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Joico Blonde Life Brightening Masque

Joico

Blonde Life Brightening Masque

5.1 oz Item 2506200

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Here's the masque that gives you the kind of shining blonde hair you'll never want to hide. This quick-rinse treatment magically (and instantly!) hydrates, softens, and kicks up the gleam on pale strands by keeping the brass at bay...as well as all the trace minerals that lead to dullness and yellowing. You get on-tone color and the most crystal-clear bombshell blonde hair.

Joico's bio-advanced peptide complex actually targets and reconstructs damaged strands; the naturally-occurring amino acid, arginine, is replenished, and an exotic blend of Polynesian and Tahitian tamanu and manoi oils hydrate and bump up that big-time blonde shine.
Cleanse with Blonde Life Shampoo. Apply to damp hair, leave in 2-5 minutes, rinse.
Water/Aqua/Eau, Cetearyl Alcohol, Cetyl Alcohol, Behentrimonium Chloride, Dimethicone, Steareth-2, Bis-Cetearyl Amodimethicone, Divinyldimethicone/Dimethicone Copolymer, Cocos Nucifera (Coconut) Oil, Sorbitol, Quaternium-91, Calophyllum Inophyllum Seed Oil, Hydrolyzed Keratin, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Gardenia Tahitensis Flower Extract, Pentapeptide-30 Cysteinamide, Pentapeptide-29 Cysteinamide, Tetrapeptide-29 Argininamide, Tetrapeptide-28 Argininamide, Diisopropyl Sebacate, Bis-Diisopropanolamino- Pg-Propyl Dimethicone/Bis-Isobutyl Peg-14 Copolymer, Dimethiconol, Isopropyl Alcohol, Ppg-3 Benzyl Ether Myristate, Guar Hydroxypropyltrimonium Chloride, C12-13 Pareth-23, Tetrasodium Edta, Arginine, Lecithin, Ceteareth-7, Ceteareth-25, Citric Acid, Polysorbate 20, Butyloctanol, Methylchloroisothiazolinone, Methylisothiazolinone, Magnesium Nitrate, Magnesium Chloride, Dmdm Hydantoin, Butylphenyl Methylpropional, Limonene, Geraniol, Fragrance/Parfum.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
JoicoBlonde Life Brightening Masque
 
4.2

(based on 10 reviews)

63%

of respondents would recommend this to a friend.

Pros

  • Adds shine (5)
  • Great smell (5)
  • Detangles (4)
  • Gentle (4)
  • Smooths & softens (4)

Cons

No Cons

Best Uses

  • Deep conditioning (3)
    • Hair Type:
    • Wavy hair (4)
    • Reviewer Profile:
    • Product junkie (4)

Reviewed by 10 customers

Displaying reviews 1-10

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5.0

for natural brunettes too

By ohioangel72

from tampa

Comments about Joico Blonde Life Brightening Masque:

I'm a natural brunette, meaning I don't dye my hair, and I use this to keep my hair from getting too much product build-up which does make it appear darker. It helps it stay silky and shiny so if you have brunette hair don't hesitate to use this.

 
5.0

for natural brunettes too

By ohioangel72

from tampa

Comments about Joico Blonde Life Brightening Masque:

I'm a natural brunette, meaning I don't dye my hair, and I use this to keep my hair from getting too much product build-up which does make it appear darker. It helps it stay silky and shiny so if you have brunette hair don't hesitate to use this.

 
5.0

Soft and shiny

By Blondebetty

from Columbus ohio

About Me Minimalist

Verified Buyer

Pros

  • Adds Shine
  • Detangles
  • Gentle
  • Great Smell
  • Improves Hair Health
  • Improves Texture
  • Smooths & Softens

Cons

    Best Uses

    • Deep Conditioning
    • Dry Hair

    Comments about Joico Blonde Life Brightening Masque:

    Best deep conditioner ever. Makes my hair way more manageable. Love it.

     
    4.0

    Brightens my blonde

    By Brookie

    from Orange, CA

    About Me Product Junkie

    Verified Buyer

    Pros

      Cons

      • Smells Bad

      Best Uses

        Comments about Joico Blonde Life Brightening Masque:

        This product does seem to brighten my blonde, but I do not like the smell. It smells like a cheap drugstore product...

