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Wella Brilliance Shampoo For Fine%2FNormal Hair

Wella

Brilliance Shampoo For Fine/Normal Hair

10.1 oz

Item #: 2230386

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For Color Treated Hair. Makes colored hair supple and soft while increasing shine with Liquid Crystal Technology.

For daily use. Apply to wet hair. Lather and rinse out.
Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

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How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
WellaBrilliance Shampoo For Fine/Normal Hair
 
4.6

(based on 216 reviews)

93%

of respondents would recommend this to a friend.

Pros

  • Cleans thoroughly (123)
  • Great smell (116)
  • Lathers well (107)
  • Adds shine (93)
  • Gentle (92)

Cons

  • Doesn't lather well (6)
  • Doesn't work (5)
  • Greasy (3)
  • Harsh (3)

Best Uses

  • Daily use (102)
  • Fine hair (63)
  • Curly hair (27)
  • Oily hair (25)
  • Thick hair (23)
    • Was this a gift?:
    • No (21)
    • Hair Type:
    • Straight hair (78), Wavy hair (65), Very curly hair (18)
    • Reviewer Profile:
    • Beauty conscious (80), Survivalist / minimalist (41), Product junkie (31)

Reviewed by 216 customers

Displaying reviews 1-10

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5.0

Love it!!!

By Cindy

from Lexington, ky

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Shine
  • Adds Volume
  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Improves Hair Health
  • Lathers Well

Cons

    Best Uses

      Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

      Great with their colored/ treated wella products my hair dresser uses on me

      • Hair Type:
      • Wavy Hair
       
      2.0

      Disappointing

      By Sandi

      from McDonough

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Lathers Well

      Cons

      • Ineffective
      • Weighs hair down

      Best Uses

        Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

        I was very disappointed in the shampoo. It weighed my hair down and didn't feel clean after shampooing. At the same time it felt dry. Not for fine natural blond hair

        • Hair Type:
        • Straight Hair
         
        5.0

        I loved it. Use it every day :)

        By Patty

        from San Antonio

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Great Smell
        • Improves Hair Health

        Cons

          Best Uses

          • Daily Use

          Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

          Use it every day along with the conditioner

          • Hair Type:
          • Straight Hair

          (0 of 1 customers found this review helpful)

           
          5.0

          The product is great but expensive

          By Vn

          from Tucson AZ. Park place mall

          About Me Minimalist

          Verified Buyer

          Pros

          • Improves Hair Health

          Cons

            Best Uses

            • Daily Use

            Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

            I love the product

            • Hair Type:
            • Straight Hair
             
            4.0

            Purchase this shampoo again & again

            By Lisa

            from Pittsburgh, PA

            About Me Product Junkie

            Verified Buyer

            Pros

            • Great Smell
            • Lathers Well

            Cons

              Best Uses

              • Daily Use

              Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

              Love the smell of this product, and the way it leaves my hair. Super shampoo for colored hair, that has a fine texture. Doesn't weight it down, and doesn't leave it coarse. Also love the conditioner in the same product line.

              • Hair Type:
              • Straight Hair
               
              5.0

              Amazing

              By Tinker

              from LA

              About Me Product Junkie

              Verified Buyer

              Pros

              • Adds Shine
              • Adds Volume
              • Cleans Thoroughly
              • Gentle
              • Great Smell
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                • Curly Hair
                • Daily Use
                • Oily Hair
                • Thicker Hair

                Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                Love this!!!!

                • Hair Type:
                • Very Curly Hair
                 
                5.0

                Best shampoo I've ever purchased, worth the $!

                By LeslieTX89

                from San Antonio, TX

                About Me Beauty Conscious

                Pros

                • Adds Shine
                • Adds Volume
                • Cleans Thoroughly
                • Gentle
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Curly Hair
                  • Daily Use
                  • Oily Hair
                  • Thicker Hair
                  • Thinner Hair

                  Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                  I was introduced to this shampoo from my hair dresser, who told me that I had wax build-up in my hair from using Dove in the past. Since I've started using this shampoo I can go 2-4 days without washing my hair because there is absolutely NO wax in this shampoo. Wax makes oil build up, making you want to wash your hair more = more shampoo wasted. The large bottles last me about 6 months when washing every other day or so. The scent is light and crisp and just like when you go to the salon I can still smell it in my hair at the end of the day. BUY THIS SHAMPOO! YOU WON'T REGRET IT! :)

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  I would buy this product again, and recommend

                  By Tori S.

                  from Wilmington, NC

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Great Smell
                  • Improves Hair Health

                  Cons

                    Best Uses

                      Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                      I have permanetly switch to this shampoo and conditioner.

                      • Hair Type:
                      • Wavy Hair
                       
                      5.0

                      I would buy this product again! Works great on thin fine ha

                      By Kris the shopper!

                      from Minster, Ohio

                      About Me Beauty Conscious

                      Verified Buyer

                      Pros

                      • Adds Volume
                      • Cleans Thoroughly
                      • Great Smell
                      • Lathers Well

                      Cons

                        Best Uses

                        • Thinner Hair

                        Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                        I have very thin hair but this product helps me to a fuller look and a great amount of volume!

