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ULTA Demi Matte Foundation

ULTA

Demi Matte Foundation

Classic Ivory C (light cool with pink undertones)

Item #: 2283310 Size: 1.0 oz

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A luxurious and lightweight cream gel formula absorbs oil and prevents shine. Ulta's Demi Matte Foundation has light diffusing pigments to help diminish the appearance of fine lines and wrinkles, plus it has a SPF of 20. This foundation offers buildable coverage, that blends easily and provides a semi-matte finish. Oil free. Fragrance free. Paraben free. Dye free. Talc free.

Active Ingredients:

Chamomile, Multi Mineral Complex Of Magnesium, Potassium, Sodium, Zinc Chloride. Ginko Biloba, Ginseng, Vitamin A, C, E (protect against free radicals and moisturize).

Click here to find your perfect shade!
Active Ingredients: Titanium Dioxide 5.0 %, Zinc Oxide 5.0 %. Inactive Ingredients: Water (Aqua), Dimethicone, Cyclopentasiloxane, Butylene Glycol, Dimethicone Crosspolymer, Isododecane, Isosorbide Dicaprylate, Octyldodecyl Neopentanoate, Cetyl PEG/PPG-10/1 Dimethicone, PEG/PPG-18/18 Dimethicone, Poly(Glycol Adipate)/Bis-Hydroxyethoxypropyl Dimethicone Copolymer, Polyglyceryl-4 Isostearate, Glycerin, Hexyl Laurate, Kaolin, Aluminum Hydroxide, Stearic Acid, Camellia Oleifera Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Ginkgo Biloba Leaf Extract, Panax Ginseng Root Extract, Ceiba Pentandra Fiber Powder, Phytantriol, Tocopherol, Retinyl Palmitate, Tetrahexyldecyl Ascorbate, Silica, Boron Nitride, Triethoxycaprylylsilane, Dextrin Palmitate, Palmitic Acid, Magnesium Ascorbyl Phosphate, Sodium Dehydroacetate, Lysine, Sodium Chloride, Magnesium Chloride, Potassium Chloride, Zinc Chloride, Sodium Hyaluronate, Caprylyl Glycol, Hexylene Glycol, Phenoxyethanol. May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Hydroxide Green (CI 77289), Chromium Oxide Greens (CI 77288).

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Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTADemi Matte Foundation
 
4.1

(based on 782 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (468)
  • Lightweight (452)
  • Blends well (444)
  • Goes on smoothly (442)
  • Matte finish (331)

Cons

  • Poor coverage (75)
  • Doesn't stay on (68)
  • Heavy (44)
  • Too greasy (33)
  • Causes breakouts (20)

Best Uses

  • Light to medium coverage (304)
  • Full coverage (219)
  • Normal skin (152)
  • Daily use (119)
  • Acne-prone or oily skin (111)
    • Reviewer Profile:
    • Budget shopper (511), Brand buyer (192)
    • My Beauty Routine Takes:
    • 30 minutes (95), 10 minutes (58), 1+ hour (9)

Reviewed by 782 customers

Displaying reviews 1-10

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5.0

I will continue to buy this product, it's my new preferred

By Marie

from Bethlehem Pennsylvania

About Me Budget Buyer

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Good Pigmentation
  • Lightweight
  • Long-Lasting
  • Matte Finish

Cons

    Best Uses

    • Acne-Prone or Oily Skin
    • Normal Skin

    Comments about ULTA Demi Matte Foundation:

    I use it for my everyday makeup, I love how light it is on my skin and how easily it blends to my skin tone

     
    3.0

    I had hoped this would replace Boots No7 True Idenity

    By Betty

    from Long Beach, CA

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Easy To Apply
    • Matte Finish

    Cons

    • Causes Breakouts

    Best Uses

    • Light To Medium Coverage

    Comments about ULTA Demi Matte Foundation:

    Unfortunately my skin broke out.

     
    5.0

    Great Foundation

    By Renee

    from Gulfport, MS

    About Me Brand Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Lightweight
    • Long-Lasting
    • Matte Finish

    Cons

      Best Uses

      • Light To Medium Coverage

      Comments about ULTA Demi Matte Foundation:

      This is a great foundation as it goes on smoothly and covers great. It stays on a lot better than the really pricey foundation I had been using.

       
      4.0

      I love this product!

      By Albrich

      from Lexington,KY

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Goes On Smoothly
      • Long-Lasting
      • Matte Finish

      Cons

        Best Uses

        • Light To Medium Coverage
        • Normal Skin

        Comments about ULTA Demi Matte Foundation:

        This product is great! This product does a great job of hiding my acne scars without feeling to heavy on my skin. I am in love with it!

         
        5.0

        Great Coverage!

