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Joico Color Intensity Color Butter

Joico

Color Intensity Color Butter

6.0 oz Item 2514761

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Color:Titanium

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Joico's Color Intensity Color Butter is an ultra moisturizing hybrid to amp up the richness of high-beam hair color or add a pop of color to blondes who want to shake things up. Formulated with Joico's state-of-the-art technology, including restorative Arginine, and powerful Bio-Advanced Peptide Complex to strengthen and repair hair. Color Butter is designed to fuse fun and fashion with serious care.
Section hair and apply evenly to each section. Leave on for 5 minutes. Rinse well.

Precautions: Avoid contact with eyes. May cause skin irritation.
Water/Aqua/Eau, Cetearyl Alcohol, Behentrimonium Chloride, Butylene Glycol, Cetyl Esters, Glycerin, Dimethicone, Lanolin, Phenoxyethanol, Amodimethicone, Olea Europaea (Olive) Fruit Oil, Hydrogenated Olive Oil, Olea Europaea (Olive) Oil Unsaponifiables, Butyrospermum Parkii (Shea) Butter, Aleurites Moluccana Seed Oil, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Keratin, Pentapeptide-30 Cysteinamide, Pentapeptide-29 Cysteinamide, Tetrapeptide-29 Argininamide, Tetrapeptide-28 Argininamide, Polyquaternium-37, Dicaprylyl Carbonate, Tetrasodium EDTA, PEG-4 Laurate, Cetyl Ethylhexanoate, Bis-Isobutyl PEG/PPG-20/35/Amodimethicone Copolymer, Octyldodecanol, Ceteareth-20, Citric Acid, Lauryl Glucoside, Trideceth-12, Cetrimonium Chloride, Polysorbate 80, Steartrimonium Chloride, PEG-6 Methyl Ether Dimethicone, Arginine, Aminomethyl Propanol, Isopropyl Alcohol, Iodopropynyl Butylcarbamate, Limonene, Linalool, Fragrance/Parfum, HC Blue No.16, Basic Yellow 57 (CI 12719), Basic Red 76 (CI 12245).

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How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
JoicoColor Intensity Color Butter
 
4.3

(based on 29 reviews)

86%

of respondents would recommend this to a friend.

Pros

  • Easy to use (24)
  • Great color (21)
  • Gentle (14)
  • Long-lasting (5)
  • Natural look (4)

Cons

  • Doesn't last (8)
  • Messy (6)
  • Color misrepresented (3)
  • Time consuming (3)

Best Uses

  • Touch ups (14)
  • New look (13)
  • Graying hair (5)
    • Commitment To Color:
    • Temporary (16), Semi-permanent (9)
    • Reviewer Profile:
    • Product junkie (13), Survivalist / minimalist (8), Beauty conscious (6)

Reviewed by 29 customers

Displaying reviews 1-10

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(1 of 1 customers found this review helpful)

 
5.0

Saved my brassy hair

By Nesse

from San Diego, CA

About Me Product Junkie

Verified Reviewer

Pros

  • Easy To Use
  • Great Color

Cons

  • Messy

Best Uses

  • Touch Ups

Comments about Joico Color Intensity Color Butter:

This stuff is amazing. I went to get an ombre at a salon 3 weeks ago, it being the first time I've ever lightened my hair. I left with a nice warm rose gold with instructions on how to keep the color from fading. I knowingly didn't follow the instructions and washed everyday as my hair gets very oily if I don't. Well, the color faded to an awful orange brassy color. Saw a video of the joico color butters and decided to try the purple mixed with red for a burgundy color. Videos instructed to section off hair when applying so it wouldn't look patchy and I applied it on dry hair for a more vibrant color. I left it on for about 20 mins (instructions say you only need 5). After I had washed and dried my hair and I couldn't be more impressed. My hair was a vibrant burgundy and was softer and more healthy feeling than before I applied the butter. I used half of the jar but my hair is down to just past my chest. I love this stuff

  • Commitment To Color:
  • Semi-Permanent
 
5.0

LOVE! LOVE! LOVE!

By Brianna

from Rancho Cucamonga, CA

About Me Product Junkie

Verified Buyer

Pros

  • Easy To Use
  • Great Color
  • Long-Lasting

Cons

  • Messy

Best Uses

  • Touch Ups

Comments about Joico Color Intensity Color Butter:

I used the purple to touch up my hair and it was amazing! The color looked great and is long lasting!

  • Commitment To Color:
  • Semi-Permanent
 
5.0

Great moisture for treated hair!!! I love this product.