        • Hair Type:
        • Straight Hair

        (1 of 1 customers found this review helpful)

         
        5.0

        Great product

        By Sweet pea

        from Tennessee

        About Me Product Junkie

        Pros

        • Adds Shine
        • Detangles
        • Gentle
        • Great Smell
        • Improves Texture
        • Smooths & Softens

        Cons

          Best Uses

          • Deep Conditioning
          • Dry Hair

          Comments about Joico Blonde Life Brightening Masque:

          I'm super happy I gave this product a try. I've been using joico purple shampoo for over 10 years for my bleached hair. But recently after a vacation where I was in the pool and salt water my hair was looking rough. Lots of breakage. My normal mask and treatment wasn't cutting it. So I bought this one today and love it! My hair is way softer, shiny and easy to brush through. I did use it's a 10 leave in silk spray after I got out of the shower ( I use after every wash ) but I'm positive this mask improved my texture and the appearance my super ashy blonde and 14 years of bleached hair!

          • Hair Type:
          • Wavy Hair

          (1 of 1 customers found this review helpful)

           
          5.0

          I love love love this product!

          By Caroline

          from College Station, TX

          About Me Product Junkie

          Verified Reviewer

          Pros

          • Adds Shine
          • Brightens your hair and cuts brassyness
          • Gentle
          • Great Smell

          Cons

            Best Uses

            • Deep Conditioning
            • I use it almost everyday

            Comments about Joico Blonde Life Brightening Masque:

            I use this product nearly everyday. It's my go to product to keep my blonde hair looking fabulous. I wish it was in a bigger tube, but it still is a lot.

            • Hair Type:
            • Wavy Hair

            (0 of 3 customers found this review helpful)

             
            3.0

            Not for me, but I heard it works for some people!

            By BriMaceio

            from Ammon, Idaho

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Gentle
            • Great Smell

            Cons

            • Ineffective

            Best Uses

            • Fine Hair

            Comments about Joico Blonde Life Brightening Masque:

            My salon recommended this because the redken deep conditioner didn't work for me. She did warn me that it doesn't work well for everyone, but since my hair is fine that I should give it a shot. It smells fantastic, but it still didn't feel like it smoothed my hair or anything. It was a pain to brush out my hair.

            I went back and she asked how much I was willing to spend and I told her that I didn't care. So she introduced me to aquage and seriously, ITS THE BEST. Please try out aquage! (only $10 more, comes with more product, and you barely have to use any. A little goes a long way, so don't use too much or your hair could potentially get greasy.)

            • Hair Type:
            • Straight Hair

            (1 of 3 customers found this review helpful)

             
            4.0

            I will definitely buy this product again

            By EMT-Flo

            from New york

            About Me Minimalist

            Verified Buyer

            Pros

            • Adds Shine
            • Detangles
            • Smooths & Softens

            Cons

              Best Uses

              • Curly Hair

              Comments about Joico Blonde Life Brightening Masque:

              Leave in hair for three to five minutes and rinse

              • Hair Type:
              • Wavy Hair

              (1 of 1 customers found this review helpful)

               
              5.0

              Silky

              By Hairisit

              from Southern California

              About Me Product Junkie

              Pros

              • Adds Shine
              • Detangles
              • Great Smell
              • Smooths & Softens

              Cons

                Best Uses

                  Comments about Joico Blonde Life Brightening Masque:

                  I loved this product. My hair felt silky soft and it smells great.

                  • Hair Type:
                  • Wavy Hair

                  (0 of 2 customers found this review helpful)

                   
                  1.0

                  Greasy

                  By Alicia

                  from Seattle, wa

                  Comments about Joico Blonde Life Brightening Masque:

                  Does not make hair soft. Makes it greasy.
                  Joico moisture is the only duo line that works for me and makes hair perfect. Don't know why I wanted to branch out. The shampoo for this line is horrible too!

                  • Was this a gift?:
                  • No

                  Displaying reviews 1-10

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