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Not Your Mother's Blonde Moment Treatment Shampoo

Not Your Mother's

Blonde Moment Treatment Shampoo

Item #: 2309118 Size: 8.0 oz

Who says blonde moments are bad things!? Treat your golden hair with tender, loving care by protecting its true color, will cleanse gently and increase shine no matter your shade. Revitalizing & soothing dry or damaged hair, you and your hair will be ready for all of life's moments.

Benefits
  • Neutralizes and prevents brassiness
  • Enhances shine
  • Hydrates and revitalizes
  • Soothes dry and damaged hair
Ingredient highlights
Dark violet pigment to prevent brassiness and color changing
Violet rice for revitalizing and soothing dry or damaged hair

Free of:
  • Sulfates
  • Parabens
  • Phthalates
  • Dyes
  • Gluten, Nuts & Soy
    Use only once or twice a week in place of your usual shampoo. Squeeze shampoo into hands (you know how much you need!) and work into wet hair. Rinse thoroughly. If needed, follow up with your favorite Not Your Mother¿s conditioner. Safe for use on all shades of hair.
    Water/Aqua, Sodium Lauroyl, Methyl Isethionate, Sodium Cocoyl Isethionate, Cocamidopropyl Hydroxysultaine, Glycerin, Glycol Distearate, Fragrance/Parfum, Peg-120 Methyl Glucose Dioleate, Polyquaternium-10, Quaternium-80, Oryza Sativa (Rice) Extract, Methylchloroisothiazolinone, Methylisothiazolinone, Citric Acid, Ext.Violet 2 (Ci 60730).

    Details+

    How to Use+

    Ingredients+

    Reviews

    Product Reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    Not Your Mother'sBlonde Moment Treatment Shampoo
     
    4.8

    (based on 13 reviews)

    100%

    of respondents would recommend this to a friend.

    Pros

    • Great smell (8)
    • Cleans thoroughly (7)
    • Lathers well (7)
    • Improves hair health (5)
    • Adds shine (4)

    Cons

    No Cons

    Best Uses

    No Best Uses
      • Hair Type:
      • Straight hair (6), Wavy hair (5)
      • Reviewer Profile:
      • Product junkie (5), Survivalist / minimalist (4)

    Reviewed by 13 customers

    Displaying reviews 1-10

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    5.0

    Toned my brunette hair

    By Amber M

    from Flint, Mi

    About Me Product Junkie

    Verified Reviewer

    Pros

    • Adds Shine
    • Cleans Thoroughly
    • Gentle
    • Improves Hair Health
    • Lathers Well

    Cons

      Best Uses

      • Curly Hair
      • Thicker Hair
      • Thinner Hair

      Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

      I have thick, frizzy, wavy, brown, half virgin hair (used to be a bottle ginger; dyed it my natural color and let it grow out). My roots are very cool toned but the bottom still pulls pretty warm from covering dyed hair from years ago. I wet my hair, rung the water out, and worked this through my hair. I tried not to lather too much, and let it sit while I washed my body. Then I lathered gently and rinsed. Never. Ever. Have I felt like I could skip conditioner, but this seriously made my hair feel so strong and smooth. I didn't even know shampoo could do that. I'm planning on using this once a week (I only wash my hair a couple times a week), but already I notice a huge difference. My ends are a nice cool tone and look so natural with my roots. I've tried other toning shampoos before and this is the first time I've seen a drugstore brand with such crazy high pigment. My hair feels amazing and it's helped control my frizz and give me insane shine with my regular routine.

      • Hair Type:
      • Wavy Hair
       
      5.0

      Love it!

      By Maisie

      from Las Vegas, NV

      About Me Professional Stylist

      Verified Buyer

      Pros

      • Adds Shine
      • Great Smell

      Cons

      • Weird texture

      Best Uses

      • Brassy hair

      Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

      Awesome purple shampoo, cuts through brassiness in the first use and it smells great which is hard to find with purple shampoo!

       
      5.0

      Fantastic!

