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Smashbox Camera Ready BB Water Broad Spectrum SPF 30

Smashbox

Camera Ready BB Water Broad Spectrum SPF 30

Fair (porcelain ivory)

Item #: 2291975 Size: 1.0 oz

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Your skin needs a drink. Meet the first and only BB with a water-like texture that delivers multiple benefits in just one drop. Why get wet? Built-in primer water technology means a liquid silk-consistency - it literally glides onto your face, blends easily and moves with your skin. Because it's alcohol-free, there is no drying, cracking or caking during wear. The ultra-hydrating, oil-free formula also creates a sheer, radiant finish that makes you really love your skin in every conceivable light. Here come the compliments.

Why it's unique:

Simply put, we have no other BB foundation with a thin, water-like veil. What makes it a technological feat is their breakthrough system that suspends pigments in H2O. The big pay-off: a BB that hydrates your skin throughout the day and a demi-matte, but never flat complexion. Just a few drops create a remarkably natural-looking canvas that still camouflages imperfections. Just build for more coverage. Plus, Smashbox's exclusive Photoset Polymers - taken from medical grade liquid bandage technology - make it last from A.M. to afterhours.

Bragging rights:

  • Primes: Blurs out imperfections like fine lines, pores and blemishes
  • Protects: SPF 30 helps shield skin from environmental damage
  • Perfect: Sheer-to-medium coverage comes easy with its buildable, liquid-silk consistency. Plus, 8 forgiving shades means one for every skin tone. Guaranteed.
  • Hydrates: A revolutionary formula infused with elements of Primer Water quenches skin
  • Oil & alcohol free: Expect a gorgeous sheen. No shine.

Formulated without parabens, sodium lauryl sulfate, phthalates, oil, fragrance and talc.

One-two punch:

Want that all natural off-duty model look? Done. After applying BB Water, add a healthy flush or subtle, sun-kissed sheen to your flawless skin with Smashbox's L.A. Lights Blendable Lip & Cheek Color.

Click here to find your perfect shade!

Tips & Tricks

No Makeup Makeup

Application couldn't be easier. Just shake well, release 2 or 3 drops on the back of your hand and blend into face with fingertips. Layer for additional coverage; dot gently on imperfections to conceal.
Artist how-to: How to keep it sheer: "Remember, it's all about perfecting - not masking your skin. You only need to apply foundation on places that need coverage." - Lori Taylor Davis, Global Pro Lead Artist
Active: Octinoxate 5.0%, Titanium Dioxide 3.1%, Zinc Oxide 2.1%. Inactive: Water\Aqua\Eau, Methyl Trimethicone, Phenyl Trimethicone, Silica, Butyloctyl Salicylate, Dimethicone, Neopentyl Glycol Diheptanoate, C12-15 Alkyl Benzoate, Butylene Glycol, Dimethicone Silylate, Lauryl PEG-9 Polydimethylsiloxyethyl Dimethicone, Ethylhexyl Palmitate, Glycerin, Polysilicone-11, Tocopheryl Acetate, Sodium Hyaluronate, Lecithin, Citrullus Vulgaris (Watermelon) Fruit Extract, Lens Esculenta (Lentil) Fruit Extract, Pyrus Malus (Apple) Fruit Extract, Glycine Soja (Soybean) Protein, PEG-10 Dimethicone, Sodium Pca, Methicone, Triethyl Citrate, Thermus Thermophillus Ferment, Laureth-7, Trimethylsiloxysilicate, Silica Dimethyl Silylate, Magnesium Aluminum Silicate, Polymethylsilsesquioxane, Triethoxycaprylylsilane, Dextrin, Disteardimonium Hectorite, Xanthan Gum, Sodium Chloride, Dimethicone/PEG-10/15 Crosspolymer, Sodium Lactate, Caprylyl Glycol, Hexylene Glycol, Zinc Stearate, Litchi Chinensis Seed Extract, Polyglutamic Acid, Laminaria Saccharina Extract, Disodium EDTA, Sodium Dehydroacetate, Phenoxyethanol, Potassium Sorbate. May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499).