                        • Hair Type:
                        • Straight Hair
                         
                        5.0

                        Love this Shampoo

                        By Beautyjunkie

                        from Bossier City, LA

                        About Me Product Junkie

                        Verified Buyer

                        Pros

                        • Adds Shine
                        • Cleans Thoroughly
                        • Gentle
                        • Great Smell
                        • Improves Hair Health
                        • Lathers Well

                        Cons

                          Best Uses

                          • Daily Use
                          • Thicker Hair

                          Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                          This shampoo is amazing! It smells phenomenal, lathers well, cleans without stripping hair, and makes styling your hair easy. Love!

                          • Hair Type:
                          • Straight Hair

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          11 Questions | 11 Answers
                          Displaying questions 1-10Previous | Next »
                          • Q:

                            Hi there! I was wondering how this product would work on black hair with ash brown highlights on the ends? I just recently got my hair done and I want to keep it bouncy and shiny with great volume. My hair has recently been getting thin because of all the chemicals I've been putting in it from the color dyes, but my normal hair is usually wavy and frizzy. Would this be a great choice or the enrich conditioning be better?
                            Asked on 10/26/2016 by mariaangela from sf, ca

                            1 answer

                            • Staff Expert

                              A:

                              Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine, so it sounds like a great choice for you!

                              Answered on 10/27/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            What makest this shampoo gentle? Sine I started using it, my falls out LESS in the shower. Ty
                            Asked on 4/21/2016 by vblanca

                            1 answer

                            • Staff Expert

                              A:

                              That is great to hear! Glad it is working for you! Brilliance Shampoo For Fine/Normal Hair by Wella has a light formula with liquid crystal technology to help protect color's vividness and boost shine. All Wella formulas are gentle as well as professional salon quality.

                              Answered on 4/27/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            does this product have keratin in it?
                            Asked on 4/17/2016 by kyrianne

                            1 answer

                            • Staff Expert

                              A:

                              No, it does not.

                              Answered on 4/19/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            Can I use this shampoo and conditioner even if my hair is not color treated?
                            Asked on 1/22/2016 by Ashley from US

                            1 answer

                            • Staff Expert

                              A:

                              Sure, it is safe and gentle to use on both natural and color-treated hair! :-)

                              Answered on 1/25/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            Is this product safe for color treated hair?
                            Asked on 1/22/2016 by eglogowski

                            1 answer

                            • Staff Expert

                              A:

                              Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                              Answered on 1/26/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            Does this work well for oily hair?? Looking for a shampoo that wont make my hair more oily and build up.
                            Asked on 1/20/2016 by Courtney from Patchogue, NY

                            1 answer

                            • Staff Expert

                              A:

                              Yes, this shampoo is suitable for oily hair and won't cause any oily look or feel. It helps to remove buildup.

                              Answered on 1/20/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            Can I use on color treated hair?
                            Asked on 1/15/2016 by deb

                            1 answer

                            • Staff Expert

                              A:

                              Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                              Answered on 1/15/2016 by Staff Expert from Ulta Beauty
                          • Q:

                            Is this product gluten free? If so, where can I find a list of Wella gluten free products?
                            Asked on 8/1/2015 by Casey from Scottsdale, AZ

                            1 answer

                            • Staff Expert

                              A:

                              Here is Wella's official statement on gluten:

                              Thank you for contacting us about Gluten in our products.

                              We do not intentionally add Gluten to our cosmetic products.

                              Cosmetic products can feature a variety of ingredients extracted from grains. As Gluten too is a grain derived ingredient, it cannot be excluded that trace amounts of Gluten may come along with common raw material supplies.

                              It is generally believed that Gluten needs to be ingested to produce sensitivity and therefore use of hair and skin products is not likely to trigger a reaction. However, the degree of sensitivity varies from person to person; we highly recommend that you consult with your physician before using any products.

                              We also refer you to online websites such as celiac.com or celiac.org for further information. One of the questions asked on the website celiac.com is "Can products which contain gluten but only touch the skin affect celiacs?" and the response is "Very few celiacs are likely to have any reaction to topical gluten contact. In order for a gut reaction to occur, it is likely that direct contact with the gut lumen is required. Many people with celiac disease have everyday contact with gluten (for instance, bakers with CD who have contact everyday with wheat flour), and do not have any reaction to it. However, there are, on rare occasion, people who have had an anaphylactoid response to gluten, and these people should avoid gluten in all forms. Also, topical gluten breathed into the upper airways may cause symptoms of allergic rhinitis in rare instances. If there is a simple alternative to a shampoo, cosmetic, etc., you may want to use the non gluten containing product."

                              Answered on 8/4/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            Which Brilliance shampoo/conditioner is more volumizing? I have thick, short hair that needs volume.
                            Asked on 7/16/2015 by TC

                            1 answer

                            • Staff Expert

                              A:

                              The formula for Fine/Normal Hair features volumizing benefits!

                              Answered on 7/17/2015 by Staff Expert from ULTA Beauty
                          • Q:

                            Hi, I purchased this shampoo for my long curly, fine hair. I know this shampoo does work on fine hair. However, I also noticed you have another shampoo for coarse and curly hair. Which one should work better on my hair?
                            Asked on 7/10/2015 by Product Junkie from New Jersey

                            1 answer

                            • Staff Expert

                              A:

                              Depending on what your need is, Brilliance is meant to provide shine and to color protect; You could also try the Coarse formula to see if you prefer it over the Fine/Normal. Wella's Enrich line is meant to provide volume and moisture to the hair.

                              Answered on 7/15/2015 by Staff Expert from ULTA Beauty
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