      By Laffytaffy

      from Chandler, Arizona

      About Me Minimalist

      Pros

      • Cleans Thoroughly
      • Great Smell

      Cons

        Best Uses

        • Daily Use

        Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

        I have used many " blonde " treatment shampoos over the coarse of having highlighted hair. For the price, this is the best I have used. It does take a few washings to see the difference, but at least you can . When this goes on sale buy one get one 50% off , this is a stock up on product. I wish there was a conditioner to go along with the shampoo, but I realize that the strength of the product usually is in the shampoo. Start this when you first get highlights and you may get better first time results. For me, I started after the brassy strands started to show. This is a " non drying shampoo" which is a plus for anyone, but I am over 50 so it's important for my already aging , highlighted hair ;)

        • Hair Type:
        • Wavy Hair
         
        5.0

        Love this!!

        By Brooke

        from Niles, OH

        About Me Minimalist

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • Lathers Well

        Cons

          Best Uses

            Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

            I use this once or twice a week and leave it on for about 20 minutes. Works just as well as professional products!!

            • Hair Type:
            • Straight Hair
             
            5.0

            Better the shimmer shampoo

            By Mrsdalling

            from Morristown TN

            About Me Minimalist

            Verified Buyer

            Pros

            • Adds Volume
            • Cleans Thoroughly
            • Great Smell
            • Lathers Well

            Cons

            • Dries Hair Out

            Best Uses

            • Blonde hair

            Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

            Have used it twice so far and my braziness is already gone. Love it

            • Hair Type:
            • Straight Hair
             
            5.0

            Smells so good!

            By Brandi

            from Kingsport, TN

            About Me Product Junkie

            Verified Buyer

            Pros

            • Adds Shine
            • Great Smell
            • Improves Hair Health
            • Lathers Well

            Cons

              Best Uses

                Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

                Awesome smell. Helps keep my blonde hair blonde and not yellow

                • Hair Type:
                • Straight Hair
                 
                5.0

                I would purchase this product again!

                By Hippie at Heart

                from Concord, NC

                About Me Minimalist

                Verified Buyer

                Pros

                • Adds Volume
                • Cleans Thoroughly
                • Gentle
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Color treated hair

                  Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

                  Love how this product made my hair soft, manageable, and shiny. My hair was easy to comb. Plus, it is not too harsh

                  • Hair Type:
                  • Straight Hair

                  (0 of 1 customers found this review helpful)

                   
                  4.0

                  great color, I'm glad i bought 2!

                  By Bunny

                  from Spokane

                  About Me Product Junkie

                  Verified Buyer

                  Pros

                    Cons

                    • Smells Bad

                    Best Uses

                      Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

                      If it didn't stink I would give 5 stars. This has richer violet than any other store-brand shampoo I've found. It's great, and rinses well.

                      • Hair Type:
                      • Straight Hair
                       
                      5.0

                      Love it!

                      By Lisa

                      from Utica, ny

                      About Me Beauty Conscious

                      Verified Buyer

                      Pros

                      • Great Smell
                      • Improves Hair Health
                      • Lathers Well

                      Cons

                        Best Uses

                          Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

                          Took the brassiness out!

                          • Hair Type:
                          • Wavy Hair
                           
                          5.0

                          Gets rid of Brassy Tones

                          By Natz

                          from Los Angeles, Ca.

                          About Me Beauty Conscious

                          Verified Reviewer

                          Pros

                          • Gets rid of Brassy Tones

                          Cons

                          • Doesn't Lather Well

                          Best Uses

                          • Blonde Hair

                          Comments about Not Your Mother's Blonde Moment Treatment Shampoo:

                          Honestly, the only "purple" shampoo that has actually improved the brass tones in my bottle blonde hair. I've used more expensive brands that are supposed to be sulfate free but I haven't seen any improvement till now. As with most sulfate free shampoos it's kinda hard to lather, but you can't have everything.

                          I saw a difference instantly after one use. Most of my brass tones are now a more platinum color. I love it.

                          • Hair Type:
                          • Wavy Hair

                          Displaying reviews 1-10

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