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Wella Brilliance Shampoo For Fine/Normal Hair

Wella

Brilliance Shampoo For Fine/Normal Hair

33.8 oz

Item #: 2230387

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For Color Treated Hair. Makes colored hair supple and soft while increasing shine with Liquid Crystal Technology.

For daily use. Apply to wet hair. Lather and rinse out.
Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

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How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
WellaBrilliance Shampoo For Fine/Normal Hair
 
4.6

(based on 197 reviews)

93%

of respondents would recommend this to a friend.

Pros

  • Cleans thoroughly (109)
  • Great smell (102)
  • Lathers well (92)
  • Adds shine (82)
  • Gentle (81)

Cons

  • Doesn't lather well (6)
  • Doesn't work (3)
  • Greasy (3)
  • Harsh (3)

Best Uses

  • Daily use (89)
  • Fine hair (58)
  • Curly hair (24)
  • Oily hair (23)
  • Thick hair (18)
    • Was this a gift?:
    • No (21)
    • Hair Type:
    • Straight hair (68), Wavy hair (57), Very curly hair (17)
    • Reviewer Profile:
    • Beauty conscious (69), Survivalist / minimalist (36), Product junkie (28)

Reviewed by 197 customers

Displaying reviews 1-10

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5.0

Love this stuff!

By Erniebeans

from Leesburg Florida

About Me Minimalist

Verified Buyer

Pros

  • Adds Shine
  • Cleans Thoroughly
  • Great Smell
  • Improves Hair Health
  • Lathers Well

Cons

    Best Uses

      Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

      Love this product! I noticed a huge difference when I wasn't using it!

      • Hair Type:
      • Straight Hair
       
      4.0

      Smells amazing

      By Stacy

      from Madison, Wisconsin

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Adds Shine
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Lathers Well

      Cons

        Best Uses

        • Curly Hair
        • Daily Use
        • Great for color treated hair.

        Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

        Great shampoo. Smells amazing. My hair stylist suggested it for my color treated hair.

        • Hair Type:
        • Very Curly Hair
         
        4.0

        Better than expected

        By Carmen

        from Texas

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • Lathers Well

        Cons

          Best Uses

          • Daily Use
          • Thinner Hair

          Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

          I use it every other day. It doesn't dry my hair while lathering like other shampoos. Leaves my hair soft and clean. Only downfall is it leaves my hair a little flat.

          • Hair Type:
          • Wavy Hair

          (1 of 1 customers found this review helpful)

           
          4.0

          This product is amazing!

          By Melissa

          from Hurricane, West Virginia

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Cleans Thoroughly
          • Gentle
          • Great Smell
          • Improves Hair Health

          Cons

          • Doesn't Lather Well

          Best Uses

          • Daily Use

          Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

          I'm a natural redhead and as I age, the red ages with me. So I've been getting my red colored for the past couple years and have been swearing to John Frieda color protective products. Within a week, my color would fade and when it came time for a cut my tips would be nappy. My stylist suggested I switch to Wella brilliance shampoo because that is what she uses in the salon and I haven't looked back!

          • Hair Type:
          • Wavy Hair
           
          5.0

          Great professional product

          By Auntkatie

          from Carrollton va

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Gentle
          • Great Smell
          • Improves Hair Health
          • Lathers Well

          Cons

            Best Uses

            • Daily Use

            Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

            Have tried many shampoos and wasn't able to find the percent balance for my dry but oily hair. This product is awesome, smells great. And leaves my hair healthy and manageable

            • Hair Type:
            • Straight Hair
             
            5.0

            Love it

            By Kayjar7727

            from Houma, la

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Great Smell

            Cons

              Best Uses

              • Curly Hair
              • Daily Use
              • Thicker Hair

              Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

              Hair feels awesome after use

              • Hair Type:
              • Wavy Hair
               
              4.0

              I will buy again

              By Kris

              from Princeton Texas

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Adds Shine
              • Cleans Thoroughly
              • Gentle
              • Great Smell
              • Improves Hair Health

              Cons

                Best Uses

                • Daily Use

                Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                Good

                • Hair Type:
                • Wavy Hair
                 
                5.0

                love this

                By cindy

                from slidell, la.

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Cleans Thoroughly
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Thinner Hair

                  Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                  this product has made my hair much healthly, was using biolage and my hair was dry

                  • Hair Type:
                  • Straight Hair
                   
                  5.0

                  Love it!

                  By Deb

                  from Victoria, TX

                  About Me Minimalist

                  Verified Buyer

                  Pros

                  • Adds Shine
                  • Cleans Thoroughly
                  • Gentle
                  • Improves Hair Health

                  Cons

                  • Doesn't Lather Well

                  Best Uses

                  • Curly Hair
                  • Daily Use

                  Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                  Helps my color last longer

                  • Hair Type:
                  • Wavy Hair
                   
                  4.0

                  would definitely repurchase!