        By Naty321

        from San Antonio, TX

        About Me Budget Buyer

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Goes On Smoothly
        • Good Pigmentation
        • Lightweight
        • Long-Lasting
        • Matte Finish

        Cons

          Best Uses

          • Acne-Prone or Oily Skin
          • Dry Skin
          • Full Coverage
          • Normal Skin
          • Sensitive Skin

          Comments about ULTA Demi Matte Foundation:

          Blends well with all types of skins. Affordable as well!

           
          5.0

          My FAVORITE foundation

          By Wannabe Me

          from Gainesville, GA

          About Me Budget Buyer

          Verified Reviewer

          Pros

          • Blends Well
          • Easy To Apply
          • Goes On Smoothly
          • Good Pigmentation
          • Lightweight
          • Long-Lasting
          • Matte Finish

          Cons

          • Doesn't Stay On

          Best Uses

          • Dry Skin
          • Medium Coverage
          • Normal Skin

          Comments about ULTA Demi Matte Foundation:

          I am still new at makeup. I use this with a beauty blender and apply on top of primer and concealer for my blemishes and acne scars. Then, I set it with translucent NYX hd finishing powder with my beauty blender and spritz ULTA makeup setting spray. My skin is mostly normal but dry in areas with blemishes. I've tried about five foundations and have finally found the perfect one. This looks so natural on my skin and doesn't cling to my dry spots. Without concealer it hides enough pigmentation to give me confidence all day. It is absolutely necessary to set this foundation with powder. My skin is not even oily but it will move if you scratch your nose and fall off at the end of the day. The finish and coverage is perfect. I seriously cannot tell I'm wearing makeup. If you're looking for something natural on pigmented or dry skin, you have to try this product. I am so in love.

           
          5.0

          Love this foundation!

          By Polly

          from Indiana

          About Me Budget Buyer

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Goes On Smoothly
          • Good Pigmentation
          • Lightweight
          • Long-Lasting
          • Matte Finish
          • Noncomodegenic

          Cons

            Best Uses

            • Acne-Prone or Oily Skin
            • Full Coverage
            • Mature Skin
            • Normal Skin

            Comments about ULTA Demi Matte Foundation:

            I LOVE this foundation! It is not cakey and controls shine all day on my combination skin for about half the price I was spending at Merle Norman for foundation. Plus Ulta always has sales for by two get one free etc. I love Ulta :)

             
            5.0

            My Perfect Base For My Face!

            By Kai

            from Portland, OR

            About Me Brand Buyer

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Goes On Smoothly
            • Lightweight
            • Long-Lasting

            Cons

              Best Uses

              • Dry Skin
              • Full Coverage
              • Mature Skin
              • Sensitive Skin

              Comments about ULTA Demi Matte Foundation:

              I ordered this foundation on the website. I really liked the ingredients and claims in the description. What caught my eye was the addition of ginseng in the formula, which is really good for skin, as well as the "demi-matte" finish it claimed.

              I guessed at my shade from the descriptions which included undertones for each shade. The shade description for this foundation is VERY true to its name and highly accurate. For reference, I have light yellow undertones NC20-NC25 and the shade "Classic Cream W" was an EXACT match. This is probably one of my biggest foundation concerns, because it is very difficult for me to find a color match that isn't too pink or too dark!

              When I received it, I swatched it on my arm to check the color match. The first thing I noticed upon swatching it (other than the perfect color match) was that it blended out as seamlessly and beautifully as any foundation swatch on my arm ever has! The blending ability of this product is truly phenomenal. I was also surprised at the packaging that included a pump. This is great for me when traveling to ensure a mess-free bag!

              But, when I put it on my face, I fell in love! This is EVERYTHING I wanted similar products (such as Studio Sculpt) to be! The coverage and the finish are my perfect combination. I would say it has medium coverage right off the bat, with room to build it up, and there is definitely a visible luminosity which gives a youthful glow. The finish is the perfect "demi-matte" soft velvet as claimed. This is a rare find for me and I have recommended it to many of my friends already! For reference, I have dry sensitive skin. I will definitely be repurchasing!

               
              5.0

              Great product

              By Beauty queen

              from 55433

              About Me Budget Buyer

              Verified Buyer

              Pros

              • Blends Well
              • Goes On Smoothly
              • Lightweight
              • Matte Finish

              Cons

              • Pricey / Poor Value

              Best Uses

              • Light To Medium Coverage

              Comments about ULTA Demi Matte Foundation:

              The pump has some troubles dispensing sonetimes...that design portion should be looked at for improvement..otherwise a great product

               
              5.0

              Great product!!!

              By Rox

              from Dayton, OH

              About Me Brand Buyer

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Goes On Smoothly
              • Good Pigmentation
              • Lightweight
              • Long-Lasting
              • Matte Finish

              Cons

                Best Uses

                  Comments about ULTA Demi Matte Foundation:

                  Great product!

