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Smashbox Camera Ready BB Water Broad Spectrum SPF 30

Smashbox

Camera Ready BB Water Broad Spectrum SPF 30

Fair (porcelain ivory)

Item #: 2291975 Size: 1.0 oz

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Your skin needs a drink. Meet the first and only BB with a water-like texture that delivers multiple benefits in just one drop. Why get wet? Built-in primer water technology means a liquid silk-consistency - it literally glides onto your face, blends easily and moves with your skin. Because it's alcohol-free, there is no drying, cracking or caking during wear. The ultra-hydrating, oil-free formula also creates a sheer, radiant finish that makes you really love your skin in every conceivable light. Here come the compliments.

Why it's unique:

Simply put, we have no other BB foundation with a thin, water-like veil. What makes it a technological feat is their breakthrough system that suspends pigments in H2O. The big pay-off: a BB that hydrates your skin throughout the day and a demi-matte, but never flat complexion. Just a few drops create a remarkably natural-looking canvas that still camouflages imperfections. Just build for more coverage. Plus, Smashbox's exclusive Photoset Polymers - taken from medical grade liquid bandage technology - make it last from A.M. to afterhours.

Bragging rights:

  • Primes: Blurs out imperfections like fine lines, pores and blemishes
  • Protects: SPF 30 helps shield skin from environmental damage
  • Perfect: Sheer-to-medium coverage comes easy with its buildable, liquid-silk consistency. Plus, 8 forgiving shades means one for every skin tone. Guaranteed.
  • Hydrates: A revolutionary formula infused with elements of Primer Water quenches skin
  • Oil & alcohol free: Expect a gorgeous sheen. No shine.

Formulated without parabens, sodium lauryl sulfate, phthalates, oil, fragrance and talc.

One-two punch:

Want that all natural off-duty model look? Done. After applying BB Water, add a healthy flush or subtle, sun-kissed sheen to your flawless skin with Smashbox's L.A. Lights Blendable Lip & Cheek Color.

Click here to find your perfect shade!

Tips & Tricks

No Makeup Makeup

Application couldn't be easier. Just shake well, release 2 or 3 drops on the back of your hand and blend into face with fingertips. Layer for additional coverage; dot gently on imperfections to conceal.
Artist how-to: How to keep it sheer: "Remember, it's all about perfecting - not masking your skin. You only need to apply foundation on places that need coverage." - Lori Taylor Davis, Global Pro Lead Artist
Active: Octinoxate 5.0%, Titanium Dioxide 3.1%, Zinc Oxide 2.1%. Inactive: Water\Aqua\Eau, Methyl Trimethicone, Phenyl Trimethicone, Silica, Butyloctyl Salicylate, Dimethicone, Neopentyl Glycol Diheptanoate, C12-15 Alkyl Benzoate, Butylene Glycol, Dimethicone Silylate, Lauryl PEG-9 Polydimethylsiloxyethyl Dimethicone, Ethylhexyl Palmitate, Glycerin, Polysilicone-11, Tocopheryl Acetate, Sodium Hyaluronate, Lecithin, Citrullus Vulgaris (Watermelon) Fruit Extract, Lens Esculenta (Lentil) Fruit Extract, Pyrus Malus (Apple) Fruit Extract, Glycine Soja (Soybean) Protein, PEG-10 Dimethicone, Sodium Pca, Methicone, Triethyl Citrate, Thermus Thermophillus Ferment, Laureth-7, Trimethylsiloxysilicate, Silica Dimethyl Silylate, Magnesium Aluminum Silicate, Polymethylsilsesquioxane, Triethoxycaprylylsilane, Dextrin, Disteardimonium Hectorite, Xanthan Gum, Sodium Chloride, Dimethicone/PEG-10/15 Crosspolymer, Sodium Lactate, Caprylyl Glycol, Hexylene Glycol, Zinc Stearate, Litchi Chinensis Seed Extract, Polyglutamic Acid, Laminaria Saccharina Extract, Disodium EDTA, Sodium Dehydroacetate, Phenoxyethanol, Potassium Sorbate. May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499).

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
SmashboxCamera Ready BB Water Broad Spectrum SPF 30
 
4.0

(based on 267 reviews)

78%

of respondents would recommend this to a friend.