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

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Ingredients+

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
SmashboxCamera Ready BB Water Broad Spectrum SPF 30
 
4.0

(based on 270 reviews)

77%

of respondents would recommend this to a friend.

Pros

  • Lightweight (215)
  • Easy to apply (169)
  • Natural looking (162)
  • Blends well (142)
  • Smooth (118)

Cons

  • Doesn't stay on (33)
  • Poor coverage (33)
  • Doesn't work (21)
  • Difficult to apply (12)
  • Causes breakouts (9)

Best Uses

  • Everyday (150)
  • All skin types (68)
  • Sensitive skin (60)
  • Going out (49)
  • Travel (36)
    • Reviewer Profile:
    • Natural style (133), Classic style (60), Trendy style (17), Brand buyer (15), Budget shopper (11)
    • My Beauty Routine Takes:
    • 10 minutes (15), 30 minutes (15)

Reviewed by 270 customers

Displaying reviews 1-10

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4.0

Cheaply made dropper

By M

from Illinois

About Me Natural Style

Pros

  • Blends Well
  • Easy To Apply
  • Easy To Take-off
  • Lightweight
  • Smooth

Cons

    Best Uses

      Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

      The make up itself is great. I have gotten compliments that it looks very "fresh" and I do feel that my face doesn't get as oily as it did with the foundation I used to use. However, the dropper that you need to use is very cheaply made. I had it for less than 2 weeks and it broke. It snapped suddenly and got all over me and my sink. Now that the top doesn't completely close/seals because it's broken, I'm afraid the foundation will dry or dust will get in. It feels like it was a waste of money and I'm afraid to buy it again because the same thing might happen. I have also read other reviews from other people that had this same thing happen to them.

       
      1.0

      Most expensive water ever

      By Andrea

      from Corcoran Ca

      About Me Trendy Style

      Verified Buyer

      Pros

      • Lightweight

      Cons

      • Doesn't Stay On
      • Oily
      • Poor Coverage

      Best Uses

      • Everyday
      • Travel

      Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

      Omg the worst bb cream for combo/oily skin folks! Left me with enough oil to fry chicken after only a couple of hours of use. This stuff is water, straight up water with the tiniest bit of pigmentation ever. The worst product I've bought. Definitely returned it.

       
      5.0

      I am in love

      By Liz

      from Olathe, Kansas

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Easy To Take-off
      • Good Pigmentation
      • Lightweight
      • Long Lasting
      • Natural Looking
      • Smooth

      Cons

        Best Uses

        • All Skin Types
        • Everyday
        • Going Out
        • Sensitive Skin
        • Travel

        Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

        I just got this and I often break out with make up. But this has made my skin better. I am truly in love. I love to put it on

         
        4.0

        Great Product but...

        By Montoyal81

        from Chicago, IL

        About Me Natural Style

        Verified Reviewer

        Pros

        • Blends Well
        • Good Pigmentation
        • Lightweight
        • Long Lasting
        • Natural Looking

        Cons

        • Poor Applicator

        Best Uses

        • All Skin Types
        • Everyday

        Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

        I love the product it's lightweight, buildable, looks so great on but the applicator should be changed in the future. With the applicator and how this product is runny, I don't think they mix it's hard to use.

         
        5.0

        Great For Very Dry Skin

        By Heather

        from Olathe, KS

        About Me Classic Style

        Verified Reviewer

        Pros

        • Easy To Take-off
        • Lightweight
        • Natural Looking

        Cons

          Best Uses

          • Dry Skin
          • Everyday
          • Sensitive Skin

          Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

          I was recommended this when I was asking for a radiant lightweight foundation at Ulta. If you use a good primer underneath I think it works really well and doesn't settle into pores or fine lines but primer makes a world of difference for this product because I've had it ball up and crumble when it didn't mesh well with certain primers I've tried it with. It is pretty sheer/light coverage but that's what I wanted and what I like. I prefer my skin to look like skin and not a mask. I have very dry, sensitive skin and this doesn't irritate it. The thing I don't like is the shade selection. I'm quite fair but not the palest person I've ever seen and I'm the lightest shade. This is great if you're going for more of a natural look to the skin but just want to even out your complexion a little.

