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Joico Color Endure Shampoo

Joico

Color Endure Shampoo

Item 2215973

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Size:33.8 oz

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Gentle cleanser for color-treated hair that increases color longevity and reduces tonal change.

Protects haircolor vibrancy up to 33% longer than a leading professional sulfate-free shampoo, and maintains over 88% of red haircolor between color services.

This exceptionally gentle daily shampoo will preserve over 86% of your haircolor after 18 washes, while adding strength, manageability, softness and shine.
Apply to wet hair. Lather. Rinse. Repeat if necessary.
Water/Aqua/Eau, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Cocamide Mea, Glycol Stearate, Pentapeptide-29 Cysteinamide, Pentapeptide-30 Cysteinamide, Tetrapeptide-28 Argininamide, Tetrapeptide-29 Argininamide, Hydrolyzed Keratin, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Panthenol, Polyquaternium-10, Citric Acid, Propylene Glycol, Polyquaternium-7, Diazolidinyl Urea, PEG-150 Pentaerythrityl Tetrastearate, Tetrasodium EDTA, Silicone Quaternium-16, Amodimethicone, PEG-6 Caprylic/Capric Glycerides, Undeceth-11, C11-15 Pareth-7, Butyloctanol, Undeceth-5, Laureth-9, Glycerin, Trideceth-12, Iodopropynyl Butylcarbamate, PPG-12-Buteth-16, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Polyamide-2, Limonene, Linalool, Fragrance/Parfum.

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Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
JoicoColor Endure Shampoo
 
3.8

(based on 155 reviews)

69%

of respondents would recommend this to a friend.

Pros

  • Great smell (72)
  • Cleans thoroughly (60)
  • Gentle (54)
  • Lathers well (41)
  • Improves hair health (40)

Cons

  • Doesn't lather well (29)
  • Greasy (23)
  • Doesn't work (22)
  • Dries hair out (8)
  • Poor texture (7)

Best Uses

  • Daily use (56)
  • Thick hair (16)
  • Curly hair (15)
  • Fine hair (14)
  • Women (13)
    • Hair Type:
    • Wavy hair (53), Straight hair (42), Very curly hair (6)
    • My Beauty Routine Takes:
    • 30 minutes (22), 10 minutes (7), 1+ hour (6)
    • Reviewer Profile:
    • Beauty conscious (40), Survivalist / minimalist (31), Budget shopper (18), Product junkie (18), Brand buyer (14)
    • Was this a gift?:
    • No (7)

Reviewed by 155 customers

Displaying reviews 1-10

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1.0

Makes my hair greasy

By Ali

from Kelso, WA

About Me Minimalist

Pros

  • Adds Shine
  • Cleans Thoroughly
  • Great Smell

Cons

  • Doesn't Lather Well
  • Greasy

Best Uses

  • Colored Hair

Comments about Joico Color Endure Shampoo:

This makes my hair greasy and doesn't lather at all ☹. I'm going to return it.

  • Hair Type:
  • Wavy Hair
 
4.0

Doesn't dry hair out, but doesn't clean good enough

By Sammiie

from New Jersey

About Me Minimalist

Pros

  • Adds Shine
  • Gentle
  • Great Smell
  • Improves Hair Health

Cons

  • Doesn't Lather Well
  • Ineffective

Best Uses

  • Daily Use

Comments about Joico Color Endure Shampoo:

I used this shampoo and conditioner when I had colored hair. It's a lot less harsh and keeps your hair from drying out, but it's not very effective when you have greasy hair. I found that washing with this alone, my hair would start to get greasy at the roots the next day, which is not good when you're trying to wash as least often as possible xD

I've since worked out a system where I use a harsher shampoo (tea tree) on my roots and Joico on the rest of my hair, and that seems to do well to balance out the needs of my hair.

You could also just shampoo your hair twice.

If you find you have a greasy scalp, this shampoo may not be enough to clean your hair.

