrogenated Vegetable Oil, Lamium Album Flower Extract, Magnolia Kobus Bark Extract, Malva Sylvestris (Mallow) Extract, Melissa Officinalis Leaf Extract, Mentha Piperita (Peppermint) Leaf Extract, Nasturtium Officinale Extract, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7, Paullinia Cupana Seed Extract, Peg-10 Rapeseed Sterol, Squalane, Pinus Palustris Leaf Extract, Polysorbate 20, Primula Veris Extract, Propolis Extract, Propylene Glycol Laurate, Propylene Glycol Stearate, Ptychopetalum Olacoides Bark Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Salix Alba (Willow) Bark Extract, Sorbitan Laurate, Thujopsis Dolabrata Branch Extract, Tribehenin, Veronica Officinalis Flower/Leaf/Stem Extract. May Contain: Red 6 (CI 15850), Yellow 5 Lake (CI 19140).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsFeel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum
 
4.6

(based on 176 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (137)
  • Smooth (131)
  • Lightweight (103)
  • Long lasting (74)
  • Blends well (64)

Cons

  • Heavy (8)
  • Doesn't work (5)
  • Causes breakouts (4)
  • Irritates skin (4)

Best Uses

  • Everyday (113)
  • All skin types (65)
  • Sensitive skin (57)
  • Going out (29)
  • Travel (24)
    • Reviewer Profile:
    • Natural style (84), Classic style (57), Trendy style (15)
    • Skin Tone:
    • Fair (86), Medium (66), Deep (6)

Reviewed by 176 customers

Displaying reviews 1-10

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5.0

The best facial oil ever!!!

By Snoopy

from Newnan, Georgia

About Me Natural Style

Pros

  • Blends Well
  • Easy To Apply
  • Long Lasting
  • Natural Looking
  • Smooth

Cons

    Best Uses

    • Everyday

    Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

    Very hydrating. My face has been going through a rough dry spell and this was the fix. Great for change of weather days when nothing seems to work.

    • Skin Tone:
    • Medium
     
    5.0

    Love it.

    By Cynthia

    from Fort Worth Tx

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Lightweight
    • Smooth

    Cons

      Best Uses

      • All Skin Types
      • Everyday

      Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

      Love both serum primers wear one morning get the other at night.

      • Skin Tone:
      • Medium

      (1 of 1 customers found this review helpful)

       
      5.0

      I buy this product again and again!

      By Lizzy

      from Knoxville TN

      About Me Classic Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Lightweight
      • Long Lasting
      • Natural Looking
      • Smooth

      Cons

        Best Uses

        • Going Out

        Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

        I use this product as a primer. As soon as I started wearing this product a couple of years ago, I received comments on my "beautiful skin". I still do, and hitting 60 next month. Really an amazing product!

        • Skin Tone:
        • Medium
         
        5.0

        Love "IT"!

        By Janalann

        from Massachusetts

        About Me Trendy Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Easy To Take-off
        • Feels great going on! Skin feels soft as silk!
        • Lightweight
        • Natural Looking
        • Smooth

        Cons

        • Only positive comments for Feel The Moment Serum

        Best Uses

        • All Skin Types
        • Everyday
        • Going Out
        • Sensitive Skin
        • Travel

        Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

        My skin feels nourished from this serum. It's very light and can be worm under makeup or my "tan in a can" product this time of year!

        • Skin Tone:
        • Fair
         
        5.0

        Yea

        By Lis

        from Harrisburg pa

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Lightweight
        • Long Lasting

        Cons

          Best Uses

          • Everyday
          • Going Out

          Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

          Great

          • Skin Tone:
          • Fair
           
          5.0

          Yummy

          By Me

          from Fresno

          About Me Classic Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Lightweight
          • Long Lasting
          • Smooth

          Cons

            Best Uses

            • All Skin Types
            • Everyday

            Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

            Great

            • Skin Tone:
            • Medium
             
            5.0

            Love it

            By Diva

            from Atlanta, GA

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Lightweight
            • Long Lasting
            • Natural Looking
            • Smooth

            Cons

              Best Uses

                Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                Love it but definitely need some type of translucent powder on top

                (2 of 2 customers found this review helpful)

                 
                5.0

                amazing

                By Laura

                from Natick, MA

                Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                My mom has had this forever and I always ignored it because it said "anti-aging" and I'm 19, so I figured I didn't need it. However I have severely dry skin and have used innumerable different moisturizers and creams and oils and my skin has never felt softer after I finally used this. It is fairly oily and you have to wait for it to sink in.

                 
                5.0

                Love the Hydration and the pleasant Fragrance.

                By Glam

                from Carbondale IL

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Lightweight
                • Long Lasting
                • Smooth

                Cons

                  Best Uses

                    Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                    After cleaning my face at night with my clarisonic I put this serum on.

                    • Skin Tone:
                    • Fair

                    (1 of 1 customers found this review helpful)

                     
                    5.0

                    Amazing!!!!

