skip to main content
ULTA
  • Home
  • / Makeup
  • / Lips
  • / Lipstick
  • / Alter Ego Lipstick
Lorac Alter Ego Lipstick

Lorac

Alter Ego Lipstick

Minimalist (deep rose)

Item #: 2304159 Size: 0.12 oz

Ask a Question
Instantly transform your look with LORAC Alter Ego Lipstick. These sexy and playful lipsticks coat your lips in highly-pigmented color with an opaque, matte finish. Alter Ego Lipstick contains antioxidants such as acai berry, pomegranate, grape seed extract, and vitamins C and E. Whether you wish to be a Free Spirit, a Supermodel or a Sex Kitten (even if just for a night), Alter Ego Lipstick comes in a gorgeous range of colors from soft nudes to vivid hues to create any look you covet. Embrace your every identity and dress up your lips with LORAC.

Follow your natural lip line and evenly coat lips with highly-pigmented color.
Ethylhexyl Palmitate, Isononyl Isononanoate, Diisostearyl Malate, Paraffin, Aluminum Starch Octenylsuccinate, Polybutene, Microcrystalline Wax, PEG-8 Bees Wax, Mica, Flavor, Synthetic Beeswax, Cetyl Dimethicone, Phenoxyethanol, Oryzanol, Tocopheryl Acetate, Vitis Vinifera, (Grape) Seed Oil, Synthetic Fluorphlogopite, Tin Oxide, Ascorbyl Palmitate, Carthamus Tinctorius (Safflower) Seed Oil, Euterpe Oleracea Fruit Extract, Punica Granatum Extract. May Contain: Titanium Dioxide(CI 77891), Iron Oxides (CI 77491, 77492, 77499), Red 6 Lake (CI 15850), Red 7 Lake (CI 15850), Red 28 Lake (CI 45410), Red 33 Lake (CI 17200 ), Blue 1 Lake (CI 42090), Yellow 5 Lake (CI 19140), Yellow 6 Lake (CI 15985), Manganese Violet (CI 77742), Carmine (CI 75470). *May Contain Carmine as a Color Additive.

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
LoracAlter Ego Lipstick
 
4.4

(based on 604 reviews)

88%

of respondents would recommend this to a friend.

Pros

  • True to color (373)
  • Long lasting (366)
  • Even application (361)
  • Great color selection (348)
  • Convenient container (242)

Cons

  • Drying (89)
  • Wears off easily (58)
  • Clumpy application (34)
  • Not true to color (18)
  • Poor color selection (16)

Best Uses

  • Anytime (355)
  • Everyday use (209)
  • Going out (177)
  • Special occasions (143)
  • Daytime (130)
    • Reviewer Profile:
    • Classic style (206), Natural style (178), Trendy style (147)

Reviewed by 604 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
4.0

Yes

By Liz

from Lubbock texad

Verified Buyer

Comments about Lorac Alter Ego Lipstick:

Loved it

 
5.0

Great lipstick

By Nicky

from Arlington VA

About Me Classic Style

Verified Buyer

Pros

  • Convenient Container
  • Even Application
  • Long Lasting
  • Moisturizing
  • Pleasant Tasting
  • True To Color

Cons

    Best Uses

    • Anytime
    • Daytime
    • Everyday Use

    Comments about Lorac Alter Ego Lipstick:

    I use this everyday. Love, love, love.

     
    5.0

    i would buy this lipstick again

    By Joy

    from Sun Valley, CA

    About Me Natural Style

    Verified Buyer

    Pros

    • Convenient Container
    • Even Application
    • Glossy Finish
    • Great Color Selection
    • Long Lasting
    • Moisturizing
    • Pleasant Tasting
    • True To Color

    Cons

      Best Uses

      • Anytime
      • Dry Lips
      • Everyday Use
      • Going Out

      Comments about Lorac Alter Ego Lipstick:

      I love lorac

       
      5.0

      My every day lipstick

      By Inquisitor14

      from Mesa, AZ

      About Me Natural Style

      Pros

      • Great Color Selection
      • Long Lasting
      • Moisturizing
      • Pleasant Tasting

      Cons

      • Not True To Color

      Best Uses

      • Anytime

      Comments about Lorac Alter Ego Lipstick:

      This is the best every day lipstick I've found. Most lipsticks leave my lips looking cracked and super dry but this feels no different than applying chapstick (for me). Lorac offers a wide range of shades - some are perfect for every day/work and others are a bit more adventurous for going out/date nights. It's a more affordable higher end lipstick and I love the slightly coconut-y scent. Only downside for me is that I don't feel the shades are very true to color....I still love them but it was a bit tricky matching them with outfits at first. I definitely recommend swatching in store before buying.