Pros

  • Lightweight (212)
  • Easy to apply (167)
  • Natural looking (161)
  • Blends well (140)
  • Smooth (116)

Cons

  • Doesn't stay on (32)
  • Poor coverage (32)
  • Doesn't work (21)
  • Difficult to apply (12)
  • Causes breakouts (9)

Best Uses

  • Everyday (148)
  • All skin types (67)
  • Sensitive skin (59)
  • Going out (48)
  • Travel (34)
    • Reviewer Profile:
    • Natural style (131), Classic style (60), Trendy style (16), Brand buyer (15), Budget shopper (11)
    • My Beauty Routine Takes:
    • 10 minutes (15), 30 minutes (15)

Reviewed by 267 customers

Displaying reviews 1-10

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4.0

Great Product but...

By Montoyal81

from Chicago, IL

About Me Natural Style

Verified Reviewer

Pros

  • Blends Well
  • Good Pigmentation
  • Lightweight
  • Long Lasting
  • Natural Looking

Cons

  • Poor Applicator

Best Uses

  • All Skin Types
  • Everyday

Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

I love the product it's lightweight, buildable, looks so great on but the applicator should be changed in the future. With the applicator and how this product is runny, I don't think they mix it's hard to use.

 
5.0

Great For Very Dry Skin

By Heather

from Olathe, KS

About Me Classic Style

Verified Reviewer

Pros

  • Easy To Take-off
  • Lightweight
  • Natural Looking

Cons

    Best Uses

    • Dry Skin
    • Everyday
    • Sensitive Skin

    Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

    I was recommended this when I was asking for a radiant lightweight foundation at Ulta. If you use a good primer underneath I think it works really well and doesn't settle into pores or fine lines but primer makes a world of difference for this product because I've had it ball up and crumble when it didn't mesh well with certain primers I've tried it with. It is pretty sheer/light coverage but that's what I wanted and what I like. I prefer my skin to look like skin and not a mask. I have very dry, sensitive skin and this doesn't irritate it. The thing I don't like is the shade selection. I'm quite fair but not the palest person I've ever seen and I'm the lightest shade. This is great if you're going for more of a natural look to the skin but just want to even out your complexion a little.

     
    4.0

    Perfect light coverage and moisture

    By Carissa

    from Oklahoma

    Verified Buyer

    Pros

    • Easy To Apply
    • Easy To Take-off
    • Lightweight
    • Natural Looking

    Cons

      Best Uses

      • Everyday
      • Sensitive Skin

      Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

      I have dry sensitive skin with an uneven skin tone. I put a LOT of work into my skin to keep it hydrated and less problematic. So I wanted something light for everyday wear that would moisturize but wasn't heavy enough to irritate my already sensitive skin. This product is perfect. It's my everyday go to. I will definitely buy again.

      (0 of 1 customers found this review helpful)

       
      2.0

      I won't buy this product again

      By Susan

      from Illinois

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Lightweight
      • Smooth

      Cons

      • Awful applicator
      • Difficult to Apply
      • Runny

      Best Uses

        Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

        I loved Liquid Halo, but it's not available anymore. This is a step down. Between the awkward applicator and the fact that the product is runny, and is messy to apply - no, I don't use a brush and have no interest in using one. I'm also not impressed at how it looks on me.

         
        5.0

        Great product

        By Lorrie

        from Vancouver

        About Me Natural Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Easy To Take-off
        • Good Pigmentation
        • Lightweight
        • Natural Looking
        • Noncomedogenic
        • Smooth

        Cons

          Best Uses

          • All Skin Types
          • Everyday
          • Going Out
          • Sensitive Skin
          • Travel

          Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

          Finally found a product that looks and feels natural.

           
          5.0

          Your Skin but BETTER!