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  67 Questions | 67 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Is it transfer-proof?
                    Asked on 1/5/2017 by TibahRamps from NY

                    1 answer

                    • Staff Expert

                      A:

                      Demi Matte Foundation features a long wearing formula. If preventing transfer is a concern, we suggest setting your foundation using a finishing powder such as ULTA Pressed Setting Powder (Item #: 2295276), or using a setting spray such as ULTA Makeup Setting Spray (Item #: 2271525). We hope this info helps!

                      Answered on 1/5/2017 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this a full coverage foundation?
                    Asked on 12/3/2016 by Beauty Queen

                    1 answer

                    • Staff Expert

                      A:

                      ULTA Demi Matte Foundation features buildable coverage, which means it is easily built and blended to your desired level of coverage.

                      Answered on 12/6/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this silicone based? What kind of primer is this suited to, silicone based or other? Any recommendations?
                    Asked on 9/8/2016 by Brit

                    1 answer

                    • Staff Expert

                      A:

                      Ingredients are listed below for your reference. Any of Ulta's primers pair beautifully with the Demi Matte Foundation. A great choice for all skin types is the Hydro Prime (Item #: 2220409).

                      Active Ingredients: Titanium Dioxide 5.0 %, Zinc Oxide 5.0 %. Inactive Ingredients: Water (Aqua), Dimethicone, Cyclopentasiloxane, Butylene Glycol, Dimethicone Crosspolymer, Isododecane, Isosorbide Dicaprylate, Octyldodecyl Neopentanoate, Cetyl PEG/PPG-10/1 Dimethicone, PEG/PPG-18/18 Dimethicone, Poly(Glycol Adipate)/Bis-Hydroxyethoxypropyl Dimethicone Copolymer, Polyglyceryl-4 Isostearate, Glycerin, Hexyl Laurate, Kaolin, Aluminum Hydroxide, Stearic Acid, Camellia Oleifera Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Ginkgo Biloba Leaf Extract, Panax Ginseng Root Extract, Ceiba Pentandra Fiber Powder, Phytantriol, Tocopherol, Retinyl Palmitate, Tetrahexyldecyl Ascorbate, Silica, Boron Nitride, Triethoxycaprylylsilane, Dextrin Palmitate, Palmitic Acid, Magnesium Ascorbyl Phosphate, Sodium Dehydroacetate, Lysine, Sodium Chloride, Magnesium Chloride, Potassium Chloride, Zinc Chloride, Sodium Hyaluronate, Caprylyl Glycol, Hexylene Glycol, Phenoxyethanol. May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Hydroxide Green (CI 77289), Chromium Oxide Greens (CI 77288).

                      Answered on 9/12/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    how many oz is this product? i can't see how much the quantity is in 1 tube. Thanks!
                    Asked on 9/7/2016 by mandidiane from sactown

                    1 answer

                    • Staff Expert

                      A:

                      It is 1 oz.

                      Answered on 9/12/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    What kind of coverage does this have?
                    Asked on 8/25/2016 by Chickee from Manchester, Ohio

                    1 answer

                    • Staff Expert

                      A:

                      ULTA Demi Matte Foundation features buildable coverage, which means it is easily built and blended to your desired level of coverage.

                      Answered on 8/31/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this product have any skin care benefits?
                    Asked on 6/27/2016 by AFwife from TX

                    1 answer

                    • Staff Expert

                      A:

                      Yes, indeed it does! :-) Demi Matte Foundation features SPF 20 to protect skin from the sun's damaging rays, plus it is also formulated with botanical and antioxidant ingredients including vitamins A, C, and E to protect skin against free radical damage and to soothe and moisturize. Enjoy!

                      Answered on 6/28/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Gluten free?
                    Asked on 5/29/2016 by Patty from 92345

                    1 answer

                    • Staff Expert

                      A:

                      The Demi Matte Foundation is not gluten-free, but the ULTA Double Duty Liquid Foundation is.

                      Answered on 5/31/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    This work good with oily skin?
                    Asked on 5/6/2016 by Marissa from Lakeville, PA

                    1 answer

                    • Staff Expert

                      A:

                      Yes, it is formulated for all skin types and provides a semi-matte finish. Enjoy!

                      Answered on 5/11/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    I don't see yellow or pink undertones in skin. I see kind of porcelain white. If my face tans at all, the tone is a kind of beigy brown. Would you please suggest which shade would work best for me?
                    Asked on 4/23/2016 by deborah from debc

                    1 answer

                  • Q:

                    What would be the average wear time for this foundation?
                    Asked on 4/12/2016 by alexis32698

                    1 answer

                    • Staff Expert

                      A:

                      That is not something that has been tested and is pretty dependent upon the skin type of the individual, so we don't have a specific claim, but it does feature a long wearing formula. :-)

                      Answered on 4/19/2016 by Staff Expert from Ulta Beauty
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