       
      5.0

      LOVE this lipstick!

      By Terri G

      from IL

      About Me Natural Style

      Verified Buyer

      Pros

      • Convenient Container
      • Even Application
      • Glossy Finish
      • Great Color Selection
      • Long Lasting
      • Moisturizing
      • True To Color

      Cons

        Best Uses

        • Going Out
        • Special Occasions

        Comments about Lorac Alter Ego Lipstick:

        This is a full coverage lipstick that smells amazing and lasts!

         
        5.0

        Bought it for the name.

        By ALWAYS RUSHING AROUND

        from Indianapolis Indiana

        About Me Classic Style

        Verified Buyer

        Pros

        • Convenient Container
        • Even Application
        • Glossy Finish
        • Great Color Selection
        • Long Lasting
        • Moisturizing
        • Pleasant Tasting
        • True To Color

        Cons

          Best Uses

          • Anytime
          • Everyday Use

          Comments about Lorac Alter Ego Lipstick:

          I have trouble with lipstick. Many brands cause my lips to peel. This is the first time I've had Lorac and I really thought the name was awesome so I tried it. ❤️ it!!! Will be coming in for more.

          (1 of 1 customers found this review helpful)

           
          4.0

          Love this more and more

          By flowergirl

          from Connecticut

          About Me Classic Style

          Verified Reviewer

          Pros

          • Even Application
          • Great Color Selection
          • Long Lasting

          Cons

            Best Uses

            • Anytime

            Comments about Lorac Alter Ego Lipstick:

            I bought this in Minimalist. It helped to try this in the store and wear it a while, because it goes on as a very light shade of nudey/pink, but in ten minutes or so it sets to a beautiful medium dusty rose. The website description calls it deep rose, but I find nothing "deep" about it. I'm quite fair and the dusty rose is flattering on me, and lasts for hours. The finish is matte, but not flat or dry-looking. When I want it a little shine. I just add a clear lip balm on top.

             
            5.0

            Love it !!!

            By Nin

            from Arlington Heights , IL

            About Me Classic Style

            Verified Buyer

            Pros

            • Convenient Container
            • Even Application
            • Great Color Selection
            • True To Color

            Cons

              Best Uses

              • Anytime

              Comments about Lorac Alter Ego Lipstick:

              Love the color . Wear it everyday . Can be used daytime and at night .

               
              5.0

              love love love

              By Sarah

              from Griffin

              Comments about Lorac Alter Ego Lipstick:

              I love this lipstick. A creamy matte moisture rich color.

               
              2.0

              Alter Ego Lipstick

              By Littledeer

              from Georgia

              About Me Classic Style

              Verified Buyer

              Pros

              • Long Lasting

              Cons

              • Clumpy Application
              • Sticky

              Best Uses

              • Daytime
              • Everyday Use
              • Going Out
              • Special Occasions

              Comments about Lorac Alter Ego Lipstick:

              Too thick, doesn't apply smoothly.

              Displaying reviews 1-10

              Back to top

              Previous | Next »

              Q&A

              Product Q&A

              Do you have questions about this product?

              Get answers from in-house experts.

              17 Questions | 17 Answers
              Displaying questions 1-10Previous | Next »
              • Q:

                Hi, I just bought this Alter Ego lipstain in CEO, and although I love the color snd the velvety way it glides on, I wish it would last longer so that I wouldn't have to reapply so often. Is there something I need to do to make it last longer?
                Asked on 5/29/2017 by maria27 from Canton, Ohio

                1 answer

                • Brand Expert

                  A:

                  Make sure that your lips are well hydrated before you apply the Alter Ego Lipstick so that your skin does not pull in the lipstick looking for moisture.

                  Answered on 5/30/2017 by Brand Expert from LORAC Cosmetics
              • Q:

                Good afternoon, does these Alter Ego Lipstick in shadesome Flirt,exhibitionist contain any animal derived ingredients including carmine? If so what is the source of the ingredients
                Thank you for your time
                Asked on 11/21/2016 by Sonia from Mi

                1 answer

                • Brand Expert

                  A:

                  Hi Sonia,

                  The Alter Ego shade Flirt does not contain carmine. The shade Exhibitionist may contain carmine. Hope this is helpful!

                  Answered on 12/12/2016 by Brand Expert from LORAC Cosmetics
              • Q:

                What is the shelf life of an unopened Lorac alter ego lipstick?
                Asked on 10/21/2016 by Renu from Georgia

                1 answer

                • Staff Expert

                  A:

                  Please call us at 866-983-8582 for assistance. Thank you!

