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Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion

Urban Decay Cosmetics

Anti-Aging Eyeshadow Primer Potion

Item #: 2502480 Size: 0.37 oz

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This formula not only locks shadow in place to give you vibrant, crease-free color that lasts all day; it also measurably improves the signs of aging over time. High-tech ingredients fight wrinkles and improve tone and texture, while optical blurring pigments create a subtle, soft-focus effect that instantly wakes up tired eyes and minimizes the appearance of redness, crepiness and other imperfections.

In an 8-week clinical study:
  • 100% of participants had a measurable improvement in the appearance of fine lines and wrinkles.
  • 100% had measurably brighter skin.
  • 97% had a measurable improvement in radiance and clarity.

    This high-tech formula contains optical blurring pigments that diffuse light to blur flaws, along with advanced anti-aging ingredients that help prevent and repair wrinkles and other signs of age-related damage. Dermaxyl helps smooth the appearance of wrinkles, and Kalpariane plumps, firms and hydrates skin as it improves suppleness and elasticity. The shade is similar to Urban Decay's original Eyeshadow Primer Potion, which dries down invisibly, but with a tiny bit of sheer pigment to even out and color-correct the skin.
  • Smooth on just a touch of Eyeshadow Primer Potion, and then lay down color while the primer is fresh. It acts as an eyeshadow magnet, giving you vibrant color with less shadow. And you'll look just-applied all day!

    Details+

    How to Use+

    Shipping & Coupon Restrictions+

    Reviews

    Product Reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    Urban Decay CosmeticsAnti-Aging Eyeshadow Primer Potion
     
    4.4

    (based on 36 reviews)

    85%

    of respondents would recommend this to a friend.

    Pros

    • Long lasting (26)
    • Easy to apply (25)
    • Smooth look (20)
    • Blends well (18)
    • Easy removal (15)

    Cons

    • Creases (3)

    Best Uses

    • Everyday (28)
    • Going out (15)
    • Travel (9)
    • Sensitive eyes (8)
      • Reviewer Profile:
      • Natural style (14), Classic style (10), Trendy style (4)

    Reviewed by 36 customers

    Displaying reviews 1-10

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    3.0

    It does the job but

    By jbgirl

    from Dallas, TX

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy Removal
    • Easy To Apply

    Cons

      Best Uses

      • Everyday

      Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

      This product does what it's supposed to do but it does nothing to brighten the eyes and considering this is an anti-aging formula one would think it would be more flattering.

       
      5.0

      Great

      By nomercles

      from Mountain View, CA

      About Me Classic Style

      Verified Reviewer

      Pros

      • Blends Well
      • Easy Removal
      • Easy To Apply
      • Good Pigmentation
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

        I don't know if it's mine or if it's normal, but on mine, it's a much thinner consistency than the original, and it comes out in a little stick, like a doefoot applicator but without the cushion. Like all Urban Decay primer potions, you do not need much, and it works quite well. I also mix it a little bit with shadow to make liner, and that doesn't go anywhere once it's dry either.

        (1 of 1 customers found this review helpful)

         
        3.0

        It's okay

        By Ycats

        from Waco, TX

        Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

        Nothing special. Doesn't do a great job of holding shadow without creasing. Certainly didn't improve tiny lines and texture.

         
        5.0

        so good

        By Lily

        from New York

        Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

        I have oily eyelids and this stuff keeps your eyeshadow on for a long time ! it looks the same at the end of the day as it did in the beginning.

         
        5.0

        Love this!

        By Diva Pammy

        from Iowa

        About Me Classic Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday

          Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

          I love the silky texture and lightweight feeling. It keeps my shadow staying strong all day. And this anti-aging formula actually has made a difference in the fine lines over my lids.

           
          5.0

          best eye makeup primer on the market!

          By Lo's mom

          from Snellville, GA

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes
            • Travel

            Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

            This is the only way my eye shadow stays on all day with ZERO creases!!! And now since they have the anti-aging formula it makes me love it even more!

             
            5.0

            Amazing

            By Dani

            from PA

            About Me Trendy Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy Removal
            • Easy To Apply
            • Long Lasting

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Sensitive Eyes
              • Travel

              Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

              This stuff couldn't get any better. Eyeshadow lasts ALL day, and yes, I know it's against the rules, but I have slept in my makeup, (don't judge me) and eyeshadow was still perfect the next day. Can't believe I lived with the 'eyeshadow crease' on my lids for so long! I use it everyday and one tube lasted over 8 months. There are no cons to this magic potion. Love, love, love.

               
              5.0

              Love it!

              By Ena/makeup lover

              from Florida

              About Me Trendy Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy Removal
              • Easy To Apply
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday
                • Going Out
                • Travel

                Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

                Finally got a chance to try it, can't believe I have been putting on my eyeshadow with out it, no creases or fading, now I can't do my makeup with out it

                 
                5.0

                Love it

                By Kells

                from Lamar, Co

                Verified Buyer

                Pros

                • Easy To Apply
                • Long Lasting

                Cons

                  Best Uses

                  • Everyday

                  Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

                  Love it

                   
                  5.0

                  This is my number 1 go to

                  By Tam the Gram

                  from Mayflower, AR

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy Removal
                  • Easy To Apply
                  • Long Lasting
                  • Smooth Look

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Sensitive Eyes
                    • Travel

                    Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

                    This keeps my eye makeup from creasing and keeps it on all day. Since i am one of the first faces seen when clients walk through the door, i feel that's important. Also, it gives these old bags a little perk and smooth texture that makes showing off my fabulous eye shadow stylings that much easier.

                    Displaying reviews 1-10

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