  • Hair Type:
  • Straight Hair
 
1.0

NG= not good

By Feather634

from New York

About Me Product Junkie

Verified Reviewer

Pros

  • Adds Volume

Cons

  • Greasy

Best Uses

    Comments about Joico Color Endure Shampoo:

    I washed I thought last night and the next day my hair looked greasy. I needed to use my dry shampoo. My hair is very thick from it but doesn't feel clean. It feels like I'm day 4 of not washing my hair. I'm not happy and will be returning. So basically my hair looks and feels dirty after washing it

    • Hair Type:
    • Straight Hair
     
    1.0

    I would not buy this product again

    By nan

    from CO

    About Me Minimalist

    Verified Buyer

    Pros

      Cons

      • Dries Hair Out

      Best Uses

        Comments about Joico Color Endure Shampoo:

        If the conditioner were better & added more moisture to you hair then I would like the product. But as is, it just adds protein without conditioning your hair

        • Hair Type:
        • Wavy Hair
         
        2.0

        makes hair greasy

        By Hayley

        from Louisville

        About Me Minimalist

        Pros

        • Great Smell

        Cons

        • Doesn't Lather Well
        • Greasy

        Best Uses

          Comments about Joico Color Endure Shampoo:

          I got this last week and I hate it. I will be returning it tomorrow, it just makes my hair so greasy i thought at first maybe i didnt rinse my hair out well enough well the next time I used it i made sure to really rinse and still my hair was bad.

          • Hair Type:
          • Straight Hair
           
          3.0

          Stripped color really fast and my hair is super dry

          By Rub

          from Baytown, texas

          About Me Minimalist

          Pros

          • Lathers Well

          Cons

          • Dries Hair Out
          • Greasy
          • Ineffective

          Best Uses

            Comments about Joico Color Endure Shampoo:

            I use it every few days recently dyed my hair pink but its strips more of the color out every time. And my hair sounds like straw for a couple of days then gets super oily. I don't like it.

            • Hair Type:
            • Straight Hair
             
            1.0

            I don't like this shampoo at all. It make my hair heavy.

            By Mrsboyd

            from Sherwood,ar

            Verified Buyer

            Pros

            • Great Smell

            Cons

            • Doesn't Lather Well
            • Greasy

            Best Uses

              Comments about Joico Color Endure Shampoo:

              The product made my hear very greasy and heavy.

              • Hair Type:
              • Straight Hair
               
              5.0

              I would definitely recommend this to everyone

              By Gina

              from Marion, VA

              About Me Product Junkie

              Verified Reviewer

              Pros

              • Cleans Thoroughly
              • Gentle
              • Great Smell
              • Improves Hair Health
              • Lathers Well
              • Minimal color in shower/towel

              Cons

                Best Uses

                • Daily Use
                • Thicker Hair

                Comments about Joico Color Endure Shampoo:

                I love this product and I couldn't believe the results. Highly recommend

                • Hair Type:
                • Straight Hair
                 
                4.0

                Works well

                By Eliza

                from Hampton, NH

                About Me Minimalist

                Verified Buyer

                Pros

                • Gentle

                Cons

                  Best Uses

                  • Daily Use
                  • Thinner Hair

                  Comments about Joico Color Endure Shampoo:

                  Works well.

                   
                  5.0

                  Love this shampoo

                  By BbirdA

                  from San Bernardino

                  About Me Beauty Conscious

                  Verified Reviewer

                  Pros

                  • Adds Shine
                  • Adds Volume
                  • Cleans Thoroughly
                  • Gentle
                  • Great Smell
                  • Improves Hair Health
                  • Lathers Well
                  • Thick rich velvety feel

                  Cons

                    Best Uses

                    • Blonde and grey

                    Comments about Joico Color Endure Shampoo:

                    First of all the smell is nice. The color is a dark bright purple and feels rich thick and velvety. I noticed it when I first shampood , the thickness of the foam.

                    • Hair Type:
                    • Straight Hair

                    Displaying reviews 1-10

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