Founded in1989, DKNY was created by Donna Karan to be the streetside of her luxe Collection. At DKNY, the clothes are friendly, the fashion fast and the attitude sharp. Her first his and her fragrances under the DKNY brand, the mouth-watering Be Delicious is like the city that inspired it - ripe for love, life and adventure. An apple with an edge; its the ultimate seduction - as sweet as it is sinful, as innocent as it is sexy. The next fragrance is Fresh Blossom, which introduced another bite of temptation. Inspired by the passion of a sizzing New York love affair; intoxicating as the seductive New York moment you never want to end. Like DKNY itself, the Delicious fragrances take their inspiration from urban life, where everything is real, always in motion and accessible to all. Anything and everything can happen here; including finding your soul mate while shopping at a local market, and falling in love. Be Delicous and Fresh Blossom signify all that is sexy and flirty about love in the city.

The most recent DKNY fragrance, pureDKNY embraces a love of all that is pure and honest in the world. A caress from your soul mate. A smile from a child. The warmth of the sun touching your skin. In a world that moves faster everyday, you need a moment of calm. To find beauty in living simply, taking time out for the things that are closet to your heart: love, joy, comfort. Embracing relationships. Creating community. pureDKNY is more than a fragrance-it is a state of mind, a way of being, living responsibly. pureDKNY strives to take small steps to help make a difference pure and simple.  DKNY - the brand with infinite possibilities.