           
          4.0

          Perfect light coverage and moisture

          By Carissa

          from Oklahoma

          Verified Buyer

          Pros

          • Easy To Apply
          • Easy To Take-off
          • Lightweight
          • Natural Looking

          Cons

            Best Uses

            • Everyday
            • Sensitive Skin

            Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

            I have dry sensitive skin with an uneven skin tone. I put a LOT of work into my skin to keep it hydrated and less problematic. So I wanted something light for everyday wear that would moisturize but wasn't heavy enough to irritate my already sensitive skin. This product is perfect. It's my everyday go to. I will definitely buy again.

            (0 of 1 customers found this review helpful)

             
            2.0

            I won't buy this product again

            By Susan

            from Illinois

            About Me Natural Style

            Verified Buyer

            Pros

            • Blends Well
            • Lightweight
            • Smooth

            Cons

            • Awful applicator
            • Difficult to Apply
            • Runny

            Best Uses

              Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

              I loved Liquid Halo, but it's not available anymore. This is a step down. Between the awkward applicator and the fact that the product is runny, and is messy to apply - no, I don't use a brush and have no interest in using one. I'm also not impressed at how it looks on me.

               
              5.0

              Great product

              By Lorrie

              from Vancouver

              About Me Natural Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Easy To Take-off
              • Good Pigmentation
              • Lightweight
              • Natural Looking
              • Noncomedogenic
              • Smooth

              Cons

                Best Uses

                • All Skin Types
                • Everyday
                • Going Out
                • Sensitive Skin
                • Travel

                Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

                Finally found a product that looks and feels natural.

                 
                5.0

                Your Skin but BETTER!

                By Blue-Eyed baby

                from Collierville, TN

                About Me Trendy Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy To Apply
                • Easy To Take-off
                • Good Pigmentation
                • Hydrating with no Oil
                • Lightweight
                • Long Lasting
                • Multi-tasker
                • Natural Looking
                • Noncomedogenic
                • Smooth
                • SPF 30

                Cons

                  Best Uses

                  • All Skin Types
                  • Everyday
                  • Sensitive Skin

                  Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

                  I luv this multi-tasking product! It is a primer, hydrator, protector, with buildable coverage. It blurs infections with a very light coverage but can be built to a more medium foundation, if required. It is an all one that acts as a primer to smooth skin and pores (but, you can also use your favorite primer with it too!), it protects (has SPF 30 and antioxidants), it hydrates with no oil or thick cream, it adds a glow/radiance that diffuses fine lines and wrinkles. This can be worn as a very light coverage, built for a more medium coverage or as a base product for powder for full coverage foundation. This is the ultimate multi-tasking for any skin type. It will also color correct redness. Smashbox, please do not EVER take this product away!

                   
                  4.0

                  greatest thing since sliced bread

                  By ahb

                  from Michigan

                  Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

                  I apply the product with a beauty blender... applies easily. AMAZING coverage. Only down side is it wears off a little throughout the day. Gets a little oily. So you might need to fix it up using finishing powder or an oil blotting sheet. Feels like you're not wearing any makeup at all. Love this stuff.

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  24 Questions | 24 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Is this product buildable? Meaning if I want better coverage or if I come home and some has worn off, can I add more for additional coverage, or will it just move the product around my face without any additional coverage?
                    Asked on 9/18/2016 by PurdyBirdy from Newark, DE

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! The BB Water is definitely buildable. Before reapplying refresh your skin with our Primer Water for a flawless finish that will last all day.

