skip to main content
ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Eyeliner
  • / 24/7 Velvet Eye Pencil
Urban Decay Cosmetics 24/7 Velvet Eye Pencil

Urban Decay Cosmetics

24/7 Velvet Eye Pencil

Black Velvet (rich, smoky black matte)

Item #: 2272602 Size: 0.04 oz

The ideal weapon for smoky-eye fanatics, this exclusive waterproof formula provides the same long-lasting wear you've come to expect from 24/7 - but with a soft, smoky finish.

More powdery than Urban Decay's bestselling 24/7 Glide-On Eye Pencil, 24/7 Velvet blends easier to create soft, smoky edges. Use this pencil to get perfectly blended-out or rich, precise lines.

24/7 Velvet contains moisturizing jojoba oil. And it's paraben-free. To make 24/7 Velvet easier to spot in your bag, Urban Decay gave it a shade-matched barrel and gunmetal accents on the cap and base (instead of silver accents like their traditional 24/7 Pencils).
When your 24/7 Eye Pencils start to get dull, use the small barrel of Urban Decay's Grindhouse Double Barrel Sharpener to grind them back to a perfect point.
Dimethicone, Isododecane, Silica, Sucrose Tetrastearate Triacetate, Synthetic Wax, Hydrogenated Jojoba Oil, Polybutene, Methyl Methacrylate Crosspolymer, Dimethicone/Vinyl Dimethicone Crosspolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Isoceteth-10. May Contain: CI 77499 (Iron Oxides).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay Cosmetics24/7 Velvet Eye Pencil
 
3.7

(based on 260 reviews)

72%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (164)
  • Long lasting (141)
  • Smooth look (125)
  • Good colors (110)
  • Good pigmentation (103)

Cons

  • Smudges (44)
  • Difficult to apply (32)
  • Fades (28)
  • Difficult removal (20)
  • Clumps (19)

Best Uses

  • Everyday (167)
  • Going out (107)
  • Sensitive eyes (44)
  • Travel (39)
  • Smoky look (8)
    • Reviewer Profile:
    • Classic style (107), Natural style (98), Trendy style (32)
    • Skin Tone:
    • Medium (120), Fair (91), Deep (9)

Reviewed by 260 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
1.0

Don't waste your money

By Shakspeaks

from WV

About Me Natural Style

Verified Buyer

Pros

    Cons

    • Difficult To Apply
    • Fades Throughout Day
    • Smudges or Runs
    • Tip breaks all the time

    Best Uses

      Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

      Don't buy this eyeliner. the tip keeps falling off. If you sharpen it, you'll still have no luck. I talked to ulta customer service and the lady said she has this eyeliner and it also does the same. I went to the store to return this product and the manager said she has the same eyeliner and its tip also falls off. Save your time and money!

       
      2.0

      Keeping it 100

      By Belinda

      from Las Vegas, NV

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy Removal

      Cons

      • Difficult To Apply
      • Fades Throughout Day
      • Smudges or Runs

      Best Uses

      • Everyday
      • Smoky Look

      Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

      I wasn't to impressed with this product. It does run on my upper lid and does not glide on smoothly. The color is okay but I dont like that I have to sharpen my pencil. Also it does not come out deep black like I wanted it to be.

       
      4.0

      Nice eye liner

      By Wenstar

      from Miami, fl

      About Me Natural Style

      Verified Buyer

      Pros

      • Bold Color
      • Doesn't Run
      • Glides On Smoothly

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Smoky Look
        • Thicker Line
        • Thin Defined Line

        Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

        I love the bold color and how nice it looks. Unfortunately I couldn't give it 5 stars because after you sharpen the first time, the pencil will never be the same again. After multiple uses the black falls out and you have to stick it back into the pencil. I wish this would be fixed.

         
        3.0

        Love/Hate Relationship

        By Shauna

        from Menomonee Falls, Wisconsin

        About Me Classic Style

        Verified Buyer

        Pros

        • Bold Color
        • Easy To Apply
        • Glides On Smoothly

        Cons

        • Clumpy
        • Difficult to Remove
        • Fades Throughout Day
        • Flaky
        • Smudges or Runs

        Best Uses

        • Everyday
        • Going Out
        • Smoky Look
        • Thicker Line

        Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

        I have a hard time decided whether I love this eyeliner or if I hate it. I love it because it glides on so smoothly and gently and it's a nice bold color. I hate it because it gets clumpy, it's extremely hard to take off, and it flakes off of my lower line. I also have been having a problem where little flakes are all over underneath my eye from this product. I'm not sure if the pros outweigh the cons on this one.

         
        5.0

        Put it in and forget it

        By Miss more

        from Rancho palos verdes ca

        About Me Natural Style

        Verified Buyer

        Pros

        • Blends Easily
        • Bold Color
        • Doesn't Run
        • Easy To Apply
        • Glides On Smoothly
        • Long-Lasting
        • The product it self lasts a long time

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Smoky Look
          • Thicker Line

          Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

          This product is very good value for your money . A lot of products I have to reapply . A lot of products last all nite but the product itself doesn't last more the a week or 2. I like to put my makeup on once and not have to replace it all the time. I don't mind the price. I like oerformance

           
          1.0

          Don't buy this product

          By SueH

          from San Gabriel

          About Me Classic Style

          Verified Buyer

          Pros

            Cons

            • Terrible - flakes

            Best Uses

              Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

              Terrible product. Going to return.

               
              5.0

              Love this product! Stays put all day and night!

              By UDlover

              from NE

              About Me Classic Style

              Verified Buyer

              Pros

              • Blends Easily
              • Bold Color
              • Doesn't Run
              • Easy Removal
              • Easy To Apply
              • Long-Lasting

              Cons

                Best Uses

                • Everyday
                • Going Out
                • Smoky Look

                Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

                I use this everyday and never have to reapply. I have even gone swimming and it barely smudges!

                 
                5.0

                I love this!!

                By Kimber

                from Oklahoma City

                About Me Trendy Style

                Verified Buyer

                Pros

                • Blends Easily

                Cons

                  Best Uses

                  • Everyday

                  Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

                  I love this eyeliner!!

                   
                  5.0

                  perfect eyeliners

                  By Thelly

                  from DFW

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Blends Easily
                  • Doesn't Run
                  • Easy Removal
                  • Easy To Apply
                  • Glides On Smoothly
                  • Long-Lasting

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Smoky Look
                    • Thicker Line

                    Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

                    it is better than other one.. smh.

                     
                    1.0

                    Not As Good As It Used To Be

                    By Eliz

                    from Nashville, TN

                    About Me Classic Style

                    Verified Buyer

                    Pros

                      Cons

                      • Clumpy
                      • Difficult To Apply

                      Best Uses

                        Comments about Urban Decay Cosmetics 24/7 Velvet Eye Pencil:

                        I have been in love with the 24/7 Urban Decay eye pencil line for several years. This time tho the pencil did not glide on smoothly and was definitely not long-lasting. Don't know if the product had been on the shelf a very long time and dried out, or if UD changed the formula....regardless I will be returning it.

                        Displaying reviews 1-10

                        Back to top

                        Previous | Next »