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It Cosmetics Blurred Lines Smooth Fill Gel-Cr%C3%A8me Lipstick

It Cosmetics

Blurred Lines Smooth Fill Gel-Crème Lipstick

0.1 oz Item 2306336

Color:Je Ne Se Quoi (perfect pink flush)

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IT Cosmetics Blurred lines Smooth Fill Gel-Crème Lipstick with a lip loving, hydrating formula features a built in primer. Optical blurring pigments provide ultimate color & correct the tone & texture of your lips in one.

Cushiony & lustrous texture envelopes lips with a glossy natural finish in a single, smooth swipe.
Glide ultra-conditioning Blurred Lines Smooth-Fill Lipstick over your lips for instant color correction, rich color and evening of lip tone. Can be worn day or night for an ultra-hydrating treatment and naturally pretty lip color that lasts!
Pentaerythrityl Tetraisostearate, Polybutene, Ricinus Communis (Castor) Seed Oil, Octyldodecanol Polyethylene, Jojoba Esters, Hydrogenated Polyisobutene, Ozokerite, Disteardimonium Hectorite, Cetyl Alcohol, Propylene Carbonate, Vanillin, Trihydroxystearin, Phenoxyethanol, Carthamus Tinctorius (Safflower) Seed Oil, Sorbitan Stearate, Ethylhexyl Palmitate, Tocopheryl Acetate, Retinyl Palmitate, Ascorbyl Palmitate, Butyrospermum Parkii (Shea Butter), Simmondsia Chinensis (Jojoba) Seed Oil, Punica Granatum (Pomegranate) Extract, Camellia Sinensis (White Tea) Leaf Extract, Vitis Vinifera (Grape) Seed Extract, Persea Gratissima (Avocado) Oil, Aloe Barbadensis (Aloe Vera) Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Argania Spinosa Kernel Oil, Camellia Oleifera (Green Tea) Leaf Extract, Olea Europaea (Olive) Leaf Extract, Silica Dimethyl Silylate, Tribehenin, Prunus Domestica Seed Oil, Prunus Cerasus (Bitter Cherry) Seed Oil, Butylene Glycol, Hyaluronic Acid, Sorbitan Isostearate, Cholesteryl Oleyl Carbonate, Cholesteryl Nonanoate, Cholesteryl Chloride, Hydrolyzed Collagen, Palmitoyl Oligopeptide. May Contain:Titanium Dioxide (CI 77891), Iron Oxides (CI 77492, CI 77491, CI77499), Red 7 Lake (CI 15850).

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Ingredients+

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsBlurred Lines Smooth Fill Gel-Crème Lipstick
 
4.2

(based on 395 reviews)

82%

of respondents would recommend this to a friend.

Pros

  • Moisturizing (302)
  • Even application (269)
  • True to color (212)
  • Great color selection (207)
  • Convenient container (183)

Cons

  • Wears off easily (120)
  • Not true to color (23)
  • Poor color selection (20)
  • Drying (9)
  • Bad tasting (4)

Best Uses

  • Anytime (278)
  • Everyday use (163)
  • Dry lips (116)
  • Daytime (93)
  • Going out (68)
    • Reviewer Profile:
    • Natural style (183), Classic style (164), Trendy style (22), Brand buyer (4)
    • My Beauty Routine Takes:
    • 30 minutes (6)

Reviewed by 395 customers

Displaying reviews 1-10

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4.0

Pretty color and lips

By Allie

from Washington

About Me Classic Style

Verified Buyer

Pros

  • Convenient Container
  • Even Application
  • Glossy Finish
  • Great Color Selection
  • Moisturizing
  • Pleasant Tasting

Cons

    Best Uses

    • Anytime
    • Everyday Use

    Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

    Love how my lips look- nice color (I use same color in blush and other lip products). Would love a lip pencil to help it last longer.

     
    5.0

    HAPPY

    By Star

    from New Jersey

    About Me Natural Style

    Verified Buyer

    Pros

    • Convenient Container
    • Even Application
    • Moisturizing

    Cons

      Best Uses

      • Anytime

      Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

      The color is beautiful. Goes on smoothly and feels wonderful.

       
      4.0

      Love the IT lipsticks.

      By gg

      from Collegeville

      About Me Classic Style

      Verified Buyer

      Pros

      • Convenient Container
      • Even Application
      • Great Color Selection
      • Moisturizing
      • True To Color

      Cons

      • Wears Off Easily

      Best Uses

      • Anytime
      • Dry Lips
      • Everyday Use

      Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

      Lipstick is soft and creamy so don't twist it to high out of the lipstick container...can break.

      (1 of 1 customers found this review helpful)

       
      5.0

      My go-to lipstick!

