skip to main content
ULTA
  • Home
  • / Makeup
  • / Face
  • / BB & CC Creams
  • / Camera Ready BB Water Broad Spectrum SPF 30
Smashbox Camera Ready BB Water Broad Spectrum SPF 30

Smashbox

Camera Ready BB Water Broad Spectrum SPF 30

1.0 oz Item 2291975

Special Free Gift with Purchase! Click for Offer Details

Color:Fair (porcelain ivory)

Options

View All Options
GIFT WITH PURCHASE

FREE deluxe mini Primerizer with any $35 Smashbox purchase (offer valid 11/26/17-12/24/17 or while supplies last)

FREE deluxe mini Primerizer w/any $35 Smashbox purchase

FREE Photo Finish Foundation Primer with any $35 Smashbox purchase (offer valid 11/26/17-12/24/17 or while supplies last)

FREE deluxe mini Photo Finish Foundation Primer w/any $35 Smashbox purchase

Find in Store-

Your skin needs a drink. Meet the first and only BB with a water-like texture that delivers multiple benefits in just one drop. Why get wet? Built-in primer water technology means a liquid silk-consistency - it literally glides onto your face, blends easily and moves with your skin. Because it's alcohol-free, there is no drying, cracking or caking during wear. The ultra-hydrating, oil-free formula also creates a sheer, radiant finish that makes you really love your skin in every conceivable light. Here come the compliments.

Why it's unique:

Simply put, we have no other BB foundation with a thin, water-like veil. What makes it a technological feat is their breakthrough system that suspends pigments in H2O. The big pay-off: a BB that hydrates your skin throughout the day and a demi-matte, but never flat complexion. Just a few drops create a remarkably natural-looking canvas that still camouflages imperfections. Just build for more coverage. Plus, Smashbox's exclusive Photoset Polymers - taken from medical grade liquid bandage technology - make it last from A.M. to afterhours.

Bragging rights:

  • Primes: Blurs out imperfections like fine lines, pores and blemishes
  • Protects: SPF 30 helps shield skin from environmental damage
  • Perfect: Sheer-to-medium coverage comes easy with its buildable, liquid-silk consistency. Plus, 8 forgiving shades means one for every skin tone. Guaranteed.
  • Hydrates: A revolutionary formula infused with elements of Primer Water quenches skin
  • Oil & alcohol free: Expect a gorgeous sheen. No shine.

Formulated without parabens, sodium lauryl sulfate, phthalates, oil, fragrance and talc. Vegan friendly.

One-two punch:

Want that all natural off-duty model look? Done. After applying BB Water, add a healthy flush or subtle, sun-kissed sheen to your flawless skin with Smashbox's L.A. Lights Blendable Lip & Cheek Color.

Click here to find your perfect shade of Smashbox's Camera Ready BB Water Broad Spectrum SPF 30!

Tips & Tricks

No Makeup Makeup

Application couldn't be easier. Just shake well, release 2 or 3 drops on the back of your hand and blend into face with fingertips. Layer for additional coverage; dot gently on imperfections to conceal.
Artist how-to: How to keep it sheer: "Remember, it's all about perfecting - not masking your skin. You only need to apply foundation on places that need coverage." - Lori Taylor Davis, Global Pro Lead Artist
Active: Octinoxate 5.0%, Titanium Dioxide 3.1%, Zinc Oxide 2.1%. Inactive: Water\Aqua\Eau, Methyl Trimethicone, Phenyl Trimethicone, Silica, Butyloctyl Salicylate, Dimethicone, Neopentyl Glycol Diheptanoate, C12-15 Alkyl Benzoate, Butylene Glycol, Dimethicone Silylate, Lauryl PEG-9 Polydimethylsiloxyethyl Dimethicone, Ethylhexyl Palmitate, Glycerin, Polysilicone-11, Tocopheryl Acetate, Sodium Hyaluronate, Lecithin, Citrullus Vulgaris (Watermelon) Fruit Extract, Lens Esculenta (Lentil) Fruit Extract, Pyrus Malus (Apple) Fruit Extract, Glycine Soja (Soybean) Protein, PEG-10 Dimethicone, Sodium Pca, Methicone, Triethyl Citrate, Thermus Thermophillus Ferment, Laureth-7, Trimethylsiloxysilicate, Silica Dimethyl Silylate, Magnesium Aluminum Silicate, Polymethylsilsesquioxane, Triethoxycaprylylsilane, Dextrin, Disteardimonium Hectorite, Xanthan Gum, Sodium Chloride, Dimethicone/PEG-10/15 Crosspolymer, Sodium Lactate, Caprylyl Glycol, Hexylene Glycol, Zinc Stearate, Litchi Chinensis Seed Extract, Polyglutamic Acid, Laminaria Saccharina Extract, Disodium EDTA, Sodium Dehydroacetate, Phenoxyethanol, Potassium Sorbate. May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499).

