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Wella EIMI Shape Shift Molding Gum with Shine Finish

Wella

EIMI Shape Shift Molding Gum with Shine Finish

5.07 oz Item 2291988

Find in Store-

Create defined or disheveled looks with this elastic molding gum that adds shine and UV protection. Molding gum with shine finish. Hold level 2.

Use a generous amount, work between your fingers, then sculpt your hair to shape, define or dishevel your style.
Water/Eau, Ceteareth-25, PEG-40 Hydrogenated Castor Oil, PEG-25 Hydrogenated Castor Oil, Octyldodecanol, Mineral Oil/Huile Minérale, Propylene Glycol, PVP, Polyquaternium-55, Phenoxyethanol, Benzyl Alcohol, Panthenol, Methylparaben, Fragrance/Parfum, Propylparaben, Disodium EDTA, Orange 4.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
WellaEIMI Shape Shift Molding Gum with Shine Finish
 
4.5

(based on 11 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Easy to use (9)
  • Smells great (5)
  • Lightweight (4)
  • Non-greasy (3)
  • Strong hold (3)

Cons

No Cons

Best Uses

  • Daily use (5)
  • Fine hair (4)
  • Straight hair (4)
    • Hair Type:
    • Straight hair (5), Wavy hair (4)
    • Reviewer Profile:
    • Beauty conscious (5), Survivalist / minimalist (4)

Reviewed by 11 customers

Displaying reviews 1-10

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5.0

Love this product

By Patty

from Hanford, CA

About Me Minimalist

Verified Buyer

Pros

  • Easy To Use
  • Non-Greasy
  • Strong Hold

Cons

    Best Uses

    • Curly Hair
    • Daily Use
    • Thinner Hair
    • Travel

    Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

    Like my hair to look full this product holds and adds volume

    • Hair Type:
    • Wavy Hair
     
    5.0

    i will buy it again

    By B

    from Warwick, RI

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Easy To Use

    Cons

      Best Uses

      • Straight Hair

      Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

      Great product

      • Hair Type:
      • Straight Hair
       
      2.0

      The product was not strong enough to hold hair in place.

      By No

      from Sun City, CA

      About Me Beauty Conscious

      Verified Buyer

      Pros

        Cons

        • Doesn't Work

        Best Uses

          Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

          The product did add a shine to my hair.

          • Hair Type:
          • Wavy Hair
           
          5.0

          Excellent product!

          By Kim

          from Tallmadge, Ohio

          About Me Minimalist

          Verified Buyer

          Pros

          • Controls Frizz
          • Easy To Use
          • Smells Great

          Cons

            Best Uses

            • Thinner Hair

            Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

            I was looking for a product to define layers in an asymmetrical haircut. This product not only smells great, but works awesome! It makes my fine hair look full & even adds shine without adding grease.

            • Hair Type:
            • Straight Hair
             
            5.0

            Better than I imaged...

            By Happy Camper

            from Ashfield, MA

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Easy To Use
            • Lightweight
            • Non-Greasy
            • Perfect amount of hold and control
            • Smells Great

            Cons

              Best Uses

              • Daily Use
              • Straight Hair
              • Thinner Hair

              Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

              I have fine, thin hair, short-ish with layers and I get such soft, and touchable hold with this product. Best I have ever used. It is nothing like any product I have tried.

              • Hair Type:
              • Straight Hair
               
              5.0

              Works Great

              By Suzhersk

              from Winchester VA

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Easy To Use
              • Lightweight

              Cons

                Best Uses

                • Daily Use

                Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

                My regular product was discontinued so I decided to try this. Price point is good, especially for the size of the jar. It smells good. It works great. The instructions say to use a "generous" amount of product. I will advise to use a small amount and add more if needed to avoid greasiness. It feels natural and leaves a nice shine. Very pleased.

                • Hair Type:
                • Wavy Hair
                 
                4.0

                Good product

                By Oldfarmdweller

                from CO

                About Me Minimalist

                Verified Buyer

                Pros

                • Easy To Use
                • Strong Hold

                Cons

                • Only use if washing hair next day.
                • Sticky

                Best Uses

                • Straight Hair

                Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

                Overall a decent product.

                • Hair Type:
                • Straight Hair
                 
                5.0

                Love

                By Shelly

                from Owosso mi

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Easy To Use
                • Smells Great
                • Strong Hold

                Cons

                  Best Uses

                  • Straight Hair
                  • Thinner Hair

                  Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

                  Has a strong hold and I love the smell

                  • Hair Type:
                  • Straight Hair

                  (2 of 2 customers found this review helpful)

                   
                  4.0

                  Good stuff

                  By Cajun

                  from Lafayette LA

                  About Me Minimalist

                  Verified Buyer

                  Pros

                  • Controls Frizz
                  • Easy To Use
                  • Lightweight
                  • Non-Greasy
                  • Smells Great

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

                    Not super sticky--does not leave residue on hair--light to medium hold

                    • Hair Type:
                    • Wavy Hair

                    (1 of 1 customers found this review helpful)

                     
                    4.0

                    Great product

                    By Kristen

                    from Belton, TX

                    Verified Buyer

                    Comments about Wella EIMI Shape Shift Molding Gum with Shine Finish:

                    A little bit goes a long way. Love this stuff

                    Displaying reviews 1-10

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