      By Julie

      from NJ

      About Me Natural Style

      Verified Buyer

      Pros

      • Convenient Container
      • Even Application
      • Great Color Selection
      • Long Lasting
      • Moisturizing
      • True To Color

      Cons

        Best Uses

        • Dry Lips
        • Everyday Use

        Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

        This lipstick is AMAZING! It is the first lipstick that has not dried out my lips for an extended period of time. My lips tend to get dried fast no matter what kind of moisturizing lipstick I put on. For that reason, I have been using tinted lip balms and oil-infused lip products. Initially, I have been eyeing the IT cosmetics vitality lip flush. Although 2 of the colors showed on my lips, others were extremely sheer. Then, I came across these blurred lines lipstick with a larger selection of colors. I prefer shades that are "my lips but better." I immediately fell in love with a shade, Love. The lipstick itself goes on very smoothly. It is a beautiful rose color. After wearing it for some time, I would say it lasts about 6+ hours, untouched. Of course I would need to reapply after a meal. It is not sticky at all. I see that some of the reviewers had trouble with issues such as lipstick melting, breaking, etc. My tip is to never stick the whole lipstick out. Take out only the needed amount and apply. Also, store it in a cool place since the bubbles will form alongside the lipstick in a humid setting. I love the fact that this lipstick contains hydrolyzed collagen and is paraben free. It is now my holy grail lipstick! I will be coming back for more IT products.

         
        4.0

        Natural

        By S

        from Billings

        About Me Natural Style

        Verified Buyer

        Pros

          Cons

            Best Uses

            • Anytime

            Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

            Good alone or over lip liner.
            Nice color.

             
            2.0

            Not as good as I expected.

            By Poopie

            from Chattanooga

            About Me Classic Style

            Verified Buyer

            Pros

            • Convenient Container
            • True To Color

            Cons

            • Doesn't feel lines

            Best Uses

            • Not sure

            Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

            It did not do what was told to me

             
            5.0

            My favorite lipstick

            By Nevertooold

            from NJ

            About Me Natural Style

            Verified Buyer

            Pros

            • Convenient Container
            • Even Application
            • Glossy Finish
            • Great Color Selection
            • Long Lasting
            • Moisturizing
            • Pleasant Tasting
            • True To Color

            Cons

              Best Uses

              • Anytime
              • Daytime
              • Dry Lips
              • Everyday Use
              • Going Out
              • Special Occasions

              Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

              Although I don't consider myself to be a lipstick girl, I just love this lipstick. It goes on like lip gloss and makes my lips feel great. It is so smooth and the colors are nice without being overwhelming. I really don't like the feel of very heavy lipstick, especially those that feel dry and cakey on the lips, but this lipstick is the opposite of that---it is perfect!

               
              1.0

              Waste of Money

              By Josie

              from North Las Vegas

              About Me Trendy Style

              Verified Reviewer

              Pros

              • Convenient Container
              • Great Color Selection
              • True To Color

              Cons

              • Clumpy Application

              Best Uses

              • Will not buy again

              Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

              Blurred Line lipsticks should change their formulations. Lipstick is too soft & brake & melted easy. Waste of money. Plan to return but lost the receipt. SAD...

               
              5.0

              Favorite Lipstick!

              By Leigh Ann

              from Lexington, KY

              About Me Classic Style

              Verified Buyer

              Pros

              • Even Application
              • Glossy Finish
              • Great Color Selection
              • Moisturizing
              • True To Color

              Cons

              • Wears Off Easily

              Best Uses

              • Anytime

              Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

              I love this lipstick! The color is much lighter than it appears, as it is a bit translucent. With the IT lip liner under it, the look lasts for hours, with occasionally touch-ups with the lipstick for shine and moisture. The lipstick by itself is great with casual or dressy looks, and with the liner is intense and great for a more glamorous look.

               
              5.0

              I loved this product omg

              By Dimplez

              from Mapleton, Minnesota

              About Me Natural Style

              Verified Reviewer

              Pros

              • Even Application
              • Long Lasting
              • Moisturizing
              • True To Color

              Cons

                Best Uses

                • Anytime
                • Daytime
                • Everyday Use
                • Going Out
                • Special Occasions

                Comments about It Cosmetics Blurred Lines Smooth Fill Gel-Crème Lipstick:

                There isn't anything bad I could say about this product I love it

                Displaying reviews 1-10

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                Q&A

                Product Q&A

                Ask a question

                Do you have questions about this product?

                Get answers from in-house experts.