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
SmashboxCamera Ready BB Water Broad Spectrum SPF 30
 
4.1

(based on 322 reviews)

79%

of respondents would recommend this to a friend.

Pros

  • Lightweight (261)
  • Easy to apply (210)
  • Natural looking (197)
  • Blends well (175)
  • Smooth (149)

Cons

  • Doesn't stay on (39)
  • Poor coverage (39)
  • Doesn't work (25)
  • Difficult to apply (14)
  • Causes breakouts (11)

Best Uses

  • Everyday (190)
  • All skin types (83)
  • Sensitive skin (73)
  • Going out (62)
  • Travel (43)
    • Reviewer Profile:
    • Natural style (165), Classic style (71), Trendy style (23), Brand buyer (15), Budget shopper (11)
    • My Beauty Routine Takes:
    • 10 minutes (15), 30 minutes (15)

Reviewed by 322 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

I would seriously buy this product again!

By Annie

from Dallas. TX

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Easy To Take-off
  • Lightweight
  • Natural Looking

Cons

    Best Uses

    • All Skin Types
    • Sensitive Skin

    Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

    I normally do not wear foundation. I breakout easily due to large pores. This product is water based, very light, and very easy to come off. I love it!

     
    5.0

    I have been using this product for 2 years!

    By Liv

    from Los Angeles, CA

    About Me Natural Style

    Verified Reviewer

    Pros

    • Blends Well
    • Easy To Apply
    • Lightweight
    • Natural Looking
    • Smooth
    • Water-like consistency

    Cons

    • Poor Coverage

    Best Uses

    • All Skin Types
    • Everyday
    • Going Out
    • Sensitive Skin
    • Travel

    Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

    This foundation is perfect for the girl who wants to look natural while having flawless skin. This is not a full coverage foundation!!!!!!!!!!!! I blend this in all over my face with a beauty blender and it is a gorgeous illuminated light coverage. For any pimples and under-eye bags I go in with a concealer.

     
    4.0

    Love it

    By Edotfowlkes

    from Silver spring, MD

    About Me Trendy Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Good Pigmentation
    • Lightweight
    • Long Lasting
    • Smooth

    Cons

      Best Uses

      • All Skin Types

      Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

      Finally found a BB cream that works for me. It's hard to find a BB for dark women of color but the works perfectly. Don't be alarmed when you first put it on because it oxidizes.

       
      5.0

      Perfect

      By Stacymarie

      from Dallas, TX

      About Me Classic Style

      Verified Reviewer

      Pros

      • Blends Well
      • Easy To Apply
      • Easy To Take-off
      • Good Pigmentation
      • Lightweight
      • Long Lasting
      • Natural Looking
      • Noncomedogenic
      • Smooth

      Cons

        Best Uses

        • All Skin Types
        • Everyday
        • Going Out
        • Sensitive Skin
        • Travel

        Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

        I never write reviews but this stuff was EXACTLY what I was looking for. It's lightweight, it blends beautifully, it stays on, it hydrates, and it doesn't leave my skin oily. It literally does everything I've been looking for. I'm not a fan of foundation because I find it too heavy and cakey. Annnnnd smashbox is cruelty free!

         
        5.0

        I will only use this product from now ON LOVE LOVE LOVE

        By Jen

        from Midland MI

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Lightweight
        • Natural Looking
        • Noncomedogenic

        Cons

          Best Uses

          • All Skin Types
          • Everyday

          Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

          I use when I feel like being put together, it is so lightweight I just love it.

           
          5.0

          Fabulous!!!

          By Gem

          from Columbus, Texas

          About Me Classic Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Easy To Take-off
          • Lightweight
          • Natural Looking
          • Smooth

          Cons

            Best Uses

            • Everyday

            Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

            Fabulous for everyday wear! Light! Great coverage! Easy On... Easy Off!

             
            5.0

            Love this product and would purchase again.

            By Dorthi

            from South Carolina

            About Me Natural Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Easy To Take-off
            • Good Pigmentation
            • Lightweight
            • Long Lasting
            • Natural Looking
            • Smooth

            Cons

              Best Uses

              • All Skin Types
              • Everyday

              Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

              I work in kitchen with a hot and cold stations and this stuff works great. If you loved the original Clinique for oily skin foundation and being that they don't make it anymore then this is the product for you.

               
              3.0

              Great! But...

              By anonimous

              from San Francisco Cali

              About Me Natural Style

              Pros

              • Easy To Apply
              • Easy To Take-off
              • Lightweight
              • Natural Looking
              • Smooth

              Cons

              • Doesn't Stay On
              • Ineffective

              Best Uses

              • Travel

              Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

              Great! But by the end of the day I will take my make-up off and only see my concealer no sign that I even put it on! In the morning when I put it on I can tell it's there and I know if I take it off in the morning I'll see it too, but it wears off during the day even with my primer and everything. For the price that it is, not a very good deal.