                      Answered on 9/23/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    I guess I've been living under a rock. I'm curious about this product. I am currently using the BB Cream in Light/Medium & really enjoy wearing it. What's the difference between the Cream & Water? Also if I use Light/Medium in the cream what shade in the Water would be recommended? Oh one more, is the Water okay to use with Oily skin? Thank you!
                    Asked on 6/3/2016 by Maria from Seattle

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! The BB Water foundation is excellent for dry skin. It leaves the skin with a dewy finish. You would be the same shade in a BB Water, but I would stick with your BB Cream, since you describe your skin as oily :)

                      Answered on 6/6/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    About how long does this product last if you use it as an every day product?
                    Asked on 4/28/2016 by Madison from Coon Rapids, MN

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! All you need is one to two drops of BB Water to even out skin tone. This product will last longer if you use your fingertips to apply. Pair it with our Primer Water to prime and set your foundation. It will make your makeup last all day!

                      Answered on 5/2/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    Will this product transfer when I'm touching my face throughout the day? What should I set this bb water with ?
                    Asked on 4/16/2016 by Jen from Florida

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! BB Water is made with Photoset; a technology that makes the foundation transfer-proof and water resistant. Use Primer Water or a light dusting of Halo Powder to set.

                      Answered on 4/18/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    will this oxidize on you?
                    Asked on 4/14/2016 by rose from california

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! BB Water Foundation will not oxidize. Use it over the top of Primer Water for a finish that will last and last.

                      Answered on 4/15/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    is this product very watery-like?
                    Asked on 4/13/2016 by rose from california

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! Yes, BB Water Foundation is a sheer liquid foundation. Apply it over Primer Water for a finish that will last and last!

                      Answered on 4/15/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    can this be used like a foundation and then wear concealer, setting powder, bronzer etc over it like you normally would?
                    Asked on 4/11/2016 by rose from california

                    1 answer

                    • Brand Expert

                      A:

                      Absolutely! BB Water Foundation is a gorgeous foundation. Apply it after a spritz of Primer Water for a lost lasting finish that will last all day!

                      Answered on 4/11/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    would this have a good finish if i used a flat buffing brush. i know it says fingers but if it is dabbed on the face would buffing it out with a brush affect the finish?
                    Asked on 4/9/2016 by kayla

                    1 answer

                    • Brand Expert

                      A:

                      I think that's a great idea! First apply BB Water Foundation with your fingers and then buff with a brush! follow up with a spritz of Primer Water for a finish that will last and last.

                      Answered on 4/11/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    Which Smashbox primer would you recommend with this? I have dry/combo skin. I like the Primer Water but not sure its enough, would the Primer Oil be too much?
                    Asked on 3/31/2016 by Stephanie from Sacramento CA

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! The Primer Oil is a good match with Camera Ready BB Water - especially if you have dry/combo skin. Your complexion will look gorgeous!

                      Answered on 4/1/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    I'm trying to decide between the Smash Box Camera Ready BB Water Broad and the Smash Box Camera Ready BB Cream Broad Spectrum. I have regular skin (no extra dryness/oiliness, minimal blemishes), but it's pretty sensitive. I just bought a different BB Cream and it caused me to breakout pretty badly which is very abnormal for me. I'm looking for something that is light and evens out skin tone. I don't need heavy coverage by any means. If you can give any advice on the perks of one product over another, I'd appreciate it!
                    Asked on 3/17/2016 by Just Me

                    1 answer

                    • Brand Expert

                      A:

                      Camera Ready BB Water is lighter weight and more fluid than Camera Ready BB Cream, but both provide sheer-to-medium skin perfecting coverage. We recommend testing both products at your nearest ULTA Beauty store to determine which you prefer. Please be sure to read the ratings and reviews for both products at ULTA.com! :-)

                      http://www.ulta.com/ulta/stores/storelocator.jsp

                      Answered on 3/22/2016 by Brand Expert from Smashbox Cosmetics
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