                    By LilPole

                    from Sarasota, FL

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Easy To Take-off
                    • Lightweight
                    • Noncomedogenic
                    • Smooth
                    • Wonderful aroma

                    Cons

                    • Not one con I can think of

                    Best Uses

                    • All Skin Types
                    • Everyday
                    • Going Out
                    • Sensitive Skin
                    • Travel

                    Comments about It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum:

                    Love, love, love this product. Makes your skin feel so soft. Mak up goes on so much better and lasts all day. The aroma is wonderful. Absolutely love it

                    • Skin Tone:
                    • Medium

                    Displaying reviews 1-10

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                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    35 Questions | 35 Answers
                    Displaying questions 1-10Previous | Next »
                    • Q:

                      Hi,
                      I had a question, what is the different between the No.5 Serum Collagen Veil Anti-Aging Primer vs. the Feel the Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum?
                      Asked on 8/10/2016 by Karla from Parker AZ

                      1 answer

                      • Brand Expert

                        A:

                        Hi Karla, we are more than happy to help you with this today! Both of our primers are amazing. They each stand alone to treat and prime your skin. Many of the IT Girls tell us that they use them on different days for different reasons. No 50 Primer is a great every day primer. With the more than 50 key ingredients, your skin will be supple and luminous all day while being treated by the best anti-aging powerhouse ingredients. Feel the Moment Spa Primer is the go-to primer when your skin needs that extra moisture and your spirit needs that extra boost.You get the benefit of aromatherapy from the orange peel oil, lavender oil, and eucalyptus while your skin is deeply hydrated.Our products are all formulated to work together but when it comes to primer, you can really choose either each day, depending on your skin. (Some of us use one under our makeup and the other at night because they make our skin feel so good and we know they are doing great things for our skin!) XOXO

                        Answered on 8/10/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      I have very dry, sensitive skin, does this contain a strong fragrance?
                      Asked on 6/13/2016 by Ursula from US

                      1 answer

                      • Brand Expert

                        A:

                        Hi there, we're happy to help with this! While there is no added fragrance in this product, there are aromatic essential oils such as jojoba, avocado and argan oils which do give off a refreshing, relaxing scent. Hope this helps! XOXO

                        Answered on 6/15/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      Hello, I just purchased a few It products and am thrilled so far. However, I'm a bit confused about the Feel the Moment Serum/Primer. On the bottle, (and per the consultant at the store) said the product should be used before your foundation (CC Cream), but after your moisturizer (Confidence in a Cream). In a previous post, the consumer was told to apply the Serum/Primer before these products.....what's a girl to do? thanks
                      Asked on 5/26/2016 by Linda W from Tucson AZ

                      1 answer

                      • Brand Expert

                        A:

                        Hi there! That's a great question, we're happy to clear this up. We suggest applying Feel the Moment on top of your moisturizer and prior to your CC Cream. Additionally, you can also use it in the evening on top of your face cream to really lock in moisture and hydrate your skin! XOXO

                        Answered on 5/27/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      I use the It Moisture Cream...do I use this product under or over the moisture cream?
                      Asked on 5/24/2016 by bjhayes from Arizona

                      1 answer

                      • Brand Expert

                        A:

                        Hi there! That is a great question asked by many of our IT Girls! We suggest using our primer serum on top of Confidence in a Cream to lock in moisture and maximize results. Hope that helps! XOXO

                        Answered on 5/24/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      what is the shelf life of this product?
                      Asked on 5/17/2016 by beauty addict from US

                      1 answer

                      • Brand Expert

                        A:

                        Hi, we're happy to help! This product is good for up to a year once opened and 3 years unopened. XO

                        Answered on 5/18/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      Can I use this in place of my regular serum? Or is it strictly a primer? Just wanted to know because usually I apply my serum UNDER moisturizer so that confused me a bit that it says to apply it over moisturizer
                      Asked on 3/10/2016 by Veronica from melrose, ma

                      1 answer

                      • Brand Expert

                        A:

                        Great question! I know the order of application can be confusing at times. You can use this in place of your serum. This is a primer and serum in one so you are getting the effects of both products in one! And yes, the best way to apply is to apply the serum under your moisturizer so keep doing what you are doing!

                        XOXO

                        Answered on 3/11/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      Is this something you could use as a night serum or is it strictly used before makeup?
                      Asked on 2/27/2016 by ajb828502 from NY

                      1 answer

                      • Brand Expert

                        A:

                        Great question! You can absolutely use the primer serum as a nighttime serum.
                        XOXO

                        Answered on 2/29/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      Is it ok to use on eyelids or do re
                      commend another
                      Asked on 2/20/2016 by Mae from Montverde, fl

                      1 answer

                      • Brand Expert

                        A:

                        Hi
                        We recommend using the No 50 primer over this on the eye lids.
                        XOXO

                        Answered on 2/22/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      I was wondering, will this primer make me more oily if I have a oily face ?
                      Asked on 1/4/2016 by daisy from Washington,US

                      1 answer

                      • Brand Expert

                        A:

                        Hi
                        This primer is best for those without oily skin - for those with oily skin we recommend the No 50!
                        XOXO

                        Answered on 1/5/2016 by Brand Expert from IT Cosmetics
                    • Q:

                      Hi can I use this daily as a primer...as my skin needs the extra help through the winter I am 48 and get injections and they leave my skin dry this season please advise. .going to ULTA tomorrow
                      Asked on 12/20/2015 by Jodi from pittsburgh

                      1 answer

                      • Brand Expert

                        A:

                        Hi
                        Yes, you can absolutely use this as your daily primer.
                        XOXO

                        Answered on 12/23/2015 by Brand Expert from IT Cosmetics
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