                  By Annie Jane

                  from new jersey

                  About Me Minimalist

                  Verified Buyer

                  Pros

                  • Cleans Thoroughly
                  • Gentle
                  • Great Smell

                  Cons

                    Best Uses

                      Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                      I use this every time I was my hair.
                      Smells amazing even after heat styling my hair.

                      • Hair Type:
                      • Wavy Hair

                      Displaying reviews 1-10

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      10 Questions | 10 Answers
                      Displaying questions 1-10
                      • Q:

                        What makest this shampoo gentle? Sine I started using it, my falls out LESS in the shower. Ty
                        Asked on 4/21/2016 by vblanca

                        1 answer

                        • Staff Expert

                          A:

                          That is great to hear! Glad it is working for you! Brilliance Shampoo For Fine/Normal Hair by Wella has a light formula with liquid crystal technology to help protect color's vividness and boost shine. All Wella formulas are gentle as well as professional salon quality.

                          Answered on 4/27/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        does this product have keratin in it?
                        Asked on 4/17/2016 by kyrianne

                        1 answer

                        • Staff Expert

                          A:

                          No, it does not.

                          Answered on 4/19/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Can I use this shampoo and conditioner even if my hair is not color treated?
                        Asked on 1/22/2016 by Ashley from US

                        1 answer

                        • Staff Expert

                          A:

                          Sure, it is safe and gentle to use on both natural and color-treated hair! :-)

                          Answered on 1/25/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Is this product safe for color treated hair?
                        Asked on 1/22/2016 by eglogowski

                        1 answer

                        • Staff Expert

                          A:

                          Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                          Answered on 1/26/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Does this work well for oily hair?? Looking for a shampoo that wont make my hair more oily and build up.
                        Asked on 1/20/2016 by Courtney from Patchogue, NY

                        1 answer

                        • Staff Expert

                          A:

                          Yes, this shampoo is suitable for oily hair and won't cause any oily look or feel. It helps to remove buildup.

                          Answered on 1/20/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Can I use on color treated hair?
                        Asked on 1/15/2016 by deb

                        1 answer

                        • Staff Expert

                          A:

                          Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                          Answered on 1/15/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Is this product gluten free? If so, where can I find a list of Wella gluten free products?
                        Asked on 8/1/2015 by Casey from Scottsdale, AZ

                        1 answer

                        • Staff Expert

                          A:

                          Here is Wella's official statement on gluten:

                          Thank you for contacting us about Gluten in our products.

                          We do not intentionally add Gluten to our cosmetic products.

                          Cosmetic products can feature a variety of ingredients extracted from grains. As Gluten too is a grain derived ingredient, it cannot be excluded that trace amounts of Gluten may come along with common raw material supplies.

                          It is generally believed that Gluten needs to be ingested to produce sensitivity and therefore use of hair and skin products is not likely to trigger a reaction. However, the degree of sensitivity varies from person to person; we highly recommend that you consult with your physician before using any products.

                          We also refer you to online websites such as celiac.com or celiac.org for further information. One of the questions asked on the website celiac.com is "Can products which contain gluten but only touch the skin affect celiacs?" and the response is "Very few celiacs are likely to have any reaction to topical gluten contact. In order for a gut reaction to occur, it is likely that direct contact with the gut lumen is required. Many people with celiac disease have everyday contact with gluten (for instance, bakers with CD who have contact everyday with wheat flour), and do not have any reaction to it. However, there are, on rare occasion, people who have had an anaphylactoid response to gluten, and these people should avoid gluten in all forms. Also, topical gluten breathed into the upper airways may cause symptoms of allergic rhinitis in rare instances. If there is a simple alternative to a shampoo, cosmetic, etc., you may want to use the non gluten containing product."

                          Answered on 8/4/2015 by Staff Expert from ULTA Beauty
                      • Q:

                        Which Brilliance shampoo/conditioner is more volumizing? I have thick, short hair that needs volume.
                        Asked on 7/16/2015 by TC

                        1 answer

                        • Staff Expert

                          A:

                          The formula for Fine/Normal Hair features volumizing benefits!

                          Answered on 7/17/2015 by Staff Expert from ULTA Beauty
                      • Q:

                        Hi, I purchased this shampoo for my long curly, fine hair. I know this shampoo does work on fine hair. However, I also noticed you have another shampoo for coarse and curly hair. Which one should work better on my hair?
                        Asked on 7/10/2015 by Product Junkie from New Jersey

                        1 answer

                        • Staff Expert

                          A:

                          Depending on what your need is, Brilliance is meant to provide shine and to color protect; You could also try the Coarse formula to see if you prefer it over the Fine/Normal. Wella's Enrich line is meant to provide volume and moisture to the hair.

                          Answered on 7/15/2015 by Staff Expert from ULTA Beauty
                      • Q:

                        is this shampoo sulfate free?
                        Asked on 3/18/2015 by ml from new orleans, la

                        1 answer

                        • Staff Expert

                          A:

                          No, this shampoo is not sulfate-free. It contains:

                          Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

                          Answered on 3/19/2015 by Staff Expert from ULTA.com
                      Displaying questions 1-10

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