          By Blue-Eyed baby

          from Collierville, TN

          About Me Trendy Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Easy To Take-off
          • Good Pigmentation
          • Hydrating with no Oil
          • Lightweight
          • Long Lasting
          • Multi-tasker
          • Natural Looking
          • Noncomedogenic
          • Smooth
          • SPF 30

          Cons

            Best Uses

            • All Skin Types
            • Everyday
            • Sensitive Skin

            Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

            I luv this multi-tasking product! It is a primer, hydrator, protector, with buildable coverage. It blurs infections with a very light coverage but can be built to a more medium foundation, if required. It is an all one that acts as a primer to smooth skin and pores (but, you can also use your favorite primer with it too!), it protects (has SPF 30 and antioxidants), it hydrates with no oil or thick cream, it adds a glow/radiance that diffuses fine lines and wrinkles. This can be worn as a very light coverage, built for a more medium coverage or as a base product for powder for full coverage foundation. This is the ultimate multi-tasking for any skin type. It will also color correct redness. Smashbox, please do not EVER take this product away!

             
            4.0

            greatest thing since sliced bread

            By ahb

            from Michigan

            Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

            I apply the product with a beauty blender... applies easily. AMAZING coverage. Only down side is it wears off a little throughout the day. Gets a little oily. So you might need to fix it up using finishing powder or an oil blotting sheet. Feels like you're not wearing any makeup at all. Love this stuff.

             
            4.0

            Great for summer

            By Beauty fiend on a budget

            from California

            Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

            I love this product. I purchased this on a whim and fell in love with it. If you are used to a medium to full coverage product you may not like this as it's a water based product and isn't full coverage. You can build it up to get a higher level of coverage if you prefer. I like that it's light and is perfect for summer use. The only drawback about this product is the color selection. I use the deepest color which in my opinion isn't that deep. My skin tone is a chocolate brown and the deepest color works well for me but if you have a deeper skin tone than myself it wouldn't work. I also really love that it has added spf so you don't have to use a separate spf. The price is a little steep but you do get a pretty substantial amount of product. I suggest dispensing the product on your hand and then using a brush or fingers to apply it, beauty blenders will just absorb the product because it's a really thin liquid. I use a beauty blender after applying with a brush to achieve a more airbrushed look and it makes your skin look flawless.

             
            4.0

            Evens out skin tone!

            By Azn Beauty

            from Central Coast

            About Me Classic Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Good Pigmentation
            • Lightweight
            • Natural Looking
            • Oil free
            • Smooth

            Cons

            • Lasts about 6-7 hours

            Best Uses

            • Everyday
            • Good for dry/combo skin

            Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

            This product makes your skin look very natural and dewy. Evens out skin tone. You should use concealer on under eye circles and blemishes. Feels very light on the skin. This works for me during the Winter since I have oily/combo skin. In the summer I plan to use it mixed with another foundation to make it last longer. I had to play with this to see what works for me. I had to get used to the finish since I usually do medium to full coverage and demi matte. The finish is natural and dewy. I set it with Mac Studio fix powder which gives me more coverage.. Skin looks natural and healthy. I have light/ med skin tone. About NW 25-30. The light shade matched me perfectly.

             
            1.0

            Not suitable for oily skin

            By Mo

            from Los Angeles, Ca

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Lightweight
            • Natural Looking
            • Noncomedogenic

            Cons

            • Causes Breakouts
            • Doesn't Stay On
            • Ineffective
            • Poor Coverage

            Best Uses

              Comments about Smashbox Camera Ready BB Water Broad Spectrum SPF 30:

              At first application makeup felt seemless and nonexistent. As day progressed my face looked like I woke up and didnt wash my face. Oily and no makeup look. I bought this product because I thought it would be like a Prescriptives foundation being that it is water based. Did not provide any coverage. I don't recommend fo oily skin.

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              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              24 Questions | 24 Answers
              Displaying questions 1-10Previous | Next »
              • Q:

                Is this product buildable? Meaning if I want better coverage or if I come home and some has worn off, can I add more for additional coverage, or will it just move the product around my face without any additional coverage?
                Asked on 9/18/2016 by PurdyBirdy from Newark, DE

                1 answer

                • Brand Expert

                  A:

                  Hi There! The BB Water is definitely buildable. Before reapplying refresh your skin with our Primer Water for a flawless finish that will last all day.