By Dren

from United States

About Me Product Junkie

Verified Buyer

Pros

  • Easy To Use
  • Gentle
  • Great Color
  • Natural Look

Cons

    Best Uses

    • New Look
    • Touch Ups

    Comments about Joico Color Intensity Color Butter:

    I absolutely love this product.

    • Commitment To Color:
    • Temporary

    (1 of 1 customers found this review helpful)

     
    1.0

    Did not work

    By Mads

    from Charlotte, NC

    About Me Product Junkie

    Verified Reviewer

    Pros

    • Gentle

    Cons

    • Color Misrepresented
    • Difficult To Use
    • Doesn't Last
    • uneven color

    Best Uses

      Comments about Joico Color Intensity Color Butter:

      I followed every instruction perfectly, and made sure it was evenly distributed. My hair is a very light blonde and virgin hair so I figured it would take every well, but it did not. My hair is a mix of deep purple, light purple, pink, blonde and brown now. It turned a bunch of my blonde hair a very deep brown. It looks absolutely terrible, I am very disappointed. I am going to try to find ways to get it completely out asap and then get it professionally done. Though the color did not impress me, it did leave my hair extremely soft and smelling amazing. I would try their hair masks again but not the color butter.

      • Commitment To Color:
      • Temporary
       
      1.0

      Absolutely the worst temporary color product on the market.

      By Aj

      from GA

      About Me Beauty Conscious

      Verified Buyer

      Pros

        Cons

        • Doesn't Last
        • Washed out 1st time

        Best Uses

          Comments about Joico Color Intensity Color Butter:

          Let it set on dry hair for 30 mins and the product completely washed when raised

           
          5.0

          Red Color Extended

          By Red Head

          from Long Island, NY

          About Me Product Junkie

          Verified Buyer

          Pros

          • Easy To Use
          • Great Color

          Cons

            Best Uses

            • Touch Ups

            Comments about Joico Color Intensity Color Butter:

            I was looking for something to extend my red color in between appointments. My AMAZING Ulta hair stylist recommended trying this. She told me to use it on dry hair, once a week. So the following week I tried it and wow. The red is revived, my hair is soft & conditioned, and it smells good. The only drawback is how much I need to use for my long, thick hair. I'm so excited that my red will now stay vibrant until my next appointment

            • Commitment To Color:
            • Temporary
             
            4.0

            Like it

            By McKenna

            from Madison, WI

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Easy To Use
            • Gentle

            Cons

            • Doesn't Last

            Best Uses

            • Touch Ups

            Comments about Joico Color Intensity Color Butter:

            You MUST wear application gloves when you are using this product otherwise you WILL have stained hands/arms

            • Commitment To Color:
            • Temporary

            (1 of 1 customers found this review helpful)

             
            5.0

            Perfect for my Halloween costume

            By kimbolina9

            from Gurnee, IL

            About Me Minimalist

            Verified Buyer

            Pros

            • Easy To Use
            • Gentle
            • Great Color
            • Long-Lasting

            Cons

              Best Uses

              • New Look

              Comments about Joico Color Intensity Color Butter:

              I used the red and the color was great! I'm normally dishwater blonde and wanted to go red temporarily for my Disney Halloween costume (Madame Medusa from The Rescuers). It was perfect! It's been 11 days since I put in the color and it has faded considerably, but definitely still pinkish. I figure by 2 weeks it will be gone completely (label says 10 washes but I use a gentle shampoo). I actually really like the color now and am considering having red highlights put in next time I get my hair done. :)

              • Commitment To Color:
              • Temporary
               
              5.0

              Love it!

              By Cat

              from Howell, MI

              About Me Product Junkie

              Verified Reviewer

              Pros

              • Easy To Use
              • Gentle
              • Great Color

              Cons

                Best Uses

                • New Look
                • Touch Ups

                Comments about Joico Color Intensity Color Butter:

                Use this more like a hair dye than a conditioning mask. The first time I did it, the color only took to the top and the ends where I added some more. I re-did it and actually sectioned off my hair and applied a bit more - and it turned out great! It lasts better than the actual Joico hair dye. As a bonus, this made my hair look and feel so shiny and soft.

                • Commitment To Color:
                • Semi-Permanent
                 
                3.0

                Decent

                By Mmaust

                from Cincinnati Ohio

                About Me Minimalist

                Verified Buyer

                Pros

                • Easy To Use
                • Gentle

                Cons

                • Color Misrepresented
                • Messy
                • Time Consuming

                Best Uses

                • Graying Hair
                • Touch Ups

                Comments about Joico Color Intensity Color Butter:

                Make sure you apply the product evenly!!!! I did not and I had some dark blue streaks. Other than that it's a great product.

                • Commitment To Color:
                • Semi-Permanent

                Displaying reviews 1-10

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