                  Answered on 3/20/2017 by Staff Expert from Ulta Beauty
              • Q:

                What is the difference between the Ego lipsticks and the Pro Matte Lip color lipsticks? Because I know they both have the matte finish, right?
                Asked on 9/1/2016 by Mallie101 from South Carolina, USA

                1 answer

                • Brand Expert

                  A:

                  Correct, all Alter Ego Lipstick and PRO Matte Lip Color shades are highly-pigmented with a matte finish.
                  Alter Ego Lipstick comes in an original lipstick bullet form, whereas PRO Matte Lip Color comes in a retractable stick form that is slimmer than an original lipstick bullet. PRO Matte Lip Color also has a PRO tip that hugs the curves of your lips with precision that can be used to line and define the lips.
                  Alter Ego Lipstick is a matte lipstick finish but glides on and feels similar to a cream lipstick texture. PRO Matte Lip Color has a velvety-smooth, weightless feel.

                  Answered on 9/6/2016 by Brand Expert from LORAC Cosmetics
              • Q:

                I have the flower child shade, and is gorgeous but it is not matte at all. It says cream, and applies like cream. It also smears and bleeds and makes marks in the lips when I press my lips together. What do I need to do to make a better application? I have used liners and primers, and alone, same outcome. Is there a primer you would recommend. I am not familiar with a cream lipstick at all.
                Asked on 4/29/2016 by Renee from Texarkana, TX

                1 answer

                • Brand Expert

                  A:

                  Alter Ego Lipsticks do provide a creamy, texture but the finish should be matte.

                  Flower Child is a beautiful, bright shade. Try using a lip brush for a more precise and controlled application. First line your lips using the brush, and then fill in your lips using the brush. Continue to layer as desired.

                  Answered on 5/6/2016 by Brand Expert from LORAC Cosmetics
              • Q:

                Can the clear compartment at the bottom of the lipstick tube be accessed?
                Asked on 1/28/2016 by LoisLane from Groton

                1 answer

                • Brand Expert

                  A:

                  The Alter Ego Lipstick component was not designed to have the clear compartment at the bottom to be accessible. However, the bottom compartment is filled with the Alter Ego Lipstick formula, and it can be accessed. If you are interested in accessing this part of the component, you can do so by holding the bottom compartment with one hand and holding the gunmetal barrel (not lipstick cap) in the other firmly and pulling apart. The extra Alter Ego Lipstick formula sits below the gunmetal trim of the bottom compartment, so you will need a lipstick brush to reach.

                  Answered on 1/29/2016 by Brand Expert from LORAC Cosmetics
              • Q:

                Do you recommend using a lip liner before applying the lipstick?
                Asked on 10/2/2015 by Superfam from Houston, Tx

                1 answer

                • Brand Expert

                  A:

                  Alter Ego Lipsticks can be worn alone, but a lip liner does help achieve a precise lip line. LORAC does not currently offer a lip liner in Alter Ego shades, but you can achieve the same precision by using a lip brush with your Alter Ego Lipstick.

                  Answered on 10/8/2015 by Brand Expert from LORAC Cosmetics
              • Q:

                What lipstick colors look good on more fair toned individuals? Would coral look good?
                Asked on 9/7/2015 by Cmarie02 from Dublin, OH

                1 answer

                • Brand Expert

                  A:

                  Alter Ego Lipsticks come in array of shades from soft nudes to bright hues. Each and every shade can look good on a fair toned complexion, so it really depends on what look you are trying to achieve. If you're interested in trying a beautiful coral shade, we recommend trying Flower Child or Girl Next Door. Flower Child offers a nice pop of color for a bright coral finish, whereas Girl Next Door offers a very soft light coral/peach finish.

                  Answered on 9/8/2015 by Brand Expert from LORAC Cosmetics
              • Q:

                Does this product come in a box?
                Asked on 9/7/2015 by jc

                1 answer

                • Brand Expert

                  A:

                  Yes, Alter Ego Lipsticks are sold in a unit carton box.

                  Answered on 9/11/2015 by Brand Expert from LORAC Cosmetics
              • Q:

                What type of finish does this lipstick have ?
                Asked on 7/16/2015 by Ariella from Connecticut,US

                1 answer

                • Brand Expert

                  A:

                  Alter Ego Lipsticks are highly pigmented and have a matte finish.

                  Answered on 7/16/2015 by Brand Expert from LORAC Cosmetics
              Displaying questions 1-10Previous | Next »

              Do you have a question about this product?