                  Answered on 9/23/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                I guess I've been living under a rock. I'm curious about this product. I am currently using the BB Cream in Light/Medium & really enjoy wearing it. What's the difference between the Cream & Water? Also if I use Light/Medium in the cream what shade in the Water would be recommended? Oh one more, is the Water okay to use with Oily skin? Thank you!
                Asked on 6/3/2016 by Maria from Seattle

                1 answer

                • Brand Expert

                  A:

                  Hi There! The BB Water foundation is excellent for dry skin. It leaves the skin with a dewy finish. You would be the same shade in a BB Water, but I would stick with your BB Cream, since you describe your skin as oily :)

                  Answered on 6/6/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                About how long does this product last if you use it as an every day product?
                Asked on 4/28/2016 by Madison from Coon Rapids, MN

                1 answer

                • Brand Expert

                  A:

                  Hi There! All you need is one to two drops of BB Water to even out skin tone. This product will last longer if you use your fingertips to apply. Pair it with our Primer Water to prime and set your foundation. It will make your makeup last all day!

                  Answered on 5/2/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                Will this product transfer when I'm touching my face throughout the day? What should I set this bb water with ?
                Asked on 4/16/2016 by Jen from Florida

                1 answer

                • Brand Expert

                  A:

                  Hi There! BB Water is made with Photoset; a technology that makes the foundation transfer-proof and water resistant. Use Primer Water or a light dusting of Halo Powder to set.

                  Answered on 4/18/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                will this oxidize on you?
                Asked on 4/14/2016 by rose from california

                1 answer

                • Brand Expert

                  A:

                  Hi There! BB Water Foundation will not oxidize. Use it over the top of Primer Water for a finish that will last and last.

                  Answered on 4/15/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                is this product very watery-like?
                Asked on 4/13/2016 by rose from california

                1 answer

                • Brand Expert

                  A:

                  Hi There! Yes, BB Water Foundation is a sheer liquid foundation. Apply it over Primer Water for a finish that will last and last!

                  Answered on 4/15/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                can this be used like a foundation and then wear concealer, setting powder, bronzer etc over it like you normally would?
                Asked on 4/11/2016 by rose from california

                1 answer

                • Brand Expert

                  A:

                  Absolutely! BB Water Foundation is a gorgeous foundation. Apply it after a spritz of Primer Water for a lost lasting finish that will last all day!

                  Answered on 4/11/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                would this have a good finish if i used a flat buffing brush. i know it says fingers but if it is dabbed on the face would buffing it out with a brush affect the finish?
                Asked on 4/9/2016 by kayla

                1 answer

                • Brand Expert

                  A:

                  I think that's a great idea! First apply BB Water Foundation with your fingers and then buff with a brush! follow up with a spritz of Primer Water for a finish that will last and last.

                  Answered on 4/11/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                Which Smashbox primer would you recommend with this? I have dry/combo skin. I like the Primer Water but not sure its enough, would the Primer Oil be too much?
                Asked on 3/31/2016 by Stephanie from Sacramento CA

                1 answer

                • Brand Expert

                  A:

                  Hi There! The Primer Oil is a good match with Camera Ready BB Water - especially if you have dry/combo skin. Your complexion will look gorgeous!

                  Answered on 4/1/2016 by Brand Expert from Smashbox Cosmetics
              • Q:

                I'm trying to decide between the Smash Box Camera Ready BB Water Broad and the Smash Box Camera Ready BB Cream Broad Spectrum. I have regular skin (no extra dryness/oiliness, minimal blemishes), but it's pretty sensitive. I just bought a different BB Cream and it caused me to breakout pretty badly which is very abnormal for me. I'm looking for something that is light and evens out skin tone. I don't need heavy coverage by any means. If you can give any advice on the perks of one product over another, I'd appreciate it!
                Asked on 3/17/2016 by Just Me

                1 answer

                • Brand Expert

                  A:

                  Camera Ready BB Water is lighter weight and more fluid than Camera Ready BB Cream, but both provide sheer-to-medium skin perfecting coverage. We recommend testing both products at your nearest ULTA Beauty store to determine which you prefer. Please be sure to read the ratings and reviews for both products at ULTA.com! :-)

                  http://www.ulta.com/ulta/stores/storelocator.jsp

                  Answered on 3/22/2016 by Brand Expert from Smashbox Cosmetics
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