                13 Questions | 13 Answers
                Displaying questions 1-10Previous | Next »
                • Q:

                  Thinking about getting the Blurred Lines Smooth Fill Gel-Crème Lipstick in perfect blush - what lip liner color would go best with it?
                  Asked on 8/26/2017 by c2edwards from Northern CA

                  1 answer

                • Q:

                  I want to purchase IT waterproof lipliner stain in perfect red. What color lipstick to go with it?
                  Asked on 2/1/2017 by Patty from NJ

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, thank you for your question! We recommend pairing The Lip Liner in Perfect Red with Blurred Lines Smooth Fill Gel-Crème Lipstick in IT Girl Red! XOXO

                    Answered on 2/10/2017 by Brand Expert from IT Cosmetics
                • Q:

                  does this contain gluten?
                  Asked on 1/7/2017 by Susan from US

                  1 answer

                  • Brand Expert

                    A:

                    HI there, thank you for your question! Our products are not tested to be gluten free at this time. We suggest consulting with your doctor before use of IT to assure IT is safe for your use! XOXO

                    Answered on 1/9/2017 by Brand Expert from IT Cosmetics
                • Q:

                  Does this feel creamy while wearing? I've tried other lipstick brands in the gel formulation and hated how they felt.
                  Asked on 11/29/2016 by Lipstick Fanatic from Bend, OR

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, thank you for your question! The entire Blurred Lines lipsticks are extremely hydrating! They are packed with essential butters and oils to drench your lips in hydration and nourishment. They are formulated to heal your lips as you wear IT! XOXO

                    Answered on 12/1/2016 by Brand Expert from IT Cosmetics
                • Q:

                  Is the Naturally Pretty a glitter or matte lipstick?
                  Asked on 11/18/2016 by Lisa from Lynchburg

                  1 answer

                  • Brand Expert

                    A:

                    Hi Lisa, thanks for your question! While none of our lipsticks have shimmer in them, they are cream based lip products. This means that they won't show up matte on the lips and it will have a slight sheen! XOXO

                    Answered on 11/21/2016 by Brand Expert from IT Cosmetics
                • Q:

                  Hello! Is this a good lippie for mature skin? Also, I am NC20-25 with silver hair, and looking for a My Lips But Better shade. Can you recommend one? Thank you!
                  Asked on 10/30/2016 by Nancy Shmancy from My living room

                  1 answer

                  • Brand Expert

                    A:

                    Hi Nancy, we're happy to help with this! Blurred Lines is truly amazing on mature lips. As lips age, they tend to lose the natural hydration and fullness. Blurred Lines uses ingredients like collagen and hyaluronic filling spheres to nourish lips and fill in lines for a natural finish! As for shade, a great option to check out is Blushing Nude. IT has soft mauve undertones to IT and is truly perfect for everyday wear! Hope that helps :)

                    Answered on 11/1/2016 by Brand Expert from IT Cosmetics
                • Q:

                  What lip liner would go best with Daring? Thank you
                  Asked on 8/4/2016 by Countrygal510 from Mentor, ohio

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, thank you so much for reaching out to us! We have found that YLBB Waterproof Lip Liner Stain in Spicy Nude works amazing with Daring. Hope that helps! XOXO

                    Answered on 8/8/2016 by Brand Expert from IT Cosmetics
                • Q:

                  Can you tell me which shade is the closest to Pretty in Pink lipstick butter?
                  Asked on 7/15/2016 by Icequeen from Minnesota

                  1 answer

                  • Brand Expert

                    A:

                    Hi there, we're happy to help with this! We suggest trying out the Je Ne Sais Quoi shade for the closest match! XOXO

                    Answered on 7/19/2016 by Brand Expert from IT Cosmetics
                • Q:

                  Does the bright red lipstick you're featuring in this catalogue last long? I need durability as I lecture to large crowds daily.
                  Asked on 4/30/2016 by Pat

                  1 answer

                  • Brand Expert

                    A:

                    Hi
                    We are so happy that you are looking into our blurred lines lip stick. While these are not a stain like are lipstick stains, they are long lasting. If you are looking for a true stain and long lasting red, we recommend going with our Lip Gloss Stain in Inspiring Red.
                    XOXO

                    Answered on 5/2/2016 by Brand Expert from IT Cosmetics
                • Q:

                  I LOVE a natural look so I was thinking of the Plum Blush and perhaps the Brownish Plum lipstick.
                  I am between fair and light skin and have reddish light brown hair and green eyes. Which colors
                  do you think would work best for me. IF not the above what recommendations would work best for me.
                  Asked on 2/17/2016 by natural woman from Hot Springs, AR

                  1 answer

                  • Brand Expert

                    A:

                    Hi
                    We are so happy that you are interested in our Lip and Blush! They are amazing and they go perfectly together. These shades would look great on you given your skin tone and coloring.
                    XOXO

                    Answered on 2/18/2016 by Brand Expert from IT Cosmetics
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