               
              5.0

              Love it!

              By Kat

              from Murfreesboro, TN

              About Me Natural Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Good Pigmentation
              • Lightweight
              • Smooth

              Cons

                Best Uses

                • Everyday

                Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

                Really light and smooth feel. Good coverage. Has a bit of a wet looking finish so I like to add some powder foundation over it to give me a matte finish. Other than that it's great.

                 
                5.0

                I am a loyal customer of this product

                By Cat

                from Hendersonville, Tn

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy To Take-off
                • Good Pigmentation
                • Lightweight
                • Long Lasting
                • Natural Looking
                • Noncomedogenic
                • Smooth

                Cons

                  Best Uses

                  • Everyday
                  • Going Out
                  • Sensitive Skin

                  Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

                  I cannot stand heavy makeup. This is light and covers well.

                  Displaying reviews 1-10

                  Back to top

                  Previous | Next »

                  Q&A

                  Product Q&A

                  Ask a question

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  27 Questions | 27 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Is this product good for oily skin? I want something that will hydrate my skin but not look too shiny by the end of the day.
                    Asked on 7/16/2017 by Lana from Boston

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! For oily skin we suggest using the Studio Skin Foundation. It will hydrate, but not look too shiny.

                      Answered on 7/20/2017 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    Is it water resistant?? I want to use it on summer days when going swimming in the lake. Would like to know if this product is good for that.
                    Asked on 4/17/2017 by lyzza

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! The BB Water is water resistant. It's formulated with a liquid bandage technology that lock makeup on for an all day wear.

                      Answered on 4/20/2017 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    Is this foundation vegan?
                    Thanks!
                    Asked on 2/18/2017 by Bks from Oklahoma

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! This product is not considered vegan.

                      Answered on 2/21/2017 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    Is this product buildable? Meaning if I want better coverage or if I come home and some has worn off, can I add more for additional coverage, or will it just move the product around my face without any additional coverage?
                    Asked on 9/18/2016 by PurdyBirdy from Newark, DE

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! The BB Water is definitely buildable. Before reapplying refresh your skin with our Primer Water for a flawless finish that will last all day.

                      Answered on 9/23/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    I guess I've been living under a rock. I'm curious about this product. I am currently using the BB Cream in Light/Medium & really enjoy wearing it. What's the difference between the Cream & Water? Also if I use Light/Medium in the cream what shade in the Water would be recommended? Oh one more, is the Water okay to use with Oily skin? Thank you!
                    Asked on 6/3/2016 by Maria from Seattle

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! The BB Water foundation is excellent for dry skin. It leaves the skin with a dewy finish. You would be the same shade in a BB Water, but I would stick with your BB Cream, since you describe your skin as oily :)

                      Answered on 6/6/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    About how long does this product last if you use it as an every day product?
                    Asked on 4/28/2016 by Madison from Coon Rapids, MN

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! All you need is one to two drops of BB Water to even out skin tone. This product will last longer if you use your fingertips to apply. Pair it with our Primer Water to prime and set your foundation. It will make your makeup last all day!

                      Answered on 5/2/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    Will this product transfer when I'm touching my face throughout the day? What should I set this bb water with ?
                    Asked on 4/16/2016 by Jen from Florida

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! BB Water is made with Photoset; a technology that makes the foundation transfer-proof and water resistant. Use Primer Water or a light dusting of Halo Powder to set.

                      Answered on 4/18/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    will this oxidize on you?
                    Asked on 4/14/2016 by rose from california

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! BB Water Foundation will not oxidize. Use it over the top of Primer Water for a finish that will last and last.

                      Answered on 4/15/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    is this product very watery-like?
                    Asked on 4/13/2016 by rose from california

                    1 answer

                    • Brand Expert

                      A:

                      Hi There! Yes, BB Water Foundation is a sheer liquid foundation. Apply it over Primer Water for a finish that will last and last!

                      Answered on 4/15/2016 by Brand Expert from Smashbox Cosmetics
                  • Q:

                    can this be used like a foundation and then wear concealer, setting powder, bronzer etc over it like you normally would?
                    Asked on 4/11/2016 by rose from california

                    1 answer

                    • Brand Expert

                      A:

                      Absolutely! BB Water Foundation is a gorgeous foundation. Apply it after a spritz of Primer Water for a lost lasting finish that will last all day!

                      Answered on 4/11/2016 by Brand Expert from Smashbox Cosmetics
                  Displaying questions 1-10Previous | Next »

                  Do you have a question about this product?