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Wella Brilliance Shampoo For Fine%2FNormal Hair

Wella

Brilliance Shampoo For Fine/Normal Hair

33.8 oz

Item #: 2230387

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For Color Treated Hair. Makes colored hair supple and soft while increasing shine with Liquid Crystal Technology.

For daily use. Apply to wet hair. Lather and rinse out.
Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

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How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
WellaBrilliance Shampoo For Fine/Normal Hair
 
4.6

(based on 239 reviews)

93%

of respondents would recommend this to a friend.

Pros

  • Cleans thoroughly (141)
  • Great smell (136)
  • Lathers well (123)
  • Adds shine (105)
  • Improves hair health (104)

Cons

  • Doesn't lather well (6)
  • Doesn't work (5)
  • Greasy (3)
  • Harsh (3)

Best Uses

  • Daily use (120)
  • Fine hair (65)
  • Thick hair (30)
  • Curly hair (28)
  • Oily hair (28)
    • Was this a gift?:
    • No (21)
    • Hair Type:
    • Straight hair (88), Wavy hair (75), Very curly hair (18)
    • Reviewer Profile:
    • Beauty conscious (90), Survivalist / minimalist (47), Product junkie (34), Professional stylist (3)

Reviewed by 239 customers

Displaying reviews 1-10

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5.0

Buy it all the time

By Michelle

from Pa

About Me Beauty Conscious

Verified Buyer

Pros

  • Cleans Thoroughly
  • Great Smell

Cons

    Best Uses

    • Oily Hair

    Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

    Excellent

    • Hair Type:
    • Straight Hair
     
    5.0

    Great shampoo

    By saxle

    from Mount airy NC

    About Me Minimalist

    Verified Buyer

    Pros

    • Adds Shine
    • Cleans Thoroughly
    • Great Smell

    Cons

      Best Uses

      • Daily Use

      Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

      This is the best shampoo I have ever used! It smells wonderful and makes my hair so soft.

       
      5.0

      Love this shampoo. My hair has never looked healthier.

      By Miner

      from Marquette MI

      About Me Minimalist

      Verified Buyer

      Pros

      • Adds Shine
      • Adds Volume
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health
      • Lathers Well

      Cons

        Best Uses

        • Daily Use
        • Thicker Hair

        Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

        Very satisfied with this product.

        • Hair Type:
        • Wavy Hair
         
        5.0

        Great product

        By Momma

        from Jackson,mi

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Adds Volume
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • Lathers Well

        Cons

          Best Uses

          • Daily Use

          Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

          Love the smell great for everyday use on colored hair

          • Hair Type:
          • Wavy Hair
           
          5.0

          Best shampoo!

          By Glenda

          from Seattle, WA

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Adds Volume
          • Cleans Thoroughly
          • Gentle
          • Great Smell
          • Improves Hair Health
          • Lathers Well

          Cons

            Best Uses

            • Daily Use
            • Thicker Hair

            Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

            I have been using it for years. My color stays nice and it doesn't dry out my scalp. I have not been happy with other brands. Wella is amazing!

            • Hair Type:
            • Wavy Hair
             
            5.0

            Absolutely LOVE this product!!!

            By Brown eyed girl

            from Florida

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Shine
            • Adds Volume
            • Cleans Thoroughly
            • Gentle
            • Great Smell
            • Improves Hair Health
            • Lathers Well

            Cons

              Best Uses

              • Daily Use

              Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

              Bought 2 big bottles a couple of weeks ago and since I love it so much I am going back and getting 2 more bottles before the sale ends!!

              • Hair Type:
              • Straight Hair
               
              5.0

              Excellent Shampoo

              By NSMartini57

              from Mandeville, LA

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Cleans Thoroughly
              • Gentle
              • Great Smell
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                • Curly Hair
                • Thicker Hair

                Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                This is a great shampoo for color treated hair but my stylist used it on me and I don't have color treated hair. It works very well, lathers enough but not too much and rinses clean. I love the smell and the way my hair feels after I have dried it. My daughter uses this also and she does have color treated hair. Great product!

                • Hair Type:
                • Wavy Hair
                 
                3.0

                Smells great, shiny manageable hair but dry scalp

                By Zuli

                from Chino ca

                About Me Minimalist

                Verified Buyer

                Pros

                • Adds Shine
                • Great Smell
                • ReducesReduces frizz

                Cons

                • Drys out my scalp, results in dandruff

                Best Uses

                • Thicker Hair

                Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                Wash my hair every 2 days but it still causes dandruff, it might be a combination of winter weather and the shampoo. Maybe if I use it 2x a week might be less harsh on my scalp.

                • Hair Type:
                • Wavy Hair
                 
                5.0

                Favorite

                By Brose

                from Minneapolis, MN

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Shine
                • Cleans Thoroughly
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Daily Use
                  • Oily Hair

                  Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                  I just love this shampoo!! It makes my thick, fine hair so silky and shiny! I've never been able to do second-day hair, as mine gets dull and greasy fast, but with this shampoo I've been able to go without a wash for a day, which is refreshing. Also, it smells incredible. I find myself smelling my hair all day because it's just so fresh and lovely.

                  • Hair Type:
                  • Wavy Hair
                   
                  4.0

                  love it

                  By none

                  from pickerington

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Cleans Thoroughly
                  • Gentle
                  • Improves Hair Health
                  • Lathers Well

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about Wella Brilliance Shampoo For Fine/Normal Hair:

                    shampoo

                    • Hair Type:
                    • Straight Hair

                    Displaying reviews 1-10

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                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    12 Questions | 12 Answers
                    Displaying questions 1-10Previous | Next »
                    • Q:

                      Is this product sulfate-free?
                      Asked on 1/11/2017 by laura from Hilton Head, SC

                      1 answer

                      • Staff Expert

                        A:

                        No, this shampoo is not sulfate-free. It contains:

                        Water, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Sodium Citrate, Cocamide MEA, Sodium Xylenesulfonate, Fragrance, Sodium Benzoate, Citric Acid, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Tetrasodium EDTA, Polyquaternium-6, Methylparaben, Diamond Powder, Methylchloroisothiazolinone, Methylisothiazolinone.

                        Answered on 1/12/2017 by Staff Expert from Ulta Beauty
                    • Q:

                      Hi there! I was wondering how this product would work on black hair with ash brown highlights on the ends? I just recently got my hair done and I want to keep it bouncy and shiny with great volume. My hair has recently been getting thin because of all the chemicals I've been putting in it from the color dyes, but my normal hair is usually wavy and frizzy. Would this be a great choice or the enrich conditioning be better?
                      Asked on 10/26/2016 by mariaangela from sf, ca

                      1 answer

                      • Staff Expert

                        A:

                        Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine, so it sounds like a great choice for you!

                        Answered on 10/27/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      What makest this shampoo gentle? Sine I started using it, my falls out LESS in the shower. Ty
                      Asked on 4/21/2016 by vblanca

                      1 answer

                      • Staff Expert

                        A:

                        That is great to hear! Glad it is working for you! Brilliance Shampoo For Fine/Normal Hair by Wella has a light formula with liquid crystal technology to help protect color's vividness and boost shine. All Wella formulas are gentle as well as professional salon quality.

                        Answered on 4/27/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      does this product have keratin in it?
                      Asked on 4/17/2016 by kyrianne

                      1 answer

                      • Staff Expert

                        A:

                        No, it does not.

                        Answered on 4/19/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Can I use this shampoo and conditioner even if my hair is not color treated?
                      Asked on 1/22/2016 by Ashley from US

                      1 answer

                      • Staff Expert

                        A:

                        Sure, it is safe and gentle to use on both natural and color-treated hair! :-)

                        Answered on 1/25/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this product safe for color treated hair?
                      Asked on 1/22/2016 by eglogowski

                      1 answer

                      • Staff Expert

                        A:

                        Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                        Answered on 1/26/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Does this work well for oily hair?? Looking for a shampoo that wont make my hair more oily and build up.
                      Asked on 1/20/2016 by Courtney from Patchogue, NY

                      1 answer

                      • Staff Expert

                        A:

                        Yes, this shampoo is suitable for oily hair and won't cause any oily look or feel. It helps to remove buildup.

                        Answered on 1/20/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Can I use on color treated hair?
                      Asked on 1/15/2016 by deb

                      1 answer

                      • Staff Expert

                        A:

                        Yes, Brilliance Shampoo is specifically indicated for color-treated hair and helps protect color's vividness and boost shine.

                        Answered on 1/15/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this product gluten free? If so, where can I find a list of Wella gluten free products?
                      Asked on 8/1/2015 by Casey from Scottsdale, AZ

                      1 answer

                      • Staff Expert

                        A:

                        Here is Wella's official statement on gluten:

                        Thank you for contacting us about Gluten in our products.

                        We do not intentionally add Gluten to our cosmetic products.

                        Cosmetic products can feature a variety of ingredients extracted from grains. As Gluten too is a grain derived ingredient, it cannot be excluded that trace amounts of Gluten may come along with common raw material supplies.

                        It is generally believed that Gluten needs to be ingested to produce sensitivity and therefore use of hair and skin products is not likely to trigger a reaction. However, the degree of sensitivity varies from person to person; we highly recommend that you consult with your physician before using any products.

                        We also refer you to online websites such as celiac.com or celiac.org for further information. One of the questions asked on the website celiac.com is "Can products which contain gluten but only touch the skin affect celiacs?" and the response is "Very few celiacs are likely to have any reaction to topical gluten contact. In order for a gut reaction to occur, it is likely that direct contact with the gut lumen is required. Many people with celiac disease have everyday contact with gluten (for instance, bakers with CD who have contact everyday with wheat flour), and do not have any reaction to it. However, there are, on rare occasion, people who have had an anaphylactoid response to gluten, and these people should avoid gluten in all forms. Also, topical gluten breathed into the upper airways may cause symptoms of allergic rhinitis in rare instances. If there is a simple alternative to a shampoo, cosmetic, etc., you may want to use the non gluten containing product."

                        Answered on 8/4/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Which Brilliance shampoo/conditioner is more volumizing? I have thick, short hair that needs volume.
                      Asked on 7/16/2015 by TC

                      1 answer

                      • Staff Expert

                        A:

                        The formula for Fine/Normal Hair features volumizing benefits!

                        Answered on 7/17/2015 by Staff Expert from ULTA Beauty
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